European Destination of Excellence "Tourism and protected areas" Estonian destination of Excellence award S O O M AA Land of Bogs National Park International Jury Meeting May 26th 2009 The Flower Pavillion Pirita tee 26, Tallinn Soomaa – Land of Peat-Bogs Where is Soomaa? - Values of Soomaa - STDS - Products & Services Nature values – reasons why to visit Soomaa: • Large untouched mires, among them the largest raised bog in Estonia – Kuresoo; Naturally meandering rivers; Regular floods on rivers; Floodplain and swamp forests; Floodplain meadows; Vascular plants orchids, wild cladiolus, Siberian Iris; Eagles, woodpeckers, owls, great snipe and corn crake. Elk, wild boar, beaver and all large carnivores; • • • • • • • Large untouched bogs Naturally meandering rivers Regular floods Five Seasons – More Reasons Fifth Season Floodplain Meadows Soomaa is RAMSAR and Importand Bird Area Nominated for UNESCO World Heritage list Home for big carnivores Soomaa Capital of Estonian Wilderness Sustainable Tourism Strategy Vision Vision Soomaa NP that belongs to the network of European wilderness areas is the most popular wilderness tourism destination of the Baltic’s. Its tourism products base on wilderness experience, uniqueness of Soomaa, cultural heritage and quality service that are offered by the local tourism entrepreneurs and stakeholders. 1.Ecological aim – tourism supports the nature conservation objectives of the Soomaa NP 2.Economical aim – tourism supports local livelihood with creation of jobs and entrepreneurships 3.Social aim – tourism supports the welfare of local community and preservation of local way of life 4.Tourism development aim – Soomaa tourism products and services have strong quality and the tourism entrepreneurs are competitive and sustainable. Zoning for Sustainable Tourism • • • National park territory (39640 ha) Other protected areas in the region (10770 ha) Close surroundings of Soomaa NP (~52240 ha) • Further surroundings of Soomaa NP (~118300) Zoning for Sustainable Tourism Partners in Collaboration • • • • • • • • Board of Soomaa -Local PANPark Group Enviromental Board State Forest Center Green Riverland Local Authorities Friends of Soomaa Soomaa Tourism Association Village Groups Local Food Target Groups of Soomaa Marketing Strategy and Plan 2010 - 2012 Контакты: Людмила Руукел +3725029793 email@example.com Tourism products Discover Villages of Soomaa Dugout-Canoe Building Tourism products Dugout-Canoe Trips on Ancient Waterway 18.- 27. of June 2009 Song Festival Fire carried from Tartu through Pärnu to Tallinn by old boats Tourism products Bogshoeing – a True Wilderness Experience Bogshoeing in combination with Bogwalking on wooden paths Co-operating with Travel Trade Kick-spark trips on frozen rivers Cross-country skiing trips on frozen Bogs Wildlife Tracking Beaver Safaries Thank You! Questions please!