Aldi in France
Aldi in France: Local Profile and Global
Analysis
Reference code: RT0104LP
Published: June 2011
Aldi in France: Local Profile and Global Analysis Page 1
Aldi in France
TABLE OF CONTENTS
1 Introduction ........................................................................................................................... 6
1.1 What is this Report About? ............................................................................................................... 6
1.2 Scope ............................................................................................................................................... 6
2 Aldi France - Company Profile ............................................................................................. 7
2.1 Company Overview .......................................................................................................................... 7
2.2 Business Description ........................................................................................................................ 7
2.3 Major Local Competitors .................................................................................................................. 9
2.3.1 Carrefour S.A. ............................................................................................................................................. 9
2.3.2 Groupe Auchan, S.A. ................................................................................................................................ 10
2.3.3 Association des Centres Distributeurs E.Leclerc ...................................................................................... 12
2.3.4 ITM Enterprises ......................................................................................................................................... 14
2.3.5 Schwarz France ........................................................................................................................................ 15
2.3.6 Metro France ............................................................................................................................................. 16
2.3.7 Colruyt France ........................................................................................................................................... 18
2.3.8 Migros France ........................................................................................................................................... 19
3 Aldi GmbH & Co. oHG - Business Analysis ...................................................................... 21
3.1 Company Overview ........................................................................................................................ 21
3.2 Business Description ...................................................................................................................... 21
3.3 Major Products and Services.......................................................................................................... 22
4 Aldi GmbH & Co. oHG - Operational Performance Analysis ........................................... 23
4.1 Operational Efficiency Competitive Benchmarks ............................................................................ 23
4.1.1 Sales per Square Meter ............................................................................................................................ 23
4.1.2 Revenue per Employee............................................................................................................................. 24
4.1.3 Number of Employees per 1,000 Square Meters ..................................................................................... 25
4.2 Growth Performance Competitive Benchmarks .............................................................................. 26
4.2.1 Revenue Growth Analysis ......................................................................................................................... 26
4.2.2 Growth in Store Numbers.......................................................................................................................... 26
4.2.3 Growth in Floor Area ................................................................................................................................. 27
4.3 Scale of Operations Competitive Benchmarks................................................................................ 28
4.3.1 Retail Floor Space..................................................................................................................................... 28
4.3.2 Store Numbers .......................................................................................................................................... 29
4.3.3 Number of Employees............................................................................................................................... 30
4.3.4 Total Revenues ......................................................................................................................................... 31
4.3.5 Total Assets .............................................................................................................................................. 32
5 Aldi GmbH & Co. oHG - SWOT Analysis ........................................................................... 33
5.1 SWOT Analysis - Overview ............................................................................................................ 33
5.2 Strengths........................................................................................................................................ 33
5.3 Weaknesses .................................................................................................................................. 33
5.4 Opportunities .................................................................................................................................. 34
5.5 Threats ........................................................................................................................................... 34
6 Aldi GmbH & Co. oHG - History ......................................................................................... 36
7 Aldi GmbH & Co. oHG - Locations and Subsidiaries ....................................................... 37
7.1 Head Office .................................................................................................................................... 37
7.2 Other Locations and Subsidiaries ................................................................................................... 37
8 Appendix ......................................................................................