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LEAFFinancial Pres 1009

VIEWS: 3 PAGES: 22

									Welcome to the 2009    Winning Sales with
                       Flexible Financing
Farenhyt Distributor   Presented by:
Conference             Bryan Spence
Agenda

 Introduce LEAF Financial Corporation
 Discuss the benefits of an effective customer financing
  strategy

 Provide an overview various payment solutions

 Discuss the 5 steps to offer financing

 Demo payment calculator

 Questions




                                                            2
LEAF Financial Corporation

 A multifaceted commercial finance company founded in 1983 as
  Fidelity Leasing Corporation and has originated over $7 Billion in
  small and mid ticket leases and loans.

 A subsidiary of Resource America Inc. (NASDAQ:REXI) which
  builds specialized asset management groups in core competencies
  managing over $15B in assets for its own account and third-party
  investors.

 Highly experienced management team
     Proven aptitude in developing small & middle ticket, vendor based leasing
      businesses
     Highly knowledgeable about structuring leasing transactions to target the needs
      of small, medium, and enterprise businesses; also tax-exempt and 501(c)3’s
     Twenty years of building vendor focused leasing programs

 Currently managing over 100,000 contracts with assets under
  management of over $1.4 Billion.



                                                                                        3
What is this all about?

 Financing in its simplest form is a sales and marketing strategy

 In this current economic climate it is imperative that financing is
  offered, upfront as part of the solution

 ESD’s have been requesting flexible financing options to help
  overcome cost oriented objections

 Now you can help close more sales with…
       Dedicated financing sales support
       Flexible payment programs
       Quick credit decisions
       Simple paperwork
       Customized customer-facing marketing collateral


                                                                        4
Why Offer Financing to Customers?

 85% of American organizations lease or finance some or all of
  their equipment.

 Approximately 1/3 of all products acquired are financed.

 Over $216 Billion in equipment was financed last year alone.

 According to CFO Magazine…Equipment leasing is the capital
  vehicle of choice in the current recession

 93% of prospective customers do not realize a financing option
  is available unless offered upfront as part of the solution




                                                                   5
Customer Benefits

 Conserves working capital, preserves existing credit lines &
  overcomes budget constraints

 Provides 100% financing

 Requires NO Money Down

 Fixed rate

 Curbs obsolescence

 Tax advantages

 And…


                                                                 6
Customer Benefits

   It’s EASY & CONVENIENT


   Don’t make me work to…
   Finance the purchase of your product or service. If I am
   forced to go through a series of complex maneuvers and
   negotiations to obtain financing for the purchase of your
   product or service – thanks but no thanks; I’ll go
   elsewhere.
                                  Selling Power – January/February 2005




                                                                          7
Benefits to You

 Offer full service, one-stop shopping

 Reduces sticker shock

 Offers greater flexibility to your customer which helps you close
  the sale

 Maintain and/or increase margins

 Increase average transaction size

 Helps YOU control the sale

 Locks in repeat sales


                                                                      8
Comprehensive Customer
   Finance Solutions
    Flexible Financing Products
           to Drive Sales




                                  9
Solutions for All Market Segments

                      SMB – Auto credit scoring, simple lease
                       documentation, micro-ticket transactions,
   Commercial
  Office Buildings     same-day funding, market competitive
                       pricing

     Hospitals
                      Mid-Market – lease structure flexibility,
                       responsive legal representation, plain-
                       English documentation
     Churches

                      Enterprise – Master Lease Agreement,
     Schools           expedited decisions, asset management
                       solutions
      Small
    Businesses        Education/Municipal – Non-appropriations
                       language, Master Lease Agreement, flexible
                       lease structure.




                                                                    10
Flexible Customer Financing Options

 Fair Market Value
    Offers the customer the lowest
     monthly payment with the most                Payment Comparison
     end of term options

                                       FMV
 10% Purchase Option
    Offers the customer the a low
     monthly payment with the          10%
     comfort of a fixed purchase
     option
                                        $1
 $1 Buy out
    Offers the customer ownership     Loan
     at the end of term
                                             $0    $100 $200 $300 $400 $500
 Loan Agreement
    Offers the customer the ability
     to finance the purchase on a
     loan




                                                                              11
Flexible Payment Structures

Lease and Loan Structures
 Monthly Payments – Standard monthly payments that can have
  multiple due dates during the month

 Bi Monthly, Quarterly, Semi-Annual -Just about any payment term

 Annual – Preferred payment structure for Educational &
  Governmental customers

 Deferred Payment Plans – Ideal for the customer that needs your
  solution today but may not have the budget

      Flexibility to include: Installation, Implementation, Maintenance,
                        Software, & Extended Warranty.




                                                                           12
Flexible Payment Structures

 Seasonal Payment Plan – Perfect         $600
  solution for the seasonal business.     $500
  Match their payments to their           $400
  monthly cash flow with the Seasonal     $300
  Payment Plan. Install the system        $200
  today and don’t risk losing the sale!   $100
                                            $0
                                                 1   2    3     4   5
                                                         Term



 Step Payment Plan – Perfect
  solution for the newer business, or
  the customer with operating budget
  constraints. Step the customers
  payments to match incoming
  revenues.




                                                                        13
Proactive Sales and Marketing Support

 Single Point-of-Contact Sales Support
    Proactive approach designed to drive volume vs. redirecting it.
    Dedicated sales support for the 50 states and Puerto Rico
    Available for joint sales calls to determine customer needs
    Ongoing trainings and support
    Development of customized marketing collateral
    Centralized operation allows for ownership of the transaction from
     cradle to grave




                                                                          14
Process & Engagement
  5 Simple Steps To Offer Financing




                                      15
5 Simple Steps To Offer Financing

       Quote payment options on each and every
#1     proposal

 Rate card
 Excel Payment Calculator
 Call us!




                                                 16
5 Simple Steps To Offer Financing


 #2      Submit for Credit Approval


 Application Only - $100,000
     One Page Application
     Call us!


   Financial Information
     More Than > $100,000.00
     Credit Application
     Company Financial Statements




                                      17
5 Simple Steps To Offer Financing


 #3     Send Finance Documents

 Upon credit approval, we
  will send, by e-mail, the
  lease documents to the
  customer for signature(s).




                                    18
5 Simple Steps To Offer Financing


 #4     Receive Purchase Order

 Once signed documents are
  returned, LEAF will issue a
  Purchase Order.




                                    19
5 Simple Steps To Offer Financing


#5     Submit Invoice for Funding

 Upon receipt of invoice we
  will verbally confirm
  delivery and acceptance
  by the customer and
  promptly fund the
  transaction.




                                    20
Program Rollout

   Next Steps…
 Payment calculator, rate card and contact information will be
  distributed
 Brand specific, customer facing marketing materials will be
  developed
 Webinar trainings will be scheduled with each ESD
 For immediate opportunities or for more information please call –
   800-662-0191
 Start closing more deals today!!!




                                                                      21
Thank you for attending the   subtitle

2009 Farenhyt Distributor
Conference!

								
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