TradeDoubler AB - Company Capsule by ICDResearch

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									TradeDoubler AB

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TradeDoubler AB - Company Capsule
Reference Code: BR1382CC
Published Date: April 2011




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TradeDoubler AB - Company Capsule                                                   Page 1
TradeDoubler AB

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TradeDoubler AB - Company Overview

TradeDoubler AB is a Sweden-based company engaged in the provision of digital solutions for internet marketing and
sales. It offers digital marketing products, facilitating the free flow of e-commerce transactions. Services provided include
Affiliate marketing, online campaigns, search management, among others. It has strong global foot print in different
countries including Sweden, Denmark, Germany, Norway, Russia, Switzerland, Ireland, Lietuva, Poland, Spain, the
Netherlands, France, Italy and the UK. It serves various industry sectors and has a network comprising 128,000 website
publishers. The company provides its products and services to leading brands such as Apple Store, Dell, TeliaSonera,
eBay, and Kelkoo. TradeDoubler is headquartered at Stockholm, Sweden.


Financial Performance

The company reported revenue of SEK 3,014.3 million during the fiscal year ended December 2009. The company's
revenue reduced at a CAGR of 6.6% during the period 2007-2009 with a year on year decrease of 12.8% over fiscal year
2008. During the fiscal year 2009, its operating margin was 1.5% as against an operating margin of 4.3% in fiscal year
2008. During the fiscal year 2009, the company registered a net margin of (5.9)% as against a net margin of 2.7% in the
fiscal year 2008.




TradeDoubler AB - Key Facts

TradeDoubler AB, Key Facts

                                  Barnhusgatan 12, Stockholm, ,
                                                                    Ticker Symbol, Stock
Corporate Address:                111 23, Sweden
                                                                                                   TRAD (Stockholms Fondboers)
                                                                    Exchange



Telephone                          + 46 8 4050800                   No. of Employees               565



Fax                                + 46 8 4050844                   Financial Year End             December



URL                               www.tradedoubler.com              Revenue (in SEK Million)       3,014.30



Industry                          General Business                  Revenue (in USD Million)       394.03


                                  Japan, Asia-Pacific, Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Latvia,
Locations                         Netherlands, Norway, Poland, Portugal, Russian Federation, Spain, Sweden, Switzerland, United
                                  Kingdom, Europe
Source: Annual Report, Company Website, Primary and Secondary Research




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TradeDoubler AB - Company Capsule                                                                                         Page 2
TradeDoubler AB

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TradeDoubler AB - Major Products and Services

TradeDoubler AB is a Sweden-based company engaged in the provision of digital marketing solutions. Key products and
services offered by the company include the following:

TradeDoubler AB, Major Products and Services
Services:

Affiliate marketing

Online campaigns

Search marketing

Cross-media marketing
Source: Annual Report, Company Website, Primary and Secondary Research




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TradeDoubler AB - Company Capsule                                                                           Page 3
TradeDoubler AB

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TradeDoubler AB - Key Competitors

The following companies are the major competitors of TradeDoubler AB:

24/7 Real Media, Inc.

ValueClick, Inc.

A-Com AB

GetUpdated Sweden AB

Omniture, Inc.

Done Management and System AB

Google Inc.

Intellecta AB




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TradeDoubler AB - Company Capsule                                                   Page 4
TradeDoubler AB

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TradeDoubler AB - Key Employees


TradeDoubler AB, Key Employees


          Name                             Job Title                      Board Level     Since   Age


Björn Lindberg             Chief Operating Officer                  Senior Management     2008    50


Caroline Sundewall         Director                                 Non Executive Board   2009    52


                           Vice President - Global Sales and
Dominic Trigg                                                       Senior Management     2008
                           Marketing


Erik Skansberg             Chief Financial Officer                  Senior Management     2010    46


Gavin Ailes                Managing Director - The Search Works Senior Management         2006


Helene Bergquist           Director                                 Non Executive Board   2009    52


Jeanette Broberg           Director - Human Resources               Senior Management     2010    47


Jonas Flodh                Vice President - Products                Senior Management     2008    39


Kristoffer Arwin           Director                                 Non Executive Board   2007    40


Martin Henricson           Director                                 Non Executive Board   2001    49


Martina King               Director, Director                       Non Executive Board   2010


Mats Rosberg               Chief Technology Officer                 Senior Management     2008    54


Mats Sundstrom             Chairman                                 Executive Board       2009    55


Niklas Lundquist           General Counsel                          Senior Management     2006    40


Simon Turner               Director                                 Non Executive Board   2010    59


Urban Gillstrom            President, Chief Executive Officer       Senior Management     2010    46

Source: Annual Report, Company Website, Primary and Secondary Research




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TradeDoubler AB - Company Capsule                                                                      Page 5
TradeDoubler AB

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TradeDoubler AB - Locations and Subsidiaries

Head Office

TradeDoubler AB
Barnhusgatan 12
Stockholm
Zip: 111 23
Sweden
Tel: + 46 8 4050800
Fax: + 46 8 4050844



Other Locations & Subsidiaries

TradeDoubler AB, Subsidiaries

TradeDoubler A/S                                                    TradeDoubler Austria Gmbh
Denmark                                                             Austria




TradeDoubler Digital Media AB                                       TradeDoubler Ireland Ltd
Sweden                                                              Ireland




TradeDoubler Media AB                                               TradeDoubler Services AB
Sweden                                                              Sweden




TradeDoubler Software AB                                            TradeDoubler Sweden AB
Sweden                                                              Sweden


Source: Annual Report, Company Website, Primary and Secondary Research



TradeDoubler AB, Locations


24th Floor, Portland House                                          4/6 boulevard Montmartre
London                                                              Paris
Zip: SW1E 5BH                                                       Zip: 75009
United Kingdom                      
								
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