rules_dannon_live_your_active_culture by xumiaomaio

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									 DANNON® LIVE YOUR ACTIVE CULTURE SWEEPSTAKES OFFICIAL RULES

NO PURCHASE NECESSARY TO PLAY OR WIN. PURCHASE WILL NOT
INCREASE CHANCES OF WINNING A PRIZE. VOID OUTSIDE CALIFORNIA
AND WHERE PROHIBITED BY LAW.

Sweepstakes Period: Sweepstakes begins on 5/16/2011 at 12:00:00 Pacific Time
(“PT”) and ends on 7/31/11 at 11:59:59 PT (the “Sweepstakes Period”).

To Enter: During the Sweepstakes Period, receive one (1) entry by visiting
www.dannon.com/liveyouractiveculture and following the instructions provided to
take the pledge and submit the online entry form to include your first and last name,
complete mailing address (No P.O. Boxes), city, state, zip code, daytime telephone
number and age. LIMIT: One (1) entry per person using only one email address
per day. A day is defined as commencing at 12:00:00 a.m. PT and ending at
11:59:59 p.m. PT that same day (a "Sweepstakes Day"). Entries received from any
person per email address in excess of the stated daily limitation will be void. The
Sweepstakes consist of seventy seven (77) daily entry periods (each, a “Daily Entry
Period”) and two (2) grand prize entry periods (each, a “Grand Prize Entry Period”).
See chart below for Grand Prize Entry Period details. Non winning entries from one
Daily Entry Period’s drawing will not be rolled over into subsequent Daily Entry
Period drawings. Non winning entries from one Grand Prize Entry Period’s drawing
will not be rolled over into subsequent Grand Prize Entry Period drawing. All entries
must be received by 7/31/11 at 11:59:59 PT to be eligible. No mechanically
reproduced, incomplete, forged or altered entries or entries generated by script, bots,
macros, or other devices or means will be accepted and all such entries will be void.
Entries made by any means which subvert the entry process will be void. All entries
become property of Sponsor (as defined below) and will not be returned.

Eligibility: The Sweepstakes is open to legal residents of California, who are 18
years of age or older. Employees of The DANNON Company, Inc. (“Sponsor”),
Marketing Drive LLC, Rosetta, and their respective parents, affiliates, subsidiaries,
advertising and promotion agencies, and those individuals engaged in any way in the
development, production, printing, distribution or execution of this Sweepstakes, and
their immediate family members (spouse and children, siblings, parents and their
respective spouses and in-laws, regardless of where they reside) or anyone living in
the households of such employees or individuals, whether or not related are not
eligible to enter or win. Void outside California and where prohibited by law. This
Sweepstakes is subject to all applicable federal, state and local laws.

Prizes/Approximate Retail Values/Odds of Winning: Two (2) Grand Prizes (One
(1) for each Grand Prize Entry Period): Grand Prize Entry Period 1 Prize
(“Camping”): One (1) Winner will receive: a three (3) day/two (2) night camping trip in
Yosemite, California for winner and up to three (3) guests (“Camping Prize Trip”).
Prize Trip includes round-trip coach air transportation from major U.S. gateway
airport nearest winner’s residence (as determined by Sponsor) for winner and up to
three (3) guests to Yosemite, CA, two (2) nights lodging accommodations (one (1)
room, quadruple occupancy), car rental for three (3) days and a hiking tour and
horseback riding for winner and up to three (3) guests. Approximate Retail Value
(“ARV”): $3,700. Grand Prize Entry Period 2 Prize (“Beach”): One (1) Winner will
receive: a three (3) day/two (2) night beach trip in San Diego, California for winner
and up to three (3) guests (“Beach Prize Trip”). Prize Trip includes round-trip coach
air transportation from major U.S. gateway airport nearest winner’s residence (as
determined by Sponsor) for winner and up to three (3) guests to San Diego, CA, two
(2) nights standard hotel accommodations (one (1) room, quadruple occupancy), car
rental for three (3) days and a bike tour & sailing experience for winner and up to
three (3) guests. Approximate Retail Value (“ARV”): $3,550. If a winner resides
within a 100-mile radius of destination, Sponsor reserves the right to provide ground
transportation in lieu of air transportation and no compensation or substitution will be
provided for difference in prize value. Car rental subject to winner and/or guest
holding a valid U.S. driver’s license and qualifying as an eligible driver under
applicable car rental company policy (including the attainment of age 25) and other
rental car company terms and conditions. Car rental does not include gas, tolls,
parking fees, collision waiver insurance, or any other related fees and is subject to
car rental company terms and conditions. Actual value of prize may vary based on
point of departure, destination and dates of travel. Winner will not be awarded the
difference between the stated ARV and the actual value. Travel must take place prior
to 8/31/2012, or prize will be forfeited and Sponsor will have no further obligation to
such winner. Travel arrangements must be made through Sponsor’s agent, on a
carrier of Sponsor’s choice, at least twenty one (21) days prior to travel. Winner and
guest(s) must travel together on the same itinerary and are responsible for obtaining
all travel documents required by airline prior to travel, if applicable. Each guest must
execute and return a liability/publicity release prior to issuance of travel documents. If
a guest is a minor, such release must be executed by his/her Parent or Legal
Guardian and each such Parent or Legal Guardian must accompany his/her child on
Prize Trip as a guest of winner or such Parent/Legal Guardian must provide
temporary guardianship to the winner. Certain travel restrictions and blackout dates
may apply. Air transportation and hotel accommodations are subject to availability. If,
for any reason, Sponsor is unable to provide any element of the Prize Trip, no
compensation or substitution will be provided; however, remainder of prize package
will be awarded and Sponsor will have no further obligation to winner. Seventy
seven (77) Daily Prizes (one (1) per Daily Entry Period will be awarded): A $10 gift
card (type of gift card determined at the sole discretion of Sponsor). ARV: $10 each.
Gift cards subject to term and conditions set forth by the issuer. Total ARV of all
Prizes: $8,020.00. Odds of winning a daily prize depend on the total number of
entries received by the end of each Daily Entry Period. Odds of winning a Grand
Prize depend on the total number of entries received by the end of each Grand Prize
Entry Period. Limit one (1) Daily Prize per person per email address.

Prize Restrictions: No substitution, cash redemption (except as provided herein) or
transfer of prize permitted by winner. Sponsor reserves the right to substitute prize
(or portion thereof) with one of comparable or greater value, at its sole discretion. All
other costs and expenses associated with the acceptance and use of a prize not
included in the prize description above as being provided (including, but not limited to
travel insurance, airline baggage fees, incidentals, souvenirs, gratuities, federal,
state and local taxes, fees, gratuities and tips) will be the sole responsibility of the
winners. All prize details are at Sponsor’s sole discretion.

Grand Prize and Daily Entry Period Drawings: Grand Prize Entry Period and
drawings will be conducted as follows:
      GRAND PRIZE            BEGINS 12:00:01         ENDS 11:59:59 PM        DRAWING ON
      ENTRY PERIOD              AM PT:                     PT:                OR ABOUT
         Camping                 5/16/11                  6/22/11                6/27/11
          Beach                  6/23/11                  7/31/11                 8/5/11

   There will be a total of seventy-seven (77) daily drawings (one (1) for each Daily
   Entry Period). Drawings for the 5/16/11 through 6/22/11 Daily Entry Periods will be
   conducted on or about 6/27/11 and the drawings for the 6/23/11 through 7/31/11
   Daily Entry Periods will be conducted on or about 8/5/11.

   Winner Notification: Potential Grand Prize winners will, and potential Daily Prize
   winner may be notified via overnight mail within five (5) days from drawing date and
   will be required to execute and return an Affidavit of Eligibility and Release of Liability
   and, where permissible, Publicity, within fourteen (14) days from date of prize
   notification or prize may be forfeited and, at Sponsor’s discretion, awarded to an
   alternate winner. Failure to return the documents within the specified time period, the
   return of any prize or prize notification as undeliverable, noncompliance with these
   Official Rules or Sponsor’s inability to contact any potential winner within a
   reasonable time period may result in prize forfeiture, and such prize will be awarded
   to an alternate winner for the drawing at issue (as described above). Daily prizes will
   be awarded within six (6) to eight (8) weeks from drawing date.

   Other Conditions: Released Parties (as defined below) are not responsible for lost,
   late, stolen, incomplete, inaccurate, undelivered, delayed or misdirected entries; or
   for lost, interrupted or unavailable network, server, Internet Service Provider (ISP),
   website, or other connections, availability or accessibility or miscommunications or
   failed computer, satellite, telephone or cable transmissions, lines, or technical failure
   or jumbled, scrambled, delayed, or misdirected transmissions or computer hardware
   or software malfunctions, failures or difficulties, or other errors or difficulties of any
   kind whether human, mechanical, electronic, computer, network, or for any error or
   problem of any kind relating to or in connection with the Sweepstakes including,
   without limitation, errors or problems which may occur in connection with the
   administration of the Sweepstakes, the processing of Sweepstakes entries, the
   announcement of the prizes, and any travel or other activities in connection
   therewith, or in any Sweepstakes-related materials. You are not a winner until your
   eligibility has been verified and it is determined that you have complied with all terms
   of these Official Rules. Should any portion of the Sweepstakes be, in Sponsor’s sole
   opinion, compromised by virus, worms, bugs, non-authorized human intervention or
   other causes which in the sole opinion of the Sponsor, corrupt or impair the
   administration, security, fairness, or proper play, Sponsor reserves the right to award
   the prizes in a random drawing(s) from among all eligible, non-suspect and valid
   entries received for the applicable drawing(s). Any information collected to enter the
   Sweepstakes will be used only in a manner consistent with these full Official Rules
   and with Sponsor’s Privacy Policy, available at www.dannon.com/privacy.aspx.


General: By participating, entrants agree (a) to release, discharge and hold harmless
The DANNON Company, Inc., Marketing Drive, LLC, Rosetta, and their respective
parents, affiliates, subsidiaries, advertising and promotion agencies, and any other
individuals engaged in any way in the development, production, printing, distribution or
execution of this Sweepstakes, and the respective directors, officers and employees of
the foregoing (collectively, the “Released Parties”) from any liability, claims, losses and
damages arising, in whole or in part, directly or indirectly, out of or relating to their
participation in this Sweepstakes and the acceptance, use, misuse or possession of a
prize (including without limitation any travel or activity-related thereto, any activity part of
either Prize Trip, and any injury or harm resulting from any of the foregoing or any use of
a prize received in this Sweepstakes); (b) to abide by these Official Rules and that
decisions of Sponsor and judges shall be final and binding in all respects; and (c) if a
winner, to the use by Sponsor and its designees of his/her name, city and state of
residence, voice and/or likeness for purposes of advertising, promotion and trade in any
and all media now or hereafter known throughout the world in perpetuity, without
additional compensation, notification or permission, except where prohibited by law; and,
upon request, to provide consent to such use in writing; (d) any portion of the Grand
Prize not accepted or used by the winners will be forfeited; and Sponsor will have no
further obligation to such winners; (e) the Released Parties are not responsible for any
inability of the winners to accept or use prize (or any portion thereof) for any reason; (f)
any dispute that arises regarding the meaning or interpretation of the Official Rules shall
be resolved by applying the laws of New York without regard to conflict of law provisions
therein, and shall be solely and exclusively brought in the state or federal courts located
within that state; and (g) the Released Parties are not responsible for the cancellation or
postponement of any Grand Prize trip, or any elements thereof, Acts of God and other
considerations. Sponsor may disqualify (and void all associated Sweepstakes entries)
anyone from participating in the Sweepstakes or winning the prize if, in its sole
discretion, it determines that such person is attempting to undermine the legitimate
operation of the Sweepstakes by cheating, deception or other unfair playing practices, or
intending to annoy, abuse, threaten or harass any other entrant or Sponsor’s
representatives or who is otherwise not in compliance with the terms of these Official
Rules. CAUTION: ANY ATTEMPT TO DELIBERATELY DAMAGE THE WEBSITE OR
UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES IS A
VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE
MADE, SPONSOR WILL DISQUALIFY ANY SUCH INDIVIDUAL AND RESERVES THE
RIGHT TO SEEK DAMAGES (INCLUDING ATTORNEYS’ FEES) AND OTHER
REMEDIES FROM ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED
BY LAW.

Winner’s List: For a list of winners (available after 8/31/2011), send a self-addressed,
stamped, business size (#10) envelope by 9/30/2011 to: DANNON® Live Your Active
Culture Winner’s List Request, P.O. Box 282, Wilton, CT 06897-0282.

Sponsor: The DANNON Company, Inc., 100 Hillside Avenue, White Plains, NY 10603-
2863.


                                       Abbreviated Rules

   NO PURCHASE NECESSARY TO ENTER OR WIN THE DANNON® LIVE YOUR
   ACTIVE CULTURE SWEEPSTAKES. A PURCHASE WIL NOT INCREASE YOUR
   CHANCES OF WINNING For Official Rules, which govern & entry details, visit
   www.dannon.com/liveyouractiveculture. Sweepstakes starts 5/16/2011 at 12:00:00
   PT, ends 7/31/2011 at 11:59:59 PT. Open to legal residents of CA, age 18 or older.
   Void outside CA and where prohibited. Sponsor: The DANNON Company, Inc.

								
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