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Fandango Affiliate Network

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					Fandango Affiliate Network
                                                                                                               Fandango Overview

   Who is Fandango?

                                                                With over 16,000 movie screens, Fandango is the #1 online
                                                                movie ticketing solution.
                                                                               PLAN YOUR OUTING. Our detailed theater and showtime
                                                                               information helps consumers plan their movie outing.

                                                                               DECIDE. Our detailed movie information, trailers, photo
                                                                               galleries and reviews help our users make an informed
                                                                               entertainment decision.

                                                                               ENGAGE. Fandango’s community features encourage users to
                                                                               express themselves, and in the process inform our community of
                                                                               movie lovers. Every month, tens of thousands of fan reviews help
                                                                               consumers stay in the know.
                                                                               BE ENTERTAINED. Our ever-growing focus on editorial columns and
                                                                               features gives fans an all-new outlet for enjoying the world of
                                                                               movies.



    Audience                                                     Recent Milestones
                                                                 The top 5 Fandango percentages for wide releases are:
    11.7MM unique visitors          56% female/44% male
                                                                 •   The Twilight Saga: New Moon – 18%
    101MM page views                31% are 18-34 (169 index)    •   Harry Potter and the Deathly Hallows: Part 1 – 17%
    Source: Comscore Media Metrix   45% are 35-49 (128 index)    •   Sex and the City – 16%
    12/2010 and @Plan Fall 2008.
                                                                 •   Twilight – 15%
                                                                 •   Michael Jackson’s This Is It – 15%

                                                                 Mobile
                                                                 • 5.6MM mobile viewers
                                                                 • 15+MM mobile app downloads
                                                                                                           Sources: Nielsen @Plan Rel 4 2010, Comscore 11/2010
Confidential and Proprietary
                                                                                 Fandango Affiliate Network

   What is the Fandango Affiliate Network?
   Fandango’s Affiliate program offers you the opportunity to earn money while optimizing your website or mobile
   site with content from the ultimate entertainment destination, Fandango.com! As a Fandango Affiliate you’ll be
   able to leverage Fandango’s theater listings, top box office results, entertainment news, RSS feeds, widgets and
   more!

   You’ll also earn money for movie ticket and Fandango gift card sale referrals, with the commission rate of $.10 per
   movie ticket and $2.00 per Fandango Bucks order.

   Fandango currently runs affiliate programs with Commission Junction and Google Affiliate Network. Choose a
   program and become a Fandango Affiliate in 3 easy steps!




Confidential and Proprietary
                                                                                   Fandango Bucks

   What are Fandango Bucks?

   Aside from movie tickets, you can also sell Fandango Bucks gift cards which are good for any
   movie available for ticketing on Fandango.com.

   Benefits
        • Generates the highest commission with $2 per order
        • 10% rev share in December
        • Never expires
        • Free standard US shipping for physical gift cards
        • Wide variety of creative available including movie themed cards, seasonal and generic
    Sample Fandango Bucks Creative




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                                                                                                       Resources

   Resources Available to Fandango Partners
   A wide range of resources are made available to our partners, which include:

   • Special ticketing offers, coupons & sweepstakes

   • Large Creative Library like:
          Static Banners
          Flash Banners
          Rich Media Banners
          Text Links
          Email Creative
          Search Widgets
          XML Feeds
          RSS Feeds:
                 Movie Listings by Theater, Top 10 Box Office, Entertainment News, New Movies, Coming Soon
                   Movies, Movie Specific, HD Movie Trailers, Movie Reviews, Movie Blog, Photo Galleries , Special
                   Offers, Behind the Screens

   • Dedicated account manager to assist with campaign optimization, program implementation and questions

   • Online Affiliate Resource Center with news, tips and movie calendar

   • Customizable banners available upon request




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                               Sample Creative Library

   Movie Ticketing Banners




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                               Sample Creative Library

   Special Offers & Coupons




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                               Sample Creative Library

   Search Widgets




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                                                                   Sample Creative Library

   RSS Feeds – Movies Listings Near Me

   Subscribe to local movie theaters. Displays theater name, address and movie
   listings for that day. Updated daily automatically.
                                                           Integration Example




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                                                                     Sample Creative Library

   RSS Feeds – Entertainment News

   Subscribe to entertainment news. Includes article teasers, images and links to full
   articles. Updates daily.
                                                               Integration Example




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                                                                    Sample Creative Library

   RSS Feeds – Top 10 Box Office

   Subscribe to Top 10 Box Office. Ranks movies playing in theaters according to box office
   results. Includes thumbnail image of poster and Buy Tickets button. Updates weekly.
                                                            Integration Example




Confidential and Proprietary
                                                                 Sample Creative Library

   RSS Feeds – New Movies

   Subscribe to New Movies RSS or XML Feed. Includes movie title, plot synopsis, movie
   genre, rating, cast list, poster images and more. Updates daily.
                                                              Integration Example




Confidential and Proprietary
                                                                Sample Creative Library

   RSS Feeds – Movie Dedicated

   Subscribe to a movie dedicated RSS Feed, which features news and updates for one
   featured movie only. Examples include Harry Potter and The Twilight Saga. More
   available.
                                                                 Integration Example




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                                                                  Sample Creative Library

   Rich Media Banners

          The New Movies Rich Media Banners pulls the Top 10 New Movies RSS Feed
          and features new movies playing in theaters that week. The banner auto-
          rotates and has a user-initiated scrolling feature.

                                                                         Integration Example




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                               Sample Affiliate Campaigns

   Entertainment Sites




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                               Sample Affiliate Campaigns

   eCommerce Sites




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                               Sample Affiliate Campaigns

   Content/Local Sites




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                                                                                                 Mobile

   Mobile Affiliate Program

   Fandango also pays commission on ticket sale referrals off of Mobile. To learn more, please
   contact the Fandango Affiliate Team at affiliates@fandango.com.




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                                                                                   Next Steps

   Join Today


     If you’d like to join the Fandango Affiliate Network, complete your application today.
     Just select a network below:

     Commission Junction
     https://signup.cj.com/member/brandedPublisherSignUp.do?air_refmerchantid=1420344

     Google Affiliate Network
     https://www.connectcommerce.com/secure/partner_app_alt.html?ccmid=21000000000292453



     If you have any questions, please contact Mimi Vuong, Senior Marketing Manager,
     at mimi.vuong@fandango.com or 310-954-0278 ext 157.




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