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Sponsorship Levels and Benefits

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					                                              Sponsorship Opportunities
Only FHA2010 exhibitors are eligible to apply for sponsorship

Elevate your brand and reap the benefits of enhancing your presence at FHA2010 by sponsoring at FHA2010 Culinary Challenge
which involves top culinary, F&B and hospitality talents, professionals, associates and media from all over the world.

Sponsorship can be in cash or in kind. Opportunities exist for product display, placement or even underwriting a category of
Challenge at designated display areas, restaurants or kitchens with exclusivity of sponsorship from other related
exhibitors/competitors.

Be a sponsor and be recognised as supportive market leaders and the power behind the culinary winners! We will be pleased to work
with you to customise a package according to your marketing needs.

                                            Sponsorship Levels and Benefits of Sponsorship
                                                                           Platinum       Gold           Silver        Bronze
                                                                         (at or above (at or above   (at or above   (at or above
Package Benefits                                                         SGD50,000) SGD30,000)       SGD20,000)     SGD10,500)
First right of refusal as next event’s sponsor or sole sponsorship for
                                                                               *            *
product/s at the same sponsorship level
Include appropriate sized product sample or corporate mementos
and 1 flyer (max A4 size) to all judges and team competitions’                 *            *             *
participants in Briefing packs during meeting
Include one flyer (Max A4) into information packs which organisers
                                                                               *            *
mail to all competitors and judges before the event
One Poster site close to sponsored area (If sponsorship is
                                                                               *             *
exclusive)
Exhibitor’s name and Logo on competitions websites featuring
online rulebook and competition lunch tickets information and linking          *
to Exhibitor’s website
Exhibitor’s name and Logo on competitions website featuring online
                                                                                            *             *
rulebook and competition lunch tickets information.
Exhibitor’s Name and logo on main Sponsor Board                                 *            *            *              *
Exhibitor’s Name on Organizer’s signage within kitchens and
                                                                               *            *             *              *
restaurants
Exhibitor’s Name on Organiser’s signage at all competition areas
                                                                               *            *             *
which may include all display and practical competition areas
Exhibitor’s Name on signage at Prize Giving Ceremony                           *            *
Exhibitor’s name and logo or Organiser’s signage at Welcome Party
                                                                               *            *
venue
Placement of corporate brochure (up to 300pcs) within the
Secretariat, Judges’ Rooms and any kitchens/restaurants (provided              *            *             *              *
there is not already an exclusive sponsorship already in place)
A Full-page colour ad in FHA2010 Show Directory                                 *
A Half-page colour ad in FHA2010 Show Directory                                              *            *
4 complimentary tickets to National Challenge Lunch (limited)                  *            *
2 complimentary tickets to National Challenge Lunch (limited)                                             *              *
4 complimentary tickets to Gourmet Challenge Lunch (limited)                   *            *
2 complimentary tickets to Gourmet Challenge Lunch (limited)                                              *              *
Announcement of sponsorship at Daily Prize Giving ceremony                     *             *
Announcement of sponsorship at Final Prize Giving ceremony                     *             *            *
Seats in the front rows of the final prize giving ceremony                      *            *
Distribution of 1 corporate/product flyer on seats at final prize giving
ceremony (provided that there is not already an exclusive                      *
sponsorship in place)
(As at 12 September 2008)

                                               To enhance your brand, please contact:
                                    Ms. Adrienne Pereira, Singapore Exhibition Services Pte Ltd
                                    Tel : +65 6233 6688 / 6233 6638       Fax : +65 6233 6633
                                                    Email: ap@sesallworld.com
SPONSORSHIP OPPORTUNITIES FOR EXHIBITORS                                                                                                                 As at 11 May 2009
Contact Adrienne Pereira, Singapore Exhibition Services Pte Ltd. Tel : 65-62336688   Email : ap@sesallworld.com


                                                     National
                                                     Team           National                       Gourmet
                                         National    Pastry         Team         National          Team             Dream
                                         Team        Kitchen x 3    Restaurant x Team Cold         Restaurant       Team Café Individual   Judges'   National    Individual   Sponsorship
Item                                     Kitchen x 3 sections       1            Display x 1       x1               x1        Kitchens x 5 Lounge    Jury Room   Jury Room    Value/Quantity

Oven Range, Heavy Duty, Electric with
4 plates OR Gas-run with 4 burners
(With oven included)                               3                                                                                         5

Flat Top/Griddle Cooking Range                     3

Stainless Steel Tables (2m x 1.5m)                24          12                                                                            25

Chillers, Upright 600L                             3            3              1               3

Chillers, Upright 400L                                                                                          4            2               1
Chiller, Upright 200L (Judges' food
portion)                                                                                       1
Chiller Display Counter (to take 3x30
cm plates & small country flag; with 3
shelves                                                                        1

Blast Freezer (to be shared)                                    1
Combi Steamers c/w S/S support table
and sufficient trays and GN pans for
operation                                          3            3                                                                5 (mini)

Salamanders (to fit 30 cm plates)                  3            3                                                                5 (mini)
Bain Marie, S/S open well                             3

                                                        National
                                                        Team           National                   Gourmet
                                            National    Pastry         Team         National      Team             Dream
                                            Team        Kitchen x 3    Restaurant x Team Cold     Restaurant       Team Café Individual   Judges'   National    Individual   Sponsorship
Item                                        Kitchen x 3 sections       1            Display x 1   x1               x1        Kitchens x 5 Lounge    Jury Room   Jury Room    Value/Quantity

Mixers; 20 Qt or 10L c/w meat &
vegetable chopping attachments (Floor
Model)                                                3            3


Mixers, 5 Qt; Table Models                                                                                                              5

Deep Fryers, Single Tank, Electric                    3

Cookware; basic cooking items,
catalogue selection                         3 sets        3 sets

Exhaust System - Trunking and fan
facility, with installation, dismantiling
and removal (more information on
request)                                              1
Jack Stacks                                           6            6

Electric stoves 2 burners, table model;
gas models acceptable                                              3

Ice Cream Maker - 3L capacity or
higher                                                             3

Dishwashing Machine; industrial size
c/w support table, dishwasher
trays/racks, with faucet and detergents
(and any other relevant equipment)                                                1                            1



Coffee Machines; industrial size c/w
bean supplies, sugar and creamer                                                  1                            1
                                                        National
                                                        Team          National                   Gourmet
                                            National    Pastry        Team         National      Team              Dream
                                            Team        Kitchen x 3   Restaurant x Team Cold     Restaurant        Team Café Individual   Judges'       National        Individual       Sponsorship
Item                                        Kitchen x 3 sections      1            Display x 1   x1                x1        Kitchens x 5 Lounge        Jury Room       Jury Room        Value/Quantity

Coffee Machines, Table Model c/w
bean supplies, sugar and creamer                                                                                            1                       1               1                1

Juicer Machine; industrial size c/w juice
supplies                                                                            1                          1            1

Welcome Party for Teams and Judges;
at Hotel, 19 April 2010; To include all
F&B for 150 pax                                                                                                                                                                          SGD 15,000

Prize Giving Ceremony; Cocktail, held
at Singapore Expo, 23 April 2010. To
include all F&B for 200 pax                                                                                                                                                              SGD 15,000
                                                                                                                                                                                         8 cartons Red and 6
Wines for Prize Giving                                                                                                                                                                   cartons White

Beer for Prize Giving                                                                                                                                                                    300 cans

Wines for Judges of National and                                                                                                                                                         60 Red and 40
Individual Challenges (4 days)                                                                                                                                                           White
                                                                      350 nos. 54                200 nos. 54
Linen - Tablecloths                                                   cm x 54 cm                 cm x 54 cm

Linen - Napkins                                                               1000                        550

Tableware - Crockery, Cutlery and                                                                                                                                                        See Spreadsheet
Glassware                                                                                                                                                                                attached


Cooking Oil                                 1L x 48                                                                             500ML x 60


Sugar                                                                 600 sachets                400 sachets
                                              National
                                              Team        National                       Gourmet
                                  National    Pastry      Team         National          Team              Dream     Individual
                                  Team        Kitchen x 3 Restaurant x Team Cold         Restaurant        Team Café Kitchens x Judges'   National  Individual   Sponsorship
Item                              Kitchen x 3 sections    1            Display x 1       x1                x1        5          Lounge    Jury Room Jury Room    Value/Quantity

Creamer                                                  600 sachets                     400 sachets

Butter                                                   600 sachets
Bread Rolls (baked); preferably
delivered warm                           1000

Kitchen Paper Rolls               40 rolls

Gloves                            9 boxes                                                                              5 boxes


Soap Dispenser c/w supplies                  6                                       3                 3           3             6