True-Blue News www.lcra.org/coloradorivertrail
Discover True-Blue Texas Along LCRA’s Colorado River Trail
Travel trends, events and tourism from the Highland Lakes to Matagorda Bay
Volume 5, Number 2 April — June 2007
Burnet’s 24th Annual Bluebonnet Festival Coming In April
Burnet is the “Bluebonnet Kicking everything off are the On Saturday, April 14, Austin-
Capital of Texas,” and soon crafts and vendor exhibitors area attendees can ride to the
the Hill Country will be in full who will sell all sorts of mer- festival on the Hill Country
bloom with the state flower. chandise including woodwork, Flyer steam train.
To celebrate this event, Burnet homemade soaps, toys, plants,
hosts the Bluebonnet Festival home décor, pottery, paintings, Other events slated for Saturday
The beautiful Texas during the second week of and much more. are the Bluebonnet 5-k Run and
bluebonnet will be celebrated April each year. Children’s Fun Run, and the
at Burnet’s 24th Annual Headline events for this year’s Bluebonnet Bicycle Tour. Musi-
Bluebonnet Festival. This year’s festival is April festival are the Bluebonnet cal acts will perform throughout
13 through 15. It will feature Antique Car Show, the Com- the day.
Inside this Issue many activities throughout memorative Air Show with
town for people to enjoy. high-flying vintage war The Burnet Chamber of Com-
Creekside Conser- 2 Activities also are held prior to planes, a Destruction Derby, merce expects 25,000 to 30,000
vation Program the festival, including the the 5th Annual Weiner Dog people to attend this year’s fes-
Bluebonnet Scholarship Races, and a free Street Dance. tival. It invites people to come
Fast Facts 2 Pageant on April 10 and the to Burnet to join the fun and see
Mighty Thomas Carnival on From 7 p.m. to 10 p.m. on the bluebonnets.
Upcoming Events, 3 April 12. The carnival offers Friday, April 13, festival-goers
Workshops and many kinds of games and can enjoy the music of Kyle For more information, contact
Conferences rides. Park and Ryan Turner who are Patti Alford with the Burnet
Unique Events on the 3 Texas-based singers/ Chamber of Commerce at (512)
Colorado River Trail After Friday evening’s open- songwriters. 756-4297, or log on to
ing ceremonies, the festival’s www.burnetchamber.org.
Spring Events 4-5 main activities will begin.
Explorer’s Guide 6
Markets Communities Great Texas Songwriter’s Festival Set For April 28 In Palacios
New Bike Trail 6 If you like music, then Palacios “With the support of our song- stage, with other locations added
is the place to be on April 28. writers and festival goers, it is if necessary as more performers
Retail Tourism 7
Songwriters and artists from our hope to raise enough are added to the schedule.
across Texas will gather by the money to help develop a more
Idea Corner 8 bay to showcase and sell their accurate test for ovarian cancer Along with the musical perform-
music at the Great Texas Song- so that treatment can begin in ances, Palacios is also holding
Quotable Quotes 8 writers Festival. the early stage of detection,” its monthly Market Days at
said Judy Walters, festival Railroad Park from 9 a.m. to 4
The festival will be held in organizer. p.m. Arts and crafts vendors will
honor of Pam Scheirman, who sell handmade items, antiques,
developed the concept and held The festival will be an all-day and collectibles.
the first festival in 2001. event going from 11 a.m. to 11
Scheirman died from ovarian p.m. The Outrigger Restaurant Come out and enjoy the relaxing
cancer in 2005, but her sister is and Little 6th Street will host music throughout the day, along
carrying out her legacy. the stage for the performers. It with good food, crafts, and clas-
is a great way to spend the day sic cars.
The $5 admission will benefit in a relaxing atmosphere.
Singer-songwriters will show- the American Cancer Society For more information, contact
case their work at the Annual for ovarian cancer research. Musical offerings will range Judy Walters at (512) 751-
Great Texas Songwriters
The songwriters and artists will from rock ‘n’ roll to jazz and 2465, or visit
Festival in Palacios.
donate their time for the cause. country. Most of the songwrit- www.greatxsongwriters.com.
ers will perform on the main
Page 2 True-Blue News www.lcra.org/coloradorivertrail
LCRA’s Creekside Conservation Program
Addresses Topsoil Erosion
The problem of soil erosion on productivity. It also benefits the The local office of the U.S.
farms and rangeland in the entire river basin by reducing Department of Agriculture’s
lower Colorado River basin can sedimentation of streams, lakes Natural Resources Conserva-
be attributed to overgrazing, a and water supply reservoirs and tion Service (NRCS) helps plan
lack of vegetative buffers along lessening degradation of water the projects, and LCRA pro-
creeks and other waterways, quality and aquatic habitat. vides the matching funds.
Simpson Ranch owners and the spread of invasive
in San Saba County pose brush species that choke out The Creekside Conservation Landowners who participate
in front of their LCRA Creek- native vegetation, says Bobby Program is available to land- in the program can reduce soil
side Conservation Partnership Humphrey, Creekside Conser- owners in Bastrop, Blanco, loss and rainfall runoff, in-
sign which recognizes their vation Pogram coordinator. Burnet, Colorado, Fayette, crease land productivity, im-
land stewardship efforts. Lampasas, Llano, Matagorda, prove groundwater filtration,
As a result, thousands of acres San Saba, Travis and Wharton and enhance wildlife habitat.
of valuable soil wash into the counties.
"Since 1990 the Creekside waterways of the lower Colo- Participants are eligible to re-
Program has helped 171 rado River basin every year. LCRA works with state and ceive a Creekside Conservation
The result is a buildup of sedi- federal agencies to provide 2-foot by 3-foot gate sign that
landowners to develop soil
ment, which can harm water matching grants to landowners recognizes them for their ef-
and water conservation
quality, worsen flooding and for pre-approved land conser- forts in conservation and the
plans on more than 71,000 threaten aquatic habitats. vation and management pro- partnership between them
acres of privately owned jects . These include brush and LCRA.
land from San Saba Soil conservation was one of management, slope stabiliza-
County to Matagorda Bay. LCRA’s first responsibilities tion, vegetative or riparian To apply, contact your local
This is a testament to the when it was created in 1934. buffers along creeks and other NRCS office. To learn more
good that we can do when The Creekside Conservation waterways, field terracing, about the program, visit
we work together for the Program was started in 1990 to sustainable range seeding, land www.lcra.org/community/
common cause of land respond to that mandate by shaping, and rotational grazing creekside.html or call
stewardship." reducing soil erosion and systems. 1-800-776-5272, Ext. 7155.
─ Bobby Humphrey agricultural nonpoint-source
Creekside Conservation pollution. Landowners may receive up to
Program coordinator 50 percent of the cost of the
The program helps landowners pre-approved projects through
retain soil and enhance land participating in the program.
American Girl Place Is a Retail Tourism Giant
For ideas on ways to make your retail establishment more sion and furniture to decorate her space. But that’s not all.
tourist-friendly, read how one retail tourism giant does it. The store offers an experience to accompany the sale. If a
doll breaks, it’s owner can take her to the hospital for re-
When it comes to retail tourism, American Girl Place is the pair. Or, girls can take dolls to the salon to comb out the
one to beat. Built on the popularity and success of the Ameri- tangles in their hair.
can Girl dolls, this is no ordinary doll shop.
Girls and dolls can take in a review at the American Girl
The flagship store of American Girl Place is located in Chi- Theater, do a photo shoot, and have lunch or dinner at the
cago and receives 1.5 million visitors per year. The typical American Girl Café, which has specially equipped high
travel time for most visitors is three to six hours. Most of chairs for dolls. Girls can even purchase girl-sized cloth-
them visit the store for at least four hours and spend a mini- ing that is identical to that of their dolls.
mum of $255.
It really is a destination, and a complete experience in-
American Girl dolls are role models for today’s little girls by cluding package deals, itineraries, and a concierge.
representing a different period of American history along with American Girl Place management wants little girls to feel
its varied culture and ethnicity. Each doll (which can be cus- like their trip to the store was the best day of their lives.
tomized to resemble its buyer) has a series of books that de- For many, it is.
scribes her life’s adventures.
For more information on American Girl Place, visit
Of course, no doll is complete without outfits for every occa- www.americangirlplace.com.
Volume 5, Number 2 Page 3
Upcoming Events, Workshops and Conferences
Texas Leadership Institute (TLI) ─ Planning and Managing Growth, April 3
Texas Leadership Institute (TLI) ─ The Role of City and County April 12
Officials in Community and Economic Development, Bastrop
Texas Historical Commission’s Annual Historic Preservation Conference, April 12-14
Lakeway Texas Leadership
Texas Association. of Museums (TAM) Annual Meeting, Austin April 17-20 www.texasleadership.org
Texas Travel Industry Association’s (TTIA) Travel Fair, Grapevine April 18-19
Texas Leadership Institute (TLI) ─ Employment Law Issues Affecting April 19 www.ttia.org
Local Government, Bastrop
Texas Festival and Events Association’s (TFEA) Behind-the-Scenes April 22 www.io.com/~tam
at Main Street Fort Worth Arts Festival, Fort Worth
Texas Leadership Institute (TLI) ─ Wildlife Management Use Valuation April 26 TAF&E
Workshop, Buchanan Dam www.texasfairs.org
Texas Leadership Institute (TLI) ─ Business Recruitment, Retention, and May 10
Incubation, Bastrop THC
Texas Leadership Institute (TLI) ─ Public Works Projects from Start May 17
to Finish, Bastrop
Texas Festival and Events Association’s (TFEA) Behind-the-Scenes May 19 http://www.ifea.com/
Workshop at the Pasadena Strawberry Festival, Pasadena regions/region3/
Texas Leadership Institute (TLI) ─ Developing Successful Festivals May 22
and Events, Bastrop
Texas Leadership Institute (TLI) ─ Issues Affecting Public School June 7
Trustees and Administrators, Bastrop
Unique Events on the Colorado River Trail
Check out these two examples of weekend’s music offerings. citizens at the 125th birthday celebra-
unique events that offer different tion ─ the quasquicentennial.
ways to enjoy the Colorado River In addition to the live music, there The celebration includes something
Trail in the springtime. also will be “live” art. Watch as artists for the whole family to enjoy. Cheer
bring Marble Falls to life on canvas. on the parade at 10 a.m. Travel back
Marble Falls’ Bluebonnet Blues Their entries will be judged on Satur- in time (literally) as you ride on the
& Fine Arts Festival day and available for sale during a Austin Steam Train. Watch the little
The second annual festival is set from silent auction. ones enjoy a pony ride.
March 30 through April 1. The festi-
val is a delight to the eyes, ears and Admission is charged for most events. Other activities include arts and crafts
stomach. For details, please visit vendors, quilt raffle, Model A car
www.bluebonnetblues.com. display, and a barrel race at the rodeo
Live music will be performed by arena. There will even be period
Texas legends who will entertain the Bertram’s Quasquicentennial newspapers for sale.
crowd with traditional, Tejano, Ca- The little Hill Country town of Ber-
jun, and gospel blues. Two live tram is having a big birthday party this For more information, please contact
“Pianoramas” will round out the summer. On June 16, join Bertram’s Carolyn Cross at (512) 355-3473.
Page 4 True-Blue News www.lcra.org/coloradorivertrail
Texas Hill Country Wine and Food Festival, 1
Zilker Garden Festival, Austin 1
Bluebonnet Blues & Arts Festival, Marble Falls 1
The Grind Extreme Water Sports & Music 1
Hill Country Lawn & Garden Show, Burnet 1
Highland Lakes Arts & Crafts Spring Show, 1-2
Bluebonnet Golf Tournament, Burnet 1-2
Round Top/Warrenton Antiques Fair, 1-8
Round Top area
Power to the People: The Electrification of Rural 1-30
Texas (LBJ Library and Museum), Austin
Marburger Antiques Show, Round Top 3-7
April Events (cont’d)
Clyde Littlefield Texas Relays, Austin Llano Country Opry, Llano 14
Flatonia Railroad Pavilion Party #6, Flatonia 14
Antique Weekend, Fayetteville 5-8
Dinner Theater at the Stafford Opera House, 14
Midnight Madness, Fayetteville 6-7
Bluegrass & Bluebonnets - Spring Knap In and 6-8 Ride the Rolling Hills Bike Challenge, Columbus 14
Gold Panning Festivals, Llano
Market Days, Flatonia 14
Spamarama, Austin 7
Wildflower Spring Festival, Johnson City 14
Urban Music Festival, Austin 7
Austin Fine Arts Festival, Austin 14-15
Bloomin’ Fest, Lampasas 7
Rolling Hills Artists Studio Tours, Colorado, 14-15
Annual Easter Egg Hunt & Spring Farm Festival, 7 Fayette, and Austin counties
Palacios Trail Riders, Palacios 14-15
Armadillo Hill Country Classic, Liberty Hill area 12
Bike to Work Week 14-18
Austin International Poetry Festival, Austin 12-15
Concert at International Festival Institute, 14, 22
50th Annual Smithville Jamboree, Smithville 12-15 Round Top
Wharton County Youth Fair BBQ Cook-off, 13-14 Chamber Golf Classic, Lampasas 15
Cowcamp Cook-off & Celebration in Mill Pond 20-21
24th Annual Bluebonnet Festival, Burnet 13-15 Park, San Saba
Bob Marley/Austin Reggae Festival, Austin 21
Market Day on the Square, Bay City 21
Volume 5, Number 2 Page 5
April Events (cont’d) May Events
Trader’s Rendezvous, Llano 21-22 Power to the People: The Electrification of Rural 1-31
Texas (LBJ Library and Museum), Austin
Wharton Hidden Garden Tour, Wharton 21-22
Bike Month 1-31
MS 150 Bike Tour, La Grange 21-22
Cinco de Mayo Music Festival, Austin 3-6
Wine & Wildflower Trail, Johnson City 21-22,
28-29 Home Garden Tours, Weimar 4
MS 150 Bike Tour, La Grange area 21-22 Cinco de Mayo Fiesta, Llano 4-5
Wharton County Youth Fair & Exposition, 22-29 Rio Llano Fiesta, Llano 4-6
Nature Center Festival, Bay City 5
Hawgs-n-Hills Bike Rally, Llano 27-29
Cinco de Mayo Celebration, Palacios 5
Balcones Songbird Festival, Lago Vista 27-30
Richland Springs Country Air Street Fair, 5
Sparkles & Spurs Court House Gala, Blanco 28
Citywide Garage Sale, Marble Falls 28 Poetry at International Festival Institute, 5-6
Town & Country Homes Tour, Columbus 28 Round Top
Citywide Garage Sale, Lampasas 28 Art Guild of Rural Texas Art Walk, Fayetteville 5-6
Great Texas Songwriters’ Annual Festival, 28 Old Pecan Street Spring Arts Festival, Austin 5-6
Blanco May Fest, Blanco 11-13
Market Days, Palacios 28 Gedenke! Festival, Weimar 12
Arts Encounters, Johnson City 28-29 Pine Street Market Days and Second Saturday 12
“The Finer Things” Art Festival, Henkel Square, 28-30 Salebration, Bastrop
National Tourism Week 12-20
Market Day on the Square, Bay City 19
19th Annual Classic Car Show, Blanco 19
Texas Czech Heritage Cultural Center May Fest, 19
Fly In at the Airport, Smithville 19
Traders Rendezvous, Llano 19-20
Wharton County Farmer’s Market, Wharton 19, 26
Duathlon, Smithville 20
2nd Annual Texas Proud Festival/ John Wayne’s 25-27
100th Birthday and Film Festival, Llano
Memorial Golf Classic, Lampasas 25-27
Market Days, Palacios 26
Memorial Day Picnic, Palacios 26
Republic of Texas Biker Rally, Austin 31
Page 6 True-Blue News www.lcra.org/coloradorivertrail
Texas Greek Festival, Austin 1-2
2nd Annual Texas Proud Festival/ John Wayne’s 1-2
100th Birthday and Film Festival, Llano
Llano Rodeo, Llano 1-2
Republic of Texas Biker Rally, Austin 1-3
Best Little Art Show in Texas, La Grange 2
Ballet Under the Stars, Austin 2-3
Wharton County Farmer’s Market, Wharton 2, 9, 16,
Good Ole Summertime Classic Bike Ride, 3
Pine Street Market Days and Second Saturday 9
Concert at International Festival Institute, 9
Blanco Lavender Festival, Blanco 9-10
Sulphur Creek Car Cruise, Lampasas 9-10
Danskin Women’s Triathlon, Austin 9-10
Capital of Texas Juneteenth Celebration, Austin 9-24
County Team Roping, San Saba 14
Riata Roundup Rodeo, Lampasas 15-16
67th Annual Rodeo, San Saba 15-16
Juneteenth Celebration, Wharton 15-16
Quasquicentennial Celebration, Bertram 16
Traders Rendezvous, Llano 16-17
Market Day on the Square, Bay City 19 To Learn More
Llano County Products Export Show, Llano 22-23
For more information and links to
Wharton County Freedom Fest, Wharton 22-23 communities and events
Aqua Boom Pageant, Kingsland 23 in the lower Colorado River basin, visit
Summer Antiques Show at the Big Red Barn, 23-24
Heart of Texas Red, White, and Blues Festival, 30
Aqua Boom Fireworks, Fish Fry, and Patriotic 30
Volume 5, Number 2 Page 7
To Explorer’s Guide Helps Market Communities
The Colorado River Trail Explorer’s Most of the people who receive the
Guide is one of the ways that LCRA guide are from Texas and get it at the
helps promote the attractions in com- many tradeshows LCRA attends
munities along the 11-county Colo- throughout the year.
rado River Trail. Along with rack
cards, tradeshows, a Web site, and But did you know exactly how far-
this newsletter, the Explorer’s Guide reaching the appeal of the Explorer’s
is a part of a multi-pronged approach Guide is?
that markets the Colorado River Trail
to consumers far and wide. Since January 2005, 548 requests
came through the Colorado River
The Explorer’s Guide is the main Trail Web site. That doesn’t include
promotional piece for the Colorado the thousands that were distributed to
River Trail region. It is available to the traveling public in other ways.
consumers in the following ways:
Distributed at tradeshows to in- Requests for the guide have come
terested consumers from across the United States. In fact,
Provided at most LCRA facilities requests have come from 32 out of the
and parks 50 states. It doesn’t stop there. The
Distributed through area cham- Explorer’s Guide has traveled to six
bers of commerce and TxDOT’s foreign countries ─ Canada, England,
Travel Information Centers Scotland, Ireland, Sweden, and The
Mailed directly to people who Netherlands.
request it from the Colorado
River Trail Web site at Visit www.lcra.org/coloradorivertrail
www.lcra.org/coloradorivertrail. and click the link to order your guide.
New Bike Trail Being Planned
Input gained from the recent Colo- Austin. In addition to new bike trails
rado River Trail participant survey through each county, every effort is
shows that bike trails and bicycle being made to honor existing bike
tourism are highly desired products trails in the counties where they have
LCRA should pursue. already been developed.
Based on this, LCRA is planning a To offer your input, join ACA mem-
new on-road cycling trail that will bers and LCRA staff at ACA’s meet-
follow the Colorado River from the ing on May 7 from 6 p.m. to 7 p.m.
Hill Country all the way to the Gulf for a trail mapping workshop. The
Coast. The new trail will run through meeting will be held in the LCRA
all 11 counties, taking advantage of Board Room, located at 3700 Lake
the Texas scenery, views of the river Austin Blvd. in Austin.
and Highland Lakes. The trail will
map out a safe yet challenging ride. Prior to the ACA business meeting,
LCRA staff will provide an overview
LCRA staff has been working with of the project and provide several
members of the board of directors large-scale maps with the proposed
with the Austin Cycling Association trail route. LCRA welcomes your
(ACA) to ensure that the bike trail input about the proposed route.
will be appealing to all levels of cy-
clists. ACA members have extensive For information, contact Sarah Page,
cycling experience on Hill Country 1-800-776-5272, Ext. 3513, or
and Austin-area roads. More input firstname.lastname@example.org.
will come from Bike Houston on bi-
cyclist-friendly roads downstream of
Page 8 True-Blue News www.lcra.org/coloradorivertrail
Retail Strategies to Capture Tourism Dollars - Products and Pricing
Many Texas communities rely on the you with different types of prod- 20. Offer convenience products to
revenue generated from tourist sales. ucts that will give visitors a dif- make visitor stays more enjoy-
These points summarize some retail ferent experience every time. able. Toothbrushes, tissues and
strategies that can be used to stimu- 9. Don’t get buried in old inven- other necessities can be easily
late more tourist business in your tory. Be sure to move your old forgotten. Visitors will appreciate
community. inventory, especially when you your effort.
are introducing new suppliers 21. Sell locally made products.
1. Adjust inventory on a seasonal and products. Packaging and labeling products
basis. Visitors will need differ- 10. Personalize products. with local names is an effective
ent things depending on the sea- 11. Sell products that tie the visitor way to market the products.
son. Providing for those needs to the community. Locally 22. Provide products that describe
will keep them coming back. made products and keepsakes are or reflect the local area. Con-
2. Sell some affordable products sometimes assigned more mean- sider adding regional travel
in all stores. While everyone ing than other souvenirs. books or local history books to
might love to have your $500 12. Sell products that match visi- your inventory. These products
hand-blown glass bowl, only a tors’ lifestyles. Ask visitors might be of interest to visitors
small number of customers can what they like to do with their from out of town.
afford it. For every expensive free time. Sell products that fit 23. Ask the visitors what products
bowl, you might sell 200 bud those needs. they need. Many retailers prac-
vases at $35 each. 13. Offer products for kids. At- tice this simple and effective
3. If you sell “cheap” merchan- tending to the interests of kids market research strategy.
dise, don’t disguise it. Many can lengthen customer time in 24. Don’t compete strictly on price.
visitors are looking for a $3 snow the store and make a more pleas- Seldom do we relate to our
globe as a reminder of their stay. ant shopping experience for the friends how little we spent on a
There is nothing wrong with sell- family. meal or gift. Rather, we talk
ing such items as long as the cus- 14. Sell authentic products. about the best ice cream or the
tomer is not mislead to believe 15. Sell truly unique products. most beautiful vase.
the item has greater value. 16. Sell items that complement 25. Offer something for free. Tour-
4. Extend tourist season into other stores in town. Establish ists always remember when they
shoulder periods. For instance, relationships with other retailers are treated well and receive
a river outfitter who rents tubes in town so that you can ensure something for free.
in the summer could rent bicy- that your products are unique and 26. Consider a point-of-sale com-
cles in the cooler months. add to the overall retail mix. puter system to track inven-
5. Ask and listen to the customer 17. Sell products that the visitor tory. These systems are useful
for product ideas. Customers can take with them. If items are to help order, re-order and con-
know what they like and what easy to pack, people will be more trol pricing. They are especially
they need. Asking them will likely to buy them. useful in stores frequented by
allow you to cater to their needs. 18. Sell products that you know tourists due to the seasonal na-
6. Keep stocking items that sell. and trust. Having an interest in ture of the products offered.
If something is selling like hot- your products or experience with
cakes, keep selling it. Don’t dis- them allows you to communicate
continue something because you product benefits to customers.
are tired of it. 19. Recognize that tourist and local
7. Introduce new products regu- resident preferences are often
larly. Keeping inventory fresh similar. Local residents also
will keep customers coming back enjoy gift shopping just like visi-
time and again. tors. Tailor your products so that Source: Let’s Talk Business
8. Continually seek new suppli- they appeal to both the locals and Newsletter, University of Wisconsin
ers. New suppliers can provide visitors. Cooperative Extension
True-Blue News www.lcra.org/coloradorivertrail
The Colorado River Trail follows the Colorado
River corridor across 600 miles of beautiful Texas
country ─ from the pecan orchards of San Saba to
the Gulf of Mexico. The trail, created by the
Lower Colorado River Authority in cooperation
with neighboring communities, links the cultural,
recreational, agricultural and environmental fea-
tures of 11 counties along the river.
Sharing History With Travelers
Galena, Ill., (population 3,460), was once called “God’s Country” by Native Americans for its natu-
ral beauty. Rich lead mine deposits brought European settlers in the early 19th century. Galena pros-
pered, providing its residents the means to build quality brick homes and businesses. Its rise in com-
merce left a legacy of architecture and accomplishment, producing Civil War generals and our 18th
President, Ulysses S. Grant.
The city lay dormant for nearly a century, existing as a small farming community until the 1960’s
when city leaders began promoting it for its inherent beauty and history. Today Galena welcomes
nearly 1 million visitors annually.
Historic Galena’s Main Street
displays the beautiful 19th Business owners have supported the town’s historic character by preserving its storefronts. Galena
century architecture for which has evolved into a popular getaway destination with much to offer residents and visitors alike. The
it is known. growth in tourism has provided the traffic necessary to allow a healthy downtown business commu-
nity resulting in increased employment opportunities and local consumer convenience.
Galena has more than 140 retail businesses that serve visitors. With its historic appeal and market
orientation, Galena has a large number of restaurants, antique and gift shops, and apparel stores. The
Galena Convention and Visitors Bureau promotes many different themed package trips including
Girlfriends Getaways, golf , the Great River Road, Heritage, Home Grown, Wine Country and Win-
For more information on Galena’s story, visit www.galena.org or call 1-877-Go Galena.
Send your story ideas and
information to: Quotable Quotes
“Veni, vidi, Visa -- I came, I saw, I charged it.”
Sarah Page — Swoosie Kurtz
P.O. Box 220 “Whoever said money can't buy happiness simply didn't know where
Austin, Texas 78767 to go shopping.”
Phone: (512) 473-3513 or — Bo Derek
1-800-776-5272, Ext. 3513
Fax: (512) 473-3285
E-mail: email@example.com About True-Blue News
Welcome back to True-Blue News! You are reading the quarterly newsletter created
for and about communities along the Colorado River Trail. True-Blue News is written
and produced by LCRA to provide you with current information, trends, events, and
travel-related research to help in marketing and promotional efforts and to help foster
knowledge about the wealth of tourism assets that exist in the region. Your input is
always appreciated and welcome.
To subscribe or unsubscribe, visit www.lcra.org/about/newsletters_signup.html.