Facebook_Powerpoint

							     Facing the Facebook

Facebook is an
online directory that
connects people
through social
networks at colleges
and universities
nationwide.
          Facebook Facts
o Facebook launched in 2004 by Harvard
  students
o 85% of college students have a facebook
  profile, average 15-20 minutes per day
o 70% of users log in daily
o Between 10,000-20,000 new members
  sign up each day
o Facebook logs over 250 million page
  views in any given 24-hour period
         More Facebook Facts
• 2006 study conducted by Student Monitor found
  Facebook tied with beer for 2nd most "in" thing among
  undergrads (winner was iPod)

• In September 2005 Facebook opened the door to high
  schools and high school students.

• As of November 2005 worldwide user accounts passed
  11 million worldwid

• Facebook is now open to anyone with a valid email
  address!
         Access to Facebook
o Anyone with a valid
  e-mail address

o This site is free to users
             Facebook Profile
o Users create their own profile and update
  it anytime. The user can display the
  following information:
  Name           Hometown & State      Favorite TV shows
  City           High school           Favorite movies
  Sex            Relationship status   Favorite books
  Major          Sexual orientation    Favorite quotes
  Residence      Political views       Interests
  Contact info   Clubs & Jobs          Favorite music
  Birthday       Classes               Self description
Facebook’s Main Features
     o Making “Friends” & Keeping in
       Touch, “Pokes”
     o Personal Whiteboards or “Walls”
     o Joining “Groups”
     o Advertising Parties / “Events”
     o Private messaging
     o Uploading and sharing an
       unlimited amount of pictures
Facebook Advantages
    o Advertising – Inexpensive &
      Effective
    o Student involvement & inclusion
      on campus
    o Excellent networking opportunity
      (students, professionals, alumni)
    o Employer / administrative
      access
    o Identification of student interests
 Facebook Disadvantages
o Privacy and safety
o Employer / administration access
o Naivete of students
o Misuse
o Distraction
             Facebook’s Pitfalls
• A. Personal Safety – students often list physical
  address, cell #, class schedule, birthday, social activities,
  relationships. (Stalking, Identity theft), current location
  “STATUS”

• B. Privacy invasion              “Data mining”

• C. Personal Representation – provides covert way to
  express racial and sexually insensitive feelings or
  sediments, legitimizes aberrant behavior, glorifies
  alcohol/drug abuse

• D. Promoting fraud (scams, predators)
              Policing Facebook
E. University police, parents, administrators using FACEBOOK to
   identify problem students & illegal behaviors.

• 1. University of Georgia scooter incident
• 2. Fisher College expels student government president
• 3. US Secret Service meets with Oklahoma University freshman
• 4. Penn State University police catch swarming students
• 5. North Kentucky University punishes students for drinking
• 6. SUNY College at Cobleskill administrators suspend student for
  threatening message
• 7. University of Oxford staff searched through student photos in
  an effort to root out poor conduct from students celebrating their
  exam results and graduation.
      More Facebook Issues
  Social Development
o Connects students before ever meeting
o Potential to isolate / embarrass students
o Reduces interpersonal interaction
o Legitimizes aberrant behavior
o Glorifies alcohol / drug abuse
o Can trivialize sexual encounters & identity
  Personal Safety
o Students often list personal residence, cell
  numbers, classes on site
o Excessive information (hometown,
  birthday) makes student more likely to be
  victim of identity theft
o Provides covert way to express racial &
  sexually insensitive feelings or sentiments
o Fake profiles
Four Arrested in Facebook Copy Cat Stunt


• 4 Arrested In 'Fire In The Hole' Hot Sauce
  Prank At Drive-Through
• NORTH HUNTINGDON, Pa. -- YouTube
  has the latest must-watch videos, but
  police in North Huntingdon said one
  prank inspired by the popular Web site is
  no laughing matter.
• On Thursday morning, police said four
  teenagers have been arrested after
  somebody yelled "Fire in the hole" and
  threw a liquid mixture with hot sauce at a
  restaurant employee earlier this month.
         On a positive note
• Creating a Memorial is one example
  where facebook manifested the positive
  potential

• UCA Student drowning
• Facebook updates, testimonials
            Parent, Staff Responses
                 to Facebook
o Become familiar with technology students use
o Identify positive ways to harness technology
o Educate the students that the web is not a private
  playground. Facebook is a “public” diary, a “widely
  viewed” cyber bulletin board.
o Limit use of facebook, restrict facebook from
  campus/office
o Reinforce prosocial values and challenge
  inappropriate behavior.