Campaigner _Digital_ Recruitment Pack - WaterAid by chenmeixiu


									 Recruitment Pack

Campaigner - Digital

                       Page 1 of 7
Job Description

Job title:                   Campaigner (Digital)
Place of work:               47-49 Durham Street, London, SE11 5JD
Band:                        D
Reports to:                  Campaigns Manager (International)
Manages:                     Occasional Volunteers
Budget responsibility:       Project budgets – 5-10k

Reporting to the Campaign Manager (International), this role will work with teams
across WaterAid in order to achieve the changes needed to ensure that taps and toilets
reach the 2.6 billion people globally living without safe sanitation and the 884 million
without safe water.

Job purpose
WaterAid is looking for a dynamic and creative Campaigner to lead and support on
specific campaigns targeting donor governments and international bodies, working
within the international campaigns team. This role will also lead on developing and
delivering digital and social campaigning in WaterAid, working closely with the
communications teams and in the UK also the supporter relations teams.

Key accountabilities
Key accountabilities will remain flexible and work plans and targets may change
significantly according to political and policy objectives.

   1. Support and at times lead on specific campaigns around key policy objectives
      involving changes targeting donor governments, international bodies and global
      institutions, by participating on and at times leading cross-organisational teams to
      indentify clear objectives and deliver exciting, innovative and effective campaigns
      and communications strategies

   2. Responsibility for ensuring effective documentation of campaigning projects,
      including by gathering stories and communicating these (through video, audio,
      print) for print and digital publication, internally and externally

   3. Develop a digital strategy for WaterAid’s campaigns work and advocate the
      benefits of this vision across the Policy and Campaigns Department and with key
      country and regional advocacy staff, securing their support and generating
      enthusiasm, working with the communications team and the WaterAid digital lead

   4. Deliver the strategy through working with the Campaigns Managers and key
      country advocacy staff to develop exciting and inspirational online campaigns
      related to key opportunities and influencing moments. In the UK, work with the

                                                                              Page 2 of 7
   Campaign Manager (UK) as well as the supporter development and recruitment
   teams who have responsibility for delivering specific digital campaigns towards
   UK supporters

5. Responsibility for ensuring that all online and mobile content relating to
   campaigning globally is consistent (but locally relevant) across the organisation
   and between the UK, member and country offices

6. Maintain regular communication and initiate partnerships with international civil
   society allies and networks working on digital campaigning in order to share
   information and collaborate over opportunities, developing joint strategies and

7. Stay ahead of the curve: maintain ongoing knowledge, understanding and
   analysis of new and upcoming digital and social campaigning techniques from
   the private and not-for-profit sectors in order to inform delivery of WaterAid’s
   digital advocacy work

8. Working with the Campaign Coordinator and Campaigner for Africa and Asia,
   lead on developing the digital capability of WaterAid country programmes as it
   relates to advocacy work, through delivering training and accompaniment

9. Ensure consistency with and support when needed with the coalition End Water
   Poverty’s online and digital campaigning strategy

10. Monitor and evaluate the delivery of the digital campaigning strategy

11. Provide first point of contact between the WaterAid Campaigns Team and
    contacts and staff, including managing the campaigns in-box

12. Work flexibly across the team, deputising for other Campaigners when
    appropriate and sharing or swapping work-loads and project management
    responsibilities as appropriate and as agreed with line-manager

13. Ensure reasonable care is taken of self and others in the workplace (including
    team members managed if appropriate) according to health and safety policy and

14. Undertake any other responsibilities, tasks or activities as reasonably required.

                                                                            Page 3 of 7
Person Specification

      Knowledge and experience of using direct marketing, communications and brand
       work in campaigning, marketing or communications for business or not-for-profit
       and experience of delivering digital products

      Understanding and experience of employing imaginative marketing tools and an
       appreciation of how those tools could work with policy, research and lobbying to
       influence a political agenda

      Knowledge, interest and preferably experience in how public campaigning, media
       and digital work can influence a political agenda

      Proven experience of delivering complex digital products in a fast-paced online
       environment, preferably with experience in the private sector

      Knowledge of social network theory and viral communications and knowledge
       and experience of using digital media for direct marketing, communications and
       brand work

      Experience of successfully managing complex projects; proven experience of
       strategy development, including monitoring and evaluation

      Strong interpersonal skills and ability to successfully manage complex and
       sensitive organisational relationships to achieve cross-organisational goals

      An interest in and preferably knowledge of core web technologies and content
       management systems and open source platforms

      Imaginative, creative and accurate written and verbal communications skills in
       English, and experience of producing communications materials and resources,
       particularly for digital platforms

      A university degree, or equivalent work experience

      Ability to travel within the UK and occasionally internationally for up to 4 weeks
       per year, and occasionally work anti-social working hours

      Commitment to WaterAid’s values and a working style that reflects these.

                                                                                Page 4 of 7

     Experience gained internationally with knowledge of digital markets in more than
      one country

     Knowledge and interest in how digital and mobile media can influence change in
      Africa or Asia

     Proficiency in one other language, preferably French or Portuguese

                                                                           Page 5 of 7
Abbreviated Terms & Conditions
Salary            Starting salary ranging from £29,951 pa
Location          WaterAid, 47 - 49 Durham Street, London, SE11 5JD
Working Hours     Full time (minimum 35 hours per week). Core office hours are
                  between 10.00am and 4.00pm.
Annual Leave      25 days per year. This increases to 27 after four years’ service.
                  Plus UK public holidays.
Contract Period   The post is offered on a permanent contract.
Probation         The appointment is subject to the satisfactory completion of a six
                  month probationary period.
Benefits          Group Personal Pension Scheme with following contribution rates:
                   Employee’s Contribution            E Employer’s Contribution
                   3%                                   6%
                   4%                                   8%
                   5%                                   10%

                   Life Assurance Scheme
                   Interest free season ticket loan
                   Employee Assistance Programme (access to 24 hour free and
                   confidential helpline)
                   Child Care Voucher and Bike Salary Sacrifice schemes

                                                                          Page 6 of 7
Recruitment process
Closing date: 19th June 2011
Interviews:   7th July 2011
To apply, please send us the following:
   1. A supporting statement of no more than two A4 pages with a summary of why
      you are applying, your skills and experience and how these are relevant to the
      role, how you meet the person specification requirements and what in particular
      you would bring to WaterAid.
   2. A copy of your current CV.
   3. The names, positions and contact details of at least two referees, including your
      current or most recent employer. No contact will be made with any referee in
      advance of an offer being made, without your prior approval.
   4. The completed equal opportunities monitoring form.
   5. WaterAid is committed to welcoming people from the widest possible diversity of
      backgrounds, culture and experience, and is signed up to the Positive About
      Disabled People scheme. We will make any practical reasonable adjustments to
      enable disabled people to participate fully in an inclusive working environment.
      Please let us know if you are disabled and need any assistance in making your
      application. Please also let us know if you have any special requirements, should
      you be selected for interview.

Send your application to

                                                                           Page 7 of 7

To top