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Further information about Dyson

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					Further information about Dyson:

Information about James Dyson and Dyson products can be found at www.dyson.co.uk



                                James Dyson (1947-), Designer and inventor

                                Inventor of the bagless vacuum cleaner; began working
                                on his design in 1978, selling first models in Japan (1991)
                                and opening a research centre and factory in Wiltshire in
                                1993; Dyson Dual Cyclone is now the best selling vacuum
                                cleaner in the UK, and widely sold in countries throughout
                                Europe and the rest of the world




Early products by James Dyson

James Dyson's first product, the Sea Truck, was launched               Sea Truck               Ballbarrow
in 1970 while he was studying at the Royal College of Art.             Sales to date of over   Market leader within
                                                                       $500 million.           3 years.
A few years later came the award-winning Ballbarrow
that can go where no wheelbarrow has ever been
before. Then there was the Wheelboat and the
Trolleyball. Even the integral hose, seen on most upright
vacuum cleaners, is a Dyson invention.
                                                                       Trolleyball             Wheelboat
                                                                       The most practical      Travels at 64km/h on
                                                                       boat-launcher.          land and water.

A new idea

In 1978, James Dyson noticed how the air filter in the Ballbarrow spray-finishing room was
constantly clogging with powder particles (just like a vacuum cleaner bag clogs with
dust). So he designed and built an industrial cyclone tower, which removed the powder
particles by exerting centrifugal forces greater than 100,000 times those of gravity. Could
the same principle work in a vacuum cleaner? James Dyson set to work. 5 years and
5,127 prototypes later, the world's first bagless vacuum cleaner from Dyson arrived.


                  The $2,000 vacuum cleaner

                  James Dyson's bagless vacuum cleaner was first sold in Japan, the
                  home of high-tech products. Known as the 'G Force', it won the 1991
                  International Design Fair prize in Japan. The Japanese were so
                  impressed by its performance that the G Force became a status
                  symbol, selling for $2,000 a piece!

                          Information and images sourced from www.dyson.co.uk
The first Dyson

Using income from the Japanese licence, James Dyson
decided to manufacture a new model under his own name in
Britain. In June 1993 he opened his research centre and factory
in Wiltshire, not far from his home, and developed a machine
that collected even finer particles of dust (microscopic
particles as small as cigarette smoke). The result was the DCO1,
the first in a range of cleaners to give constant suction.


                   Dyson Dual Cyclone™

                   The Dual Cyclone™ system is the first breakthrough in technology since
                   the invention of the vacuum cleaner in 1901.

                   The traditional bag has been replaced by two cyclone chambers
                   which cannot clog with dust. After the Dyson's outer cyclone has spun
                   out the larger dust and dirt particles, the inner cyclone accelerates the
                   air still further to remove the minute health-threatening particles.

                   James Dyson has proved a better product can be made at a price
                   people can afford. As a result the Dyson Dual Cyclone™ became the
                   fastest selling vacuum cleaner ever to be made in the UK.


Root 8Cyclone™

Dyson scientists were determined to create vacuum cleaners with even higher suction. So
they set to work developing an entirely new type of cyclone system. They discovered that
a smaller diameter cyclone gives greater centrifugal force. So they developed a way of
getting 45% more suction than a Dual Cyclone and removing more dust, by dividing the
air into 8 smaller cyclones, hence the name Root 8Cyclone™



The patent nightmare

The Dual Cyclone™ was nearly never made due to patent and legal costs. Unlike a
songwriter who owns the song he writes, an inventor has to pay substantial fees to renew
his patents each year. During the development years when James Dyson had no income,
this nearly bankrupted him. He risked everything, and fortunately the risk paid off. Then in
1999, Hoover tried to imitate a Dyson and James Dyson was forced back to court to
protect his invention. After 18 months Dyson finally won a victory against Hoover for
patent infringement.



                          Information and images sourced from www.dyson.co.uk
The Dyson washing machine

Dyson engineers constantly re-examine products of all types. One of the
things they looked at was the washing machine. They found that its wash
action doesn't flex the fabric very much. That's why it takes a long time to
release dirt. In fact, washing by hand gave better results than a single
drum machine. So Dyson set about replicating a hand washing action to
manipulate and flex the fabric to release dirt more quickly. In 2000, the
Contrarotator™ was created - the world's first washing machine with two
drums. Suddenly you could wash faster, with better wash results and
larger loads.



Unusual stockists

Considering it took James Dyson over 14 years to get his first product into a shop, it's
heartening to know that you can now buy Dyson products in 22 countries worldwide. You
can also see them in many other places: Science Museums, Victoria & Albert Museum in
London; San Francisco Museum of Modern Art; Museum für Angewandte Kunst in
Cologne; Zurich Design Museum; Georges Pompidou Centre in Paris; Design Museum in
Lisbon and Powerhouse Museum in Sydney, to name a few.




                                  The V&A               The Design Museum


Battling for design

To Dyson, `design' means how something works, not how it looks - the design should
evolve from the function. That's why the people at Dyson who design products are called
`engineers'.




                             Information and images sourced from www.dyson.co.uk
What people at Dyson do

As an example of the diversity and excitement that roles in industry and manufacturing
can offer, here are just a few of the things people at Dyson do.




            New Idea Developers

            Make new concepts into reality




                      Aerodynamicists

                      Develop improved air paths for even greater
                      efficiency.




            Design Engineers

            Maintain the integrity of their ideas by
            controlling a project from start to finish.




                                               Laser Scientists

                                               Use laser light to track airflow
                                               inside a cyclone.




                          Information and images sourced from www.dyson.co.uk
Specialists in Fluid Mechanics

Develop another one of those secret
new products!




                       Acoustic Engineers

                       Develop quieter products in Dyson's
                       special testing facilities.




Thermodynamicists

Look at ways of dispersing motor heat through
machine parts.




                      Polymer Engineers

                      Push the limits of materials and tooling to
                      optimise performance.




Mechanical Research
Engineers

Work with the engineers to
improve performance.




             Information and images sourced from www.dyson.co.uk
Dyson Upright Range



             The lightest upright with no loss of suction

             DCO3 uses Dual Cyclone™ technology to maintain constant suction room
             after room, is lightweight (only 6.8kg) and has a slim profile (only 142mm) to
             help clean under low furniture




Powerful constant suction with Dyson Dual Cyclone™ technology

DCO4 uses Dual Cyclone™ technology to maintain constant
suction room after room.




             The most powerful constant suction

             DCO7 uses Dyson Root8Cyclone technology to maintain constant suction
             and pick up more dirt from your home. Ideal if you want the most powerful
             Dyson upright using the latest technology.




                        Telescope reach

                        DC14 Quick release wand expands for instant cleaning.



                  Lightweight and compact

                  The highest performing Dual Cyclone™ with no loss of suction.
                  All models come with lifetime filters and a Dyson-engineered floortool.




                          Information and images sourced from www.dyson.co.uk
Information and images sourced from www.dyson.co.uk