Docstoc

Product Lifecycle Management Plm

Document Sample
Product Lifecycle Management Plm Powered By Docstoc
					Agile Product Lifecycle Management (PLM) Overview
                     February 22, 2008

             Sarvesh Jagannivas – VP, PLM Marketing




                                                      1
Safe Harbor Statement



  The following is intended to outline our general
  product direction. It is intended for information
  purposes only, and may not be incorporated into
  any contract. It is not a commitment to deliver any
  material, code, or functionality, and should not be
  relied upon in making purchasing decision. The
  development, release, and timing of any features
  or functionality described for Oracle’s products
  remains at the sole discretion of Oracle.




                                                        2
               PLM = Enterprise Software Imperative
          Total Enterprise applications forecast
                 (in order of size by 2009)
                                                                            • PLM is 3rd largest segment
     $B
60                                                                            in enterprise applications
                                                         CAGR (2004-2009)
                                                 3.0                          by 2009 with double digit
                                                                %
50
                                          2.8    6.8
                                                                              growth (13%)
                                   2.6
                                          6.4
                                                        Total      4.7
                          2.3
                                   6.1           7.2
                  2.1                                   SRM        9.0
40
           2
                  5.5
                          5.8
                                   6.2
                                          6.7                               • PLM is the key enabler for
           6
                                                 7.3    SCM        5.0
                  5.2
                          5.7
                                          6.4
                                                                              product innovation, at the
           5
30                        4.9
                                   5.7
                                                        HCM        7.0        heart of growth strategies
           4      4.2
                                                 15.7                         for product-centric
                                  13.2
                                          14.4          PLM        13.3       companies
          11      11.4    12.2
20

                                                        CRM        6.0
10
          15      14.5    15.1    15.5    15.9   16.9   Core ERP   3.0      • PLM is influencing
                                                                              enterprise application
0                                                                             suite deals
          2004    2005    2006    2007    2008   2009

            Source: AMR Research, 2005;




                                                                                                       3
   PLM = Innovation

 “To turn really interesting ideas and fledgling technologies into a
company that can continue to innovate for years, it requires a lot of
          disciplines.” -- Steve Jobs, CEO of Apple Computer, Inc.

    “Innovate forever, in other words, is neither a slogan nor an
                  aspiration; it is a requirement.”
 -- Geoffrey Moore, Author; Managing Director, TCG Advisors; Venture Partner, MDV


 “You can only win the „war‟ with ideas, not with spending cuts.”
                 -- Klaus Kleinfeld, President & CEO, Siemens AG


“The world is changing very fast. Big will not beat small anymore.
               It will be the fast beating the slow.”
              -- Rupert Murdoch, Chairman& CEO, News Corporation



                                                                                    4
Why PLM?
PLM Mission is to Maximize Profitability at each Lifecycle Phase




                                                               6
   Why PLM?
   The PLM Value Proposition – Quantifiable ROI
 Challenge            Drivers                    PLM Impact

 Accelerating     Faster innovation             Reduce cycle time -- 10-20%
Time To Market    cycles, NPI explosion         Improve productivity -- 20-40%


   Reducing
                   Intense pressure to reduce   Reduce material costs -- 2-5%
    Costs &
  Increasing       costs and supply risk,       Reduce new part adds -- 10-30%
    Profits        improve profit margins       Reduce Waste / Rework by 30-40%

                                                Reduce costs and increase
   Enable         Low Cost Design Centers,
                                                efficiencies thru global
Globalization     Outsourced Design & Mfg,
& Outsourcing                                   engineering and outsourced
                  Acquisitions
                                                design & mfging collaboration

Managing Risk                                   Managing risk across
 & Ensuring
                  Increased Quality
                                                financial, regulatory and
 Compliance       and Regulations
                                                international complexity



                                                                                 7
What is PLM?

  PLM enables companies to accelerate
product innovation and maximize product
             profitability…
    …through the management of the
  information, processes and decisions
         about their products…
 …throughout the product lifecycle and
  across the global product network


                                          8
  What is PLM?
  Product Information is Fragmented, in Disparate Global Systems

                                                                         SUPPLIERS
                                ARTWORK                                                               OUTSOURCED
                                 DESIGN                                                                PARTNERS
                          CAD    Quark     Adobe
                                                                                                          ERP      SCM



  CUSTOMERS
                                                                      Design
                                                   Samples                                                                         REGULATORY
                                                                      Briefs
                                                                                     Package                                         BODIES
                                                                                     Designs
                                                                                                      Submission
                                                        Artwork                                            Files                     Value Chain
Enterprise                                               Files           Formulas


                           Ideas                                                           Audits
                                                   Specifica                                                                   LEGAL & CA
   MARKETING                                         tions                CAD
                                                                         Models                                            Notes             EDMS
  Project                                                                                                                           Access
             Excel




                                                                                                                PROCUREMENT
                 R&D
               (EUROPE)
                                           R&D                                         PRODUCTION                    ERP
      Excel                               (ASIA)                      R&D
                 Recipe
                 Mgmt                                                 (US)
                                    CAD                                                     SCM
                                                                             Spec    ERP            MES
                                                               MCAD           DB




                                                                                                                                                    9
    What is PLM?
    PLM enables the Enterprise Product Record
                              Customer Information
                              - Requirements             Portfolio Information
     Compliance Information   - Configurations           -   Programs
     - Regulatory             - Quality Issues           -   Schedules
     - Standards                                         -   Resources
     - Audits                                            -   Deliverables

                                                               Design Information
                                                               -   Schematics & Drawings
Service Information
                                                               -   CAD Models
- Corrective Actions
                                                               -   Software/Firmware
- Field instructions
                                                               -   Design Reviews
- Service BOMs



Manufacturing Information                            Purchasing Information
                                                     - Pricing
- Bills of Materials
                              Supplier Information   - Part/BOM Costs
- Mfg. Instructions
                              - Approved Vendors     - Price History
- Revisions
                              - Preference/Status
                              - Availability



                                                                                  10
What is PLM?
PLM enables Streamlined Processes, Better Product Decisions

P   Decision
R   Support
O
D
U
C
T   Program
                           Plan                                  Launch        Sustain             EOL
    Execution Concept                Develop       Validate
L
I
F
E
C                                                 Cost Management
Y
    Eng & Mfg                                                                           n g e
    Product                                Environmental Compliance
                                           Environmental Compliance                 a
C                                                                                                         n




                                                                               Ch
L   Operations                                                                                           o
E   Business
                                    Failure Analysis & Corrective Actions                                i
                                                                                                        t
    Processes                              Engineering Collaboration                                   a
                                                                                    Co             r
M                                                                                        l lab o
A                                      Engineering Change Processes
N
A
G
E
M   Product
E   Record       Design/Engineering Data       Operational/SC Data          Quality Data
N   Data           Environmental Compliance Data              Part Data             Program Data
T




                                                                                                              11
   Agile PLM Industry Leadership & Focus

• PLM leadership in key
  strategic, growth markets
  • High Tech
     • Dominant market leader
  • Life Sciences
     • Market share leader
  • Consumer Packaged Goods
     • Early PLM leader
  • Industrial, Automotive,
    Aerospace
     • Strong & loyal customer base
     • Emerging leader in electronics
       segments



                                           15
      1,300+ Enterprise PLM Customers

GSK




  Cisco      Apple


                                  PhilipCoca Cola   Tyson
                                 Morris             Foods
                              International




                                                      16
  Open Enterprise PLM Leader

Sample Agile/Oracle Apps Customers     Sample Agile/SAP Apps Customers


                         Cisco       Apple                        Coca Cola




                                                  Philip Morris
                                                  International




                                                     Tyson
                                                     Foods



                                                                         17
Example Customer PLM Imperatives
       • Collaboration & visibility across global product network

       • Global PLM standard to streamline worldwide operations

        • PLM standard, recent quality add-on

       • Global product quality and compliance

        • Global pack management

       • Nutritional content from recipe to label and NPDI

        • Corporate foundation for engineering & supply chain

        • Comprehensive compliant dataset for regulated products

        • Secure IP management & product portfolio management

        • Wire line infrastructure enablement to leading customers

                                                                     18
 Value Proposition for Key Stakeholders

• VP Operations/COO – Better manage product launch and the
  complex global supply chain

• VP R&D/Engineering – Better manage the global design chain
  and improve DFX

• VP Quality/Compliance – Better manage quality incidents and
  complex global regulatory issues in EHT (RoHS) and Life
  Sciences (FDA)

• CIO – Reduce the number of disparate, non-integrated solutions
  managing product data




                                                                   19
        Agile @ Harris
                                                              Harris Portal
        Component              Supplier    Contract     Trans       Indirect                              Internal
          Insight               Insight      Mfr         Mgt      Procurement                           Development


                  Distr.                                                          Tactical    Supplier        Supplier   Commodity   Supply
     Partminer
                 Partners
                                D&B         Plexus          DHL      Ariba         Proc.     Registration      Mgmt.       Insight Chain Anal.




                                             Agile Product Lifecycle Management (PLM)

                                                                 Product       Product                              Product
        Product             Product Cost      Product                                          Engineering
                                                                Service &    Governance &                           Portfolio       Analytics
      Interchange           Management      Collaboration                                     Collaboration
                                                              Improvement     Compliance                           Management




                                                      Define Common Data & Processes

        RFCD (PDM)                             MCD (PDM)                         BCD (PDM)                               GCSD (PDM)

    “The combination of Agile PLM solutions with Oracle‟s enterprise applications, middleware, and
 technology solutions offers a best-in-class, enterprise solution for product lifecycle management. We
   foresee this combination as a major force in helping companies lower costs and at the same time
increasing the profitability of new product development. This is good news for customers.”             -
           Leon Shivamber, VP Supply Chain Management & Operations, Harris Corporation
                                                                                                                                                 20
    Agile Enterprise PLM Solutions


Agile PLM - Industry leading,
 best-in-class, flagship enterprise
 PLM solution for High Tech &
 Electronics, Life Sciences,
 Industrial, Automotive, A&D, and
 CPG (Discrete)

Agile PLM for Process - CPG
 and Retail solution for product
 recipes and specification
 management, Food & Beverage
 is sweet spot




                                      22
       Agile PLM
                             Executives & Program Office               Development
    Compliance                                                         & Engineering
      Office             Agile Product Portfolio Management
                              Integrated product, program,
                                                                  Agile Engineering
  Agile Product             resource & portfolio management         Collaboration
  Governance &                                                        Engineering desktop
   Compliance                                                     integration & collaboration

  Product & program
  compliance against                                                 Cross-Enterprise
standards & regulatory
     requirements
                                                                   Agile Enterprise
                                                                    Visualization
       Quality
                                                                       Native document
    Professionals
                                                                  collaborative visualization
                                                                  across the global enterprise
  Agile Quality
                                                                       Engineering,
  Management                                                           Operations &
                                                                       Supply Chain
 Closed-loop product           Procurement Professionals
 quality management
                                                                     Agile Product
 across the extended     Agile Product Cost Management               Collaboration
      enterprise                                                   Enterprise product record
                            Product sourcing and lifecycle cost
                                                                   visibility, management &
                                   & risk management
                                                                         collaboration



                                                                                       23
      Agile PLM for Process

                  Create, manage and approve
                  product data, from raw
                  materials and components to   Prototype, evaluate and optimize
                  finished products             formulations and BOMs


Manage supply chain                                               Manage packaging and
entities and sourcing                                             labeling development
relationships, and                                                process and data
collaborate with suppliers



                                                                Ensure quality, safety
Synchronize product data                                        and compliance
with internal systems and
external data pools
                                                   Manage cross-functional
                                                   innovation portfolios, projects
                                                   and activities




                                                                                         24
    Why Oracle Agile for PLM?
    • Business Ready Applications
1      • Out-of-the-Box, Configurable Applications
       • Fastest Time-To-Implement & Lowest Overall TCO

    • Broadest Enterprise PLM Solution Footprint
2      • Broadest footprint, strongest adoption outside mechanical engineering
       • Supply chain, electronics, cost, quality, compliance, portfolio, decision support

    • Industry Domain Expertise & Best Practices
       • PLM market leader with focus & presence across key EHT segments
3        (computers, communications, consumer electronics, semiconductor, EMS/ODM)
       • Deep domain expertise & best practices developed working with 800+ EHT customers

    • Customer Success
4      • Best track record for customer success & referenceability in PLM
       • Fastest TTV, Lowest TCO, Lowest Risk


5   • CAD & ERP Agnostic; 100% (Enterprise) PLM Focused
       • MCAD, ECAD, SW Integration Breadth; CAD & ERP agnostic approach

    • Product Network Built & Proven
6      • Built for collaboration across enterprise & product network since inception
       • Mature, out-of-the-box network capabilities; 100s of live ‘product network’ customers


                                                                                                 26

				
DOCUMENT INFO
Description: Product Lifecycle Management Plm document sample