2 GMA Network wins
Gold for Excellent Corporate
3 Jessica Soho renews
exclusive contract with GMA
GMA Finance VP Ronaldo Mastrili and Investor Relations VP Ari Chio
3 Run for Integrity at the Fort
GMA Network wins Gold 4 GMA is uncontested
for excellent Corporate NUTAM frontrunner from
January to May 2011
Governance 5 Jackie Rice dives for
MA Network, INc. (GMA) GMA was among the 16 Gold treasure, love in “Sisid”
clinched a Gold Award from Awardee-PLcs who recorded an
the Institute of corporate
Directors (IcD) for inking
average of 95 percent and beyond
in five categories, namely, practices 6 Amaya: Philippine TV’s first
a 96.8 percent average in related to the rights of shareholders, ‘epicserye’
the 2010 corporate Governance equitable treatment of shareholders,
Scorecard. the award was given at role of stakeholders, disclosure
the IcD’s 8th Annual Dinner held
recently in Makati city.
and transparency, and board
8 When it rains, it’s four. Four
As a publicly listed company the IcD is composed of new programs to watch out
(PLc), GMA advocates individual corporate directors and for
accountability, transparency, reputational agents committed
and integrity as embodied in its to the professional practice of
corporate purpose and values.
“the award is a testament to
corporate directorship in the
Philippines in accordance with
11 IN PHOTO: GMA Annual
GMA’s strict adherence to the global principles of modern
standards of corporate Governance. corporate Governance.
As a media organization that believes Now on its 6th year, the
in ‘Serbisyong Totoo’, the recognition corporate Governance Scorecard
further strengthens our belief that project is administered by IcD’s
day-to-day broadcast operations partners, namely, the Securities and
should be bound by virtues of exchange commission (Sec), the
integrity and transparency,” said Philippine Stock exchange (PSe),
GMA VP for Investor relations Ari the Institute of Internal Auditors of
chio. the Philippines (IIA-P), the Ateneo
this is GMA’s second recognition Law School and the center for
from the IcD after bagging a Silver International Private enterprise
Award last year. (cIPe).
Marian Rivera is back on primetime as the
The GMA Kapuso Magazine is the official monthly newsletter of GMA Network, Inc. produced by
warrior and princess Amaya, whose story of
the Corporate Affairs Division with offices at 16th Floor, GMA Network Center, EDSA cor. Timog
triumph becomes the first ever “epicserye” in
Avenue, Diliman Quezon City, Tel. No. (02) 928-27-20 or 982-7777 local 1104.
the history of Philippine television.
Run for Integrity
at the Fort
MA Network JoINeD SoMe oF the PhILIPPINeS’ toP coMPANIeS IN SuPPortING the “I
run for Integrity,” a fun run organized by the european chamber of commerce, the
Makati business club, the Management Association of the Philippines, the American
chamber of commerce, the hills Program on Government and Siemens held on May 29
at the Global city in taguig.
Some 5,000 runners ensuing the race.
participated in the run, In part, Atty. Gozon’s
which was organized to message read, “one of our
promote the Integrity company’s core values states,
Initiative - a multi-sectoral ‘we uphold Integrity and
campaign towards the re- transparency,’ and we are
establishment of acceptable proud to say that through the
integrity standards among GMA AVP for Corporate Affairs years, we have consistently
various sectors of society. Teresa L. Pacis lived by this credo”.
Jessica Soho Led by the private sector,
the initiative aims to help program and awarding
“our collective effort
towards doing business the
renews exclusive in diminishing, if not fully
eradicating, the vicious
from GMA Network’s
right way will ultimately play
a big role in helping improve
contract with cycle of corruption in the
security personnel likewise
joined the fun run.
our country and our economy.”
GMA Network, GMA
GMA network Gracing the event were
GMA News and Public
GMA AVP for corporate
Affairs Ma. teresa L. Pacis
News tV, Super radyo DZbb
and barangay LS 97.1 FM were
eorGe FoSter PeAboDy Affairs’ raffy tima, Mariz delivered the message of among the media partners of
awardee and highly umali and Ivan Mayrina, chairman and ceo Felipe the Integrity run.
regarded broadcast who also hosted the opening Gozon during a program
Soho has renewed her
exclusive contract with GMA
Soho, who is also the
Network’s Vice President for
News Programs, hosts the top-
rating and award-winning news
magazine program “Kapuso Mo,
Jessica Soho.” She also banners
GMA News tV’s primetime
newscast “State of the Nation”
and the public affairs program
“Brigada.” Runners from GMA included GMA News & Public Affairs’ Raffy Tima, Mariz Umali, and Ivan Mayrina and
members of GMA’s security group including Senior Manager for Administrative Services Adlai Asturiano.
KAPUSO MAGAZINE April-May 2011 3
GMA is uncontested
from January to May 2011
or the FIrSt FIVe MoNthS oF 2011, points, bigger than AbS-cbN’s share of share points, followed by the newly
GMA Network secured the 28.2 points and tV5’s 17 points. launched epicserye Amaya, starring GMA
top spot in the national ratings Including specials, there were 17 GMA primetime queen Marian rivera, which
chart, according to data from the programs in the list of overall top 30 garnered 35.8 household share points.
industry’s widely trusted ratings programs in urban Luzon this May. the other GMA programs which
service provider Nielsen tV Audience Pacquiao-Mosley bout was number one launched in May, namely, blusang Itim
Measurement. with 62.3 household share points. (starring kylie Padilla), Andres de
based on household data recorded in In Mega Manila, an area particularly Saya (starring cesar Montano and Iza
National urban Philippines for the period important to the market as it comprises calzado), and Sisid (starring Jackie
January to May 31 (May 22 to 31 based on the bulk of the country’s total television rice), were all ratings winners relative to
overnight readings), GMA garnered a 33.1 household population at 58 percent, GMA counterpart programs from AbS-cbN.
percent average, ahead of AbS-cbN’s 31.9 convincingly stood out among competitors blusang Itim premiered with 41.3
and tV5’s 15.2. share points, almost double Summer
For May, GMA finished with 31 Power’s 22.6; Andres de Saya scored
32.8 household share points, higher
household share points – a competitive
record driven by the Network’s strong In May, GMA scored than wansapantaym’s 22.4; while Sisid
garnered 35.8 points, much higher than
performance in the afternoon block (12nn
to 6pm) with 37.8 percent of the country’s 35.6 share points, Frijolito’s 18.9 share points.
the Nielsen tV Audience
viewing population attuned to GMA
programs, against AbS-cbN’s 26.6 percent. way ahead of ABS- Measurement is also used by 21
companies including two other local
GMA likewise aired the highest
rated television special billed world CBN’s 26.7 and networks. Among them are tV5, Solar
entertainment, Faulkner Media, cbN
welterweight championship: the
Pacquiao-Mosley boxing Special, which TV5’s 17.9 points. Asia, 13 advertising agencies and three
regional clients. on the other hand, AbS-
landed on the top spot of the overall top
cbN is the only local major tV network
30 programs nationwide. the bout, which
reportedly subscribing to kantar Media,
aired last May 8, recorded 61.9 household
formerly known as tNS.
share points, and skyrocketed to 77.2 share with 37.6 household share points from
In Mega Manila alone, the Nielsen
points during the actual fight. January to May, higher by double digits
tV Audience Measurement has a sample
the trend also covered another key than AbS-cbN’s 25.4 and tV5’s 17.7 share
size of 880 homes as compared to kantar
area, total urban Luzon, which makes up points.
Media’s 770 homes. Nationwide, Nielsen
77 percent of total television households For May, GMA scored 35.6 share
has a total sample size of 2,005 homes
nationwide. For the period January to points, way ahead of AbS-cbN’s 26.7 and
compared to the lower sample size of
May 31, GMA cornered 36.6 percent of the tV5’s 17.9 points.
1,370 by kantar Media.
viewing household population in the said In the list of overall top 30 programs
area, against AbS-cbN’s 27 points and with specials in Mega Manila, 19 were
(Sources: GMA CorpCom, GMA Research)
tV5’s 16.9. from GMA. the Pacquiao-Mosley bout
In May, GMA garnered 34.6 share was at number one with 62.8 household
Jackie Rice dives
for treasure, love in
tArStruck SeASoN 3 uLtIMAte heart. Just when they think their for eden).
Female Survivor Jackie rice love story is perfect, Sigfried’s family Dominic’s father, esteemed actor
graces GMA’s afternoon block gets in the way and risks taking bembol rocco, is also part of the
with Sisid - a compelling drama eden’s one true love from her. cast together with Angelu de Leon,
about a young girl’s pursuit of a to prepare for her character, Daniel Fernando, Alicia Meyer,
lost treasure that she believes would Jackie underwent extreme diving Maricar de Mesa and tata Mara.
bring eternal love and great fortune. lessons and acting workshops. Also starring are the country’s
After starring in primetime Joining Jackie in Sisid are her next generation of superstars:
offerings such as Dyesebel, Panday three leading men: Dominic roco (as Starstruck survivor rich Asuncion,
kids, Darna and Ilumina, Jackie marks Sigfried), Survivor Season I winner bela Padilla, ynna Asistio, Marc
her first lead role in Sisid where Jc tiuseco (as Ahmed, a childhood Acueza and Marco Alcaraz.
she plays eden, a young diver who friend of eden who is secretly Sisid is directed by multi-
searches for a lost pearl. In her search, wishing for her love), and Starstruck awarded actor and director ricky
eden meets Sigfried, who becomes alumni Ian batherson (as Dexter, Davao. It airs after Nita Negrita on
enchanted by her beauty and golden Sigfried’s best friend who also falls GMA-7.
KAPUSO MAGAZINE April-May 2011 5
Amaya: Philippine TV’s
“Primetime Queen” Marian Rivera brings life
to an epic story of a warrior and princess named
MA Network LAuNcheS in all the other villages. Datu bugna’s village
Philippine primetime TV’s first, is the only one that is spared by rajah
boldest, and most anticipated Mangubat because the two leaders have
“epicserye” that will not only take long been friends and allies.
viewing satisfaction to greater what rajah Mangubat doesn’t know is
heights, but will also leave audiences in that the baby girl that he has been looking
awe of its visually stunning production for has already been born in Datu bugna’s
values and well-researched story. village. the newborn girl named Amaya
is Datu bugna’s daughter from Dal’lang, a
the new series features the slave woman.
Network’s bankable stars in exceptional to protect Amaya, Datu bugna hides
roles top billed by Marian rivera as the her in a secret chamber as a “binukot”
warrior princess Amaya. and tells her that Dal’lang is already dead.
Joining Marian in this spectacle are Amaya’s twin snake is released to the forest
two of the most desired leading men and is told that it may only come back if
in the industry: award-winning actor Amaya is in dire need of help.
Sid Lucero as bagani, Amaya’s dashing Amaya escapes from her chamber to
warrior lover; and model-turned-actor see the outside world for the first time. She
Mikael Daez as Lumad, Amaya’s good sees Prince bagani and the two immediately
friend and protector who falls in love fall in love. through the years and despite
the epic is set in central Visayas
the distance, Amaya and bagani will never
forget their first meeting.
in the 1500s, during the reign of rajah
Mangubat. known as a great and
Meanwhile, Datu bugna’s wife Lamitan
wants to get rid of Amaya. She betrays
undefeated warrior, nobody stood
a chance against rajah Mangubat
Datu bugna and tells rajah Mangubat of
her husband’s plan to revolt against him. and acting caliber
especially with his extraordinary battle
skills and his magical amulet. however,
his reign is threatened after a village
rajah Mangubat’s men take Amaya from
her chamber and use her capture to make once more in
Datu bugna confess. he eventually admits
priestess prophesizes that there will be a
day that he will be defeated.
his plan and rajah Mangubat kills him in GMA’s most
front of Amaya.
Anxiety envelopes rajah Mangubat
as the prophecy says that he will be
unaware that Amaya is the girl referred
to in the prophecy, rajah Mangubat takes
defeated not by a man, but by a girl
who has a snake for a twin. with this,
her to his village and makes her one of his
slaves. there, Amaya sees the treacherous
he orders the killing of all
pregnant women in his
Lamitan and becomes enraged with her
father’s double-crossing wife. She promises television
own tribe as well as that she will do anything to avenge her
father’s death. production
Amaya is surprised to see her long lost
love, bagani, in the village but is devastated to date.
Pangilinan as Marikit, Amaya’s
archrival for bagani; Irma Adlawan as
Mantal, Dian Lamitan’s eldest sister;
Ana capri as Agang, Dal’lang closest
slave friend; roy Alvarez as Awi, Datu
bugna’s eldest brother; Ayen Munji-
Laurel as rahu Linangan, bagani’s
mother; buboy Villar as banuk, bagani’s
youngest brother; Sheena halili as
Ahak, Amaya’s dependable slave friend;
and, roxanne barcelo as kayang,
Also part of the cast are Daniel
Fernando, Mon Confiado, AJ Dee, and
robert Sy as the courageous warriors of
rajah Mangubat; Mia Pangyarihan and
Anna Feleo play the role of priestesses.
Veteran actress Perla bautista,
together with rustica carpio and Angie
from the Ferro make special participations in the
other cast members are Dan Alvaro,
University of Dindo Arroyo, bituin escalante, bayang
barrios, Dion Ignacio, Jan Manual,
to find out that he is Rajah Mangubat’s the Philippines Pancho Magno, Leopoldo “wendell”
Salgado and edgar “egay” Manuel.
son. bagani is shocked as well when he Amaya is an original concept of
finds out that Amaya is now a slave. In
spite of this, bagani remains in love with
provided the Suzette Doctolero, while history experts
from the university of the Philippines
her. Amaya, however, tries to get rid of
her feelings for him, all for her father’s needed guidance provided the needed guidance in
recreating extraordinary moments in the
sake. country’s history.
will she succeed in her battle
against true love? will she be able to
in recreating the enthralling saga of a warrior and
princess now airs on GMA telebabad
finally avenge her father’s death? Will
the prophecy come true? extraordinary after captain barbell.
Directed by Mac Alejandre, the
series gets even grander with the cast
composed of: Gina Alajar as Dian
Lamitan, Datu bugna’s scheming wife;
Lani Mercado as Dal’Lang, Amaya’s the country’s
dutiful mother; Gardo Versoza as
rajah Mangubat, the wicked datu
who will become Amaya’s greatest
nemesis; raymond bagatsing as Datu
bugna, Amaya’s devoted father; Glaiza
de castro as binayan, the youngest
daughter of Datu bugna and Dian
Lamitan; ryan eigenmann
as Angaway, one of the
skilled warriors of rajah
KAPUSO MAGAZINE April-May 2011 7
When it rains, it’s four!
We’ve coined four new phrases and added them to our kapuso
dictionary to help you remember four new exciting programs
you will definitely want to watch.
1 MUTUAL “ANDER”STANDING
Although she is not initially attracted to
Andres, circumstances bring them together
in a shotgun wedding.
expect Andres de Saya episodes to be
lively, colorful and sometimes, even musical
this means getting multi-awarded one night, Matilde ends up in Andres’ as they are written by Manny Pavia and
actors cesar Montano and Iza calzado to bed due to drunkenness and although Ferdie Aguas under the creative supervision
team up for the first time in the television nothing really happened between them, of Joseph balboa and direction of cesar
adaptation of Carlo J. Caparas’s Andres Matilde’s grandmother makes a big deal cosme.
de Saya. out of it. Lola corrine, played by Ms. Gloria carlo J. caparas’s Andres de Saya airs
Aside from it being the first Iza-Cesar romero, insisted that the two get married every Saturday after 24 oras weekend.
pairing, Andres de Saya is also their first despite the fact that she does not approve
ever sitcom in the kapuso Network. yet it
should come as no surprise if they would
further immortalize the roles popularized
of Andres for her granddaughter.
what happens to Andres and Matilde
after their forced marriage? will Andres
by Vic Vargas and Gloria Diaz in the 80s hit be able to win the heart of his strong- If you think this word has something
movie. willed wife and the respect of his haughty to do with Saturday and dogs, you’re
cesar plays Andres “Andy” taguyod, grandmother-in-law? or will he just be right! your Saturday mornings will
the seemingly perfect peg of a tough, macho contented being the second-in-command in be more fun, colorful and educational
man. he works as a bouncer in a “gimik” their house? with GMA’s newest children’s show
bar and provides for his kin. he does not Follow this classic story of a man who “SABADABADOG!”.
aspire to be rich but his ultimate dream is would do anything for love, or whom “SAbADAbADoG!” is a 30-minute
to marry a woman he really loves. people would often label as “under de educational program for pre-schoolers,
when he meets Matilde “Mat” Golpe saya,” and see how Andres turns from 3 to 6 years old. the program provides
de oro (Iza), Andres instantly knows that being every-inch-a-man to a husband who entertaining, age-appropriate, culturally-
he has found the woman of his dreams. crumbles and only answers “yes, babe?” to relevant songs, stories, dances, animation,
Matilde comes from a well-off family and all of Matilde’s demands – be it doing the mascot segments, learning segments, short
is a title holder of many beauty pageants. laundry, washing the dishes or cleaning the
white Lady is not really a ghost but
is only a bewildered human being. he
then decides to help Snow look for her
family and go back to the world where
unfortunately, the seven ghosts
(especially basya) would not let go of
Snow. basya thinks of a way to keep
Snow from returning to her normal life
as a human.
how will Snow be reunited with
her family and have a happy ending
with Prince? will basya’s scheme
succeed? can she really turn Snow into
a white lady?
the cast includes Lovely rivero,
richard Quan, Angeli Nicole Sanoy,
Ms. bella Flores, Diego, John Feir, Jan
Manual, enzo Pineda, and yogo Singh.
And by the way, there’s one
features, music videos and other formats more word that we wish to add to
things that get their children enthusiastic
that can help in the wholistic development our kapuso dictionary this quarter
and all fired up.
of children. Led by veteran children’s -- “epicserye”. this means creating a
In cooperation with rebisco’s chubby
program host kuya tonipet Gaba, television series out of an epic story,
candy, GMA airs My chubby world every
“SAbADAbADoG!” also features four like our newest primetime show
Saturday at 8:15AM.
brand-new mascots – Don kahon, Mei-Mei, “Amaya,” which airs weeknights after
bebe Garu and Sabadabadog (you guessed
it right, he’s a dog) — who will all join the
kids as they learn and have fun at the same
time. “Makitawa, ‘wag matakot.”
SAbADAbADoG! is a production of Far from being a political battle cry,
GMA’s Public Affairs Group airing every this phrase means creating a spooky story,
Saturday at 8:45 am. introducing a comical twist into it and
putting it into a tV program called Spooky
3 “SATURDAY SCHOOL” Nights.
this June, rhian ramos spooks and
hooks viewers in Spooky Nights Presents:
you’ve heard of “Sunday School” Snow white Lady and the Seven Ghosts.
in church, but how about “Saturday the popular fairy tale Snow white and
School”? Probably not. this phrase means the Seven Dwarfs transforms into a scary
showcasing children’s love for playing, and comic series in GMA’s Spooky Nights
creating, performing, and discovering Presents: Snow white Lady and the Seven
things about the world all in a Saturday Ghosts, airing all Saturdays of June before
kiddie show, which does a countdown kapuso Mo, Jessica Soho on GMA 7.
of things and activities that children are rhian portrays the character of Snow, a
interested in. young girl who was abducted by a vengeful
being for and about kids, My Chubby and haunted balete tree named rico J.
World lets children do the talking with Puno. She grew up in the care of basya
its four bright and energetic hosts: renz (Ms. celia rodriguez), one of seven ghosts
Valerio from the hit series bantatay; Zyrael residing in the haunted tree.
Jestre, who presently stars in My Lover, My while living inside the tree, she came
wife; Daniela Amable and Gianna cutler, to accept her new identity as a ghost until
who were both last seen in beauty Queen. a secret about her past is revealed to her
Directed by Don Michael Perez, one of by a spirit questor named Prince (Daniel
the directors of bantatay, the program helps Matsunaga). She eventually falls for him
kids be updated on the latest and coolest and saves him from danger.
stuff. It also helps parents understand Later, Prince finds out that Snow
KAPUSO MAGAZINE April-May 2011 9
GMA Network held its Annual Meeting of Stockholders on May 18 at the Network’s Studio 6.
GMA Chairman and CEO Atty. Felipe L. Gozon reported to the stockholders the Network’s
P14.3 billion gross revenues and P2.821 billion net income in 2010, its winning in the NUTAM
ratings during the first quarter of 2011, and its prospects for 2011.
GMA Chairman of the Board and CEO Felipe L. Gozon addresses the stockholders.
(From left) Board Director Joel G. Jimenez, President and COO Gilberto R. (From right) GMA VP for Finance Ronaldo P. Mastrili, VP for Research
Duavit, Jr. and Chairman and CEO Atty. Felipe L. Gozon. Sheila A. Tan, VP for Internal Audit Eduardo P. Santos, and Consultant
to the CEO for Corporate Communications Butch S. Raquel.
Members of the Board of Directors hear and address the questions and suggestions of several GMA stockholders.
KAPUSO MAGAZINE April-May 2011 11