Global PaaS Market 2010-2014

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					2010 - 2014   Global PaaS Market




                            technavio
2010 - 2014                            Global PaaS Market




               CONTENTS


               01. Executive Summary ..............................................1
               02. Introduction ...........................................................3

               03. Market Landscape ................................................4

               04. Vendor Landscape ...............................................8

               05. Buying Criteria .....................................................11
               06. Market Growth Drivers ........................................12

               07. Drivers and their Impact .....................................14

               08. Market Challenges .............................................15

               09. Market Trends ......................................................17

               10. Key Vendor Analysis ...........................................19
               10.1 Amazon ................................................................................ 19

               10.2 Salesforce.com ................................................................... 21

               10.3 Microsoft .............................................................................. 23

               10.4 Google ................................................................................. 25

               10.5 IBM ........................................................................................ 27

               11. Other Reports in this Series .................................29




 2010 - 2014                                                                         Global PaaS Market
2010 - 2014                      Global PaaS Market




               EXHIBITS

               Exhibit 1: Global PaaS Market Size 2010–2014 (US$ million) ............4

               Exhibit 2: Global        PaaS        Market        by      Geographical
                          Segmentation 2010 ..............................................................6

               Exhibit 3: Global PaaS Market by Vendor Share 2010 .....................9




 2010 - 2014                                                                  Global PaaS Market
Global PaaS Market
                                                                                                           1

       01. Executive Summary
                                 The report deals with the Global Cloud PaaS market
                                 It discusses the various trends, drivers, and challenges existing in
         Market Scope             the market
                                 Further, the report analyses the main vendors of PaaS solutions
                                  in the global market

                                 2010: US$420 million
         Market Size
                                 2014: US$1,059 million

         Growth Rate             26 percent CAGR

                                 North America
         Key Geographies
                                 EMEA

                                 Large Enterprises
         Key Customer
                                 Service Providers
         Segments
                                 Small & Medium Businesses

                                 Emerging Hybrid Approach to Cloud PaaS Solutions
                                 Vendors Providing Collaboration Features in Cloud PaaS
         Trends                   Solutions
                                 Increasing Interoperable Cloud PaaS Service Capabilities
                                 Emerging Trend of Modular Cloud Computing

                                 Need to Reduce the Overall Organizational IT Service Cost
                                 Emerging Adoption of Cloud Computing by Organizations
         Drivers
                                 Need for Faster Response to Changing Business Requirements
                                 Increased Adoption of Hybrid Cloud Deployment

                                 Increasing Concern for Data Security in Cloud Applications
                                 Lack of Universally Recognized Standards for Cloud PaaS
         Challenges              Growing Concern for Cloud Resource Availability
                                 Increasing Complexity of IT Service Limiting Customization and
                                  Integration

                                 Security
         Key Customer Needs      Reliability
                                 Flexibility

                                 Amazon
         Key Vendors
                                 Salesforce.com




2010 - 2014                                                                               Global PaaS Market
Global PaaS Market
                                                2
                  Microsoft
                  Google
                  IBM




2010 - 2014                    Global PaaS Market
Global PaaS Market
                                                                                                              3

       02. Introduction
       Platform as a Service (PaaS) is defined as a cloud computing application development platform
       with a development tool hosted in the cloud and accessed through a browser. With PaaS
       solutions, developers can build web applications without installing any tools at their end, and
       deploy applications without any specialized systems administration skills. The PaaS solution also
       offers facilities for application design, application development, testing, deployment, and
       hosting, as well as application services such as team collaboration, web service and database
       integration, security, and storage.

       The Global PaaS market is expected to grow at a CAGR of 26 percent over the period 2010–
       2014. The cloud model offers cheaper web-based application development tools rather than
       obtaining licensed standalone software for application development. Hence, the ability of the
       PaaS model to substantially reduce the overall application development and maintenance cost
       is increasing the demand in this market. Also, the PaaS platform enables enterprises to leverage
       cloud computin
				
DOCUMENT INFO
Description: TechNavio’s analysts forecast that the Global PaaS market to grow at a CAGR of 26 percent over the period of 2010–2014. One of the key factors contributing to this market growth is the need to reduce the overall organizational IT service cost. The Global PaaS market has also been witnessing increasing cross-cloud application development activity. However, increasing concerns about data security in cloud applications could pose a challenge to the growth of this market. Key vendors dominating this market space include Amazon, Salesforce.com, Microsoft, Google, and IBM. TechNavio’s Global PaaS Market 2010–2014 report has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report focuses on the Americas, the EMEA, and the APAC regions; it also covers the current Global PaaS market and its growth prospects. Key questions answered in this report: What will the market size be in 2014 and at what rate will it grow? What key trends is this market subject to? What is driving this market? What are the challenges to market growth? Who are the key vendors in this market space? What are the opportunities and threats faced by each of these key vendors? What are the strengths and weaknesses of each of these key vendors?
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