China Haisheng Juice Holdings Co., Ltd. - Company Capsule

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					China Haisheng Juice Holdings Co., Ltd.

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China Haisheng Juice Holdings Co., Ltd. -
Company Capsule


Reference Code: CG0045CC
Published Date: April 2011




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China Haisheng Juice Holdings Co., Ltd. - Company Capsule                           Page 1
China Haisheng Juice Holdings Co., Ltd.

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China Haisheng Juice Holdings Co., Ltd. - Company Overview

China Haisheng Juice Holdings Co., Ltd. (CHJ) is a manufacturer and exporter of apple juice concentrate in China. The
company engages in the production and distribution of fruit juice concentrate and juice concentrate related products. The
product portfolio of the company includes clear pear juice concentrate, apple juice concentrate, which include De-ionized
apple juice concentrate and an apple juice concentrate related product, namely, apple aroma. The company exports more
than 90% of products to 30 countries, including North America, Germany, the US, Russia, Australia, Japan and Canada.
CHJ produces apple juice concentrate for varying acidity levels. The company is head quartered in Central, Hong Kong.


Financial Performance

The company reported revenues of (Renminbi) CNY 1,447.14 million during the fiscal year ended December 2009, a
decrease of 14.77% from 2008. The operating profit of the company was CNY 134.59 million during the fiscal year 2009,
an increase of 188.44% over 2008. The net profit of the company was CNY 98.10 million during the fiscal year 2009,
whereas the company reported a net loss of CNY 59.14 million during 2008.

China Haisheng Juice Holdings Co., Ltd. - Key Facts

China Haisheng Juice Holdings Co., Ltd., Key Facts

                                  Room 1608,16th Floor, Central, ,
                                  , Hong Kong Special                Ticker Symbol, Stock       0359 (Hong Kong Stock
Corporate Address:                                                                              Exchange)
                                                                     Exchange
                                  Administrative Region of China


Telephone                         N/A                                No. of Employees           1,204



Fax                               N/A                                Financial Year End         December



URL                               www.chinahaisheng.com              Revenue (in CNY Million)   1,447.14



Industry                          Consumer Packaged Goods            Revenue (in USD Million)   211.57


                                  Australia, China, Japan, Germany, Russian Federation, United States, Hong Kong Special
Locations                         Administrative Region of China

Source: Annual Report, Company Website, Primary and Secondary Research




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China Haisheng Juice Holdings Co., Ltd. - Company Capsule                                                               Page 2
China Haisheng Juice Holdings Co., Ltd.

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China Haisheng Juice Holdings Co., Ltd. - Major Products and Services

China Haisheng Juice Holdings Co., Ltd. (CHJ) is a manufacturer and exporter of apple juice concentrate in China. The
key products of the company include the following:

China Haisheng Juice Holdings Co., Ltd., Major Products and Services
Products:

Apple Juice

Pear Juice

Vegetable Juice
Source: Annual Report, Company Website, Primary and Secondary Research




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China Haisheng Juice Holdings Co., Ltd. - Company Capsule                                                       Page 3
China Haisheng Juice Holdings Co., Ltd.

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China Haisheng Juice Holdings Co., Ltd. - Key Competitors

The following companies are the major competitors of China Haisheng Juice Holdings Co., Ltd.:

Yantai North Andre Juice Co., Ltd.

Zhongshan Jiabaole Food & Beverage Co Ltd

Tianyi Fruit Holdings Limited

Ersu Meyve Ve Gida Sanayi A.S




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China Haisheng Juice Holdings Co., Ltd. - Company Capsule                                       Page 4
China Haisheng Juice Holdings Co., Ltd.

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China Haisheng Juice Holdings Co., Ltd. - Key Employees


China Haisheng Juice Holdings Co., Ltd., Key Employees


           Name                            Job Title                      Board Level     Since   Age


Gao Liang                  Chairman                                 Executive Board       2001    49


Liang Yi                   Director, Vice Chairman                  Executive Board               50


Zhu Fang                   Chief Financial Officer, Director        Executive Board       1994    41


Li Yuanrui                 Director                                 Non Executive Board   2007    68


Yim Hing Wah               Director                                 Non Executive Board   2005    45


Zhao Boxiang               Director                                 Non Executive Board   2005    65


                           Manager, Corporate Finance and Cost
Peng Limin                                                     Senior Management                  49
                           Control


Terence Sin Yuen Ko        Secretary                                Senior Management             38


Wang Xuemei                General Manager                          Senior Management             35


Liu Li                     General Manager                          Senior Management             36


Li Bing                    General Manager                          Senior Management             37


Lo Wai Tat Andrew          Director                                 Non Executive Board   2009    37

Source: Annual Report, Company Website, Primary and Secondary Research




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China Haisheng Juice Holdings Co., Ltd. - Company Capsule                                              Page 5
China Haisheng Juice Holdings Co., Ltd.

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China Haisheng Juice Holdings Co., Ltd. - Locations and Subsidiaries

Head Office

China Haisheng Juice Holdings Co., Ltd.
Room 1608,16th Floor
Central
Hong Kong Special Administrative Region of China



Other Locations & Subsidiaries

China Haisheng Juice Holdings Co., Ltd., Subsidiaries

Wisdom Expect Investments Limited                                   Shaanxi Haisheng Fresh Fruit Co., Ltd.
British Virgin Islands                                              China




Dalian Haisheng Fresh Fruit Juice Co., Ltd.                         Qingdao Haisheng Fresh Fruit Juice Co., Ltd.
China                                                               China




Qixia Haisheng Fresh Fruit Juice Co. Ltd.                           Haisheng International Inc.
China                                                               United States




Anhui Dangshan Haisheng sale of fruit juice Co. Ltd                 Haisheng Kataoka sale of fruit juice Co., Ltd
China                                                               China


Source: Annual Report, Company Website, Primary and Secondary Research




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China Haisheng Juice Holdings Co., Ltd. - Company Capsule                                                           Page 6
China Haisheng Juice Holdings Co., Ltd.

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China Haisheng J
				
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