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Like a haute couture vintage gown Palazzo Versace looks even better with age

Palazzo Versace is marking ten stylish and successful years as the world‟s first fashion-branded hotel. In
celebration of reaching its tenth birthday, the hotel has seen, like the House of Versace itself, an evolution
from fashion hotel to lifestyle hotel.   Palazzo Versace uses its brand heritage and fashion pedigree to create
stylish, aspirational experiences for guests with the launch of intuitive concepts set to „wow‟ guests. In a
destination like no other, guests can tailor their holiday at Palazzo Versace to any time of the year and no
matter their mood; ensuring their getaway is styled to suit their lifestyle.

           Gold Coast Broadwater                   Lobby                       Overlooking the Water Salon

Palazzo Versace‟s Water Salon European poolside concept; the gorgeous new Roman Holiday Vespa package
and other hero packages Red Alert, Scarlett Seduction and White Hot Year Round ; and partnerships with luxury
motor brand Audi and fashion designers such as Alex Perry. The hotel‟s soon-to-be-launched arrivals
package and iPad check-in experience show how the hotel continues to be a pioneer in providing luxury
lifestyle experiences.
“Whilst it is so important to stay true to the Palazzo Versace heritage and spirit that has made it the hotel of
choice for visiting celebrities and royals for the past 10 years, this anniversary year has been, and will continue
to be, an exciting time for evolving and invigorating the hotel and heightening the guest experience even
more,” said Mr Russell Durnell, General Manager of Palazzo Versace.

Palazzo Versace‟s hero year-round packages are:

Roman Holiday
Roman Holiday combines the passion, style and sensibility of Italy to be a sublime Palazzo Versace getaway
experience on the Gold Coast. Inspired by the adventures of ever stylish Audrey Hepburn and Gregory Peck
in the original Roman Holiday movie, guests will be able to create their own personal Italian getaway adventure.
Equipped with an „insiders‟ map of secluded coastal locations and a delectable Italian picnic, guests will
escape for a magical day on bespoke Palazzo Versace Vespas.

The Roman Holiday packages includes:
       A Vespa for up to 4 hours
       A tailored map denoting secluded romantic locations
       An Italian-themed gourmet picnic hamper for two including assorted antipasti, crostini, pasta, pesce,
        insalata, fromagio and dolce with piccolo bottles of peach tea
       Overnight accommodation in a Superior Room
       A Style your own buffet breakfast at Il Barocco for two
Price: From $580 for two.

White Hot Year Round
What better way to enjoy a year-round summertime vibe than with an exclusive, private Water Salon poolside
experience. Guests‟ can relax by the lagoon beach in a private custom-made Versace daybed with soft white
Versace cushions and silky sheer white curtains while enjoying frosted grapes, seasonal frozen fruit spears,
mineral water and of course some bubbles before retiring to their gorgeous room.

The White Hot Year Round package includes:
       Overnight accommodation in a superior room
       Breakfast for two in Il Barocco
       Cabana at the Water Salon package:
           o Half day private cabana rental (7am – 12pm or 12.30pm-17.30pm)
           o 500ml bottle of still or sparkling Italian mineral water
           o Chilled face spray
           o Frosted black and white grapes
           o Icy cold spears of seasonal fruit
           o 30+ Sunscreen lotion
           o Cold towels
           o Chilled bottle of Cloudy Bay „Pelorus’ sparkling wine
Price: From $570.00 for two people

Scarlett Seduction
At Palazzo Versace, true romance is always in fashion and at this destination hotel, guests‟ wildest dreams can
come true. Palazzo Versace‟s Scarlett Seduction package provides guests with luxurious and intimate
accommodation, a relaxing in-room spa treatment from the Bath Bliss range, chilled champagne on ice, and a
decadent Chocolate Fondue with strawberries. In the morning, guests will enjoy a gorgeous buffet breakfast
at Il Barocco and can take advantage of a late checkout, returning to their room after breakfast for more

The Scarlett Seduction package includes:

       Overnight accommodation in a superior room
       In-room spa treatment from the Bath Bliss range (Palazzo Versace will draw guests a bath and light
        up the bathroom with romantic scented candles)
       Chocolate fondue with strawberries
       A bottle of Veuve Clicquot on ice
       Breakfast for two in Il Barocco
       Late checkout
Price: From $610 for two people
Red Alert
Palazzo Versace offers guests an experience to really get their heart racing. From the moment guests step into
the opulent foyer and see Gianni Versace‟s own crystal chandelier their hearts will be a flutter. And once they
jump on a jet ski, go parasailing and joyride on a Broadwater speedboat their inner wild-child will truly come
out to play. Guests can then luxuriate back in their elegant, comfortable room, before enjoying a breakfast for
champions in Il Barocco.

The Red Alert package includes:

        Overnight accommodation in a superior room
        Breakfast for two in Il Barocco
        Parasailing session
        30 mins jet ski session
        Speedboat ride
Price: From $595 for two people

To book one of these packages phone (07) 5509 8000 or for more information on Palazzo Versace visit


Palazzo Versace is currently taking expressions of interest for their Spring “White Hot Year Round” Media
Famil in October 2010. Please register your interest with Samantha Warren-White.

For more press information and high resolution imagery, please contact Media Moguls:
Samantha Warren-White
o (03) 9836 2167 ext. 2
m 0488 70 52 52

Palazzo Versace
In 1998, Sunland Group, a publicly-listed company on the Australian Stock Exchange, together with Gianni Versace SpA had a
bold vision to create the world‟s first fashion-branded hotel and residence experience. In September 2000, the $300 million Palazzo
Versace opened its doors on Australia‟s famous Gold Coast and a new luxury address was born.
Palazzo Versace Gold Coast, the world‟s first luxury designer hotel, incorporates 200 classically elegant rooms and suites, 72
neighbouring condominiums, three award-winning restaurants and a private marina, all on a historic site in Southern Queensland
on the edge of the Gold Coast Broadwater.

Following the success of Palazzo Versace Gold Coast, the two companies signed an exclusive global rollout agreement to develop
15 Palazzo Versace hotels worldwide over the next 30 years.

The second Palazzo Versace development, currently under construction in Dubai and opening in 2011, is a joint venture
development between Sunland Group Limited and Emirates International Holdings. The luxury hotel is located in the Culture
Village on the Dubai Creek, and will offer 169 luxury residences ranging from one to six bedrooms, a health spa, restaurant and 217
hotel rooms and suites, all entirely designed by Versace and furnished with an exclusive line of products from the Versace Home
Collection. Future Palazzo Versace hotel and residential projects will be located in cities where there is an established property
investment market, strong tourism and leisure growth, and an appreciation and demand for international brands and luxury.