OFFICE OF THE VICE PRESIDENT FOR

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					         INSTITUTIONAL RESEARCH AND ENROLLMENT MANAGEMENT
                            ANNUAL REPORT
                           FISCAL YEAR 2007




      EXECUTIVE SUMMARY, HIGHLIGHTS, IMPORTANT CHALLENGES &
                            OBJECTIVES




                                       Submitted by:
                                     Paul A. Jones, Ph.D
                                      Vice President for
                    Institutional Research and Enrollment Management




                                         August 2007


Mission: Through collaborative efforts across the campus community, the Division of
Institutional Research and Enrollment Management (IREM) formulates strategies and develops
programs and services designed to achieve the enrollment, retention, and graduation goals of the
university.
                        TABLE OF CONTENTS

                                           Page
TABLE OF CONTENTS ……………………………………………………………… i-ii

I. INTRODUCTION …………………………………………………………………… 1
      Organizational Chart …………………………………………………………….. 1

II. EXECUTIVE SUMMARY ………………………………………………………… 2-3

III. OFFICE OF THE VICE PRESIDENT FOR INSTITUTIONAL RESEARCH AND
ENROLLMENT MANAGEMENT (IREM)
       Mission ………………………………………………………………………..                   4
       Values …………………………………………………………………………                     4
       Vision Statement ………………………………………………………………               4
       Highlights ……………………………………………………………………...                4-5
       Important Challenges ………………………………………………………….            5
       Objectives for 2007-2008 ……………………………………………………..         5

IV. OFFICE OF UNDERGRADUATE ADMISSIONS
      Mission ………………………………………………………………………..                    6
      Highlights ……………………………………………………………………..                  6
      Important Challenges …………………………………………………………              6
      Objectives for 2007-2008 …………………………………………………….           6

V. BRIDGE SCHOLARS PROGRAM
      Mission ………………………………………………………………………                      7
      Highlights ……………………………………………………………………                    7
      Important Challenges ………………………………………………………...            7
      Objectives for 2007-2008 ……………………………………………………            7-8

VI. UNIVERSITY CAREER CENTER
      Mission ……………………………………………………………………….                     9
      Highlights …………………………………………………………………….                   9
      Important Challenges …………………………………………………………              9-10
      Objectives for 2007-2008 …………………………………………………….           10

VII. CENTER FOR STUDENT SUCCESS
      Mission ……………………………………………………………………….                     11
      Highlights …………………………………………………………………….                   11
      Important Challenges …………………………………………………………              11
      Objectives for 2007-2008 …………………………………………………….           11

VIII. OFFICE OF FINANCIAL AID
       Mission ………………………………………………………………………                     12
       Highlights ……………………………………………………………………                   12



                                  i
    Important Challenges ………………………………………………………..       12-13
    Objectives for 2007-2008 ……………………………………………………      13

IX. GRADUATE ADMISSIONS
      Mission ……………………………………………………………………..             14
      Highlights …………………………………………………………………..           14
      Important Challenges ……………………………………………………….      14
      Objectives for 2007-2008 …………………………………………………..   14

X. INSTITUTIONAL RESEARCH
      Mission ……………………………………………………………………..             15
      Highlights …………………………………………………………………..           15
      Important Challenges ……………………………………………………….      15
      Objectives for 2007-2008 …………………………………………………..   15

XI. OFFICE OF THE REGISTRAR
      Mission ……………………………………………………………………..             16
      Highlights …………………………………………………………………..           16
      Important Challenges ……………………………………………………….      16
      Objectives for 2007-2008 …………………………………………………..   17

XII. TESTING SERVICES
      Mission ……………………………………………………………………..             18
      Highlights …………………………………………………………………..           18
      Important Challenges ……………………………………………………….      18
      Objectives for 2007-2008 …………………………………………………..   19




                              ii
                                                            I. INTRODUCTION

The primary goal of the Division of Institutional Research and Enrollment Management is to
implement programs and strategies that assist Georgia College & State University (GCSU) in
meeting its enrollment goals through: (1) increasing access to new and continuing students, (2)
maintaining the integrity of our academic programs, (3) sustaining the mission of our institution,
and (4) providing quality customer services to all university constituents. Through a
collaborative effort the offices of Admissions, Bridge Scholars Program, Career Services, Center
for Student Success (Advising and Retention), Enrollment Management, Financial Aid, Graduate
Admissions, Institutional Research, Registrar, and Testing strives to fulfill the division and
university’s goals.

            Institutional Research and Enrollment Management Organizational Chart

                                                            Paul Jones, Ph.D.
                                                             Vice President




                                 Shaina McGill
                                  Sr. Director                                      Vacant
                                 Advising and                                       Director
                                   Retention                                Institutional Research




                          Lori Robinson
                           Coordinator
                            Tutoring



                                                      Suzanne Pittman       Allia Carter
                                                       Assistant Vice      Assistant to the
                                                         President         Vice President



                                    Mike Augustine
                                 Director Undergraduate
                                       Admissions                                               Ginger Eady
                                                                                                Coordinator
                                                                                               Bridge Scholars

                                      Kay Anderson
                                        Registrar

                                                                                                 Sharon Jones
                                                                                                   Director
                                                                                                Testing Center
                                      Rebecca Miles
                                       Coordinator
                                   Graduate Admissions
                                                                                               Mary J. Roberts
                                                                                                  Director
                                                                                               Career Center
                                    Suzanne Pittman
                                        Director
                                     Financial Aid




Institutional Research and Enrollment Management                           1                                     Annual Plan FY 07
II. EXECUTIVE SUMMARY

The Division of Institutional Research and Enrollment Management was successful in meeting
the overall university enrollment goal. In Fall of 2007, Georgia College enrolled an estimated
6,200 students which is a 2 % increase above the 6,045 last year. The University goal to increase
diversity was not met and the percentage of total minority students dropped slightly from the
previous year. However, during the Fall of 2006, progress were made to stabilize the number of
African American students in the entering class, and the enrollment of first-time Hispanic
freshman students continues to rise.

Several new initiatives were implemented to help meet the goal to improve student success and
services for students. These initiatives included a new customer service program (Fred Factor),
division-wide training opportunities, supplemental advising for academically at-risk students,
and increased tutorial support. In addition to these services, a new tuition payment plan was
introduced.

The major accomplishments for the Division of IREM in FY07 were:
 1133 SAT average and a 3.34 average grade point average.
 The Fall 2007 class was the first class to be processed in a “paperless” environment. The
   Office of Admissions scanned and imaged over 10,000 documents (applications, high school
   transcripts, personal essays, letters of recommendation and resumes).
 69 of 70 students enrolled Fall of 2007 after participating in the pilot summer transitional
   programs (64/65 Bridge and 5/5 Jump Start).
 Combined concept of Bridge and Jump Start summer programs to create the Bridge Scholars
   Program (BSP), a year-long living learning community.
 Created a peer mentoring program with returning BSP students.
 Provided students with opportunities for networking and employment, exposing them to 14
   different companies. This was a 42% increase from 2005-2006 when only six companies
   visited campus.
 Second phase of the University Retention Plan was implemented by providing: intrusive
   supplemental advising system for first-year students in the School of Liberal Arts & Sciences
   with a GPA below 1.75; educational and emotional support service in collaboration with
   University Counseling Center; and retention strategies for students denied secondary
   admission into university colleges and departments due to low academic performances.
 The number of GCSU students who received HOPE Scholarships during 2007 was 3033,
   which represents a 10.59% increase from the previous year.
 GCSU had a successful implementation of the FACTS Management Tuition Payment Plan.
   Over 300 families participated in this program, which allows families to budget account
   balances over a minimum of 5 months.
 The initial year of “Fixed for Four,” the University System’s guaranteed tuition program was
   successfully implemented through coordination of the Admissions Office, Fiscal Services
   Office and the Financial Aid Office.
 GCSU’s actual Student Loan Default rate was 3.2% for 2004. Even though it is anticipated
   that our institutional rate will increase slightly, it ranks below the state and national averages.
 Director of Financial Aid served on the School Advisory Board of Georgia Student Finance
   Commission, offering recommendations in the operations of state scholarships and grants.



Institutional Research and Enrollment Management   2                                Annual Plan FY 07
    Director of Financial Aid served as Vice Chairperson, and will serve as Chairperson of the
     Regents’ Advisory Council on Student Financial Aid, assisting in recommendations to the
     University System Office on the financial needs of Georgia’s students.
    Scanning Process has been enhanced to include the graduate coordinators.
    Production and Implementation of Graduate Admissions web site.
    Michael Gass, Shaina McGill, and Ken McGill presented on “Involving the Entire Campus in
     Retention Initiatives” at the 2006 National Conference on Student Recruitment, Marketing,
     and Retention, Denver, CO, in July 2006.
    Michael Gass, Rose Murner, and Doug Moore presented on “Building an Admissions Data
     Mart for Strategic Enrollment Management” at the 2006 USG Georgia Summit Conference,
     Savannah, GA, in September 2006.
    Produced mini fact book for the university.
    Brought Banner’s CAPP degree evaluation module back online, providing students and
     advisors with current information on progress toward degree completion.
    Implemented the R25 course scheduling software to facilitate more effective and coordinated
     use of classroom space.
    Purchased and implemented Smart Catalog, a catalog management system that will allow the
     editing and production of an annual web-based catalog.
    Sherry Jones served as Vice-President/President Elect of the Georgia College Testing
     Association and assumed the office of President at the annual conference in May.
    GCSU’s completion rate for the Regents’ Skills requirement at 45 hours through exemption
     or testing for reading (96.62%), for essay (96.01%), and for both parts (94.08%) were each
     the third highest in the system, behind only the University of Georgia and Georgia Tech.
    Through collaboration with the University Advancement Office, the institution was awarded
     a grant from the Goizueta Foundation ($750,000 including $475,000 to establish the
     Goizueta Foundation Scholars Fund for need-based scholarships for Hispanic students;
     $210,000 for a Recruitment and Retention Specialist; and $14,980 to provide immediate
     need-based scholarship assistance for Hispanic students).
    Bridge Scholars Program transitioned from two separate summer programs into a year long
     residential program for 75 students.
    Through collaboration with the University Advancement Office, the institution was
     awarded a grant from the Goizueta Foundation to aid in the recruitment and retention of
     Latino students.
    Bridge Scholars Program became a year long resident program providing access to 75
     students.
    A retention plan was successfully completed.
    Dr. Paul Jones was selected as one of 39 ACE fellows.
    A comprehensive customer service training was implemented for the IREM division.
     Secured funding for X25 (reporting tool).
    With the support of the Office of University Advancement, 15 Dean’s Merit Scholarships
     were created to subsidize housing at the Village Apartments.




Institutional Research and Enrollment Management   3                           Annual Plan FY 07
          III. INSTITUTIONAL RESEARCH AND ENROLLMENT MANAGEMENT

Mission: Through collaborative efforts across the campus community, the Division of
Institutional Research and Enrollment Management (IREM) formulates strategies and develops
programs and services designed to achieve the enrollment, retention, and graduation goals of the
university.

Values:
IREM is committed to the values of:
    High-quality service
    Cooperation and communication
    Collaboration
    Diversity
    Mutual respect and trust
    Personal development
    Leadership
    Relationship building

Vision Statement:
IREM will introduce and promote the unique characteristics of Georgia’s Public Liberal Arts
University to the best and brightest students in Georgia and beyond. We will strive to support
the mission of the university by providing unparalleled service to students as they pursue their
educational and career goals.

Highlights
 Through collaboration with the University Advancement Office, the institution was awarded
   a grant from the Goizueta Foundation ($750,000 including $475,000 to establish the
   Goizueta Foundation Scholars Fund for need-based scholarships for Hispanic students;
   $210,000 for a Recruitment and Retention Specialist; and $14,980 to provide immediate
   need-based scholarship assistance for Hispanic students).
 Established immediate scholarship assistance to provide financial support for three Latino
   students.
 Bridge Scholars Program transitioned from two separate summer programs into a year
   long residential program for 75 students.
 Achieved overall enrollment goals.
 Retention plan was successfully completed.
 Dr. Paul Jones was selected as one of 39 ACE fellows. The ACE Fellows Program is
   designed to strengthen leadership in American higher education by identifying senior faculty
   and administrators who show promise in higher education administration.
 Fred Factor Training was developed for the entire staff and our student workers were
   included in the training. The program is designed to strengthen relationships that are
   important to an individual and its unit’s success. The Fred Factor training was a
   comprehensive customer service program that helped team members achieve greater success
   in dealing with people.
 Secured funding for X25 (reporting tool).
 Developed academic and cultural support services and programs that provide help to
   students that may be dealing with the demands of their academic programs or unfamiliar

Institutional Research and Enrollment Management   4                              Annual Plan FY 07
     climates/surroundings, i.e. Minority Advising Program/Student Orientated Activities for
     Retention (MAP/SOAR) and Georgia Hispanic Educational Mentorship Program
     (GHEM).
    Developed and advised a registered student organization, Latino Student Association
     (LAS), this will work as a support unit to Hispanic students on campus by providing
     social, educational and cultural events that promote the Hispanic culture.
    With the support of the Office of University Advancement, 15 Dean’s Merit Scholarships
     were created to subsidize housing at the Village Apartments.

Important Challenges
 On-going restructuring challenges.
 Balancing dual vice president roles serving as interim Vice President of Business and
   Finance.
 Replacing several directors and Assistant Vice President.
 Increasing the number of minority students at the institution.

Objectives for 2007-2008
1. Enhance Student Diversity – Implement programs and strategies that assist in the
   recruitment and retention of diverse student populations at GCSU.
2. Enhance Culture of Continuous Improvement – (1) Provide a culture of continuous
   improvement for all divisional unit operations; (2) Collaborate with other divisional units to
   help advance the overall effectiveness and efficiency of the university; (3) Continue to
   integrate the use of technology in day-to-day operations in IREM; and (4) Implement new
   assessment tools and technology.
3. Foster Professional Development Opportunities – Provide professional development
   opportunities for divisional staff and personally enhance leadership opportunities.




Institutional Research and Enrollment Management   5                             Annual Plan FY 07
                           IV. OFFICE OF UNDERGRADUATE ADMISSIONS

Mission: The Office of Admissions is dedicated to providing accurate and timely university
information to our prospective students and other target audiences while delivering a high level
of customer service. In our recruitment and admission efforts, we partner with our divisional and
campus colleagues to help make the student’s enrollment process as seamless as possible.

Highlights
 A total of 3,549 applicants applied for admissions during the Fall of 2007, this was a 59 %
   increase from the previous year.
 Early Action yielded an 11% increase over last year. 1,906 applications were received, 606
   were admitted, resulting in a 20% increase in applications.
 1128 SAT average and a 3.34 average grade point average.
 Increased inquiries, applicants, and tripled number of admits from South Georgia, including a
   significant increase in interest in Savannah area - 79 applicants, 48 admitted, and 37
   deposited from Chatham, Bryan, Effingham and Liberty counties (increases of 18%, 32%
   and 46% respectively).
 Moved Transfer Articulation Specialist to Undergraduate Admissions Office.
 Created F.A.S.T Friday (Fast Articulation made Simple for Transfer) orientation exclusively
   for transfer applicants, which yielded 40 new applicants.
 Designed customized “Top Destination” posters for targeted high schools.
 The Fall 2007 class was the first class to be processed in a “paperless” environment. The
   Office of Admissions scanned and imaged over 10,000 documents (applications, high school
   transcripts, personal essays, letters of recommendation and resumes).

Important Challenges
       The freshmen minority rate was only 9.4% of the incoming freshmen class; although
         the minority rate is not as high as hoped, the numbers are stable from the previous
         year.
       Transfer/Non-traditional student applications have decreased along with other USG
         schools.
       Enrollment from the local area has declined over recent years, Admissions is working
         to encourage more local area students to consider GCSU.
       Introducing and implementing a territory management model to help guide the
         recruitment staff in their outreach efforts. Our current Associate Director will assume
         some extra responsibility to help with this initiative.
       Balancing file review with outreach efforts. The Office of Admissions will begin
         setting weekly goals for file review.
       Fully launching the AART program. Having an additional recruiter should help to
         finally get the AART program off the ground.

Objectives for 2007-2008
  1. Increase the diversity of the freshman class to 13%.
  2. Increase the academic quality of new freshmen and transfer students.
  3. Increase enrollment of new transfer students.
  4. Improve customer service and manage data effectively.


Institutional Research and Enrollment Management   6                             Annual Plan FY 07
                                       V. BRIDGE SCHOLARS PROGRAM

Mission: The Bridge Scholars Program provides educational opportunities for students through a
rigorous and supportive year-long living learning community. The program supports the mission
of the Division of Institutional Research and Enrollment Management through collaborative
efforts across the campus community to provide support to first year students in the areas of
transition, housing, safety, and educational skills that will assist students throughout their
academic career.

Highlights
    69 of 70 students enrolled Fall of 2007 after participating in the pilot summer transitional
       programs (64/65 Bridge and 5/5 Jump Start).
    Provided academic advisement and intervention to students that received a grade of “U”
       during midterm, to help them develop strategies for success.
    Maintained contact with students throughout the academic year by providing social
       programs (intramural softball team, drop-in breakfast with faculty, etc.) and educational
       programs (study skills, test-taking skills, and test anxiety workshops).
    Provided instruction for three sections of GCSU 1015: Strategies for Learning in fall
       semester for Bridge and Jump Start students.
    Combined concept of Bridge and Jump Start summer programs to create the Bridge
       Scholars Program (BSP), a year-long living learning community.
    Created a peer mentoring program with returning BSP students.
    Created a system where faculty are more involved with out of the classroom activities
       during the summer session.
    Increased number of participants from 70 students in 2006-2007 to 77 in 2007-2008.
    Worked closely with University Housing and The Village staff to increase the number of
       staff living in the building with BSP students.

Important Challenges
 Building an established relationship with faculty that are sensitive to the needs of the BSP
   scholars while simultaneously planning course content that is challenging and realistic.
 Developing an academic and behavioral disciplinary system that is consistent throughout the
   university, i.e. Housing, Student Affairs, and Academic Affairs.
 Recruiting students that enhance university diversity, while providing access opportunities
   for students of color and students from the tri-county area.
 Securing funding to hire administrative staff to assist with the summer component of the
   program.

Objectives for 2007-2008:
1. Develop comprehensive, on-going training throughout the year for peer mentors.
2. Develop and implement five educational and social programs per semester.
3. Meet with all students individually once per semester to provide academic enrichment
   services.
4. Continue collaborative efforts with the GCSU Office of Admissions to increase participation
   by minority groups. Increase ethnic minority 10% and tri-county participants 7%.
5. Continue working with University Housing and The Village to provide a community housing
   option for both current and past program participants.
Institutional Research and Enrollment Management   7                             Annual Plan FY 07
6. Develop a GCSU Mass Communication internship for website maintenance and other
   publicity needs.
7. Create master’s level assistant position for summer session (2008) by partnering with other
   state institutions that have Student Affairs programs.




Institutional Research and Enrollment Management   8                            Annual Plan FY 07
                                      VI. UNIVERSITY CAREER CENTER

Mission: The mission of the University Career Center is to collaborate with faculty, campus
colleagues, and employers to create a bridge between college and career by providing career
development programming and services to students and alumni. These programs and services
are designed to empower students to actively explore, pursue, and implement career and
education decisions as they seek life-long career satisfaction.

Highlights
    A new director, Mary Roberts, was hired in May 2007. She began in early July.
    Provided 51 workshops to students with a total of 136 students attending.
    Implemented 31 workshops for the Wonderful Wednesday Workshop series:
            Topic: Internships – 9 programs; 8 students
            Topic: Interviewing/Skill ID – 10 programs; 25 students
            Topic: Resume/Cover Letter Writing – 9 programs; 30 students
    Implemented 4 programs for the “What Do I Do with a Major In…” Series
            English – 13 students
            Community Health – 10 students
            History – 9 students
            Psychology -11 students
    152 students sought assistance with internship placement.
    188 students met with the Assistant Director for individualized appointments.
    The Career Center participated in 4 career fairs: Career Opportunities 2007 in Atlanta
       with the Georgia Careers Consortium (22 GCSU students and 84 employers); GACE
       College-to-Career Fair in Atlanta (26 GCSU students and 140 employers; Georgia
       College Nursing Expo (40 GCSU students and 18 employers); and Educator Expo at
       Augusta State University (2 GCSU students and 60 employers).
    The University Career Center collaborated with the community agency to maximize
       services: Baldwin County High School Career Day and Mary Vinson Public Library’s
       “That’s So Money”.
    Planned and implemented a symposium for students interested in careers with non-profit
       agencies 7 guest speakers and 19 students attended.
    Posted 148 part-time, full-time, and internship positions through CLAWS.
    Provided students with opportunities for networking and employment exposing them to
       14 different companies this was a 42% increase from 2005-2006 when only six
       companies visited campus.

Important Challenges
 The University Career Center does not have adequate staffing. The Career Center functioned
   with only an assistant director and a senior secretary. Other similar state institutions have at
   least 3 professional staff members in addition to an Administrative Assistant.
 The internship program needs proper staffing as well as structure to the paperwork and
   compliance process. When a consultant, Dr. Robert Greenberg, was hired in the fall, he
   recommended that an Associate Director be hired to manage the program. For several years,
   the program has been managed by various Senior Secretaries without strong collaboration
   with the faculty coordinators. As a result, the internship program has not met compliance


Institutional Research and Enrollment Management   9                              Annual Plan FY 07
     requirements for some of the health related academic programs, and some students were not
     able to complete their internships as planned.
    Due to limited financial and staffing resources as well as employer contacts, the Center has
     not held an on-campus Career Fair in several years.
    The Career Center does not have adequate space for hosting employers who want to conduct
     campus interviews or for adding new staff.
    The Career Center does not have adequate on-line resources for assisting employers with
     posting positions and searching resumes. Students also need access to an online job board
     system that will connect them with employers who are seeking students from all Georgia
     universities. The current system limits them to employers who are in the local Milledgeville
     area.

Objectives for 2007-2008
1. Revise the University Career Center website to meet University standards and to improve
   information for students and employers.
2. Plan and implement an on-campus, campus-wide Spring career fair in the Centennial Center.
3. Implement “Meet the Career Center” Information Tables throughout the year.
4. Work with faculty internship coordinators to streamline the current paperwork process for the
   internship program.
5. Plan and implement a Mock Interview Series as a way to bring employers to campus while
   assisting students with developing their interview skills.
6. Plan and implement a Majors Fair with the Advising Center.
7. Develop career development workshops and programs that will prepare students for a
   successful transition into a diverse workforce while also serving specific programming needs
   for cultural minority students, disabled students, and international students.




Institutional Research and Enrollment Management   10                            Annual Plan FY 07
                                    VII. CENTER FOR STUDENT SUCCESS

Mission: The Center for Student Success is to develop and implement programs that celebrate
and encourage the academic success of students and intentionally connect students to advising,
learning enhancement and campus life programs which support and promote persistence. The
Center serves as the anchor for two distinct venues: the Advising Center (academic advising for
all undeclared students, supplemental advising for targeted special populations and support for
campus-wide faculty based academic advising) and the Learning Center (tutoring & academic
support) in addition to building collaborative partnerships with the Career Center (majors fairs)
and Counseling Services (testing and personality assessments for major exploration).

Highlights
 A total of 826 incoming freshman for 2007 utilized POUNCE early registration system.
 Academic Planners were developed and used as a required text for all First-Year Academic
   Seminar courses.
 New faculty presentations and on-going academic advising assistance was offered to
   university faculty to enhance the institutions advising services.
 Second phase of the University Retention Plan was implemented by providing: intrusive
   supplemental advising system for first-year students in the School of Liberal Arts & Sciences
   with a GPA below 1.75; educational and emotional support service in collaboration with
   University Counseling; and retention strategies for students denied secondary admission into
   university colleges and department due to low academic performances.

Important Challenges
 Serving the academically at-risk populations with limited staff.
 Limited tutoring budget caused difficulties responding to increase use of tutorial services.
 Senior Director of the Center for Student Success serving multiple roles in the absence of the
   Career Center Director caused a strain on daily office procedures for both units.

Objectives for 2007-2008:
1. Enhance academic advising center by increasing staff and resources.
2. Develop the Learning Center as an integral part of the University and its mission to promote
high levels of student achievement.
3. Plan and implement a Majors Fair in conjunction with the University Career Center.
4. Design, plan, and implement major-specific advising workshops for academic departments.
5. Increase outreach efforts for diverse populations (i.e. Greeks, student-athletes, Bridge
Scholars and students from underrepresented groups) to provide supplemental academic support.
6. Collaborate with leaders from various university departments to ensure students are exposed
to all areas of academic enhancement and guidance.
7. Design, plan and implement major/career exploration activities for students transferring to
GCSU or changing majors.




Institutional Research and Enrollment Management   11                            Annual Plan FY 07
                                        VIII. OFFICE OF FINANCIAL AID

Mission: The Financial Aid Office assist students in reaching their educational goals by
providing appropriate resources, including scholarships, grants, student employment, and loans,
to do so. Our goal is to meet individual needs in a timely, efficient, and equitable manner by
providing students with exceptional service and up to date information.

Highlights
 The number of GCSU students who received HOPE Scholarships during 2007 was 3033,
   which represents a 10.59% increase from the previous year.
 GCSU had a successful implementation of the FACTS Management Tuition Payment Plan.
   Over 300 families participated in this program, which allows families to budget account
   balances over a minimum of 5 months.
 The Legato Imaging System continued to be enhanced. Financial Aid staff is now able to
   immediately import letters into an imaged document for storage without the need for
   printing.
 The Institutional Scholarship application for returning students was fully integrated inside the
   Banner Self-Service menu. Student hours and grade point averages were electronically
   integrated into the application.
 Customer Service and Professional Development continued to be a core part of our
   operations. Staff attended workshops both on and off campus to aid in their professional
   development.
 The initial year of “Fixed for Four,” the University System’s guaranteed tuition program was
   successfully implemented through coordination of the Admissions Office, Fiscal Services
   Office and the Financial Aid Office.
 Developing the Dean’s Scholars Program provided funding to support 15 or more students.
 GCSU’s actual Student Loan Default rate was 3.2% for 2004. Even though it is anticipated
   that our institutional rate will increase slightly, it ranks below the state and national averages.
 Associate Director of Financial Aid has collaborated with the University System of Georgia’s
   Central Office by serving on task forces for the guaranteed tuition program and the
   GSFAPPS – Banner Interface.
 Director of Financial Aid served on the School Advisory Board of Georgia Student Finance
   Commission, offering recommendations in the operations of state scholarships and grants.
 Director of Financial Aid served as Vice Chairperson, and will serve as Chairperson of the
   Regents’ Advisory Council on Student Financial Aid, assisting in recommendations to the
   University System Office on the financial needs of Georgia’s students.

Important Challenges
 The changes in high school eligibility for the HOPE Scholarship resulted not only in delays
   in informing families regarding eligibility, but also a significant decrease in the number of
   high school graduates who qualified for the scholarship.
 Limited institutional scholarship funds caused a challenge with recruiting and retaining high
   ability students.
 Student loan default initiatives have been an on going challenge that requires additional
   resources.


Institutional Research and Enrollment Management     12                             Annual Plan FY 07
    While salary increases for student workers allowed GCSU to be more competitive in the job
     market, increased wages caused a strain on the budget by the end of the fiscal year.
    The loss of three key staff and their combined experience caused challenges for the Financial
     Aid Office.
    Federal changes in allowable services provided by holders of student loans will result in the
     need for innovative approaches and/or increased resources in providing aid information to
     GCSU students.
    Aid applications during 2006-2007 decreased by 3.72% over the previous year while the
     number of aid packages increased by 4.8%. The decrease in applications may demonstrate
     the need to provide more information to families regarding aid options. The increase in aid
     packages is proportionate to our enrollment increases, but challenges exist with larger
     numbers of recipients and increased regulatory burden without additional staffing.

Objectives for 2007-2008
1. Implementation of an updated process of evaluating lenders to serve as partners with GCSU
    in the student loan area. This process will be comprehensive and involve others inside and
    outside of the Financial Aid Office.
2. Develop and hire a new position that is jointly assigned to Admissions and Financial Aid to
    create a one-stop shop atmosphere.
3. Increase Financial Aid Workshops in the local school systems targeting the message that cost
    is not a barrier to higher education and how to navigate the financial aid process from start to
    end.
4. Continue developing programs and workshops in collaboration with the Office of
    Admissions geared towards educating diverse populations of services and opportunities, i.e.
    programs at Glimpse and Cultural Diversity Weekend.
5. Present the opportunity for staff development in the area of working with others from
   different backgrounds/relationship.




Institutional Research and Enrollment Management   13                              Annual Plan FY 07
IX. GRADUATE ADMISSIONS

Mission: The Graduate Admissions Office is to provide timely, professional and accurate
information and quality service to students, faculty, staff or other interested parties as pertains to
the admission and enrollment process.

Highlights
    Each term had more than a 60% increase from the previous academic year: processing
       369 applications for Summer, 850 applications for the Fall and 465 applications for the
       Spring.
    Admitted 262 students for Summer, 524 students for the Fall and 250 for the Spring
       compared to 2005 (representing more than 78% increase from the prior year).
    194 students enrolled for Summer, 379 students for the Fall and 180 for the Spring
       compared to 2005: 339 students for Fall.
    Scanning Process has been enhanced to include the graduate coordinators.
    Production and Implementation of Graduate Admissions web site.

Important Challenges
       Increased funding is needed to market graduate programs to prospective students for
         main campus.
       Only a small number of graduate coordinators elected to take part in WebXtender,
         which would enable them to see documents real time, on-line as soon as we receive
         them and scan them into the system. This would allow for a quicker admission
         process.
       Technical challenges with getting AdmitGold set up have delayed the ability to put
         the communication plan into effect. The communication plan is designed to keep
         GCSU in constant contact with students to ensure a smooth process from inquiry to
         admission into a program.

Objectives for 2007-2008:
1. The Graduate Admissions Office will continue to streamline office processes and work to
   include all coordinators in the WebXtender project to insure timely receipt of student records.
2. The Graduate Admissions Office will implement a communication plan to aid in the
   recruitment effort of the graduate coordinators. The communication plan will be controlled
   by Goldmine, an admission database that will allow us to use mass e-mails and letters to
   better communicate with students and address their needs.
3. The Graduate Admissions Office will assist the graduate coordinators in providing timely
   and accurate admission decisions to applicants. The use of Goldmine and WebXtender can be
   implemented in this task.
4. The Graduate Admissions Office will increase the number of completed applications for
   prospective students from underrepresented populations.
5. The Graduate Admissions Office will attend recruitment fairs specifically designed to recruit
   minority students.




Institutional Research and Enrollment Management   14                                Annual Plan FY 07
                                         X. INSTITUTIONAL RESEARCH

Mission: The Office of Institutional Research collects and analyzes data needed for performance
management, strategic planning, assessment of institutional effectiveness, and policy analysis at
GCSU. The Office also handles requests by outside agencies and organizations for information
about GCSU.

Highlights
 Michael Gass presented on “Recent Trends in Student Retention & Graduation Rates” at the
   Third Annual Coverdell Institute Symposium, Georgia College & State University, in April
   2007.
 Michael Gass, Shaina McGill, and Ken McGill presented on “Involving the Entire Campus in
   Retention Initiatives” at the 2006 National Conference on Student Recruitment, Marketing,
   and Retention, Denver, CO, in July 2006.
 Michael Gass, Rose Murner, and Doug Moore presented on “Building an Admissions Data
   Mart for Strategic Enrollment Management” at the 2006 USG Georgia Summit Conference,
   Savannah, GA, in September 2006.
 Michael Gass participated in a panel discussion on “Retention, Progression & Graduation
   Rates: A System’s Perspective on Best Practices” at the 2006 Southern Association of
   Institutional Research (SAIR) Conference, Washington, D.C., in October 2006.
 Improved data validation within Banner.
 Produced mini fact book for the university.

Important Challenges
 Balancing the increase of university-wide demands with staff shortages, i.e. being involved
   with university-wide budgeting and Warehouse project.
 Completing the Faculty Module in Banner.
 Data integrity issues are an on-going challenge for Institutional Research.

Objectives for 2007-2008:
1. Develop Enrollment Data Mart.
2. Enhance reporting options in warehouse for campus community.
3. Provide accurate and useful information to key stakeholders.
4. Provide comprehensive academic performance data for underrepresented populations.
5. Develop and implement an instrument that surveys returning minority students and the
   reasons they left.




Institutional Research and Enrollment Management    15                          Annual Plan FY 07
                                              XI. REGISTRAR’S OFFICE

Mission: The Registrar’s Office is committed to function as a visible, responsible, student
centered office. We will create and maintain accurate student academic records in compliance
with applicable policies, laws, and regulations. We will offer exemplary customer service.

Highlights for 2006-2007:
 Instituted a customer service survey to gather data on student satisfaction with the office.
   Results indicated high student satisfaction with office services, although there was a low
   participant rate (n=23). Responses to the satisfaction survey included an overall favorable
   response of 97.2%.In addition, 96% of respondents who visited the Registrar’s Office in
   person indicated that they were served immediately by a staff member.
 Brought Banner’s CAPP degree evaluation module back online, providing students and
   advisors with current information on progress toward degree completion.
 Implemented the R25 course scheduling software to facilitate more effective and coordinated
   use of classroom space.
 Purchased and implemented Smart Catalog, a catalog management system that will allow the
   editing and production of an annual web-based catalog.
 Contracted with the National Student Clearinghouse to provide self-service enrollment
   verification for students and parents. A total of 1137 enrollment verifications and 703 degree
   verifications were performed through the Clearinghouse this year. In addition, 2,510
   enrollment verifications were printed and distributed directly by Registrar’s Office.
 Continued implementation of the WebXtender document imaging system.
 Installed student self-service computer terminals in the hallway of Parks Hall.
 In 2006-2007, the Registrar’s Office printed 18,915 transcripts for students and
   administrative use. Comparable students served from 2006-2007:

                                                   Summer 06   Fall 06   Spring 07
                            Total Headcount          3020       6040       5773
                            Degrees Certified         353        304        568

Important Challenges
 Banner’s CAPP degree evaluation.
 On-line catalog functionality was an issue, faculty, students and staff found it difficult to
   navigate.
 Staffing for the entire year had been a obstacle for the Registrar’s Office:
   o The short tenure of the Registrar and several interims affected the staff morale.
   o Several staff members were added or moved to best maximize staff skill sets.
   o The function of transfer articulation area was transferred to the Admissions Office.
 R25 implementation required a paradigm shift regarding space assignments, more
   concentrated communication with academic departments, and a staff member dedicated to
   course scheduling issues.
 Significant time was required to complete end of term processes and graduation clearance,
   leading to frustration for students and staff.




Institutional Research and Enrollment Management        16                           Annual Plan FY 07
Objectives for 2007-2008
1. Continue the office’s emphasis on providing strong customer service to students, faculty,
   staff, parents, and third-parties. Use staff development (including training for student
   employees) to teach and promote customer service philosophy. Develop and implement
   additional assessment strategies to measure satisfaction with office services, including those
   recommended in the Customer Service Improvement plan.
2. Support the University’s diversity initiatives by providing staff professional development and
   training on diversity issues, providing support for programs that serve underrepresented and
   diverse populations (e.g. the Bridge Scholars program, Center for International Education),
   and providing clear communication on office policies and procedures (of particular
   significance for international students and first generation college students).
3. Use weekly staff meetings, staff development, and supervision session to promote a
   supportive, team-focused work environment for office staff.
4. Continue to use available technologies to improve student service and office operations,
   including the possible purchase and implementation of DegreeWorks and a new mechanism
   to collect and maintain correct student addresses.
5. Solve issues with R25 Scheduling software prior to advance registration for the Spring 2008
   semester.
6. Develop a new graduation clearance process that ensures that student problems are addressed
   before the end of the student’s last semester (not after), and that reduces processing time for
   the final graduation clearance. Implement with the December 2007 graduating class. During
   the first year of the new procedures, reduce time to clear graduates and mail diplomas to
   students one week from the grade deadline.




Institutional Research and Enrollment Management   17                            Annual Plan FY 07
                                               XII. TESTING SERVICES

Mission: The Center for Testing facilitates the educational process by providing comprehensive
assessment services to the university and the community and by providing data and assistance for
the development and enhancement of instruction and instructional programs.

Highlights
 The computer testing lab in Lanier 115 was opened on August 28, 2006. Upgrading some of
   the computers through a cooperative agreement with Admissions and using their equipment
   in exchange for sharing the lab facility with the telecounselors in the evening.
 The Center for Testing earned over $6000 for administering make-up Regents’ Tests for the
   University System at the end of Fall and Spring semesters. These funds will be used for
   upgrading equipment in the testing lab, purchasing scheduling software, and providing
   professional development for full-time staff.
 Sherry Jones served as Vice-President/President Elect of the Georgia College Testing
   Association and assumed the office of President at the annual conference in May.
 GCSU’s completion rate for the Regents’ Skills requirement at 45 hours through exemption
   or testing for reading (96.62%), for essay (96.01%), and for both parts (94.08%) were each
   the third highest in the system, behind only the University of Georgia and Georgia Tech.
 To improve office efficiency, an online test registration process independent of course
   registration was implemented for the Spring semester testing.
 The number of senior exit exams in 2006-2007 decreased by 7% over 2005-2006, the number
   of students whose status was verified and cleared increased by 13%. Significant increases in
   marketing, mass communication, and education majors were major contributors. In addition,
   there was a 200% increase in chemistry tests given for course evaluation.
 Despite an increase of 67% in students enrolled in HIST 2111 or 2112 in 2006-07, the
   number of history tests administered (1241) decreased only about 4% from 2005-2006.
 The number of students with testing accommodations taking course tests through the Center
   for Testing increased dramatically in 2006-2007: 266% from Fall 2005 to Fall 2006 and 84%
   from Spring 2006 to Spring 2007. Almost all of these students required extended time (from
   50% to 300% additional time) for their tests and a quiet testing room. Some required more
   extensive accommodations, including use of a computer, a reader, or a scribe.
 Because many GCSU students exempted the Regents’ requirement, the number of Regents’
   tests administered in 2006-2007 dropped from the previous year. Despite many of the best-
   qualified students no longer taking the tests, the pass rates for first time examinees rose
   slightly in both the reading and essay tests in Spring 2007.

Important Challenges
 There has been a significant increase in the use of services delivered by Testing Services; the
   increase has caused a drastic need for increased hours of operation and staffing. This has
   been a challenge for the past several years due to budget constraints.
 Our challenge is to find a means to accept non-cash methods of payment without drastically
   increasing the cost of testing. As the Center for Testing has moved to more testing by
   appointment, the collection of testing fees has become an issue. The center can not confirm
   appointments until fees are received, and the difficulty arises with the delay of checks and
   late registration.


Institutional Research and Enrollment Management        18                       Annual Plan FY 07
Objectives for 2007-2008
1. Identify and purchase test scheduling and tracking software to make registration, planning,
   and reporting more efficient.
2. Continue to explore means of increasing testing revenue to cover costs of testing lab staff,
   equipment, and testing materials.
3. Expand the resources (hardware and software) available to meet the testing needs of students
   with physical and learning disabilities.
4. Take over administrative responsibility for the School of Education Graduate Writing
   Assessment.
5. Investigate the feasibility of accepting credit cards to pay test fees.
6. Continue involvement in the state and national testing organizations.




Institutional Research and Enrollment Management   19                          Annual Plan FY 07

				
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