It was appropriate that the Magazine Association of the Southeast held its annual conference this year on Cinco de Mayo, as Industrial Engineer salsa'd away with five awards. The magazine took home three first place awards: Golds for Best Single Issue, Best Feature and Best Profile. And it received a silver award for General Excellence and a bronze award in the Best Design category. But even though the peer recognition is gratifying, their primary goal is always to provide the most valuable content to their members and subscribers. The Best Single Issue award is for exemplifying the best of a magazine's content, writing and design in a manner that is well-targeted to the publication's readership and mission.