Pre-Listing Presentation Page Content Supplied by You Standard Gold General Customization (Look/Feel of Presenation) Front Cover Color Selection Only Totally Customized Logo & Agent Photos X X X Blank Page X X Professional Profile Agent Biography X X X Personal Statistics X X Designations Earned (and we supply the logo and definition of each designation) X X X Awards Received (if applicable) X X My Commitment to You X X My Professional Marketing Team X X Value of the Real Estate Professional X X Corporate Profile History of Company / Company Biography /Mission X X Company Statistics X X Value of Your Home X X Pricing Your Home Right at the Beginning (Selling Price Vs. Timing) X X Factors that Affect the Value of Your Property X X Comparative Market Analysis Explained (Does not include the actual CMA, but explain what it is and that you will present your CMA in person at your scheduled meeting) X X The Home Selling Process X X What to Expect When an Offer is Made X X Seller Checklists X X Getting Your home Ready Checklist X X Preparing for a Showing X X During a Showing X X Marketing Presentation Page Content Supplied by You Standard Gold General Customization (Look/Feel of Presenation) Front Cover Color Selection Only Totally Customized Logo & Agent Photos X X X Custom Screenshots of Your Personal Marketing (as indicated below) Totally Customized Blank Page X X Summary of Our Meeting My Objectives Today X X What to Expect From Me After This Meeting (CMA) X X My Marketing Strategy Marketing Summary and Important Stats X X Photography X X Internet Marketing X X Your Website Custom Screen Shot Custom Screen Shots Corporate/Company Website Custom Screen Shot Custom Screen Shots Realtor.com Basic Custom Screen Shots Point2Homes.com Basic Custom Screen Shots Trulia.com Basic Custom Screen Shots Zillow.com Basic Custom Screen Shots Craigslist.org Basic Custom Screen Shots Other Basic Custom Screen Shots Print Marketing Flyers Basic Custom Screen Shots Postcards Basic Custom Screen Shots Magazine Ads Basic Custom Screen Shots Newspaper Ads Basic Custom Screen Shots Other Basic Custom Screen Shots Other Marketing X X Open House X X For Sale Signage X X Agent Marketing X X MLS X X Broker Open House X X The Home Selling Process Home Selling Process X X Home Sale Worksheet Real Estate Commission X X X Closing Costs X X Listing Agreement X X Seller's Disclosure Form X X When an Offer is Made What to Expect When an Offer is Made X X Sample Screenshot of Offer to Purchase (if applicable) X X Sampel of Sales Contract (if applicable) X X Information To Provide to Us When We List Documents (ie: Property Survey, Mortgage note, etc) X X For Condo/Townhome Only (by-laws, etc) X X Home Feature Sheet X X Contact Information and Showing Preferences X X Utility Worksheet X X What to Expect When You List Your Property What to Expect Overview X X What My Past Clients Say About Me Testimonials X X X Customized Home Selling Success Guide (Pre-listing Presentation) Choose Your Primary Color Together we can get your home SOLD for top dollar! 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Pr *RealSupport can also match any color that you are currently using in your branding! **The content of this document are the sole property of RealSupport Inc. Any use of this content without the express permission of RealSupport Inc. is forbidden. My Personalized Marketing Strategy to Sell Your Home (Marketing Presentation) Choose Your Primary Color Together we can SELL your home for top dollar! Jon Doe DESIGNATIONS Company Name 123 Smith Street City, ST 00000 YOUR LOGO HERE Office: 555.555.5555 my marketing strategy Interne Cell: 555.555.5555 t Marke e ting Email: rom M ) pect F A To Ex eeting (CM What M This After Reaching as many buyers as possible is the number one goal of my Marketing Strategy REALTOR.com: . Your proper en ty will be enh ... The goal of my marketingbring wh is to reach as many potential buyers as possible. ALTOR.c ll strategy Descriptive anced on RE ﬁned As operty wi allowing Ad Copy and om to includ Been De To reach the pr ey which this goalgI seller,done extensive research REto TOR.com featur Sc avenues to ALﬁnd the best possiblerolling Text. (Pleas e Additional lue Has have s of mon of arket by a willin compulsion, both Photos, Fair M arket Va term marketing to utilize when selling your home. maximum e that I subscr e note: this is an upgrad es timated inle in the open m r acting under erty is buyer exposu ibe to. This helps ensure ed The hi ghest price posed for sa yer or selle to which the prop re!) that your hom er ty is ex buyer, neither bu d purporder for you to understand my strategy, please refer to the hard numbers below. In oses e gets the the prop d a willing an l the uses ing usedwill then notice during myof the You . time to ﬁn knowledge of al e of be the part presentation that my marketing resources that can be havin g full ich is capabl ledge on pages price is found in the following ate of is consistent with this research and your home will be ct know and for wh ses perfe exists, largest pool of buyers just waiting for their dream home to become found by the out estim adapted presuppo rarely deﬁnition perfect world available. ket value is This mar seller. Since th e. nal professio uare d ols that a buyer an dicated by a rang ow, sq in y of the to tings National Association manAccording to the in escr st use of the of Realtors® Proﬁle of Home Buyers, buyers generally I will use competita variety of resources in searching for a home as indicated in the following chart: ive lis d be property e sales, used and highest an operty. ting your bl n on the pr In evalua utilizes: compara general conditio existing ﬁnancing r s, appraise cation, amenitie the effect of any data ete with footage, lo consid er e, compl m the local from m lable fro I will also t Analysis avai t property. para tive Marke ation currently mpanies. It will no od full Com reliable inform Internet le co t a go 87% expect a s, and tit represen You can arched from the l real estate ﬁrm sale now, but will sales. that is rese tors, loca for lue Estate Agentd rece nt n of Real of comparable va tate inventory an Real will 85% Associatio y property es operties er titive real of the pr good reﬂect ev ion of the compe ile none te that wh provide a cross se ct Please no like yours, they do rative market Yard Sign pa 62% help m pared CM A can for be exactly source in the co A well pre fair market value referenc e da you to ﬁn rty and to decide the ean home . anal ysis. Open House ty do es not m 48% ur proper pe your pro for your you proper list ing price you for yo The price the t I will give at a higher price. e motivation of price poin r th ated value or ty could not occu your motivation, d. Newspaper/Print 47% The estim le of the proper , will depend on fers are receive that the sareceive, of courseitions at the time of make ! y 0% on, we will 22.5% 45.0% 67.5% 90.0% ultimatel d the market cond e agree ! buyer, an e price w e. #1 website to ar ket at th tit iv be ed the m e remain compe have test w visited by po Once we views to ensure tential re periodic ho me buyers to Source: The 2008 National Association of Realtors® Proﬁle of Home Buyers and Sellers search for pr operties! *RealSupport can also match any color that you are currently using in your branding! **The content of this document are the sole property of RealSupport Inc. Any use of this content without the express permission of RealSupport Inc. is forbidden.
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