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Retail Manager Non Profit

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					                             APRIL LEONARD
      3857 Walnut Ridge Lane, TX 75287 H: (972) 422-6949  M: (214)395-3404
                april@aprilleonard.com or visit www.aprilleonard.com

Qualification Summary- Accomplished Retail Manager and Non-Profit Programs
Director; with a track record of hands on experience in field management as well as
corporate office experience. Energetic leader with solid knowledge of Retail Sales,
Marketing and Store Execution. Demonstrated ability to develop and implement new
programs with positive sales impact and relationships throughout the organization.

                                  Knowledge Areas
Budgeting                     Expense Analysis           Store Planning & Execution
Communication Tools           Expense Control            Sales Planning
Fundraising                   Program Development        Event Planning
Community Outreach            Training                   Volunteer Coordination

                                   EXPERIENCE

1992-Present                   JCPenney Company                          Dallas, TX
Store Operations Pricing & Signing Execution Manager                    (2005- Present)

   Responsible for Implementation and Execution of 1,070 Retail Stores weekly Pricing
    and Signing activities

   Produce Weekly and Monthly Internal and External Communication regarding
    Pricing & Signing as related to Training, Store Workload and Marketing Events

   Develop, Implement and Execute Training Programs for 4,500+ Retail Store
    Associates Monthly and Yearly

   Improved Retail Stores Signing Accuracy 5% in the first 2 years

   Developed New Internal Communication method for Pricing & Signing that improved
    store communication and execution by 92 %

   Implemented a New Communication Tool as a best practice and used throughout the
    entire JCPenney organization

   Improved Pricing & Signing Training and Retention to #1 Division in the Company

   Improved “New” Store Opening Process from Worst rated Division in Company to #1
    in Company with a 97% approval rate



                                                                                      1
Store Manager                                               Henderson, NV (2002-2005)
 Managed a $25M Full-line Department Store
 Increased Sales +7% in 3 year time period
 Lowered Operating Expenses -1.5% in 3 year time period
 Provided coaching, training and motivation to 5 Department Managers, 6 Department
    Supervisors and 250+ Stores Associates on a daily basis
 Chairman’s Award Winner - Top 100 Stores in Company in sales and profit results,
    2002-2003-2004
 Store Manager Team Lead for District Market Event Planning

Regional Operations Project Manager                                        (2000- 2002)
 Provided leadership and direction to 21 District Mgrs, Operations Managers and
   Human Resource Mangers
 Reviewed weekly/monthly/quarterly results for 21 Districts and 320 Retail stores
 Developed District specific operational guidance to improve District and Store
   performance
 Implemented centralized operational process to reduce operating expenses –increasing
   stores profitability

2004-Present                   Dress For Success Dallas                  Dallas, TX
Co-Founder & Director of Programs
 Researched, Developed and Implemented 300 page business plan
 Recruited a 12 Member Board of Directors to advise and lead Dress For Success
 Served 220 Clients in first 1 1/5 years of Operation
 Recruit and Develop 50 Partner Non-Profit Agencies to help serve Dress For Success
   Dallas
 Organize and Schedule 200+ Volunteers
 Plan and Execute Quarterly and Annual Fundraising Events
 Develop Community Awareness Events and Public Relations Communications

                                  EDUCATION
Emporia State University                                                Emporia, KS
B.A., Marketing and Minor in Management


                 ASSOCIATIONS & COMMUNITY SERVICE
   Member NTBCA (North Texas Business for Culture and the Arts)
   Junior Achievement 1999- 2007
   JCPenney Associate Resource Team (Mentor Program)


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