Your Federal Quarterly Tax Payments are due April 15th Get Help Now >>

Pre Listing Marketing Presentation by xgw65822


Pre Listing Marketing Presentation document sample

More Info
									           Pre-Listing Presentation Page Content                                 Supplied by You        Standard                Gold
General Customization (Look/Feel of Presenation)
   Front Cover                                                                                     Color Selection Only   Totally Customized
   Logo & Agent Photos                                                                 X                     X                     X
   Blank Page                                                                                                X                     X
Professional Profile
   Agent Biography                                                                     X                    X                     X
   Personal Statistics                                                                 X                                          X
   Designations Earned (and we supply the logo and definition of each
   designation)                                                                        X                    X                     X
   Awards Received (if applicable)                                                     X                                          X
   My Commitment to You                                                                                     X                     X
   My Professional Marketing Team                                                                           X                     X
   Value of the Real Estate Professional                                                                    X                     X
Corporate Profile
   History of Company / Company Biography /Mission                                     X                                          X
   Company Statistics                                                                  X                                          X
Value of Your Home                                                                                          X                     X
   Pricing Your Home Right at the Beginning (Selling Price Vs. Timing)                                      X                     X
   Factors that Affect the Value of Your Property                                                           X                     X
   Comparative Market Analysis Explained (Does not include the actual CMA,
   but explain what it is and that you will present your CMA in person at your
   scheduled meeting)                                                                                       X                     X
The Home Selling Process                                                                                    X                     X
   What to Expect When an Offer is Made                                                                     X                     X
Seller Checklists                                                                                           X                     X
   Getting Your home Ready Checklist                                                                        X                     X
   Preparing for a Showing                                                                                  X                     X
   During a Showing                                                                                         X                     X
          Marketing Presentation Page Content                           Supplied by You        Standard                 Gold
General Customization (Look/Feel of Presenation)
   Front Cover                                                                            Color Selection Only   Totally Customized
   Logo & Agent Photos                                                        X                     X                     X
   Custom Screenshots of Your Personal Marketing (as indicated below)                                            Totally Customized
   Blank Page                                                                                      X                      X
Summary of Our Meeting
   My Objectives Today                                                                             X                     X
   What to Expect From Me After This Meeting (CMA)                                                 X                     X
My Marketing Strategy
   Marketing Summary and Important Stats                                                          X                       X
   Photography                                                                                    X                       X
   Internet Marketing                                                                             X                       X
         Your Website                                                                     Custom Screen Shot     Custom Screen Shots
         Corporate/Company Website                                                        Custom Screen Shot     Custom Screen Shots                                                                            Basic            Custom Screen Shots                                                                        Basic            Custom Screen Shots                                                                             Basic            Custom Screen Shots                                                                             Basic            Custom Screen Shots                                                                         Basic            Custom Screen Shots
         Other                                                                                  Basic            Custom Screen Shots
   Print Marketing
         Flyers                                                                                  Basic           Custom Screen Shots
         Postcards                                                                               Basic           Custom Screen Shots
         Magazine Ads                                                                            Basic           Custom Screen Shots
         Newspaper Ads                                                                           Basic           Custom Screen Shots
         Other                                                                                   Basic           Custom Screen Shots
   Other Marketing                                                                                X                       X
         Open House                                                                               X                       X
         For Sale Signage                                                                         X                       X
   Agent Marketing                                                                                X                       X
         MLS                                                                                      X                       X
         Broker Open House                                                                        X                       X
The Home Selling Process
   Home Selling Process                                                                            X                     X
   Home Sale Worksheet
   Real Estate Commission                                                     X                    X                     X
   Closing Costs                                                                                   X                     X
   Listing Agreement                                                                               X                     X
   Seller's Disclosure Form                                                                        X                     X
When an Offer is Made
   What to Expect When an Offer is Made                                                            X                     X
   Sample Screenshot of Offer to Purchase (if applicable)                     X                                          X
   Sampel of Sales Contract (if applicable)                                   X                                          X
Information To Provide to Us When We List
   Documents (ie: Property Survey, Mortgage note, etc)                                             X                     X
   For Condo/Townhome Only (by-laws, etc)                                                          X                     X
   Home Feature Sheet                                                                              X                     X
   Contact Information and Showing Preferences                                                     X                     X
   Utility Worksheet                                                                               X                     X
What to Expect When You List Your Property
   What to Expect Overview                                                                         X                     X
What My Past Clients Say About Me
   Testimonials                                                               X                    X                     X
Customized Home Selling Success Guide
(Pre-listing Presentation)

                                                                                                                                                                               Choose Your Primary Color

 Together we can get your home SOLD for top dollar!

        Jon Doe, DESIGNATIONS
                                                                                                                                                  Pricing Your Home Right                                                                                    Des
        Company Name                                                                                                                                                                                                                                                   igna
        123 Smith Street                                                                                                                          at the Beginning                                                                                                                 tion
                                                                                     YOUR LOGO HERE                                                                                                                                                                                          s Ea
        City, ST 00000                                                                              dy                                                                                                                                                                                                   rne
        Office: 555.555.5555                                  me                                Rea                                                                                                                                                                                                                      d
                                                          r Ho
        Cell: 555.555.5555
        Email:                                                                                                                                                                                                                                                              R
                                                                                                 e…                                                                 trimme                                                                                                                        (ABR
                                                                                          to Shin                             APPE
                                                                                                                                   AL:                      y cut &                                                                                                                                      )
                                                                                                                                                     , neatl es
                                                                  ur            Home                                 CURB                  ed-free           tur
                                                            ing Yo                                                                althy, we light great fea ch the house
                                                     r Allow                                                              wn: He
                                                                                                                      ! La itecture: Hi
                                                                                                                                                  to not
                                                                                                                                                                                          Showings Per Week
                                              list fo                                                                                    : Trim -top drivewa ware
                                                                                                                                                                  y                                                                           REBAC
                               Your   Check                                                                                ch
                                                                                                                      ! Ar s & Shrubs                                                                                                                 is the
                                                                                                                                           d black            te hard                                                                        11,000           larges
                                                                                pick up yer en        visions          ! Tree way: Seale paint & upda tools, etc…                                                                                   ABR              t
                                                                                                                                                                                                                                                           membe associatio
                                    RAL:                                ganize,           bu                                ive
                                                                                                                       ! Dr t door: Clea
                                                                                                                                                      s, gard
                                                                                                                                                              en                                                                            repres                            n of R
                               GENE                            toss, or nal items so                                                         any toy
                                                                                                                                                                                                                                                   entativ         rs have
                                                        pack,                                              ms)
                                                                                                                        ! Fron er: Remove                                                                                                                  es.             compl     eal Es
                                                – Pre             ve perso                         bathroo                                                                                                                                                                       eted th    tate Pr
                                      -Clutter          - Remo not you                     chen &                       ! Clutt yard                                                                                                       Accre                                                    ofessi
                                ! De ersonalize                                   ially kit                                                                                                                                                                                              e REB             onals
                                                           there-        t (espec                       odors              from                                                                                                                   dited                                        AC co
                                ! De
                                            elv es living e glove tes ance                       lors &                                                                                                                                                    Buye                                       urse an focusing di
                                    thems ean– Whit                      en               ong co                                                                                                                                                                  r Rep                                       d pass        rectly
                                        ep Cl             ferre  d maint neutralize str ldew                                     OOMS
                                                                                                                                                                laxing                                                                               150.0               resen                                       ed the        on Bu
                                                                                                                                                                                                                                                                                                                                          yer R
                                 ! De              the de & paint to                   h, mi                                BEDR                      iting, re                                                                                                                tative                                        test an            eprese
                                          It– Do       Prime                  oke, filt ed projects                                          ose, inv int                                                                                                                                Manag                                        d prov            ntatio
                                 ! Fix                                 ld, sm          ish            me                           le purp                                                                                                                                                       er (AB                                     ed to
                                           Neutral– ors– Pets, mo ish any unfin ove your ho                                   ! Sing as the focal
                                                                                                                                                     po                                                                                                                                                                                           be bu       n. Ove
                                  ! Go            Od            re– Fin         to impr                                                                                                                                                                                                                   RM)                                           yer
                                          move                                                                                  Beds      sh linen
                                  ! Re               the PictuDo something                                                   !
                                           mplete           p-                                                                ! New, fre t closets                                                                                     Target      112.5
                                   ! Co                  To                                                                          r ou                                                                                                    ed
                                        Go Ov
                                                 er the
                                                                                                                              ! Clea utter & clean                                                                                    duties. at real esta
                                   !                                                                                                -cl                                                                                                       M            te offic
                                                                                                                               ! De                                                                                                  experie embers ha             e
                                                                                                                                                                                        utral co
                                                                                                                                                                                                                                             nce.        ve take brokers, ow
                                                      RIOR:                                                                                                                   ite or ne                                                                          n and         ne
                                           E EXTE                                                                               KITCHE
                                                                                                                                                                    trim wh ors                                                                                         passed r and man
                                      HOUS                      ash sid
                                                                         ing                                                                                g and              flo                ces                                Accre         75.0                         the AB      agers
                                                        wer-w                                                                                   lls, ceilin b, re-polish             /applian                                               dited                                    R and       that w
                                             int or po          p trim                                                                  int wa       x, scru               cabinets top and                                                       Land                                                  ant to
                                       ! Pa , touched-u ces and gates                                                             ! Pa       ve wa wn and wax                      ok                                                                    Consu                             ABRM
                                                                                                                                                                                                                                                                                                  course       includ
                                       ! Pa ir, repaint        fen             sp outs                                            !  Remo              do               ov  en, co                                                                                 ltant                                  and sh e buyer repr
                                                                  rs, down                                                                  h, wipe            range,                                                                                                    (ALC
                                        ! Re n, align gutte utters                                                                 ! Was oughly clean                                    ior                                                                                  )                                   owed           esenta
                                                                 sh                    ens                                                or                                    sh inter ols                                                     37.5                                                                  proof
                                                                                                                                                                                                                                                                                                                             of past tion into th
                                        ! Clea h and align                    s, scre                                              ! Th ior                         r and wa         contr
                                                                   s, storm                                                            exter             frigerato an around                                                                                                                                                        manag         eir da
                                         ! Was h all window                                                                                   n out re          r, cle                                                                                                                                                                    emen           ily
                                         ! Was                                       EA:                                            ! Clea dishwashe all appliance
                                                                                                                                                                                    s             awers                                                                                                                                          t
                                                                             CE AR                          ed                                                                            and dr
                                                                   TRAN                           as need
                                                                                                                                    ! Em k operation
                                                                                                                                                                of            cabinets          binets
                                                  T DO   OR / EN                        , porch                                              ec                 cle  an out dishes in ca sily                                                    0
                                          FRON                                nt steps                                               ! Ch ganize and
                                                                                                                                                                   d displa
                                                                                                                                                                              y                ea
                                                                     rub fro bell light                                                       or                                    rs open
                                                            sh, sc              d                                                    ! Re y arrange an drawers/doo
                                           ! Cl    ean, wa doorbell an me mat                        ges                                      atl                 t                                dishes
                                                            nt                                                                        ! Ne k to see tha rtains
                                                    eck fro reen & welco lubricate hin ges                                                     ec                  cu                  watering           ess
                                           ! Ch                                                                                       ! Ch h or replace pet feeding, space and dr                                             Experts
                                                            sc          rm door,          brass
                                            ! Re or wash sto lockset and                                                               ! Was n or put away fine a dining                                                      transiti
                                                                                                                                                                                                                                        in land
                                                     int                                               clutter                                                      De
                                            ! Pa h brass door nt door                                                                  ! Clea n to dine–                                                                              onal             age
                                                                         fro                er of all       set                                                                                            land            tra
                                             ! Po n and wash
                                                                          try ar ea or foyfront hall clo                                ! De
                                                                                                                                                              To get prime marketing time duringer first; fewbdivis nsaction area
                                                                                                                                                                                                 C the
                                                                                                                                                                                                                (4) su
                                              ! Clea n interior en                  in the floor                                               it up                                                 tified                    ion an          s of fiv
                                                                           clutter                        fixture                                              weeks of selling your home, make sure you merci
                                                                                                                                                                                                          Com are                   d who            e type
                                               ! Clea ce volume,                     nt entry                                                                                                                                             lesalin            s: (1)
                                                         du                  the fro bulbs in light , walls                                                                                                            al Inve                    g of lo           farms
                                               ! Re n and polish                    ce                 trim                               BATH
                                                                                                                                                                            colors             t                                                          ts; an           and ra
                                                                            d repla
                                                ! Clea h, polish an ts, scuff ma nce area
                                                                                              rks on
                                                                                                                                                     int using
                                                                                                                                                                      priced right from the very start!
                                                                                                                                                                 neutral d repair grou en easily
                                                                                                                                                                       h, an               rs op
                                                                                                                                                                                                                                                                 d (5)
                                                                                                                                                                                                                                                                       site se    nches;
                                                 ! W     as                 rin
                                                                  fingerp d refresh en
                                                                                               tra                                         ! Pa b tile, bleac drawers/doo                                                                                                   ember                            lectio
                                                                                                                                                                                                                                                                                                                      n and
                                                          move                                                                                        ru                 t
                                                                                                                                            ! Sc k to see tha as appropria
                                                                                                                                                                                             te              d out                                                                    (CCIM                                   assem    loped
                                                  ! Re to lighten an                                                                                                                          sh ins
                                                                                                                                                                                                      ide an                                                                                  )                                     blage     tracts
                                                  !     Paint                            RO OMS:                                                       ec
                                                                                                                                             ! Ch n, polish flo
                                                                                                                                                                                  bin et, wa                                                                                                                                              of land of land; (3)
                                                                                NING                                                                                      ine ca owers                                                                                                                                                            parcel
                                                                       LY / DI                         and trim                              ! Clea n out medic                                           se                                                                                                                                             s.
                                                              / FAMI                         ceiling , trim                                                                  and sh            toilet ba
                                                    LIVING                           walls,            ng                                     ! Clea around tubs e of water at                                         CCIM
                                                                                 up          d moldi replace                  poo                        al
                                                                                                                                               ! Se k for evidenc ats                                   rtains               s are
                                                             paint or              damage           and                s sham                             ec               let se               ow cu          ens    invest         recogn
                                                     ! Re ir or replace tes, clean                             yl floor                          ! Ch              old toi shower /wind ated bath lin                         ment           ized re
                                                              pa                  pla                 and vin                                              place                                                                    analys          al esta
                                                     ! Re              electric x hardwood                                                       ! Re              or clean color coordin                            princi                is. Th           te spec
                                                               move               wa                                                                        place                                                           pally
                                                      ! Re ish, clean,                                                                            ! Re a set of new,                                                              in the          e CCIM            ia
                                                            Refin                                                                                        Buy                                                                              Unite
                                                                                                                                                                                                                                               d Stat      busine lists in com
                                                       !              ng                                                                          !                                                                                                   es.         ss ne          merci
                                                            carpeti                                                                                                                                                                                                     twork
                                                                                                                                                                                                                                                                                       al real
                                                                                                                         m                                                                                                                                                                     estate
                                                                                                                  an the                                                                                                                                                             es mor           ,
                                                                 DRY:                                    and cle          s                                                                                                                                                                 e than leasing, as
                                                         LAUN                                   ances              clothe                                                                                                                                                                           5,000       se
                                                                                      of appli ea, remove
                                                                                                 ar                                                                                                                                                                                                       design t managem
                                                                   eck op             laundry             to area                                                                                                                                                                                               ees an         ent va
                                                          ! Ch n, organize (bright) light                                                                                                                                                                                                                              d 5,00
                                                                                                                                                                                                                                                                                                                              0 cand
                                                                                                                                                                                                                                                                                                                                             n and
                                                           ! Clea ide adequate                                                                                                                                                                                                                                                       idates
                                                           ! Pr

 *RealSupport can also match any color that you are currently using in your branding!

 **The content of this document are the sole property of RealSupport Inc. Any use of this content without the
 express permission of RealSupport Inc. is forbidden.
My Personalized Marketing Strategy to Sell Your Home
(Marketing Presentation)

                                                                                                       Choose Your Primary Color

  Together we can SELL your home for top dollar!

       Company Name
       123 Smith Street
       City, ST 00000                        YOUR LOGO HERE
       Office: 555.555.5555                                                            my marketing strategy
       Cell: 555.555.5555                                                                                                                                                        t Marke
                                                    e                                                                                                                                   ting
       Email:                                  rom M )
                                         pect F     A
                                   To Ex eeting (CM
                              What       M
                                                                                        Reaching as many buyers as possible is
                                                                                        the number one goal of my Marketing Strategy         .
                                                                                                                                                              Your proper
                                                                                                                                                en                             ty will be enh
                                                                                              ... The goal of my marketingbring wh is to reach as many potential buyers as possible. ALTOR.c
                                                                                                                                   ll strategy                     Descriptive                anced on RE
                                                                                 fined As                               operty wi allowing                                      Ad Copy and                             om to includ
                                                                   Been De                         To reach the pr
                                                                                                  ey which this goalgI seller,done extensive research REto featur
                                                                                                                                                                                              Sc avenues
                                                                                                                                                                   to ALfind the best possiblerolling Text. (Pleas                    e Additional
                                                       lue Has                                                                have
                                                                                      s of mon of arket by a willin compulsion, both
                                Fair M   arket Va                             term                     marketing to utilize when selling your home. maximum                               e that I subscr             e note: this
                                                                                                                                                                                                                                   is an upgrad
                                                           es timated inle in the open m r acting under                              erty  is                                buyer exposu                 ibe to. This
                                                                                                                                                                                                                       helps ensure             ed
                                The hi    ghest price posed for sa                        yer or selle to which the prop                                                                    re!)                                      that your hom
                                             er ty is ex buyer, neither bu d purporder for you to understand my strategy, please refer to the hard numbers below.
                                                                                                   In  oses                                                                                                                                         e gets the
                                 the prop d a willing                                     an
                                                                         l the uses ing usedwill then notice during myof the
                                                                                                   You .
                                  time to fin knowledge of al                      e of be                                       the part
                                                                                                                                            presentation that my marketing resources that can be
                                   havin  g full               ich  is capabl                                       ledge on pages price is
                                                                                                   found in the following ate of is consistent with this research and your home will be
                                                                                                         ct know
                                               and for wh                                  ses perfe exists, largest pool of buyers just waiting for their dream home to become
                                                                                                   found by the out
                                   adapted                                   presuppo              rarely
                                                              definition perfect world available.
                                                ket value                 is
                                    This mar seller. Since th e.                                                                           nal
                                                                                                                              professio uare
                                                 d                                                               ols that a
                                    buyer an dicated by a rang                                                                    ow, sq
                                                   in                                              y of the to tings National Association
                                                                                            manAccording to the in escr st use of the of Realtors® Profile of Home Buyers, buyers
                                     generally                                I will use competita variety of resources in searching for a home as indicated in the following chart:
                                                                                                           ive lis              d be
                                                                property e sales, used and highest an                                          operty.
                                                   ting your                   bl                        n                         on the pr
                                     In evalua utilizes: compara general conditio existing financing
                                                   r                          s,
                                      appraise cation, amenitie the effect of any                                                                  data
                                                                                                                                        ete with
                                                    lo              consid    er                                             e, compl m the local
                                                                                                                   from m lable fro
                                                      I will also                                     t Analysis           avai                      t
                                       property.                               para   tive Marke ation currently mpanies. It will no od
                                                                  full Com reliable inform                        Internet
                                                                                                                      le co                      t a go                                   87%
                                                     expect a                                              s, and tit                represen
                                       You can arched from the l real estate firm sale now, but will sales.
                                        that is   rese               tors,   loca                        for
                                                                                                    lue Estate Agentd rece         nt
                                                        n of Real of comparable va tate inventory an  Real                                              will                            85%
                                         Associatio y property                                  es                                             operties
                                                       er                         titive real                                      of the pr good
                                         reflect ev ion of the compe                                                     ile none
                                                                                                           te that wh                 provide a
                                         cross se
                                                       ct                                   Please no like yours, they do rative market
                                                                                                               Yard Sign
                                                                                                                                    pa                                 62%
                                                                               help                                              m
                                                            pared CM
                                                                        A can
                                                                                    for     be exactly source in the co
                                                 A well pre fair market value                referenc
                                               you to fin rty and to decide
                                                                                  the                                                                   ean
                                                                                 home   .    anal   ysis. Open House                     ty do es not m       48%
                                                                                                                             ur proper
                                                 your pro             for your                                                                      you
                                               proper list
                                                           ing price                                           you for yo              The price          the
                                                                                               t I will give at a higher price. e motivation of
                                                                                 price poin                  r                        th
                                                            ated   value or ty could not occu your motivation, d.
                                                                                                        Newspaper/Print                                      47%
                                            The estim le of the proper , will depend on fers are receive
                                             that the sareceive, of courseitions at the time
                                                                                                                of                                 make                                                             !
                                                          y                                                                  0% on, we will   22.5%            45.0%          67.5%            90.0%
                                              ultimatel d the market cond                                              e agree                                                                                      !
                                              buyer, an                                                   e price w e.                                                                                                     #1 website to
                                                                                           ar ket at th               tit iv                                                                                                                    be
                                                                            ed the m e remain compe
                                                              have test                    w                                                                                                                             visited by po
                                               Once we views to ensure                                                                                                                                                                       tential
                                               periodic                                                                                                                                                                    ho
                                                                                                                                                                                                                     me buyers to
                                                                                          Source: The 2008 National Association of Realtors® Profile of Home Buyers and Sellers
                                                                                                                                                                                                                search for pr

 *RealSupport can also match any color that you are currently using in your branding!

 **The content of this document are the sole property of RealSupport Inc. Any use of this content without the
 express permission of RealSupport Inc. is forbidden.

To top