Place of business, facilities, and equipment. The dealer shall establish, maintain and equip a place or places of business in the dealer's locality, including a salesroom for vehicles, facilities for parts and accessories sales, service facilities and a used passenger automobile and truck outlet, of such layout, appearance and size as will enable the dealer adequately to develop in the dealer's locality the goodwill of customers and prospective customers and their acceptance of company products, and to meet his [or her] sales and service responsibilities under this agreement; install and maintain tools, machinery and equipment recommended by the company, or of a quality and efficiency equivalent to it, and adequate to meet the normal service requirements of owners of company products in the dealer's locality to the extent of his [or her] sales and service responsibilities under this agreement; and maintain the operation of such place or places of business during and for not less than the business hours customary in the trade in the dealer's locality. The dealer shall not move such place or places of business, once established at a location or locations mutually satisfactory to the dealer and the company, to any new or different location, or establish any additional place or places of business for the sale or service of company products at any other location, without the prior written consent of the company.