Joe Aterburn, Cabela’s Incorporated NEWS RELEASE (308) 255-1204 William Garpow, RPTIA, Inc. (770) 251-2672 CABELA’S IS NOW SELLING PORTABLE PARK MODEL CABINS The Nebraska retailer opens a new distribution channel for park model cabins in the heartland of America, providing hunting and fishing enthusiasts with one of the most versatile cabin products on the market SIDNEY, Neb., April 25, 2006 ― Cabela’s Incorporated, a leading retailer of hunting, fishing and outdoor products, has broadened its product line to include fully furnished park model cabins, which can often be set up in remote locations without building permits. “The interest in recreational property for hunting and fishing is growing, and with it the need for cabin options,” said Curt Dinges, Cabela’s product manager. “Park model cabins are an affordable, versatile solution.” Dinges said the company has already received considerable interest in the park model units, which it started carrying in February. The units, which are manufactured to Cabela’s specifications by Elkhart, Ind.-based Forest River, are featured in the company’s spring catalog. Unlike traditional site built cabins or cabin kits, park model cabins sit on a chassis and can be rolled onto a campsite and used as a weekend vacation cabin or seasonal retreat. Technically classified as recreational vehicles, park models usually do not require building permits and can be set up on leased campsites or on private property, subject to local zoning requirements. Cabela’s 400-square foot park model cabins retail for just under $40,000, and come furnished with kitchen appliances, including a stove, refrigerator and microwave oven. Double bunk beds or a single queen bed are also available as options. Cabela’s move into the park model business is significant from a marketing standpoint. While 30 percent of park model owners describe themselves as fishing or outdoor enthusiasts, park models have never previously been marketed directly to hunting and fishing enthusiasts by a major retailer like Cabela’s, according to William Garpow, executive director of the Recreational Park Trailer Industry Association (RPTIA). “Cabela’s is truly plowing new ground in the park model business,” said Garpow, whose association represents more than 40 park model manufacturers across the country. “While park models are ideally suited for hunters and fishermen, the product is relatively unknown in America’s heartland. In this respect, we think Cabela’s decision to carry park model cabins will not only help their customers, but help the park model industry as well, particularly in states like Nebraska, Kansas and Missouri where we have never had a significant presence before.” Indeed, most of the nation’s park models are located in campgrounds and RV parks in the Northeast, in states bordering the Great Lakes and in the Sunbelt, or in coastal areas where the units are used as weekend retreats or seasonal vacation dwellings. Park models, however, are ideally suited for outdoor recreation enthusiasts because of their transportable nature. Cabela’s Incorporated is the world’s largest direct marketer and a leading specialty retailer of hunting, fishing, camping and related outdoor merchandise. The company currently has 14 retail locations nationwide. The newest, a 185,000-square-foot store in Rogers, Minn., opened Oct. 14, 2005. Cabela's also has announced plans to open stores in La Vista, Neb.; Gonzales, La.; Glendale, Ariz.; Richfield, Wis.; and Hazelwood, Mo.; in 2006; and Reno, Nev.; Wheat Ridge, Colo.; East Rutherford, N.J.; East Hartford, Conn.; and Hoffman Estates, Ill., in 2007. RPTIA, for its part, represents 46 recreational park trailer manufacturers that have pledged to the association that they will adhere to the American National Standards Institute ANSI A119.5 standard, which mandates more than 500 separate safety requirements for recreational park trailers. RPTIA assists its members in complying with the ANSI standard by providing unannounced inspections of the units being produced at the members’ manufacturing facilities by accredited third party engineering firms. Members of the association who are in compliance with the standards program have earned the right to proudly display RPTIA’s gold, blue and green oval seal, which is typically placed adjacent to the primary entrance to the recreational park trailer. To obtain photos, statistics, consumer and campground contacts or other information regarding the growth of the recreational park trailer industry, please contract William Garpow at (770) 251-2672 or visit the association’s website at www.rptia.com.