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					     MEDIA JUSTICE
            SUMMIT
A conference organized by Fund for Idaho
 with financial support from The Funding
               Exchange.
               Boise, Idaho
             December 6, 2008




                    “Justice denied anywhere
                    diminishes justice
                    everywhere.”
                                Dr. Martin Luther King, Jr.
                         MEDIA JUSTICE SUMMIT
                            REPORT INDEX

                                  TOPIC                                     PAGE
IDAHO DEMOGRAPHICS AND GEOGRAPHY                                             1
WHAT IS THE MEDIA LANDSCAPE IN IDAHO                                         1
PRE-SUMMIT SURVEY RESULTS                                                    2
SUMMIT AGENDA                                                                3
PRESENTER BIOGRAPHIES                                                        4

                                THE SUMMIT
WHAT IS MEDIA JUSTICE                                                        8
LOCAL MEDIA OVERVIEW: From an Organizer/Activist Perspective                 11
LOCAL MEDIA IN PRACTICE: What media do we have and how do we access them?    14
BREAKOUT GROUPS                                                              16
MODELS FOR COLLABORATION                                                     17
WHERE DO WE GO FROM HERE? WHAT ARE OUR NEXT STEPS?                           18
PARTING THOUGHTS                                                             19
EVALUATION AND FEEDBACK                                                      20
APPENDIX A: SUMMIT INVITATION                                                26
APPENDIX B: SUMMIT ATTENDEE LIST                                             27
APPENDIX C: MEDIA JUSTICE RESOURCES LIST                                     30
                    All photos courtesy of Diane Ronayne
      PO Box 769
    Boise, ID 83701
     208-343-1744
info@fundforidaho.org
www.fundforidaho.org
                           FUND FOR IDAHO
                         MEDIA JUSTICE SUMMIT
                            FINAL REPORT

IDAHO DEMOGRAPHICS AND PARTICIPANT PROFILE
Of Idaho‘s 1.5 million people, 86.3% are white, 9.5% are Hispanic, 1.4% are Native
American, less than 1% are black, with 1.3% reporting more than one ethnicity.
Our 64 conference participants were slightly more diverse: 81.3% white, 9.4%
Hispanic, 3.1% black; 4.7% Asian; and 1.6% Native American. The LGBTQ
community made up 9.4% of our group, and 3.1% of participants were disabled.
GEOGRAPHY REPRESENTED
Idaho is the 14th largest state in the US by land area, and over 63% of Idaho's land is
managed by the federal government. No Interstate highway connects north and
south Idaho. The best option is US Highway 95, which is in poor condition with some
sections intermittently closed by mudslides or snow. From Boise, it is easier to get to
Portland, Oregon or Salt Lake City, Utah, than it is to get to many parts of North          "A famous middle-aged
Idaho.                                                                                    rock-and-roller called me
Idaho has 44 counties, with 26 of them designated as ―frontier‖ counties. A               last week to thank me for
frontier county was initially defined as a county with less than 7 persons per             speaking out against the
square mile. This definition has evolved to reflect population density, distance to        war, only to go on to tell
health care or community services, and travel time required to access services.               me that he could not
Of Idaho‘s 26 frontier counties, 7 have densities of less than 2 persons per square       speak himself because he
mile; 12 have densities of 2 to 7 persons per square mile; 7 have densities over 7         fears repercussions from
persons per square mile. We are truly on the frontier.                                         Clear Channel. 'They
WHAT IS THE MEDIA LANDSCAPE IN IDAHO?                                                          promote our concert
                                                                                              appearances, he said.
Idaho has 26 daily newspapers covering only 24 of her 44 counties; only two are              'They own most of the
published in Spanish. Only 6 Idaho counties have a local television station; our TV           stations that play our
news comes from three markets - only one in Idaho. The geographic boundaries and            music. I can't come out
scattered population base severely limit health care and other infrastructure,                  against this war."
which in turn limit economic development. In some areas services such as phone,
television, Internet and sometimes even mail, are hard to come by. Without these            -- Tim Robbins, actor and
fundamental services, it is hard to stay connected, informed and attract business.         antiwar activist, in an April
Some counties lack access to basic health services, not a single clinic or pharmacy.         15 speech at the National
If you become ill, it takes a one or two hour drive just to reach the nearest                     Press Club, from Eric
                                                                                          Boehlert's "Habla usted Clear
services. When the means of information are limited, it is vital that the information
                                                                                            Channel?" Salon.com, April
available is relevant to that area. How can Idaho nonprofits bridge these barriers to
                                                                                                              24, 2003.
spread their messages and effectively inform rural residents of upcoming events?

MEDIA JUSTICE – Why does it matter in Idaho?
Good media can help scattered communities stay in touch with each other,
locally, nationally and even across borders. It can give voice to those who have
routinely been excluded from power and policy debates. There are many ways we
can have a meaningful impact on media in our community, region, and country.
Fund for Idaho‘s Media Justice Summit provided information on how the local and
national media operates today, including: who owns it, whose interests it serves,
what rules govern it, and who is working to improve it. This summit offered
participants the opportunity to learn about Idaho‘s alternative media – community
based radio and television, print, online, Progressive and Spanish-language. It
explored media justice organizing, policy and education efforts at both the
national and local levels. Participants joined together to makes Idaho‘s media
better represent the interests of all her citizens.

                                                           1
                     PRE-SUMMIT SURVEY RESULTS
As we planned our summit, we put out several questions to our community to get
perspectives that would help shape our summit. Eighteen people responded.
What is your vision for the role media should play in your community?
Survey respondents strongly believed that media should be objective,
investigative, non-polarizing and respectful of all viewpoints. It should address
community issues and be locally produced. Media should educate and inform,
present all sides of an issue and build community by connecting and validating
people. Good media will root out and expose corruption, inefficiencies, and
injustice in our society. It should spotlight the good in our communities, provide a
clear, concise picture of day-to-day news and events, inspire citizens to live
better and entertain us. Finally, everyone should have affordable media access.
What could you do in your neighborhood if you had access to the media?
Our survey respondents wanted to: inform people about community events,
opportunities and resources; address local problems; engage citizens in
meaningful discussions about their communities; work to elevate discussions of
economic justice and economic security issues; encourage our minority and
disenfranchised people to share their voices by giving them "space" on the media
to express themselves; and educate and empower people to live better lives.
If you could speak and be heard by media corporations, what would you tell them?
The respondents wanted media corporations to have a responsibility to cover
topics fairly and in an unbiased manner. It's not only how you report, but what
you report. We need to discuss the media's role in being a force for change in the
social justice movement. If media carries programming that represents and
empowers women, women will use that power in ways that benefit you and your
sponsors. We need more support for local small-scale options that can connect
communities. Media needs thought provoking journalism, real news, not sound
bites and weather. Do your job - investigate fearlessly. Report all of the news,
even the parts some people or groups in this area may not want to hear.
Basically, we want the media to know the airwaves belong to the public and stop
catering to corporate and government influences.
What content would you watch, produce and distribute?
People want content that tells them how to succeed in life: who they need to know,
how they can get things done. They also want inspiration, humor and an escape
from reality. They watch stories about politics and social interests. Our respondents
would produce and distribute news items that deal with GLBT and women's
interests. Documentaries, progressive investigative journalism, community forums,
kitchen table type discussions of germane issues (local cable access, etc.) and
educational stories for promoting peace and conflict management.
What kinds of rules would you put in place to make sure that media served all
the people?
Our respondents agreed that media should make a reasonable effort to use inclusive
language, check facts, provide both sides of controversial issues, and require local
channels to rebroadcast independent TV programs so more people could have access to
viewing. The FCC should NOT allow monopolies of mass media ownership in one
geographic location and/or across various media (radio/TV/newspaper). Give equal time
to both sides of an issue, i.e., progressive vs. conservative.


“We have an ideological press that's interested in the election of Republicans, and a
 mainstream press that's interested in the bottom line. Therefore, we don't have a
       vigilant, independent press whose interest is the American people.”
                                                                           Bill Moyers


                                                          2
                        THE SUMMIT AGENDA


                                   MORNING SESSIONS
8:00 – 8:30    Registration and Breakfast Snacks
8:30 – 8:45    Introductions
8:45 – 9:45    Define Conference Goals; Explore What IS Media Justice
9:45 – 10:00   BREAK
10:00 – 11:15 Local Media Overview: from an organizer/activist perspective
              Local Media in Practice: What media do we have and how do we
11:15 – 12:15
              access them?
12:15 – 1:00  LUNCH – Seating with resource people
                                 AFTERNOON SESSIONS
1:00 – 1:30    Facilitated Networking based on issues and regions
1:30 -2:15     Defining Our Media Justice Needs
2:15 – 2:30    BREAK
2:30 – 3:15    Models for Collaboration on Media Justice
3:15 – 4:15    Exploring Our Options: Brainstorming possible next steps
4:15 – 5:00    Evaluation of Gathering and Closing




                                    3
                              PRESENTER BIOS

Jeff Abrams, Executive Director/Founder, Boise Community Radio (BCR)
Jeff graduated from Humboldt State University in northern California in 1988 with degrees in
Oceanography and Graphic Design. He has worked professionally in the field of graphic design,
communication media and advertising as well as a biologist for the Idaho Department of Fish and
Game. In 2002, he founded Boise Community Radio and has worked since then to bring a non-
commercial, locally programmed radio station to the Treasure Valley. While awaiting FCC licensure, BCR
has operated an Internet broadcast at RadioBoise.org for more than three years. In April 2008, the
organization received authorization from the FCC to begin broadcasting on 89.9 FM.

Pam Baldwin, Executive Director, The Interfaith Alliance of Idaho
Pam has been an activist and organizer in Idaho for 20 years. Dedicated to justice and equality, Pam has
served as director of the Idaho Rural Council, on the board of the National Family Farm Coalition, and as
an organizer for Idaho‘s statewide progressive coalition, United Vision for Idaho (UVI). In 1998 Pam and
others founded the Interfaith Alliance of Idaho (TIA) to challenge religious political extremism and offer
a mainstream, faith-based agenda committed to the pursuit of individual dignity and the importance of
community.
Pam is a graduate of the Western Organization of Resource Council, organizer and staff director
trainings; Western States Center (WSC) Advanced Leadership Mentorship Program; 15 annual WSC
Community Strategic Training Institutes; WSC, Idaho Women‘s Network and United Vision for Idaho
trainings on undoing racism, sexism and oppression; and United for a Fair Economy ―Train the Trainers.‖
In 2004 Pam was named the Human Rights Leader of the Year by UVI and received with TIA the Birch
Award for organizing people of faith to work on undoing heterosexism.
Cherie Buckner-Webb, Certified Coach, Consultant and Motivational Speaker
Cherie Buckner-Webb is the founder and principal of Sojourner Coaching, ―Supporting highly motivated
women and men to navigate the waters of their lives with purpose.‖ Her extensive international
business background includes positions in program management, diversity consultation, business and
organizational development, operations, and e-commerce. Her expertise includes cross cultural
collaboration, leadership, facilitation, consultation and coaching. In addition to her on-going work in
the corporate environment, Cherie works with institutions of higher education in the development of
diversity curriculum and training.
As a respected motivational speaker, she also uses her voice to raise awareness about diversity, inclusion
and human rights topics. Cherie‘s credo is ―leave a legacy‖ and to that end she donates countless hours
to a variety of community activities. Among her numerous honors for commitment to human rights and
diversity education is the 2005 Jefferson Award for Public Service. Cherie chairs the Idaho Black History
Museum board and helped found TVCTV.

Joan Cartan-Hansen, Producer/Host/Reporter/Writer, Idaho Public Television
Joan started her broadcast career at KIDK-TV, Idaho Falls and came to Idaho PTV in 1988. She is the
lead producer/host for "D4K," co-producer/host of "Dialogue," and a producer/reporter/writer for
"Outdoor Idaho" and "Idaho Reports." In addition, Joan writes and produces documentaries and
occasionally pieces for "The News Hour with Jim Lehrer." Joan has received five regional Emmys; gold
medals at the New York festivals, (Tellys, CINE Golden Eagles and Platinum prizes at Worldfest). The
National Educational Association and the Council on State Governments have also honored Joan for her
educational projects.

Joan is a past president and current board member of the Idaho Press Club and sits on the Idaho
Supreme Court‘s ―Fire Brigade‖ and the court‘s Bench/Bar/Press committee.
Edyael Casaperalta, Program and Research Associate, Center for Rural Strategies
Edyael was a consultant with the Center for Rural Strategies on the Gulf Coast in the fall and winter of
2006-2007 and recently joined the full-time staff. She was born in Mexico and immigrated to the United
States when she was twelve. She graduated from Edcouch-Elsa High School, Elsa, Texas, in 2001. As a
sophomore she began working with the Llano Grande Center for Research and Development, a nonprofit
organization dedicated to educational pursuits and community youth leadership. Edyael is one of four
founders of the Llano Grande Center‘s Spanish Language Immersion Institute, and she led several
community-based research initiatives in her rural South Texas home town.
Edyael received her BA from Occidental College in Los Angeles and recently completed a master's
program in Latin American Studies at Ohio University in Athens.

                                          4
Lark Corbeil, Founder and Managing Editor, Public News Service (PNS)
Lark believes journalism is ―ongoing adult education.‖ Lark grew up bridging divides, with one foot in
California and another in Idaho. After living and working in France, Israel, Taiwan and New York, she
returned to Idaho to start the Northern Rockies News Service in 1996, based on her experience with
Reuters TV and in response to the dearth of progressive and public-interest reporting at the local level.
The Idaho model is now a growing network of independent, state-based news services supported by 400-
plus NGOs and operating in 27 states under the Public News Service banner.
PNS provides high-quality daily news about the public-interest sector to more than 4,000 radio stations,
and to media and public by RSS feeds from www.publicnewsservice.org. Some stories also are broadcast
in Spanish or produced for TV. Clear Channel, CBS, Native Network News and Pacifica are regular users,
as are hundreds of community and public local stations and their websites. PNS soon will expand to print
outlets, as well.
Seeing a need to help progressive non-profits hone their strategic messaging capability, Lark founded
Media in the Public Interest. It trains organizations in ―shared core‖ messaging, has collaborated with
Mainstream Media Project, has offered ―Polarity Management in Communications‖ training and has
helped incubate innovative media projects such as a Spanish-language talk-show.
Lark is a leader of The Media Consortium, an association of progressive media outlets, and belongs to
the Progressive Communicators Network. With 25 years of experience in news and communications, she
is a working mom who currently divides her time between Colorado and Idaho.
 Gavin Dahl, Programming Coordinator/Music Director, Boise Community Radio (BCR)
At Boise Community Radio, Gavin trains dozens of volunteers. ―Digital Crossroads,‖ his weekly radio
program on media justice, free speech, grassroots activism and technology policy, airs on BCR and other
stations in the Northwest. Before graduating with a B.A. from Evergreen State College, Gavin worked in
the production and music departments at community radio stations in Olympia and Bellevue, WA. Gavin
also produced the "Seattle Speaks Out About the War in Iraq" campaign for Seattle's Air America Radio
affiliate, AM 1090 KPTK. Before that he worked for the Austin Federation of Musicians, Austin
Community College Instructional Development and co-founded the Austin Independent Media Center.
Gavin has testified in the public interest at numerous hearings before the Federal Communications
Commission and the Washington state legislature. He also has lobbied Congress and the FCC in
Washington, D.C., with Prometheus Radio Project. More information (text and audio) is at
radioactivegavin.wordpress.com.

Matt Dewey, Adjunct Faculty, Boise State University
Matt Dewey received his M.A. in Communication at Boise State studying the contemporary socio-economic
processes of expressive value and their influence on popular democratic media movements. Matt is an
adjunct professor in the Department of Communication at BSU, where he teaches grassroots media
production at Boise's public access station and sits on the board of BSU‘s newspaper, The Arbiter. Matt
also wrote a chapter on aesthetics, ―iPod and Philosophy: iCon of an ePoch‖ in a pop culture and
philosophy book series to be published later this year.
Gordon Fuller, Televisionary, Social Entrepreneur, Media Reformer
Gordon is a new media visionary with a social conscience. A conceptual artist applying technology as a
pallet of colors, his revolutionary work at the forefront of digital imaging, telecommunications and
social networking underscores his personal commitment to empowering oppressed people. By sharing
their stories, news and issues of importance, these communities change from passive spectators into
activist participants.
Gordon and his wife, Judy West are reinventing documentary filmmaking as the ‗Disability Media
Initiative‘, a social network for storytelling targeted to the world‘s 900 million people with disabilities.
They also work with indigenous people and tribal communities providing digital storytelling, self-expression
and e-commerce training programs in association with Lone Eagle Consulting. Both are actively involved
in Freepress and the Media Reform Movement, providing planning and support for an upcoming series of
national Town Hall meetings with the ‗Internet For Everyone‘ campaign.
Nathaniel Hoffman, Reporter Boise Weekly and PaleoMedia.org blog
Nathaniel is an independent journalist based in Boise, Idaho. He has written for the Christian
Science Monitor, Miami Herald, High Country News, NewWest.net and Boise Weekly. His online
home is PaleoMedia.org. His stories have been datelined Mexico, Cuba, Israel, Palestine and from
many dark alleys stateside.

Hoffman is a recovering newspaper reporter nostalgic for his bike messenger days. He used to call
himself the wandering ascetic, but now is pretty much settled down with wife and child. He enjoys the
occasional chocolate bar.



                                           5
Jeanne Huff, Fee-lance Writer/Editor
Jeanne has been a professional writer and editor for more than 20 years, reporting news for print and
Web media and crafting everything from corporate employee newsletters to technical tomes. Her work
has been published in magazines, books, literary journals and newspapers. She has been honored by
Penton Media (―Editor of the Year‖), the Idaho Press Club (―Seven Wonders of Idaho,‖ on the Frank
Church Wilderness), the Pulitzer Prize selection committee (2007 finalist, Idaho Statesman news staff)
and others. She was assistant features editor, reporter and columnist for the Idaho Statesman, Boise,
from March 2003 to October 2008.

In 2002, Jeanne and her husband, Bob Neal, organized Boise‘s first poetry slam, ―It's Another Poetry
Slam,‖ bringing many celebrity poets to Boise and sending several local teams to national competitions.

Jill Kuraitis, Idaho Editor and “Politics Guru” at NewWest.Net
Originally from California's Central Coast, Jill was raised by parents so lefty that nobody in Idaho even
believes it. A University of California, Santa Barbara, graduate in theatre management, she worked in
the movie and TV industry before moving to Boise 22 years ago with her husband, toddler son and
daughter in utero. Convinced that Boise is the best place to live in the known universe, she has been
writing ever since for political and alternative-press clients.
In the early 1990s, Jill was part of a team sponsored by the Idaho Education Association to help elect
Democrats to the state senate; the team pulled off 21 victories, making it a D-R tie. She has served as
press secretary to two congressional candidates (J.D. Williams and Betty Richardson), directed many
small races in Idaho and several out of state, and consults for non-Idaho political parties about
candidates to encourage.
Jill has raised two fine children who refuse to live anywhere but the West, gardens haphazardly but
successfully and adores her husband of 26 years. She volunteers in an English-as-a-Second-Language
program teaching English to immigrants— for unknown reasons, she seems to specialize in Somalians.
Jill founded and runs a group of western art quilters who refuse to follow rules or attend committee
meetings. Their seams don't match, but that's the way they like it.
Nicole LeFavour, Idaho State Representative, GLBT Community
Nicole grew up in rural central Idaho and has worked for many years as a writing teacher for at risk
youth in Boise classrooms. She has been elected three times to the Idaho Legislature and currently
represents citizens in Boise's North End, East End, Downtown and Foothills neighborhoods. As a
legislator, Nicole works hard to improve public transportation, preserve farm lands and open space and
make sure Idaho's growth pays for itself. She is dedicated to protecting Idaho families and small
businesses from tax shifts, air and water pollution and increases in the cost of medical care and
insurance. She strives to create policies that will lead to greater energy independence and security for
Idaho. Her legislative peers have elected her to serve on the Legislative Council, and she is one of two
Democrats appointed to the Joint Economic Outlook and Revenue Assessment Committee. Her standing
committees are the House Revenue & Taxation Committee, Judiciary & Rules Committee and the
Energy, Environment & Technology Committee.
Jasper LiCalzi, Chair of the Department of Political Economy, College of Idaho
Jasper LiCalzi, a member of the College of Idaho faculty since 1993, is now Professor of Political
Economy specializing in Public Policy and American Government. He received his Ph.D. from Temple
University, where his dissertation involved applying an Institutional Rational Choice framework to the
domestic military base closing commission process. More recently, his research has concentrated on
interest groups in Idaho and the Idaho state legislature.
Dr. LiCalzi also teaches courses in Environmental Studies and the First Year Writing Program. He is the
faculty advisor for the College Republicans, Young Democrats and the Debate Team, and serves as the
political analyst for Channel 6 KIVI-TV in the Treasure Valley.

Peter Lutze, UTP Director, Professor of Communications at BSU
Peter teaches media studies including video production, cinema studies, and cultural criticism. He has a
B.A. in German from Valparaiso, an M.F.A. in Filmmaking from Brandeis, and a J.D. and PhD. in Cinema
Studies from the University of Wisconsin. He has written an analysis of the work of a major German film
director: Alexander Kluge, The Last Modernist and is interested in producing documentaries
(Dreamhouse: The Art and Life of James Castle, with Tom Trusky) and video art (Mountain Seasons,
with James Armstrong). Dr. Lutze has taught at Boise State since 1990. He was a founding member and
Chair of the Board of TVTV (1997-2003) and continues to actively promote the idea of grassroots,
community media in Boise through his teaching, research and production activities.


                                           6
Martin Orr, Associate Professor, Boise State University
Martin Orr earned his Ph.D. in sociology at the University of Oregon in 1992. His dissertation
documented the effects of the civil rights movement on the development of sociological theories of
race and ethnicity. He has continued to explore the historical and political context of theories of
society, and has also published on social movements in Northern Ireland, the anti -globalization
movement, and the media.
Orr is the Associate Professor and Chair of the Department of Sociology, Faculty Advisor to the Idaho
Progressive Student Alliance, Chair of the Mexican American Studies Conference Committee, and past
Chair of the Cultural and Ethnic Diversity Board. He has edited the Pacific Sociological Association's
newsletter, and was a member of the PSA's 2001, 2002 and 2005 Program Committees. He regularly
offers lectures, panel discussions and workshops, both on and off campus.
Hye-Jung Park, Program Officer of the Media Justice Fund, The Funding Exchange
Hye-Jung Park is a media and community activist with more than a decade's experience in local,
national and international media organizing. Previously, she served as the director of ―Youth Channel‖
at Manhattan Neighborhood Network, after working as Director of Programs at the Downtown
Community TV Center (DCTV) for eight years. She served on the boards of several artist and community
organizations, including the National Coalition of Independent Public Broadcasters, Nodutdol for Korean
Community Development, the North Star Fund, the National Alliance for Media Arts and Culture (NAMAC),
Videazimut (an international coalition of community media), and the Alliance for Community Media.
An award-winning artist in her own right, she has produced several documentaries, including ―The
Women Outside‖ (PBS), ―Homes Apart: Korea‖ (PBS) and ―The #7 Train: An Immigrant Journey‖ (WNET).
An adjunct lecturer, she has designed and taught courses on Asian and African-American Media at
several New York colleges.
Belia Paz, Radio Host, Program Director & Event Planner, Spanish Radio Station KWEI
Belia is a proud, single mother of three who began work as a migrant worker at the age of seven. She
worked in beet fields and drove potato trucks throughout her school years. Belia graduated from Idaho
State University with an Associates Degree in Management and Marketing.
Currently, Belia is the host, program director and event planner with community-based Spanish Radio
Station KWEI. In this position, she reaches out and educates the Hispanic community on air, informing
listeners about new laws and all other issues important to this community. She continues to be a
leader, educator and helper in her community, taking part in the Idaho Migrant Council HALO and
serving on the board of Mujeres Unidas of Idaho and as a member and volunteer with the
Idaho Community Action Network.
Rowena Pineda, Executive Director of the Idaho Community Action Network (ICAN)
ICAN is dedicated to progressive social change and developing power at the grassroots level to create
that change. Rowena has 17 years of experience in the nonprofit sector, including working as an
organizer and trainer for the Center for Third World Organizing (CTWO) and for the Northwest
Federation of Community Organizations (NWFCO). She has trained grassroots leaders in the community
organizing basics: fundraising, public speaking, running effective meetings, facilitation, and outreach.
Prior to joining ICAN in 2007, Rowena worked for a small company that focused on developing culturally
competent training materials.
Chris Thomas, Editor/Producer, Public News Service
Chris has been a writer for more than 30 years, in television, radio and print. Her work experience
includes stints as a reporter and/or producer for TV stations in Boise (KBCI, IPTV); Portland (KATU); and
Dallas (WFAA), plus a half-dozen radio stations and three daily newspapers. For three years, she taught
news writing and presentation skills as an adjunct professor at Southern Methodist University in Dallas.
She has written 12 college textbooks and countless speeches, newsletters, articles and technical manuals.
Chris was one of the first Boise City Ethics Commissioners (2005-2007). She is currently a producer for
Public News Service, covering Washington and Oregon, and is working on her first novel.
At a very early age, Chris‘ son, Adam Schafer, summed her up thusly: ―My mom runs toward flames and
sirens instead of heading the other way.‖ A senior at the New College of Florida and editor of the school
newspaper, he appears to have inherited this troublesome tendency.
Elva Villarreal, Program Director, BSU Radio/Radio Universidad
Born in Vallehermoso, Tamps., Mexico, Elva immigrated to the United States at age 2 with her migrant
worker parents. In 1957, the family settled in Rupert, Idaho, where she grew up and worked for Simplot
Company in Heyburn until she graduated from Minidoka High School and enrolled in Boise State
University. During summers she worked with the Migrant Education Program until graduating in 1976
with a B.A. in Social Work. She has been employed by the Idaho Migrant Council, by Job Corps for 10
years, and for the past 17 years by the Idaho Department of Health and Welfare as a social worker
investigating child abuse.
Elva has volunteered with many organizations, including Idaho Commission for the Blind, Birth Right of
Idaho, Mujeres Unidas, Image de Idaho (past president), Idaho Hispanic Commission, United Vision for
Idaho (board of directors), Girl Scouts of Silver Sage Council, and Idaho Partnership for Hispanic Health
(current Community Advisory Board chair). For 14 years, Elva has hosted a Spanish-language radio
program through BSU Radio and serves on its Community Advisory Board.


                                          7
INTRODUCTIONS
Gail Heylmun, Fund for Idaho and Ron Hanft, Funding Exchange
After thanking the audience for attending, Gail Heylmun, Executive Director of
Fund for Idaho, kicked off the Media Justice Summit with a short introduction
about Fund for Idaho and introduced Ron Hanft of Funding Exchange.
Ron explained that Funding Exchange (FEX) is a national network of community
based social justice foundations. There are 15 foundations that cover 22 states
that make up the network. Funding Exchange coordinates its membership
programs, activities, and grant making from its National FEX office in New York
City. FEX hosts two funds that are relevant to the media justice movement. The
first is the Paul Robeson Fund for Independent Media, which funds individual
artists doing the real work of documenting and creating resources for organizing.
Their mission is to create media resources that can be used for organizing on social
justice issues. The second is the Media Justice Fund, a regranting program that
allows FEX members to expand their support of work on media justice issues and
help with financial support of other media justice convenings.
Ron said FEX supports groups that are working on the social conditions that create
social problems. Rather than just funding based around issues, FEX is helping
establish a broad progressive movement by creating relationships between
progressive funders that extend across issues and communities.



WHAT IS MEDIA JUSTICE?
Moderator: Jasper LiCalzi                                                                TV, Internet, books
                                                                                       and newspapers are our
Panelists: Hye-Jung Park, Martin Orr, Elva Villarreal, Edyael Casaperalta and
                                                                                        window to the world.
Gordon Fuller
                                                                                                  Hye-Jung Park
Jasper LiCalzi moderated this session and began by asking each panelist to talk
about what they see as media, since media is rapidly changing everyone might
have a different view.
Hye-Jung Park, program officer of the Funding Exchange Media Justice Fund, was
our first panelist. She began with a demonstration of how easily we are influenced
by the media. As she pantomimed marching with straight legs and arms moving
back and forth across the body, she asked us to name the countries that came to
mind. We all responded, ―China, Russia and South Korea." Why did we think this?
Because media shapes our perceptions and influences how we think. Television,
Internet, books and newspapers are our window to the world. Hye-Jung has 20
years experience working to raise awareness of migrant worker and fair trade
issues. She has created media content to educate the public and to help with
organizing various communities. While working on a production, Hye-Jung realized
that limited access to the means of production and distribution slows down the
education process. This barrier to access prevents groups from effectively raising
the issues. Bad media policies limit the reach of the content to communities that
it is intended to help. She said, ―Media policy and content go hand in hand.‖ Focus
has typically been on content, while we ignore or are forced to ignore media
infrastructure and policy issues. Viacom, GE, Time Warner, and Walt Disney
control most of the media outlets. Media and telecommunications policies written
in legal and high-tech jargon obscure the public's understanding of the policy
changes being made and how they intertwine to impact the public's media rights.
As a result, people have just tuned out, rather than trying to disentangle the
morass of media ownership and control. Media justice needs to take into account
history, culture, privilege, power and race. New policies, systems and structures
that benefit the public interest and the underserved need to be put in place in
order for media justice to succeed.
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