RIVERSIDE COMMUNITY COLLEGE DISTRICT

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					                      INSTRUCTIONAL UNIT PLAN UPDATE
                                                  Unit: Journalism
Please give the full title of the discipline or department. You may submit as a discipline or department as is easiest for your unit

                                        Riverside City College
                                    Contact Person: Allan Lovelace
                                          Due: May 15, 2010
                                      Please send an electronic copy to your Vice President:

                                                 Patrick.schwerdtfeger@rcc.edu




                                             Form Last Revised: February 24, 2010



                                            Riverside Community College District
                                               Office of Institutional Effectiveness
                                Web Resources: http://www.rccdfaculty.net/pages/programreview.jsp




                                                                 1
                                                         Instructional Unit Plan Update
                                                                                                             Unit: ___Journalism_______________________
                                                                                                           College: ___Riverside_______________________
                                                                                             Contact Person: _____Allan Lovelace_______________________
                                                                                                       Date: _____May 15, 2010_______________________

                                                                    Trends and Relevant Data

1. Has there been any change in the status of your unit? (if not, skip to #2)

      a. Has your unit shifted departments?
      No.
      b. Have any new certificates or complete programs been created by your unit?
      No.
      c. Have activities in other units impacted your unit? For example, a new nursing program could cause greater demand for life science
          courses.
      No.
2. Have there been any significant changes in enrollment, retention, success rates, or environmental demographics that impact your discipline (See
   Dataset provided to all chairs)? If there are no significant* changes in your unit’s opinion, say “None” and skip to question #3. *Your unit may
   define “significant change” in this context for itself. If your unit thinks it’s a “significant change” then for purposes of this review please note it.
       Enrollment has increased substantially in Riverside’s two newspaper classes, Journalism 20 and Journalism 52. The newspaper now
       has 64 enrolled students in the Spring 2010 semester, with the result that the newspaper’s enrollment is now one of the largest in the
       state at the community college level. Retention was 89.6 % and the Success Rate was 75 % in fall 2008, the most recent data available.
3. In reviewing data on enrollment management, are your unit’s planning changes to improve on any aspects of enrollment management (ex:
   persistence, scheduling patterns, etc.)? If your plan necessitates resource changes make sure those needs are reflected in the applicable resource
   request sections.
       For the Fall 2009 and Spring 2010 semesters, the Journalism Program turned away many students because students attempted to
       enroll in Journalism 20 and Journalism 52 in the third and fourth weeks of the semester after missing mandatory orientation
       meetings for the newspaper in the first week of classes. To address this situation, the times and days for the mandatory orientation
       meetings will be listed in the printed schedule of classes and on WebAdvisor online beginning in the Fall 2010 semester.




                                                                                   2
If applicable, please report on the progress made on any previous goals your department/discipline had identified.

Journalism Program Goals:

a.    to offer courses and student media experiences that prepare students to work with professional media and to critically examine
     mass media. Progress: The Journalism program, which has served students and the college community with a newspaper since
     1922, has kept pace with the changes in media occurring nationwide. While the program continues to offer a print newspaper, it
     has added an online news site, Viewpoints Online, and micro sites such as a special state and national elections Web site that won
     a prestigious national multimedia award in 2009 in competition with university student media. For more information, visit the
     following Web sites:
     Viewpoints Online: http://www.viewpointsonline.org
     Viewpoints Live Election Coverage: http://viewpoints.ning.com
b.   to align equipment with media industry standards. Progress: From 2007-2010, the Journalism program purchased a large format
     laser printer, a digital SLR camera, a digital video camera, tripods, a monopod, professional quality zoom lenses, and a digital
     sound recorder. The Journalism Program’s 11 computers, however, are now obsolete at three years old and cannot run the
     industry standard software for high definition video editing.
c.   to provide learning opportunities that can lead to continued education or immediate employment. Progress: Student graduates
     are transferring to four-year colleges and universities, but the ongoing state budget crisis has resulted in limitations (a 3.8
     minimum transfer GPA at CSU Fullerton, etc.) on enrollment at the state universities and some students are facing difficulties in
     transferring. Students are securing employment with newspapers in print and online and with related media during a contraction
     in commercial media employment (some students are securing entry-level jobs replacing laid off mid- and late-career journalists).
d.   to offer students opportunities to work with student-produced campus newspapers, online newspapers, and television newscasts.
     Progress: Student enrollment with the print and online student newspaper is at record high levels. Journalism students also
     served with the College’s weekly television newscast and with Inscaped, a new entertainment program created by Journalism
     students, which was originally offered online and is now also shown on the College’s public access cable TV channel.
e.   to move to suitable facilities. Progress: The Journalism Program is still housed on one side of the Assessment building. This
     facility is too small for the Journalism Program’s rapidly growing enrollment, but at least it is not infested with the vermin and
     affected by the frequent flooding, mold, and mildew that had been in its former location in the Quadrangle basement.




                                                                   3
4. What is your unit’s mission statement?

       To provide an excellent educational experience that prepares students for entry level careers in a broad range of journalism and
       related occupations, to transfer to university and college journalism and mass communications programs, and to critically examine
       the media.

       What are your departmental/discipline goals for the 2010-2011 academic year? As you develop your goals, please review and align with the
       strategies listed in the Riverside City College Strategic Plan 2009-2014. Please indicate if these are new goals or ongoing. What activities
       will your department/discipline pursue to meet these goals? What support does your department/discipline need for goal attainment? If
       applicable, please include the support indicated in the subsequent forms and/or include data to support the rationale.

       Journalism Program Ongoing Goals:

       a. to offer courses and student media experiences that prepare students to work with professional media and to critically examine
          mass media;
       b. to align equipment with media industry standards;
       c. to provide learning opportunities that can lead to continued education or immediate employment.
       d. to offer students opportunities to work with student-produced campus newspapers, online newspapers, and television newscasts.
       e. to move to suitable facilities.

       To meet these goals, the Journalism Program’s Discipline Facilitator will continue to attend local, state, and national media
       conferences and conventions to learn about media industry standards and changes, state university transfer requirements, and
       student employment opportunities. The Facilitator will also continue to be an active member of the Journalism Association of
       Community Colleges. The Journalism Program will need support from the College in the form of 11 new computers to replace its
       existing obsolete computers, digital video editing software, digital photo editing software, design software, and a media tablet device
       so that the students can present online media content in new formats. When the Journalism Program expands into the remaining
       space in the Assessment Building when Assessment moves to another building, the Journalism Program will need 26 additional
       computers, an LCD projector, a document cam, a network laser printer, software, tables, and swivel chairs.




                                                                         4
                                                       Instructional Unit Plan Update
                                                                                                    Unit: ___Journalism_______________________
                                                                                                  College: ___Riverside_______________________
                                                                                    Contact Person: _____Allan Lovelace_______________________
                                                                                              Date: _____May 15, 2010_______________________
                                                                   Human Resource Status


5. Complete the Faculty and Staff Employment Grid below. Please list full and part time faculty numbers in separate rows. Please list classified
   staff who are full and part time separately.


                                                                Faculty Employed in the Unit
                            Teaching Assignment (e.g. Math, English)                  Full-time faculty       Part-time faculty
                                                                                      (give number)           (give number)
                            Journalism                                                One                     One




                                                           Classified Staff Employed in the Unit

                            Classified Employee Title (e.g. IDS, Lab Assistant)       Full-time staff (give   Part-time staff
                                                                                      number)                 (give number)
                            Training Technician                                                               One




                                                                                  5
                                                                                        Unit Name: _________Journalism________________________________
6. Staff Needs
                                                    NEW OR REPLACEMENT STAFF (Faculty or Classified)1
                                                                                                                                                        Indicate (N) =
              List Staff Positions Needed for Academic Year____2010-11_______________                                                                    New or (R) =
                                                                                                                                                                                 Annual
Please justify and explain each faculty request based on rubric criteria for your campus. Place titles on                                                Replacement
                                                                                                                                                                                 TCP*
                                     list in order (rank) or importance.
1. Full-time Journalism Production Specialist to replace part-time Training Technician.                                                                N
Reason:                                                                                                                                                                       $68,000
A full-time Journalism Production Specialist is needed to assist the one full-time instructor and one part-time instructor in
the student newspaper newsroom as requested since the year 1965. A Journalism Production Specialist is needed to
maintain the computers, software, and peripherals and to assist students in using the page design, video editing, and photo
editing software and hardware and cameras. The Film, Television, and Video Program has two full-time Production
Specialists, although the Journalism Program, which has the same need, does not have even one full-time Production
Specialist. The Journalism Production Specialist would not be assigned a teaching load.
2.
Reason:
3.
Reason:
4.
Reason:
5.
Reason:



* TCP = “Total Cost of Position” for one year is the cost of an average salary plus benefits for an individual. New positions (not replacement positions) also require
space and equipment. Please speak with your campus Business Officer to obtain accurate cost estimates. Please be sure to add related office space, equipment and other
needs for new positions to the appropriate form and mention the link to the position. Please complete this form for “New” Classified Staff only. All replacement staff
must be filled per Article I, Section C of the California School Employees Association (CSEA) contract.

1If your SLO assessment results make clear that particular resources are needed to more effectively serve students please be sure to note that in the “reason” section of this form.



                                                                                              6
                                                                                                     Unit Name: __________Journalism_______________________________
7. Equipment (excluding technology) Needs Not Covered by Current Budget2
                                                                                                                                               *Indicate whether                     Annual TCO**
       List Equipment or Equipment Repair Needed for Academic Year 2010-11                                                                   Equipment is for (I) =
    Please list/summarize the needs of your unit on your campus below. Please be as                                                          Instructional or (N) =
                                                                                                                                                                             Cost
                                                                                                                                               Non-Instructional                                      Total Cost of
     specific and as brief as possible. Place items on list in order (rank) or importance.                                                         purposes
                                                                                                                                                                              per         Number
                                                                                                                                                                                                      Request
                                                                                                                                                                             item         Requested
1. Swivel chairs.                                                                                                                           I                                             7
Reason: 1) Academic Master Plan: Values – learning environment “to provide and maintain state-of-the-art
equipment” Journalism’s seven existing swivel chairs are worn out, too small, and provide inadequate support                                                                $207                      $1,449
for the many hours spent producing student media.
2. Swivel chairs.                                                                                                                           I                               $207          26
Reason: 1) Academic Master Plan: Values – learning environment “to provide and maintain state-of-the-art
equipment”                                                                                                                                                                                            $5,382
If the Journalism Program expands into the entire Assessment Building, then Journalism must have 26 new
computers, a document cam, an LCD projector, 26 swivel chairs, 17 tables, and a network laser printer.
3. Tables.                                                                                                                                  I                               $250          17          $4,250
Reason: 1) Academic Master Plan: Values – learning environment “to provide and maintain state-of-the-art
equipment” If the Journalism Program expands into the entire Assessment Building, then Journalism must
have 26 new computers, a document cam, an LCD projector, 26 swivel chairs, 17 tables, and a network laser
printer.
4.
Reason:
5.
Reason:
6.
Reason:
* Instructional Equipment is defined as equipment purchased for instructional activities involving presentation and/or hands-on experience to enhance student learning and skills development (i.e.
desk for student or faculty use).
Non-Instructional Equipment is defined as tangible district property of a more or less permanent nature that cannot be easily lost, stolen or destroyed; but which replaces, modernizes, or expands an
existing instructional program. Furniture and computer software, which is an integral and necessary component for the use of other specific instructional equipment, may be included (i.e. desk for
office staff).
** TCO = “Total Cost of Ownership” for one year is the cost of an average cost for one year. Please speak with your campus Business Officer to obtain accurate cost estimates. If equipment needs are linked to
a position please be sure to mention that linkage. Please be sure to check with your department chair to clarify what you current budget allotment are.


2
    If your SLO assessment results make clear that particular resources are needed to more effectively serve students please be sure to note that in the “reason” section of this form.



                                                                                                            7
                                                                                            Unit Name: _____Journalism____________________________________
8.        Technology (Computers and equipment attached to them)++ Needs Not Covered by Current Budget: 3
NOTE: Technology: excludes software, network infrastructure, furniture, and consumables (toner, cartridges, etc)

    Submitted by: Allan Lovelace                                   Title: Journalism Discipline Facilitator                          Phone: 222-8487


                                                                                                                                                          Annual TCO*
                                                                                              Location
                                                                   New (N)     Program:                    Is there         How
                                                                                                 (i.e                                 Has it been
                                                                       or      New (N) or                  existing        many
      Priority         EQUIPMENT REQUESTED                         Replacem    Continuing
                                                                                               Office,
                                                                                                         Infrastructu      users
                                                                                                                                        repaired                  Number
                                                                                              Classroo                                frequently?     Cost per    Requeste     Total Cost
                                                                    ent (R)?     (C) ?                        re?         served?
                                                                                              m, etc.)                                                 item          d         of Request
1.                                                                 N           C             classroom    Yes            100                         $1,500       One         $1,500
Usage /               1. Laptop computer. 13-inch screen, 512-
                     gigahertz graphics card, 4 Gigs RAM,
Justification        320 Gig 7200-RPM hard drive, Core-I-7
                     processor, card reader, USB, Firewire,
                     DVD player, wireless card, built in Web
                     cam and microphone.
                     Reason:
                     1) Academic Master Plan: Values –
                     learning environment “to provide and
                     maintain state-of-the-art equipment” and
                     2) Campus Goals – “essential to delivery
                     of instruction – increase successful course
                     completion with supplemental/alternative
                     instruction; persistence; improving
                     student learning outcomes.” This laptop
                     would make it possible for student
                     journalists to participate in live
                     webcasting of news and sporting events
                     to the newspaper’s existing Web site,
                     www.viewpointsonline.org. Currently,
                     the Journalism Program does not have a
                     laptop computer, and so it is impossible
                     to teach live webcasting of news or for
                     students to demonstrate it. This skill is
                     now considered valuable for students so
                     that they can secure employment.



3
     If your SLO assessment results make clear that particular resources are needed to more effectively serve students please be sure to note that in the “justification” section of this form.



                                                                                                 8
2.              Computers. The Journalism                 R   C   classroom   Yes       150   $2,000   11   $22,000
Usage /         Program’s 11 existing computers are
Justification   obsolete and must be replaced. 1)
                Academic Master Plan: Values –
                learning environment “to provide
                and maintain state-of-the-art
                equipment” and 2) Campus Goals –
                “essential to delivery of instruction –
                increase successful course
                completion with
                supplemental/alternative
                instruction; persistence; improving
                student learning outcomes.”

3.              Computers. 1) Academic Master             N   C   classroom   Not yet   150   $2,000   26   $52,000
Usage /         Plan: Values – learning environment
Justification   “to provide and maintain state-of-
                the-art equipment” and 2) Campus
                Goals – “essential to delivery of
                instruction – increase successful
                course completion with
                supplemental/alternative
                instruction; persistence; improving
                student learning outcomes.” If the
                Journalism Program expands into
                the entire Assessment Building, then
                Journalism must have 26 new
                computers. Any move of the
                Journalism Program must be long
                term and must only occur after the
                Journalism Program is provided
                with 26 new computers, a document
                cam, an LCD projector, 26 swivel
                chairs, tables, and a network laser
                printer.




                                                                      9
                                                    N   C   classroom   Not yet   150
                 LCD projector. 1) Academic
                Master Plan: Values – learning
                environment “to provide and
                maintain state-of-the-art
                equipment” and 2) Campus
4.              Goals – “essential to delivery of                                       $4,200   One   $4,200
Usage /         instruction – increase successful
Justification   course completion with
                supplemental/alternative
                instruction; persistence;
                improving student learning
                outcomes.” If the Journalism
                Program expands into the entire
                Assessment Building, then
                Journalism must have an LCD
                projector. Any move of the
                Journalism Program must be
                long term and must only occur
                after the Journalism Program is
                provided with 26 new computers,
                a document cam, an LCD
                projector, 26 swivel chairs,
                tables, and a network laser
                printer.




5.
                Apple iPad. The Journalism
                Program needs to purchase a

                                                               10
                media tablet device so that
                                                      N          C             classroom   Yes         150                      $880       One        $880
                the students can learn how
                to present online media
                content in new formats. 1)
                Academic Master Plan:
                Values – learning
                environment “to provide and
                maintain state-of-the-art
                equipment” and 2) Campus
                Goals – “essential to delivery
                of instruction – increase
                successful course completion
                with supplemental/alternative
                instruction; persistence;
                improving student learning
                outcomes.”
    * TCO = “Total Cost of Ownership” for one year is the cost of an average cost for one year. Please speak with your campus Business Officer to obtain accurate
    cost estimates. Please be sure to check with your department chair to clarify what you current budget allotment are. If equipment needs are linked to a position
    please be sure to mention that linkage. Please speak with your Microsupport Computer Supervisor to obtain accurate cost estimates.
    ++Technology is a computer, equipment that attaches to a computer, or equipment that is driven by a computer.

Remember to keep in mind your campuses prioritization rubrics when justifying your request.




                                                                                  11
                                                                                         Unit Name: ______________Journalism___________________________
9. Facilities Needs Not Covered by Current Building or Remodeling Projects*4


                                                                                                                                                     Annual TCO*
              List Facility Needs for Academic Year___2010-11________________
        (Remodels, Renovations or added new facilities) Place items on list in order (rank) or
                                           importance.                                                                                             Total Cost of Request

1. Expand the Journalism Program into all of the Assessment building’s existing space. Stated cost is for
remodel of Assessment’s space for the Journalism Program (not including cost of computers, printer, etc.).
Reason: Campus Goals – “essential to delivery of instruction – increase successful course completion with
supplemental/alternative instruction; persistence; improving student learning outcomes.” The Journalism
                                                                                                                                                          $21,000
Program is still housed on one side of the Assessment building. This facility is too small for the Journalism
Program’s rapidly growing enrollment. The ideal solution would be to move the Assessment staff out of the
building and give its entire area to the Journalism Program to add to its existing area in the building. Most of
all, the Journalism Program must not move into any part of the Quad or any other roach-infested or moldy old
building for any duration. Any expansion of the Journalism Program must be long term and must only occur
after the Journalism Program is provided with 26 new computers, a document cam, an LCD projector, a
network laser printer, and software, 26 swivel chairs, and tables.
2. Soundproof office B in current Journalism facility.
Reason:                                                                                                                                                   $1,900
1) Academic Master Plan: Values – learning environment “to provide and maintain state-of-the-art equipment”
and 2) Campus Goals – “essential to delivery of instruction – increase successful course completion with
supplemental/alternative instruction; persistence; improving student learning outcomes.” Soundproof office B
in Journalism’s current facility so that it can be used for sound recording for podcasts to run on the newspaper’s
Web site, www.viewpointsonline.org.
3.
Reason:
4.
Reason:

4
    If your SLO assessment results make clear that particular resources are needed to more effectively serve students please be sure to note that in the “reason” section of this form.




                                                                                              12
                                                                                         Unit Name: ___________Journalism______________________________
10.Professional or Organizational Development Needs Not Covered by Current Budget*5

List Professional Development Needs for Academic Year_2010-2011_______.                                                                   Annual TCO*
Reasons might include in response to assessment findings or the need to update
skills to comply with state, federal, professional organization requirements or the
need to update skills/competencies. Please be as specific and as brief as possible.                                                  Number
                                                                                                                       Cost per      Requested
Some items may not have a cost per se, but reflect the need to spend current staff                                      item
                                                                                                                                                     Total Cost of Request
time differently. Place items on list in order (rank) or importance.

1. Spring 2011 Semester Sabbatical.
Reason: Research and update skills/competencies in multimedia.

2.
Reason:

3.
Reason:
4.
Reason:
5.
Reason:
6.
Reason:

*It is recommended that you speak with Human Resources or the Management Association to see if your request can be met with current budget.




5
    If your SLO assessment results make clear that particular resources are needed to more effectively serve students please be sure to note that in the “reason” section of this form.

                                                                                              13
                                                                                         Unit Name: _____________Journalism____________________________

    11. Student Support Services (see definition below**) Services needed by your unit over and above what is currently provided by
                  student services at your college. These needs will be communicated to Student Services at your college6


                          List Student Support Services Needs for Academic Year___________________
    Please list/summarize the needs of your unit on your campus below. Please be as specific and as brief as possible. Not all needs
                                  will have a cost, but may require a reallocation of current staff time.

1.
Reason:
2.
Reason:
3.
Reason:
4.
Reason:
5.
Reason:
6.
Reason:
**Student Support Services include for example: tutoring, counseling, international students, EOPS, job placement, admissions and records, student assessment
(placement), health services, student activities, college safety and police, food services, student financial aid, and matriculation.


6
    If your SLO assessment results make clear that particular resources are needed to more effectively serve students please be sure to note that in the “reason” section of this form.



                                                                                              14
                                                                                         Unit Name: _______Journalism__________________________________

12. Library Needs Not Covered by Current Library Holdings7 Needed by the Unit over and above what is currently provided. These
    needs will be communicated to the Library


                             List Library Needs for Academic Year_____2010-11_____________
Please list/summarize the needs of your unit on your campus below. Please be as specific and as brief as possible. Place items on
                                                list in order (rank) or importance.

1. Keep the Library’s existing Press-Enterprise archive online database.
Reason: Access to the online archive is essential for Journalism students.
2. Keep the Library’s existing online Periodicals Index, eBooks, eJournals, and Reference Resources.
Reason: Access to the online database and reference materials is essential for Journalism students.
3.
Reason:
4.
Reason:
5.
Reason:
6.
Reason:




7
    If your SLO assessment results make clear that particular resources are needed to more effectively serve students please be sure to note that in the “reason” section of this form.

                                                                                              15
                                                                           Unit Name: ________________Journalism_______________________

15.       Learning Support Center Services Not Covered by Current budget*.

                 List Learning Support Center Services Needs                                              Total Cost of Requests
If your unit is responsible for running a learning support center such as the Writing and
 Reading Center, the Math Learning Center, Computer lab or similar learning support                                                  Ongoing
                                                                                            Cost per    Number                        (O) or
  center please address those needs here. These do not include laboratory components                                   Total Cost
                                                                                             item      Requested                     one-time
     that are required of a course. Place items on list in order (rank) or importance.                                              (OT) cost

1.
Reason:


2.
Reason:

3.
Reason:
4.
Reason:
5.
Reason:

*It is recommended that you speak with your college IMC and/or Lab Coordinators to see if your request can be met within the current
budget and to get an estimated cost if new funding is needed.




                                                                            16
                                                                                         Unit Name: _____________Journalism____________________________
16.       OTHER NEEDS not covered by current budget8

                                                                                                                                          Annual TCO*
                   List Other Needs that do not fit elsewhere.
 Please be as specific and as brief as possible. Not all needs will have a cost, but
may require a reallocation of current staff time. Place items on list in order (rank)                                  Cost per      Number          Total Cost of Request
                                   or importance.                                                                       item         Requested

1.
Reason:

2.
Reason:

3.
Reason:
4.
Reason:
5.
Reason:
6.
Reason:




8
    If your SLO assessment results make clear that particular resources are needed to more effectively serve students please be sure to note that in the “reason” section of this form.

                                                                                              17
NOTE: Beginning with this Unit Plan, each college is collecting its own assessment information. The Riverside Assessment,
Program Review, and Institutional Mission and Effectiveness Committees jointly developed forms to input course assessment
information. Course student learning outcome assessment information can be entered into the tool at.

                                           www. surveymonkey.com/s/P87GBCB

    Please note, the assessment input tool will be available after March 19, 2010.
    Attached, are two SLO assessment examples.

If faculty in your discipline/department have already entered assessment information into another format, it is not necessary to re-enter the
information, simply send your documentation to sloassessment@rcc.edu. We ask that you encourage as many faculty within your
department/discipline to complete the assessment tool prior to the May 15, 2010 deadline.

For Career and Technical Education Programs:
If you have completed assessments of program learning outcomes can they be entered at http://www.surveymonkey.com/s/TT793LQ.
If faculty in your discipline/department have already entered assessment information into another format, it is not necessary to re-enter the
information, simply send your documentation to sloassessment@rcc.edu. We ask that you encourage as many faculty within your
department/discipline to complete the assessment tool prior to the May 15, 2010 deadline.

If you have any questions regarding the assessment tool please contact Susan Mills at 951-328-3738 or susan.mills@rcc.edu.




                                                                     18
                                          JOURNALISM
                          COURSE-SPECIFIC STUDENT LEARNING OUTCOME
                                    ASSESSMENT SUMMARY

Course: Journalism 1 - Introduction to Journalism
Instructor: Allan Lovelace
Provide overview of process selecting outcome; identifying methods, criteria, and results from the activity.

Assessment of a student learning outcome indicated that 100 percent of students demonstrated proficiency in an in-
class individual exercise produced in the Journalism 1 class. The students wrote a 5W lead on deadline.
Assessment of the student work indicated that 100 percent of the students were able to produce the 5W lead using
the appropriate structure and content.

Methodology used for teaching the 5W lead in Journalism 1:

1) The instructor showed an example of a 5W lead and discussed its structure, content, and purpose.

2) The students read a set of reporter’s notes, and then the instructor produced a 5W lead using those
notes, a computer, and an LCD projector. The instructor went through the exercise step by step as a
professional journalist would do on deadline.

3) The students read a different set of reporter’s notes and then assisted the instructor in producing
another practice 5W lead, which was displayed, step by step, on the LCD projector. This proved to be an
important learning tool because it got students involved during the teaching, instead of their sitting
passively during a lecture.

4) The students then read another set of reporter’s notes and produced a 5W lead in a timed individual
exercise in class using computers.

Provide specific analysis of data from assessment and discuss the successes or concerns related to what the data indicates regarding
student learning.

Current teaching methods are 100 percent effective with this student learning outcome and should be duplicated as
appropriate with other student learning outcomes. Assessment of the 5W leads written during this class
demonstrated that 100 percent of students produced 5W leads using appropriate structure and content in
a timed individual exercise in class using computers. The success of this exercise is directly attributable
to the instructor involving students during the completion of a practice 5W lead prior to the assessed
exercise.

Include all potential links to other outcomes in the course, other courses, or any other parts of the institution you deem appropriate.

http://rccjournalism.blogspot.com

http://rccjournalism.blogspot.com/2007/11/awards.html

Do the results of this assessment indicate a need for another assessment? When? Why?
No.


                                                                   16                                                     Example 2
Course: Journalism 20 - Newspaper
Instructors: Allan Lovelace, Dan Evans, Joe Vargo
The Journalism Discipline assessed a Student Learning Outcome for the Journalism 20 Newspaper
course, which is taught every fall and spring semester at Riverside Community College District’s three
colleges at Riverside, Norco, and Moreno Valley in California.

The Course Outline of Record lists the following SLO’s for the Journalism 20 course:

STUDENT LEARNING OUTCOMES
Upon successful completion of the course, students should be able to:

Course Student Learning Outcomes

   1. Demonstrate journalistic writing skills.
      a. Use the computer to compose professional
         quality newspaper stories for publication on deadline.
   2. Demonstrate additional tasks in the production of
      the newspaper.
      a. Use a digital camera to take professional quality
         photographs for publication.
      b. Prepare photo captions for publication.
   3. Demonstrate competency in newspaper circulation.



The Journalism Discipline will assess the first SLO:

   1. Demonstrate journalistic writing skills.
      a. Use the computer to compose professional
         quality newspaper stories for publication on deadline.

To assess the SLO, three instructors from Riverside and Moreno Valley met at Riverside on May 7, 2009.
Copies of student newspaper stories from these two campuses were selected to check whether students
were demonstrating competency in the SLO. Because students develop their skills as the semester
progresses, stories from the last fall semester newspaper were selected for assessment.

The following criteria, per COR, were examined to determine student competency in the SLO to
“Demonstrate journalistic writing skills”:

Students used Associated Press style correctly.

Students used quotes and paraphrases with correct journalistic style.

Students structured sentences appropriately.

Students used voice (active, passive) appropriately.

Students used the story structure appropriate for the event, topic, or issue reported.

                                                       16                                   Example 2
Using these criteria, the instructors examined 8 stories from Riverside and found:

__7_ of __8_ (_87.5__ percent) stories used Associated Press style correctly.

_7__ of __8_ (_87.5__ percent) stories used quotes and paraphrases with correct journalistic style.

_8__ of _8__ (_100__ percent) stories structured sentences appropriately.

__8_ of __8_ ( 100__ percent) stories used voice (active, passive) appropriately.

_8__ of __8_ ( 100___ percent) stories used the story structure appropriate for the event, topic, or issue
reported.

Provide specific analysis of data from assessment and discuss the successes or concerns related to what the data indicates regarding
student learning.

These results indicate that most students are demonstrating competency in the following areas at
Riverside:

Associated Press style, quotes and paraphrasing style, sentence structure, use of voice, and story
structure.

One student struggled with Associated Press style and quote style. This particular student was taking her
first Journalism class in college and had never taken Journalism in high school. The instructor
recognized as a result of this assessment exercise that additional instruction and handouts on Associated
Press style and quoting style are needed for other students who also lack media experience and/or
previous Journalism instruction.

Include all potential links to other outcomes in the course, other courses, or any other parts of the institution you deem appropriate.

http://rccjournalism.blogspot.com

http://rccjournalism.blogspot.com/2007/11/awards.html

Additional evidence, as identified in the links above, that student journalists at Riverside have mastered
the SLO to “Demonstrate journalistic writing skills” are their numerous national, state, regional, and
local awards won in newspaper contests judged by professional journalists and editors:

-Associated Collegiate Press national Multimedia Story of the Year in 2009
-ACP national Pacemaker awards in 2005 and 2004
-ACP national Best of Show College Newspaper of the Year in 2004
-ACP national Opinions Story of the Year in 2003
-ACP national Sports Story of the Year in 2000
-Five ACP annual All-American awards
-Nine Society of Professional Journalists awards in 2008
-Eight SPJ awards in 2007

                                                                   16                                                     Example 2
-Eleven SPJ awards in 2006
-Los Angeles Times College Newspaper Overall Excellence awards in 2005, 2004, and 2003
- Journalism Association of Community Colleges Best newspaper, Southern California, fall 2003
-Twenty-one JACC General Excellence awards from 1996-2010
-More than 300 JACC individual awards from 1996-2010
-JACC state Pacesetter Award




                                                 16                                      Example 2
          Instructional Unit Plan Update
          Rubrics - Riverside City College

Appendix Table of Contents

Resource Allocation Rubric ............................................................ i
    To be utilized on all Instructional Unit Plan Requests

Ranking Criterion for Faculty Position ................................... ii-iiii

Human Resources Management/Staff Positions ........................... v
Resource Allocation Weighting Grid

Instructional Program – Instructional Equipment ........................ vi
Resource Allocation Weighting Grid

Technology Resource Allocation Weighting Grid ...................... vii

New Construction – Physical Resources Weighting Grid ......... viii

Student Services Resources Allocation Weighting Grid.............. ix

Library and Learning Support Services ......................................... x
Resource Allocation Weighting Grid
                                                 RIVERSIDE CITY COLLEGE STRATEGIC PLANNING
                                                        RESOURCE ALLOCATION RUBRIC
Criterion                           Description                                                  Sample Requests                              Points
                                    The degree to which the request is a necessary and
Program/Department/Discipline/Grant                                                              New faculty, equipment, resources,
                                    integral part to obtaining the goals of the program,                                                         /10
Requirement                                                                                      space etc.
                                    department, discipline, or grant.
                                                                                                 Remote access to resources; additional
                                        Increases student access to resources and services
Student Access                                                                                   space, hours, or staffing; ADA                   /5
                                        that have the potential to increase student success.
                                                                                                 compliance, etc.
                                        Contributes to an increase in the number of students     Tutoring, facilities, professional
Successful Course Completion            who successfully complete a course with an A, B, C, or   development, staff, basic skills, learning       /5
                                        CR.                                                      communities, etc.
Term-to-Term Persistence
                                                                                                 Counseling, tutoring, modular
                                        Leads to an increase in the number of students who
                                                                                                 curriculum, laboratory resources,                /5
                                        enroll in at least two consecutive terms/semesters.
                                                                                                 common assessments, diagnostics, etc.
                                                                                               Career/transfer services and programs,
                                        Contributes to an increase in the number of awards,
Awards, Certificates, and Transfers                                                            course requirements, equipment, space,             /5
                                        certificates, and transfers.
                                                                                               etc.
Subcommittee Specific                   See Program Review Rubrics provided in Riverside City College Program Review Forms.                      /70

                                                                                                                                                /100
                                                                                                                                     TOTAL

Weighting Scale: 10 Point Scale: 10 = Superior 8 = Above Average 5 = Average 2 = Below Average 0 = No Effort

5 Point Scale:   5 = Superior     4 = Above Average 3 = Average 2 = Below Average      0 = No Effort

NOTE: Please note the following Resource Allocation Rubric will be utilized on all Program Review requests. The outlined criteria totaling 30
points will be shared criteria for prioritization of items. The remaining 70 points are subcommittee specific. Please see provided specific
subcommittee rubrics that follow.



                                                                        i
These criteria and rubric apply to requests for faculty in Table 8.

Ranking Criterion for Faculty Positions
Rationale Form for Faculty Positions based on Data Supplied in Annual Program
Review

   1. Discipline Needs based on Ratio of Full-Time to Part-Time Faculty for the
      Discipline (35 points Total)

           a. Ratio of Full-Time to Part-Time Faculty based on # Sections taught by
               F/T:P/T
           (15 Points. Points will be earned on a reverse sliding scale.)

           b. Part Time FTEF (i. + ii. = __________)
               i. Hourly FTEF _________ + Overload FTEF ______ = P/T FTEF
              ii. FTEF due to reassigned time, load bank or other leaves = ________

               (10 Points. Discipline data will be ranked and points awarded based
               on ranking.)

           c. Students served based on Enrollment Load with qualifier(s)
               Qualifiers may include, but are not limited to, lecture/lab courses, lab
               components,and/or linked courses.
               Enrollment Load (students served) by the Discipline = __________
               (10 Points. Points will be awarded based on the strength of the
               argument. See Rubric.)


   2. Other Discipline Need (20 points Total)

           a. WSCH/FTEF w/ qualifier
              Qualifiers may include, but are not limited to, external regulating agency
              requirements or
              standards (State/National), Accreditation requirements/regulatory
              requirements (not recommendations), Health & Safety (OHSA, HazMat,
              Violations, Injury Issues), space limitations
              and institutional demands for specialty course offerings.
              (10 Points. Points will be awarded based on the strength of the
              argument. See Rubric.)

           b. Trends (anticipated retirements; discipline specific trends; expertise;
              technology shifts/influences, recruitment efforts/issues)
              (10 Points. Points will be awarded based on the strength of the
              argument. See Rubric.)




                                            ii
   3. Program (Discipline) Growth Trends with qualifier (5 points Total)
         a. Enrollments/WSCH/FTES over the last three years (5 Points. Discipline
            data (% of growth) will be ranked and points awarded based on
            ranking.)


   4. How a faculty hire supports the Discipline, Department, & College Goals
       as stated in the Educational Master Plan. (5 Points Total)
      (5 Points. Points will be awarded based on the strength of the argument. See
      Rubric.)


   5. Additional Factors (Job Market & Outlook Data/ Transferability & Matriculation/
      (5 Points Total)
      Improved Quality of Student Experience {i.e., Puente, Honors, Summer
      Conservatory, Forensics}/ Other)
      (5 Points. Points will be awarded based on the strength of the argument. See
      Rubric.)


1c. Students served based on enrollment load with qualifier(s)
  9-10             7-8          5-6 Points    3-4 Points        1-2 Points    0 Points
Points          Points
Compelling      Strong        Average       Weak/Average Weak              No
Argument        Argument      Argument      Argument           Argument    Argument
                                                                           Made




2a. WSCS/FTEF with qualifier(s)
  13-15        10-12         7-9 Points         4-6 Points    1-3 Points      0 Points
Points      Points
Compelling  Strong         Average         Weak/Average      Weak          No
Argument    Argument       Argument        Argument          Argument      Argument
                                                                           Made




                                          iii
2b. Trends
  13-15           10-12       7-9 Points         4-6 Points    1-3 Points       0 Points
Points         Points
Compelling     Strong        Average        Weak/Average      Weak          No
Argument       Argument      Argument       Argument          Argument      Argument
                                                                            Made




4. Faculty hire supports District/College/Discipline & Department Goals in Education
Master Plan
   9-10             7-8           5-6 Points    3-4 Points      1-2 Points      0 Points
Points           Points
Compelling       Strong        Average       Weak/Average Weak              No
Argument         Argument      Argument      Argument         Argument      Argument
                                                                            Made




5. Additional Factors
   9-10            7-8         5-6 Points        3-4 Points    1-2 Points       0 Points
Points          Points
Compelling      Strong       Average        Weak/Average      Weak          No
Argument        Argument     Argument       Argument          Argument      Argument
                                                                            Made




                                            iv
This rubric applies to requests for classified staff in Table 8.


                                   HUMAN RESOURCES MANAGEMENT/STAFF POSITIONS
                                      RESOURCE ALLOCATION WEIGHTING GRID


       Name of          Classified or   In Program      Interim (I)     Categorically   Meets    Strategic Planning      Promotes      Total
 Position/Department    Management        Review        New (N) or        Funded        SLO(s)         Process        Safe & Healthy   Points
                                            Y/N       Replacement (R)       Y/N          Y/N            Y/N              Learning        *
                                             20             10               10           10             10           Environment 10




Maximum possible 70 points


                                                                    v
This rubric applies to instructional equipment requests in Table 9.


      INSTRUCTIONAL PROGRAMS – INSTRUCTIONAL EQUIPMENT
             RESOURCE ALLOCATION WEIGHTING GRID

  Criterion                                             Description                                                   Points
                 http://www.rcc.edu/administration/academicaffairs/effectiveness/sp_docs/AcademicMasterPlan2005.pdf
Academic
Master Plan                                                                                                            21
(1)
Campus           Clear alignment with campus goals and strategic initiatives
Goals (2)        Academic Mater Plan. Essential to the delivery of
                                                                                                                       21
                 instruction.

Program     The resource requested is needed to fulfill accreditation
Requirement requirements and/or Ed Code or law, Board Policy, and/or
                                                                                                                       14
(3A)        a requirement of a grant.

Safety and       American Disability Act (ADA), Occupational Safety &
Compliance       Health Administration (OSHA), Federal, State or local
(3B)             regulations or law. Hazards or issues that cause unfit                                                14
                 conditions requiring mitigation from potential danger.




                                                     vi
This rubric applies to requests in Table 10.

                            TECHNOLOGY
                 RESOURCE ALLOCATION WEIGHTING GRID

                                                            Points (out of 70
     Priority                        Description
                                                                 total)
Priority 1            Replacement Equipment – Primary to
                      the operation of the                   70 (full points
                      program/department                       awarded)

Priority 2            New Equipment – Primary to the
                      operation of the program/department         52.5

Priority 3            Replacement Equipment – Secondary
                      to the operation of the
                                                                   35
                      program/department

Priority 4            New Equipment – Secondary to the
                      operation of the program/department         17.5




                                          vii
This rubric applies to requests in Table 11.

New Construction                         Strategic Planning Committee
                                 Physical Resources Allocation Weighting Grid
           Criteria                                Description                                   Points

   Safety & Compliance           ADA, OSHA, Federal, State, or local regulations or law.
                                 Hazards or issues that cause unfit conditions requiring           20
                                 mitigation from potential danger.
   Program Requirement           The resource requested is needed to fulfill accreditation
                                 requirements and/or Ed code or law, Board Policy and/or           20
                                 a requirement of a grant.
       Campus Goals              Clear alignment with campus goals and strategic initiatives.
                                 Essential to the delivery of instruction for student service.     15

        District Goals           Clear alignment with district goals and strategic initiatives
                                                                                                   10

             Other               Criteria as defined by the Strategic Planning Sub-Committee.
                                                                                                   5

             Total                                                                                70




                                                                 viii
This rubric applies to requests in Table 13.


                                 STUDENT SERVICES
                        RESOURCE ALLOCATION WEIGHTING GRID
Criterion               Description                      Sample Requests                                  Points
Safety and              American Disability              Remodels to increase safety and                   /15
Compliance                                               compliance. New desktop allowing for
                        Safety & Health                  wheelchair accessibility.
                        Administration (OSHA),
                        Federal, State, or local
                        regulations or law. Hazards
                        or issues that cause unfit
                        conditions requiring
                        mitigation from potential
                        danger.
Program                 The resource requested is        New faculty, equipment, resources, space          /10
Requirement             needed to fulfill                etc.
                        accreditation requirements
                        and/or Ed Code or law,
                        Board Policy, and/or a
                        requirement of a grant.
Riverside City          Clear alignment with             The campus strategic initiatives are              /20
Strategic Initiatives   campus strategic initiatives.    incorporated and referred to throughout
                                                         program review document. May include
                                                         new faculty, equipment, resources, space,
                                                         etc that are aligned to the following
                                                         campus initiatives: Infrastructure
                                                         including physical and technological,
                                                         Effective Instructional Programs and
                                                         Student Success, Student Access and
                                                         Preparation, Diversified Resource
                                                         Development, Coordinated and Effective
                                                         Organization, Strategies for Engagement,
                                                         Persistence, and Retention.
District Strategic      Clear alignment with district    The district strategic themes are                  /5
Themes                  strategic themes.                incorporated and referred to throughout
                                                         program review document. May include
                                                         new faculty, equipment, resources, space,
                                                         etc that are aligned to the following district
                                                         themes: student access, student success,
                                                         service to the community, system
                                                         effectiveness, financial resource
                                                         development, and organizational and
                                                         professional development.
Increase Student        Clearly alignment with           Student service requests should in                 /20
Success, Persistence,   Student Support Services         alignment with Riverside City College
Retention               Strategic Planning Goal:         Services Strategic Planning Goal.
                        Comprehensive student
                        services are provided to
                        facilitate college entry and
                        to increase student support,
                        retention, success and
                        educational goal
                        attainment.

                                                        ix
This rubric applies to requests in Tables 14 and 15.


            LIBRARY AND LEARNING SUPPORT SERVICES (LLSS)
                RESOURCE ALLOCATION WEIGHTING GRID


Criterion           Description                        Sample Requests             Points
                    Addresses obsolescence as it
                                                       Equipment replacement,
                    relates to the replacement or
                                                       equipment upgrades,
                    updating of existing
                                                       contract/license
Obsolescence        instructional technology and                                      /20
                                                       renewals, and updated
                    learning resources currently
                                                       print/electronic learning
                    used in support of student
                                                       resources.
                    learning.
                    Refers to innovation through the
                    implementation of new              New equipment, new
Technology
                    instructional technology to        digital learning               /20
Advancement
                    improve the effectiveness of       resources, etc.
                    instruction and services.
                    Addresses underrepresented and
Underrepresented                                       Diversity programs,
                    underserved populations
& Underserved                                          services, and                  /15
                    relevant to diverse segments of
Populations                                            approaches.
                    the community.
                    Potentially increases the number
                                                       Tutoring, supplemental
                    of students who complete a
Course Retention                                       instruction, learning          /15
                    course with an A, B, C, D, F,
                                                       communities.
                    CR, NC, or I.

                                                                       TOTAL          /70


Weighting Scale:
20 Point Scale –               20 = Superior              15 = Above Average
10 = Average                   5 = Below Average          0 = No Effort

15 Point Scale – 15 = Superior      12 = Above Average             8 = Average
4 = Below Average            0 = No Effort




                                           x