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CampusBicycleInitiative_GingerJui

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									     Primary Contact Name: Ginger Jui, Austin Andrews
     Project Name: Campus Bicycle Initiative




                                         2011 project grant application

     General Information

     Project title: Campus Bicycle Initiative

     Sponsoring Organization: Campus Bicycle Committee and BicyCal

     Total amount requested from TGIF: $41,850

     Amount Requested as: Grant

     Primary contact:
       Name               Ginger Jui
       Title and          Graduate Student, Integrative Biology
        department
       Phone              626 660 8831
       Email              ginger.jui@berkeley.edu

     Secondary contact (if applicable):
       Name           Austin Andrews
       Title and      Graduate Student, Philosophy
       department
       Phone          805 708 7914
       Email          austinandrews@berkeley.edu

     How did you hear about this grant?
     Through the Campus Bicycle Committee

     Registered student organization or campus unit through which the grant funds will be administered (if
     no entity is listed, your fiscal agent will automatically default to be TGIF):
     Environmental Health & Safety

     For each listed entity, please submit a completed “Project Approval” form. Project Approval forms
     will not be counted toward your application page limit.

     Project Description

1.   Please give a brief history of this project/your organization. Describe the overall purpose (goals)
     of the project.
     Transportation to and from UC Berkeley accounts for ~10% of campus greenhouse gas emissions. 1 Travel
     surveys conducted by UC Berkeley show that over 50% of staff/faculty/visitors drive to Campus. There
     is much potential to achieve a mode shift at UC Berkeley by promoting commute alternatives. We, a
     coalition of the Campus Bicycle Committee and BicyCal (the student bicycle cooperative), propose to
     launch a yearlong educational and motivational campaign promoting bicycling among students, faculty
     and staff. This campaign, the Campus Bicycle Initiative, will increase bicycling rates through a series of
     workshops, safety classes, events and through the development of the campus bicycle shop, BicyCal.


     1
         UC Berkeley 2009 Greenhouse Gas Emissions Inventory Report
     Primary Contact Name: Ginger Jui, Austin Andrews
     Project Name: Campus Bicycle Initiative


     Our campaign aims to reduce UC Berkeley commute related CO 2 emissions by 1%. We will achieve this
     greenhouse gas mitigation target by recruiting 450 individuals to commute to campus by bicycle. The
     Campus Bicycle Initiative will measurably reduce the campus community’s carbon footprint both at the
     university and in our neighboring communities.

     History of Participating Organizations
     The Campus Bicycle Committee is composed of faculty, staff and student representatives who work to
     promote bicycling at UC Berkeley by formulating and recommending policy, guidelines and procedures
     concerning bicycle use on the Berkeley campus. The Campus Bike Initiative will help to achieve and
     exceed bicycle outreach and education goals set out in the Campus Bike Plan, which was produced by
     this committee in 2006.
     BicyCal is a student-founded, cooperatively-run bicycle repair and education shop located in Lower
     Sproul Plaza. Since November 2010, BicyCAL has provided UC Berkeley cyclists with a cost-effective
     and educational bicycle repair experience. This campaign seeks to develop the campus bicycle shop as
     a self-sustaining organization that will serve as the resource and advocacy hub for the campus cycling
     community.

2.   What will be the process for implementing your project? Describe the key components and steps
     of your project.
     Our proposed schedule of outreach and workshop events is detailed in the project timeline (Quest. 18).
     The Campus Bicycle Initiative will increase bicycle ridership through:
         A. Outreach to prospective cyclists through an educational and motivational workshop series.
         B. Campus wide events celebrating bicycling as a sustainable and popular mode of transportation.
         C. Support for bicycle repair and community building through BicyCal’s student run bike shop.
         D. A cross-promotional publicity campaign coordinated across campus and community partners.

     A. Description of Workshop Series
     We propose to develop and facilitate a workshop series running from Fall 2011 to Spring 2012, targeting
     4 specific campus demographics (students, women, staff/faculty, and new/intermediate bike
     commuters). We will encourage workshop attendees and other potential riders to sign up as part of the
     1000 New Cyclists campaign (www.1000newcyclists.org), which will connect these new riders with
     experienced mentors from the local cycling community.

        Workshop Title        #      Demographic      Description
                                                      This 2 hr “Cycling Ed” workshop will introduce
                                                      the skills and knowledge needed for regular
                                                      bicycle commuting, including equipment and
        Cycling Ed 1 –                   New &        gear, safe riding behaviors, public transit,
       Bike Commuting                 Intermediate    routing, basic rules of the road, and laws as they
                           Monthly
          and Safety                       Bike       apply to UC Berkeley bicyclists. “Cycling Ed 1”
         (Classroom)                   Commuters      will be administered through the UC Berkeley
                                                      Police Department and will also serve as a
                                                      diversion program for Sproul Plaza dismount zone
                                                      violators, in lieu of a traffic ticket.
        Cycling Ed 2 –                   New &        A half-day on-road, on-the-bike practice session;
       Bike Commuting                 Intermediate    This follow-up to the Cycling Ed 1 workshop
                              3
          and Safety                       Bike       targets those who want to increase skills &
          (Outdoor)                    Commuters      confidence in cycling in urban streets and traffic.
          Lunchtime                                   A 1 hr lunchtime workshop geared towards
                             10       Staff/Faculty
          Commute                                     motivating staff and faculty to adopt bicycling
Primary Contact Name: Ginger Jui, Austin Andrews
Project Name: Campus Bicycle Initiative

                                                      for their daily commute.
                                                      Men outnumber women commuters by more than
                                                      2:1.2 This 2 hr workshop and forum will address
     Women and                                        the social, environmental and behavioral factors
                            2            Women
      Cycling                                         that encourage, or discourage, female cyclists,
                                                      and answer questions and concerns from new and
                                                      potential female bike commuters.
                                      New &           A 2 hr motivational workshop on commuting in
    Cycling in the                 Intermediate       the rain, with a focus on safety, bike handling,
                            4
         Rain                           Bike          and selecting the proper rain gear.
                                    Commuters
                                                      This drop-in bike maintenance course at the
     BicyCal Bike                                     BicyCal student bike shop will be geared towards
                        Weekly           Students
     Maintenance                                      routine procedures, such as fixing a flat,
                                                      changing tires, and adjusting brakes.

B. Description of Campus Wide Events
Currently, the annual Bike-To-Work Day event (BTWD, sponsored by the East Bay Bicycle Coalition) in
mid-May is the major bicycle outreach event on the UC Berkeley campus. Due to the end-of-year timing
of BTWD, an additional fall event is needed to sustain momentum into the new school year and re-
prompt a change in commute habits. We propose to organize the Campus Bike Day, to include a Bike-
To-Campus Day and campus bicycle celebration, taking place at the beginning of the fall semester. By
cross-promoting and sharing resources across these major campus bicycle events, we will ensure
maximal outreach and participation by all campus demographics.

     Date                 Event                                       Description
                                             UC Berkeley sponsorship will support event publicity, two
                     Regional Bike-To-       energizer stations located at Bancroft & Telegraph and at
    May 2011
                     Work Day (BTWD)         Hearst & Oxford, and Cal logo on BTWD promotional
                                             materials. Includes pre-campaign campus bicycle count.
                                             This Bike-to-Campus Day and campus celebration will take
                                             place in Lower Sproul Plaza and include booths for local
                                             bike shops, bicycle organizations, bike apparel; BicyCal
    Sept. 9,
                     Campus Bike Day         and commuting workshop sign-up; pedal-powered stage
      2011
                                             (www.rockthebike.com/pedalpoweredstage) with 2hrs
                                             of free live music; post-concert group ride with East Bay
                                             Bike Party.
                     Regional Bike-To-       Same as May 2011 BTWD. Post-campaign campus bicycle
    May 2012
                     Work Day (BTWD)         count.

C. Description of BicyCal Student Bicycle Shop Development
The cost of bicycle repair and frustration with a poorly maintained bike can be barriers to using bikes
for everyday transportation. As part of the Campus Bike Initiative, we seek to develop the BicyCal
bicycle shop to help members of the campus community remove these financial and psychological
barriers to riding bicycles for transportation. Our three-pronged shop development strategy will be to:
     i. Increase the immediate impact of the shop.
        BicyCal seeks funding to hire three student mechanic interns, increase the shop’s tool
        inventory and add a repair-oriented sales inventory. These interns will increase shop impact by
        expanding the hours of operation and training additional volunteer mechanics. Investment in



2
 Pucher J and Buehler R. Analysis of Bicycling Trends and Policies in Large North American Cities:
Lessons for New York. University Transportation Centers Program: U.S. Department of Transportation,
2011.
     Primary Contact Name: Ginger Jui, Austin Andrews
     Project Name: Campus Bicycle Initiative

             the shop’s tool and repair-oriented sales inventory (such as cables, housing and brake pads)
             will allow the shop to turn fewer customers away.
         ii. Increase shop visibility.
             BicyCal seeks funding for an operations/outreach intern and for advertising and outreach
             related projects. In order to increase shop visibility, BicyCal will add signage and banners in
             Upper and Lower Sproul Plaza, develop distributable print media, increase web presence and
             continue outreach through peer-to-peer education (including a weekly bicycle maintenance
             course, described in the workshop series, above).
        iii. Ensure shop organizational and financial sustainability.
             BicyCal’s overall goal for this second round of TGIF funding is to achieve long-term shop
             viability. The sale of high-demand repair items (such as cables, housing, and brake pads), as
             well as helmets, locks, lights and other accessories will allow the shop to generate a revenue
             stream. Investing in shop personnel -- the three head mechanics, operations intern and an
             additional fundraising intern –- will pay off through their work in enlarging BicyCal’s volunteer
             base, training future volunteer mechanics, creating institutional memory and generating
             revenue through sales and grant-writing.

     D. Publicity and Outreach Strategy
     This campaign will conduct a multimedia, cross-promotional publicity campaign to coordinate outreach
     and education efforts across the numerous campus and local bicycle groups involved. Cross-promotional
     partners include BicyCal, the Campus Bicycle Committee, UC Berkeley Parking and Transportation, the
     Office of Sustainability, the UC Berkeley Police Department, and the East Bay Bicycle Coalition.
     Specific outreach strategies include:
           i. Postcards and campus fliers distributed across campus, especially at the BicyCal shop, Citizen
              Cycle Bike Repair Days, in campus buildings, and in resident dormitories.
          ii. Workshop signup, Campus Bike Day promotion, and bicycle licensing during Welcome Week,
              Bike-to-Work Day and the PLAYgreen Festival.
        iii. Online presence, including a campaign website, Facebook group and a feature on CalTV.
         iv. Emails and newsletters through the Office of Sustainability and Parking & Transportation.
          v. Press releases & coverage in the Berkeleyan, Daily Cal, Berkeleyside, & other local papers.

3.   Which aspects of campus sustainability will your project address, and why is addressing these
     sustainability components important? How will your project benefit the UC Berkeley campus
     community as a whole?
     This project targets the transportation sector of campus sustainability, which currently makes up 10%
     of campus greenhouse gas emissions. Increased bicycle ridership will reduce fuel use and related
     emissions. The project will also support City of Berkeley & UC Berkeley sponsored Transportation
     Demand Initiatives to reduce parking demand and traffic congestion.

     This campaign will bolster UC Berkeley’s application to be designated a Bicycle Friendly University
     (BFU) by the League of American Bicyclists. The campaign will help meet requirements in the
     Education, Encouragement and Enforcement categories of the application, which will be submitted by
     the Campus Bicycle Committee in June 2011. The BFU designation recognizes universities that promote
     and provide a bicycle friendly campus –- thereby attracting prospective students, faculty and staff
     seeking a sustainable, livable and positive campus environment.

     Finally, the project benefits the entire UC Berkeley community by encouraging mode shifts to low-
     carbon emission transportation alternatives and reinforcing active awareness of and commitment to
     environmental sustainability. This project will help reduce congestion and traffic levels on city streets,
     making it safer and more enjoyable for UC Berkeley commuters to walk and bicycle to campus and for
     residents of neighboring communities to live in the area.

4.   Does your project tie into any broader campus sustainability initiatives? If so, how?
     This project specifically targets CalCAP objectives in the transportation sector of campus greenhouse
     gas emissions. Commuting workshops hosted by BicyCal and the Campus Bike Initiative support CalCAP
     Primary Contact Name: Ginger Jui, Austin Andrews
     Project Name: Campus Bicycle Initiative

     Behavioral Projects to decrease student, faculty and staff drive-alone rates. In addition, this project
     supports the sustainability initiatives of the Campus Bike Plan, the 2020 Long Range Development Plan
     and the Campus Sustainability Plan for increasing bicycle ridership and reducing fuel use. Reduction in
     campus-related parking demand and traffic congestion support City-UC sponsored Transportation
     Demand Management initiatives.

     Project Approvals (Projects will not be considered without the relevant approvals).

5.   Do any aspects of your project require approval from an entity on or off campus? If so, please
     explain. (For example, a project which affects campus grounds or buildings must be approved by
     the Vice Chancellor for Facilities Services) For each listed entity, please submit a completed
     “Project Approval” form. Project Approval forms will not be counted toward your application page
     limit.
     No additional approvals. The Cycling Ed 1 bike safety and diversion course has been approved and
     funded by the UC Berkeley Police Department. These classes will start as soon as new signage and
     stenciling are installed on campus (Summer 2011).

     Metrics and Measurability
6.   What quantifiable sustainability impacts will your project have and what will be the cost savings to
     the campus? How do these impacts fit into the larger campus context (For example, what fraction
     of campus electricity use does your savings represent)? Please use the CalCAP Statistics spreadsheet
     in your calculations and submit it separately from your application. The 2009 Campus
     Sustainability Assessment contains additional information on campus resource usage.
     Transportation to and from campus by staff, faculty and students currently account for 10% of campus
     CO2 emissions. We aim to reduce campus commute related CO 2 emissions by 1%. This translates into
     recruiting 450 new bicycle commuters to ride to campus, resulting in an annual fossil fuel savings of
     23,894 gallons of gasoline and an annual carbon emissions savings of 208 metric tons of CO2(e) (Table
     1). While the immediate cost savings of switching to bicycling are accrued by individuals (by saving
     money on gasoline), the long-term benefits to the university include lower health-care costs and higher
     employee productivity as individuals adopt a more active life-style. Reduction in traffic congestion and
     demand may allow the university to close a parking lot or garage (reducing overhead costs) or avoid the
     need to construct new parking infrastructure.
     Table 1. Estimated Project Savings assuming 450 additional people bike 20 days/month for 12
     months. Calculations from CalCAP Statistics spreadsheet.
                                  Input (Enter estimated savings
                                   here in kWh, gallons, and/or
                                             pounds)                Calculated GHG reductions (kg Co2e)
        Estimate gasoline
        savings (gallons)                               23,894*                    208,354
                                                                                                  3
     * Assume an average round trip is approximately 5 miles, or .22 gallons at 22.6 miles/gallon

7.   How will you measure these impacts after your project is implemented in order to see if you have
     met your goal? In addition to TGIF, who will you report your information to?
     Impact on campus ridership and shifts in transportation mode share will be measured using
     observational and survey methods. Specifically, the 2011 and 2014 UC Berkeley Housing and
     Transportation Survey will document increases in bicycle ridership, as compared to the 2005 and 2008
     surveys. New and ongoing campus bicycle counts will be conducted during Bike-to-Work Day, Bike-to-


         3
          Average U.S. passenger car fuel efficiency in 2008 – based on most recent data available from the
         US Department of Transportation.
     Primary Contact Name: Ginger Jui, Austin Andrews
     Project Name: Campus Bicycle Initiative

     Campus Day and during the school year. Additionally, we will determine the campaign’s efficacy in
     increasing motivation to bike, changing perceptions about bicycle safety and convenience, and
     increasing understanding of safe riding behavior and bicycle-related laws by comparing post-campaign
     surveys of workshop attendees against responses from the wider campus community. Our outreach
     goals will be measured by documenting attendance at the BicyCal shop, commuter workshops and
     Campus Bike Day and through statistics on UCPD bicycle registration. New rider retention will be
     measured through post-campaign surveys of workshop attendees, registered bike owners, and 1000
     New Cyclists participants.

     Reduction in greenhouse gas emissions due to increased ridership will be included in the Cal Climate
     Action Partnership’s Greenhouse Gas Inventory. Campus bicycle safety before and after the campaign
     will be measured through bicycle related incidents reported to the UCPD. All of these results will be
     reported to the Campus Bicycle Committee, the Chancellor’s Oversight Committee on Parking and
     Transportation, Physical and Environmental Planning’s Transportation Advisory Group and the Executive
     Campus Planning Committee.

8.   How does your project go above and beyond the requirements already mandated by UC Berkeley
     and/or state law?
     Our education programs, outreach events and bike maintenance facility fills a critical gap in the
     CalCAP program by directly encouraging commuters to switch from cars to bicycles. This initiative
     exceeds any existing campus efforts or commitments to support bicycling and provides a free service,
     through the student bike shop, for bicycle maintenance. While this project supports the sustainability
     initiatives of the Campus Bike Plan, the 2020 Long Range Development Plan and the Campus
     Sustainability Plan, there is no duplication of effort between this and other campus initiatives.

     Project Team
9.   Please identify the project manager(s) as well as the member of the team (liaison) responsible for
     reporting project status and success in the following tables (each project will be expected to
     report regularly to the TGIF Coordinator with frequency based on the scale of the project). For
     each entity listed, please submit a completed “Project Approval” form. If you want to list additional
     team members, please add the entries to the end of the application. Additional team member
     information will not count toward your page limit.

       Name                    Ginger Jui
       Title and               Graduate Student, Integrative Biology
       department
       Project Role            Project Liason; Campus Bike Day Project Manager
       Phone                   626 660 8831
       Email                   ginger.jui@berkeley.edu
       Relevant experience     Six years experience as urban bike commuter and network of contacts in the
                               East Bay bicycle advocacy community.

       Name                    Austin Andrews
       Title and               Graduate Student, Philosophy
       department
       Project Role            BicyCal Student Bike Shop Project Manager
       Phone                   805 708 7914
       Email                   austinandrews@berkeley.edu
       Relevant experience     Head mechanic of BicyCal for one year, co-founder of BicyCal repair shop,
                               covert bicycle warrior.
    Primary Contact Name: Ginger Jui, Austin Andrews
    Project Name: Campus Bicycle Initiative

       Name                   Stacy Jackson
       Title and              Graduate Student, Energy and Resources
       department
       Project Role           Campus Bike Initiative Outreach and Education Leader
       Email                  stacyjackson@berkeley.edu
       Relevant experience Leader of 1000 New Cyclists Campaign (East Bay Bike Coalition)
10. If your project team is partnering with other organizations, departments, individuals, or other
    stakeholders, please explain their involvement and include their contact information. For each
    listed entity, please submit a completed “Project Approval” form. Project Approval forms will not be
    counted toward your application page limit.

        Partner: UC Berkeley Campus Bicycle Committee; Contact: Greg Haet, gjhaet@berkeley.edu
        Involvement: Fiscal agent (under Environmental Health and Safety). Coordinating outreach across
        campus units, including the Office of Sustainability, Parking & Transportation and the UC Berkeley
        Police Department. Staff and faculty outreach.

        Partner: East Bay Bicycle Coalition; Contact: Dave Campbell, dave.campbell@ebbc.org
        Involvement: Bike-To-Work Day; developing and facilitating bicycle outreach workshops.

11. Please be specific about the ways in which you can ensure that your team will have time available
    to work on this project. (For example, students might choose to take fewer classes in order to have
    time to devote to the project. Staff might receive permission from a supervisor to devote X hours per
    week to the project).
    Ginger Jui will be the event planner for the Campus Bike Day events. Ginger expects to spend 5
    hours/week for event planning during June-Sept 2012 and as project liason during the school year. This
    time commitment is compatible with her graduate research obligations. Austin Andrews will be the
    project manager for BicyCal bicycle shop development. Austin already spends 5-8 hours a week working
    on all things BicyCal and will continue this commitment. Stacy Jackson will manage the outreach and
    education aspects of the Campus Bicycle Initiative. Stacy currently spends 6-8 hours/week leading the
    1000 New Cyclists campaign for EBBC, and does not anticipate any additional time commitment, as the
    education and outreach component of the Campus Bike Initiative falls squarely within the goals of the
    1000 New Cyclists campaign. Paid interns and volunteers will be recruited and managed by Ginger,
    Austin & Stacy, and we expect that they will be responsible for a great deal of work on the project.

12. How much of your project will students be involved in? What roles will students play in your
    project? Does your project target involvement of a certain section of the student body?
    The BicyCal student bike cooperative is 100% student run. The Campus Bike Initiative is initiated by
    student representatives on the Campus Bicycle Committee. This campaign will employ undergraduate
    outreach interns and student mechanics, as well as student volunteers for Bike to Work Day, Campus
    Bike Day and outreach.

    Project Education, Outreach, and Publicity Plan

13. What is your plan for publicizing your project on campus?
    Our publicity and outreach strategy for this campaign is described in Question 2.

14. Do you have any specific outreach goals? If so, how will they be measured?
    Our recruitment target is 450 new bicycle commuters, which translates into a 1% reduction in UC
    Berkeley commute related CO2 emissions. Please see Question 2 for our target demographics in
    recruiting campus bicycle commuters. We will measure new rider recruitment in these demographics
    by tracking attendance at outreach workshops (Table 2) and at the BicyCal shop, through post-
    campaign surveys and through participation in the 1000 New Cyclists campaign. After this campaign,
   Primary Contact Name: Ginger Jui, Austin Andrews
   Project Name: Campus Bicycle Initiative

   we expect to see a measurable increase in bike commute rates in the 2011 Transportation surveys,
   over the 7.5% of staff and 11.5% of students who currently bike to campus.
   Table 2. Expected attendance of Campus Bicycle Initiative workshop series.
                                Class                          # Classes Persons/Class     Total
      Cycling Ed 1 – Bike Commuting and Safety (Classroom)          8          15           120
       Cycling Ed 2 – Bike Commuting and Safety (Outdoor)           3          25            75
                        Lunchtime Commute                          10          10           100
                         Women and Cycling                          2          20            40
                         Cycling in the Rain                        4          15            60
                     BicyCal Bike Maintenance                      30           5           150
                                                                              Total:        545

   Budget

15. List all budget items for which funding is being requested under the appropriate category. Include
    cost and total amount for each item requested. Please be as detailed as possible. (Insert additional
    rows if necessary).
        If you have price quotes from vendors or additional historical budget information for projects that
        have occurred previously or are on-going, please submit those with this application. Additional
        budget documentation will not be counted toward your application page limit.
                                                                   Cost
                                                                                            Total
       Item                                                        per          Quantity
                                                                                            Request
                                                                   Item
       Equipment and Construction Costs
       BicyCal shop budget
       Bike Stands                                                    $600          2         $1200
       Tools: 1 set cone wrenches, french crank puller, 1
       set allen wrenches, 15mm recessed crank bolt
                                                                      $800          1          $800
       wrench, 1 set metric crescent/box end wrenches,
       professional truing stand
       Miscellany: Shop aprons, rags, grease, degreaser,
                                                                      $200          1          $200
       hand wash, lubricant.
       Repair and sales inventory: u-locks, cable locks,
       lights, additional helmets, tires, inner tubes, brake
       cable housing, friction shifter cable housing, SIS
                                                                     $1000          1         $1000
       shifter housing, brake pads, rim strips, handle bar
       grips, handle bar wrap, miscellaneous small parts,
       spokes, patch kits, mini-pumps, tire irons for sale.
       Publicity and Communication
       Education/Outreach Budget
       Day 1 Bike Safety Workshops (Classroom)                        $500          8        $4,000
       Day 2 Bike Safety Workshops (Outdoor)                        $2,000          3        $6,000
       Lunchtime Commute Workshops for Faculty/Staff                  $100          10       $1,000
       Women and Cycling Workshops                                    $500          2        $1,000
       Cycling in the Rain Workshops                                  $500          4        $2,000
       Printing costs                                                $0.10        10000      $1,000
       Email Survey Prizes                                            $50           10         $500
       A-frame signs                                                  $25           2           $50

       Campus Bike Day Budget
   Primary Contact Name: Ginger Jui, Austin Andrews
   Project Name: Campus Bicycle Initiative

       Bands                                                         $500           3         $1,500
       Pedal Powered Stage
                                                                    $2,250          1         $2,250
       (www.rockthebike.com/pedalpoweredstage)
       Event Insurance                                              $1,500         1          $1,500
       Postcards                                                     $0.10        5000         $500
       Event Security (UCPD plainclothes officer)                    $500          1           $500
       Banners                                                       $250          2           $500

       Campus Bike Initiative General Expenses
       Bike-To-Work Day Sponsorship (May 2011 and
                                                                    $2,500          2         $5,000
       May 2012)
       Poster Printing Costs                                         $0.75        1000         $750
       Food for Organizing Committee Meetings                         $50          10          $500
       Personnel and Wages
       Campus Bike Inititative Education & Outreach
       Intern                                                       $3,400          1         $3,400
       ($10 hr/wk x 16 wk @ 10hr/wk + 36wk @ 5hr/wk)
       Summer Interns to support Campus Bike Day
                                                                     $750           2         $1,500
       ($10/hr x 15 wk x 5 hr/wk)
       Bicycle Valet for Campus Bike Day                             $500           1          $500
       BicyCal Mechanic/Repair Intern
                                                                     $900           3         $2,700
       ($10/hr x 3hr/wk x 30 wk)
       BicyCal Operations Intern
                                                                    $1,500          1         $1,500
       ($10/hr x 5hr/wk x 30 wk)
       BicyCal Fundraising Intern
                                                                    $1,500          1         $1,500
       ($10/hr x 5hr/wk x 30 wk)
       Graphic and Web Designer (Undergraduate Intern)
                                                                    $1,000          1         $1,000
       ($10/hr x 100hrs)
       General Supplies and Other
       BicyCal Shop Insurance                                       $2,000          1         $2,000

                                                                                Subtotal:     $45,850
                                                                                Other
                                                                                              -$4,000
                                                                                sources:
                                                                                Total:        $41,850

16. If your project is implemented, does is require any on-going funding after its completion? What is
    your strategy for supporting the project after this initial period to cover replacement, operational,
    and renewal costs? (Note: TGIF is unlikely to provide funding beyond the initial year for ongoing
    projects).

   After the Campus Bicycle Initiative campaign, we expect to hand off coordination of campus bicycle
   outreach and education to BicyCal, which will have developed into a self-sustaining bicycle
   maintenance and community outreach facility. TGIF funds for BicyCal will invest in permanent
   infrastructure upgrades and in building knowledge and volunteer base. Future BicyCal costs for
   replacing repair resources (e.g. lubricant, rags, broken tools) will be covered the sale of the repair
   inventory (e.g. brake pads, cables, etc). BicyCal will be proposing the Parking and Transportation
   Oversight Committee to be included in the P & T operating budget on the grounds that BicyCAL is a
   crucial campus transportation element. This proposal will be discussed at next Campus Bicycle
   Committee meeting on April 15th.
   Primary Contact Name: Ginger Jui, Austin Andrews
   Project Name: Campus Bicycle Initiative


17. List all non-TGIF sources you are pursuing for funding, volunteer time, in-kind donations, etc.
                                                                       Date        Date received /
                                                          Amoun
                       Source/Description                           Request       date funding will
                                                             t
                                                                   submitted       be announced
       UC Berkeley Police Department – funding for        $4,000 Feb. 2011       Funding approved.
       “Cycling Ed” courses to act as a safety and                               Courses to start
       diversion program for cyclists ticketed for riding                        ASAP (April/May
       in the Upper Sproul dismount zone, in lieu of a                           2011)
       traffic ticket.
       Event Planning Services - funds for event security $500                   Ongoing

   Project Timeline

18. Please complete the following table to describe your project timeline. List milestones
    chronologically. For the “Timeframe” column, please estimate how long each task will take to be
    completed. (Insert additional rows if necessary).
                                                               Timeframe
                                                                             Estimated completion
              Campus Bike Initiative Project Timeline         (# of wks to
                                                                                      date
                                                              completion)
       Bike-to-Work Day (Project Start Date, date for initial
                                                                                    5/12/11
       installment of TGIF funds)
       Design outreach pamphlets, brochures and commute
                                                                                    6/30/11
       workshops                                                 4 weeks
       Outreach to incoming freshmen (emails and
                                                                                 June/July 2011
       brochures)                                                8 weeks
       Lunchtime commute workshops for staff and faculty         8 weeks         June/July 2011
      Recruit vendors and performers for Campus Bike Day        4 weeks              8/1/11
      Campuswide outreach; bicycle safety and commuting
                                                                                    8/31/11
      workshops; promotion of Campus Bike Day                   4 weeks
      Tabling, bicycle licensing, Campus Bike Day                              August 22-26, 2011
      promotion, workshop signup + promotion                    1 week          (Welcome Week)
      Campus Bike Day planning and implementation              12 weeks             9/9/11
      Sept 2011 through May 2012 - continuing bicycle
      commuting workshops; bike maintenance workshops                         Sept 2011 - May 2012
      at BicyCal and Citizen Cycles
      Bike-to-Work Day                                                          May 2012 (TBD)
                    BicyCal Project Timeline
      BicyCAL (Project start date )                                                 8/22/11
      Interview and hire interns                                2 week               9/5/11
      Begin retail sales                                        2 weeks              9/5/11
      Installation of new shop signage                          4 weeks             9/19/11
      Develop and initiate repair workshop series               4 weeks             9/19/11
            Post-Campaign Project Analysis Timeline
      Post-campaign surveys                                     2 weeks             5/30/12
      Project Analysis                                          6 weeks             7/30/11
      Final Fund Expenditure                                                        7/30/11
      Final Project Report (Project End Date)                                       7/30/11

								
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