Evergreen_MediaKit by walkerst

VIEWS: 82 PAGES: 7

									2008 MEDIA KIT

What is Digital Signage or Digital Media?
Digital Signage or Digital Media can be defined as digital content that is remotely managed over a network to electronic displays for the purpose of informing or inciting viewer behavior.

Your Ad Here!

Placing You One Step Ahead of Your Competition Today!
EDM has created an advertising digital signage network of flat panel LCD displays strategicaly placed in various high traffic locations throughout the immediate area. The intent is to target on-the-go customers and your future prospects in various life pattern routine locations where local residents are likely to spend their time. These life pattern Host screen locations will continue to grow at a pace that will ensure the growth of our customer’s audience.

Br an

e dR

call
15% Other

Tota l

14% Television

48% Digital Signage

Digital Media Advertising Benefits
Digital Media Advertising is a dynamic, cost efficient communication tool that provides an engaging way to communicate with customers or future prospects. Time saving, multi-purpose use, real time announcements and promotions are all examples of how digital media can improve your marketing and communication channels. Whether you call it electronic advertising, out-of-home media, digital signage or any of the numerous names that digital media is known by, one thing is for sure, it will revolutionalize the way you do business.

23% Newspapers

www.EvergreenDigitalMedia.com • 1529 Market Street • Suite No. 200 • Denver, CO 80202 • 303.412.7705

Insightful Facts – Digital Media Advertising:
• Neilson and Arbitron have conducted over ten studies that indicated value, acceptance and positive response from customers concerning digital signage. •Visual motion advertisements are seven times more effective than print. •Digital signage is impervious to channel or web surfing. •It is estimated that 24% of US households have a DVR with growth rate to 46% by 2010. • Those 18 to 24 are 38% more likely to not read a newspaper in a typical week. • When asked where you get your news from? 39.9% said internet, 31.5% said television, 12.2% said newspaper, 12.1% said radio, 0.08% said magazines, and 1.5% said blogs.

“We are excited about this program.” – Andrea Barry, Field Marketing Director, Old Chicago “It’s a no-brainer” – Bob Svenson, Managing Partner, The GinnMill

www.EvergreenDigitalMedia

303.412.7705

To Advertise Here Please Co

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CONSU

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layed can be disp a Today’s ide ndreds of ront of hu in f hours. ects within prosp e your an customiz We c paign by ertising cam adv venue. location or

Offering you the flexibility to take your marketing to a whole new level! Providing focused, high impact, effective advertising at an affordable cost, while serving the community by providing real time local news bulletins and weather information. The way we do business is changing, and the ways and means that advertisers use to reach their target market is changing as well. Digital Advertising is the new, fresh way to create brand awareness, and loyalty while staying ahead of your competition.

www.EvergreenDigitalMedia.com • 1529 Market Street • Suite No. 200 • Denver, CO 80202 • 303.412.7705

Connecting You To Your Consumers
Offering you the flexibility to take your marketing to a whole new level! Providing focused, high impact, effective advertising at an affordable cost, while serving the community by providing real time local news bulletins and weather information.
co’s Population
9.60 % 65 &80000 Up

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25.30 % Under 18

tim

eo ate d at 535,837 P

70000 60000 50000 40000 30000 20000 32.10 % 25 - 44 10000 0

24.90 % 45 - 64

Je co’s Annual Income

8.10 % 18 - 24

pl e

0 eo ate d at 363,857 P

pl e

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The way we do business is changing, and the ways and means that advertisers use to reach their target market is changing as well. Digital Advertising is the new, fresh way to create brand awareness, and loyalty while staying ahead of your competition.

Es

Family $67,310

Males Females Per Capita Median $45,306 $32,372 $28,066 $57,399

Populati on ams Ad 60000
65 & 50000 Up 7.80 %
28.60 % Under 18

Captivating:
Digital signage is changing the way everyone will communicate and advertise. Flexible, captivating, and revolutionary, digital signage allows you to tailor content specifically to your audience and reach them when they are most receptive.

Adams Annual Income

40000 19.40 %
45 - 64

30000 20000 10000
34 % 25 - 44 10.30 % 18 - 24

tim

Es

Family Males Females Per Capita Median $52,517 $36,499 $28,053 $19,944 $58,579

Flexible:

Popu nver 60000 lation De
10 % 65 & 50000 Up

Denver Annual Income

40000 Under 18
21 % 45 - 64

24 %

30000 20000
36 % 10000 25 - 44

8% 18 - 24

tim

Family Males Females Per Capita Median $51,686 $34,232 $30,768 $37,670 $48,894

Customers reach their target audience quickly and efficiently with customized content. Customers increase revenue from branding more potential business. Customers avoid costly mistakes with traditional marketing implentation. We devise a successful and effective business strategy for digtal signage advertising. We measure the impact of digital signage for our clients and for our community.

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Eco-Friendly:

This digital media network is paperless.

www.EvergreenDigitalMedia.com • 1529 Market Street • Suite No. 200 • Denver, CO 80202 • 303.412.7705

Text Marketing Campaigns – Now Available
Send coupons, gift cards, discounts, and other important messages to customers that have opted to be in your database. Change messages at your leisure. Call for more information on this highlyeffective marketing method. Call today and get started tomorrow... it’s that simple! Benefits of Text Marketing Campaigns: • Immediacy – Mobile campaigns are relatively easy to create and execute, with messages being delivered to recipients in a matter of seconds. • Reach – Delivery of SMS messages to mobile phones is almost guaranteed, which, for example, is not the case with email. • Mobility – Customers will receive the messages on their mobile devices anytime and anywhere. • Effectiveness – The average SMS response rate is 15%, versus 3.5% for traditional promotional methods such as direct mail. • Personalization – Text messages or personalized content is targeted to individuals who have opted to receive them. • Viral Communication – Texting is built for forwarding messages within existing social networks. Contact your account executive for pricing and further details.... Fwd: Show This Message to your server and save %10 off your dinner tonight!

Insightful Facts – Text Messaging:
• According to the mobile marketing association 89% of companies will use text and multimedia to reach their audiences. • Text SMS is a low-cost way for businesses to advertise. • 18-29 year old consumers use text messaging more than voice to communicate. • On average 94% of text messages are read. • 80% of consumers keep their phone with them all day. • Over 65% of the population own a cell phone, 80% of 18-34 year olds own a phone and 85% actively use text messaging.

www.EvergreenDigitalMedia.com • 1529 Market Street • Suite No. 200 • Denver, CO 80202 • 303.412.7705

File Types & Digital Media Information
Supplied Movie File Requirements: • swf files are preferred for final input • fla, flv, avi, mov, mpeg, mpg, m2v, wmv, mp4, vob-converted • 1280 x 720 pixels • 15 second duration • Frames per second is variable • RGB or CMYK color mode • No Audio - display copy points visually Our design department can create your custom, digital advertisement for a nominal charge. Initial advertisement creations include one free revision, edit or update. Additional revisions, editing or updating, after the initial revisions are $20 each. Images & Photos: •300 dpi or higher – for ultimate quality • tiff or jpg files preferred • RGB or CMYK color mode • No Recycled web graphics - they will deplete the visual quality of your ad Logo Files: • Original design file - Preferably in a scalable, vector-based format • eps, ai, or an original pdf • RGB, PMS or CMYK color mode

www.EvergreenDigitalMedia.com • 1529 Market Street • Suite No. 200 • Denver, CO 80202 • 303.412.7705

www.EvergreenDigitalMedia.com www.Ad-fordable.com 303.412.7705 1529 Market Street, Suite 200 • Denver, Colorado 80202


								
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