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Fast Facts - Avon Walk for Breast Cancer

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					                                             AVON WALK FOR BREAST CANCER
                                                     FAST FACTS
                                                         2011



Quick Statistics              2003-2010                         2010
Total Funds Raised            More than $380 million            More than $55 million
Total Participants            Nearly 142,000                    Nearly 22,000

2011 Avon Walk Schedule
Houston              April 16 – 17
Washington, DC       April 30 – May 1
Boston               May 14 – 15
Chicago              June 4 – 5
Rocky Mountains, CO June 25 – 26
San Francisco        July 9 – 10
Santa Barbara        September 17 – 18
New York City        October 15 – 16
Charlotte, NC        October 22 – 23

About the Avon Walk
 The Avon Walk for Breast Cancer is a project of the Avon Foundation for Women [a 501(c)(3) public
   charity] encompassing a series of nine, weekend-long walk events held across the United States where
   thousands of women and men come together to raise awareness and life-saving funds for breast cancer.

   Funds raised ensure that all women and men receive screening, support and treatment they need,
    regardless of their ability to pay, as well as accelerate the work of leading research teams in their quest for
    better treatment, improved detection and a cure.

   Since its launch in 2003, the Avon Walk for Breast Cancer series has raised more than $380 million through
    the dedication of more than 142,000 participating women and men from across the country.

   To register, donate or learn more: avonwalk.org or 1-888-541-WALK

What takes place?
 A fun and inspiring weekend-long noncompetitive walk offering the option of walking 13.1 or 26.2 miles
  on Saturday, and 13.1 miles on Sunday for a total of either a marathon or a marathon and a half over the
  weekend.

   Rest stops manned by an enthusiastic volunteer crew, plus meals, hot showers, medical services, and 2-
    person sleeping tents in the “Wellness Village” on Saturday night.

Who takes part?
 Women and men of all fitness levels, both individually and in teams, ages 16 to 80s.

   Each Avon Walk attracts from 1,000 to nearly 5,000 participants


                                                       -more-
   Most Avon Walks have participants from about 35 states and often other countries.

   The hundreds of teams carry names ranging from the inspired to the humorous, such as the Solo Strutters,
    Team Maureen, A Bunch of Boobs, Angela’s Angels, Blister Sisters, Breast Bra-Gade, Cancer Schmancer,
    Living Legacy, Boston Boobettes, Mammo Mamas, No Sister Left Behind, Save Second Base, Team Believe.

What is required?
 Walkers take on the challenge to raise a minimum of $1,800 in donations and train to walk a marathon or
  marathon and a half. There is no fundraising requirement for Crew members.

Where do the funds go?
 The Avon Foundation for Women awards funds raised by the Avon Walk for Breast Cancer to local and
  national beneficiaries ranging from leading cancer centers to community-based organizations

   On stage during the nine 2010 Avon Walk closing ceremonies, the Avon Foundation immediately awarded
    almost 100 grants ranging from $25,000 to $1.2 million to leading cancer centers, research institutions and
    community-based organizations in the Walk regions. In total, the Avon Foundation awarded more than
    250 grants across the country throughout the year.

   Funds support five critical areas of the breast cancer cause, with a focus on the medically underserved:
    awareness and education, screening and diagnosis, access to treatment, support services and scientific
    research

                                   The Avon Walk for Breast Cancer thanks National Sponsor: Reebok
                               and Official Sponsors: Genentech BioOncology, Tomboy Tools and Otterbox.


Remember: early detection can help save lives. Discuss breast cancer screening with your doctor. Make informed decisions about
                            what age to start mammography. Get to know your risk and risk reduction strategies.
For more breast cancer information and resources, visit www.cancer.org (keyword breast cancer) or www.avonfoundation.org, where you can
                                        access free printable breast cancer informational literature.


                                                Follow the Avon Walk for Breast Cancer
                                             on Facebook (www.facebook.com/avonwalks)
                                                 and Twitter (twitter.com/avonwalks).




Media Contact:               Karyn Margolis, Avon Foundation for Women
                             Karyn.margolis@avonfoundation.org
                             212-282-5666 or 347-244-5198


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January 2011                                                                                                                          2

				
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