Globalization Marketing
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Globalization Marketing document sample
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8.5 Objective 5 FACRs
Prepare strategic planning and process improvement to drive Chilco towards achieving its mission and goals b
sigma improvement project focused on the Chilco organization's production and quality processes based o
Objective 1: To generate a electronic project portfolio composed of all tools completed, improved based on instructor feedback, done in the context of the
Objective 2: To control existing variation in the Chilco organization's production system, while increasing production by 20 percent based on application of
Objective 3: Chilco's current defect/rejection rate is 51,000 PPM defective based on 2006 data. The goal is to improve the defect/rejection rate by 10% to 45,0
Objective 4: To increase Chilco corporation revenue by 10%. This will occur by applying the LSSQTT to make improvements throughout the organization
scrap.
Objective 5: To learn all eight tools and all assigned applications, per the syllabus, with each team member gaining new knowledge an
Objective 5: To learn all eight tools and all assigned applications, per the syllabus, with each team member gaining new kno
Findings
Entire Team
Tool/App/ Team Mem Project Objective Analysis Method Findings
Each project objective is shown in a Analysis methods are typically Findings relate to how the
similar manner, as appropriate, and directly/specifically related to the application and tool were found to
relationships to the tool and nature of the application and tool behave--did they work--and how
applications are addressed and under study, objectively analyzed well? Findings only reflect what was
explained objectively. discreetly, clearly, detailed. directly addressed, objectively.
Explanation and directions
Overall Course Objective To generate a team-based electronic The project team continues to add The project team continues to work
project portfolio composed of all to the portfolio with each weekly together to complete the portfolio
tools completed in a project team assignment completed on through timely communication
environment, improved based on schedule. This is, and will continue within discussion board, email, and
instructor feedback, and done in the to be done, through a review of twice weekly chats. With rotating
context of the workbook literature from LSSQTTC and leadership and a division of labor
applications provided. outside sources as well as through around specialists - tasks are being
more robust workbook applicatio completed on
Project realignment after Phase I Phase I had the team storming, Feedback from Dr. Sinn in the While the tools worked well, of
and beginning Phase II forming and norming, as well as form of the POAM - particularly themselves they did not provide the
gaining familiarity with tools, after Phase I/Tool 10 - as well as e- imputes to focus on innovation,
selecting a project and developing mails, postings and chat globalization or international
the tools in relation to the Chilco participation, has moved the team marketing.
Project. from an improvement of Chilco
focus to a focus on innovation with
the intention of refocusing Chi
To reduce variation in the Chilco Greensboro Six Sigma Project (see Pareto chart and Pie Chart both
organization's production system, Bibliographic references 1, 18, 19, showed Chilco's biggest defect at the
specifically increase production by 26, 45, 99, 105, 109, 113) Greensboro plant (37%) was
Objective #1 for Chilco 20 percent based on application of "gapping". (see Bibliographic
lean six sigma principles and tools. reference 95)
To reduce variation in the Chilco Beijing Six Sigma Project (see Pareto chart and Pie Chart both
organization's production system, Bibliographic references 1, 18, 19, showed Chilco's biggest defect at the
specifically increase production by 26, 45, 99, 105, 109, 113) Beijing plant (43%) was an "out of
Objective #2 for Chilco 20 percent based on application of tolerance" problem.
lean six sigma principles and tools.
To reduce variation in the Chilco Clinton Six Sigma Project (see Pareto chart and Pie Chart both
organization's production system, Bibliographic references 1, 18, 19, showed Chilco's biggest defect at the
specifically increase production by 26, 45, 99, 105, 109, 113) Clinton packaging plant (93%) was
20 percent based on application of "Fractured Thermoforms". (see
lean six sigma principles and tools. Bibliographic reference 95)
Objective #3 for Chilco
Innovation and Globalization The team will need to focus on Analysis methods will include To be determined. We have just
Ideas, and International innovation, globalization and benchmarking, environmental redirected ourselves in the last week,
Marketing Research international marketing of Chilco scan, and Review of Literature, but seem to be moving in the
while meeting other course developing Location Decision necessary directions. Preliminary
objectives. Making tool, a TRIZ matrix tool, tools are being developed and used.
and the intention to continue (see Bibliographic reference 95)
developing in these directions for
this project. (see Bibliographic refe
5 FACRs
wards achieving its mission and goals by conducting a lean six
oduction and quality processes based on three primary obje
sed on instructor feedback, done in the context of the workbook applications provided.
sing production by 20 percent based on application of lean six sigma principles and tools.
al is to improve the defect/rejection rate by 10% to 45,000 PPM defective within one year.
T to make improvements throughout the organization to increase production and reduce
us, with each team member gaining new knowledge and experience.
bus, with each team member gaining new knowledge and experience.
Conclusion, Recommendation
Clinton Six Sigma project results showed Recommendations are based on analysis, findings and
that low impact resistance of the processing conclusions logically derived based on the application
(raw) material was the major cause of the to the objective, within the context of the tool.
fractured thermoforms. Testing with a Objectivity………
replacement high impact polycarbonate
material showed a significant reduction in
fracture
The project team worked well in completing The project team should continue to refine the team's
the previous tools assignments and the operating methods and performance measurement
portfolio continues to grow and develop. and refine methods in matching specialists to specific
The current division of labor among team applications to improve quality of portfolio. The team
project members provides a valuable use of should better demonstrate how ROL material
human resources that is providing effective
deci
The team will need to focus on innovation, Set up new discussion threds in Tool 11; Tool 11 will
globalization and international marketing of have the following team assignments to focus on
Chilco while meeting other course innovation, globalization and international marketing
objectives. of Chilco : 1) TRIZ: Radziwill Lead, Wood and DeMik
support; 2) Mini-International Marketing Resear
Greensboro Six Sigma project showed that Greensboro Six Sigma team recommends a short term
the lack of stress relieving of the injection fix to have all molds stress relieved. Long term a
molding molds was causing the molds to change is to be made to the purchasing contract for all
warp when heated, thus causing the molds to include stress relieving when manufactured.
gapping.
The Six Sigma project showed that worn The short term fix was to rebuild all seven machining
guide surfaces and bearings were the chief centers at the Beijing plant. Long term a preventive
causes of the "out of tolerance" problem. maintenance program was instituted to prevent the
This was determined through a Designed problem from recurring.
Experiment.
The Six Sigma project results showed that The short and long term solution to the problem was
raw material failure of the thermoplastic to switch the raw material to the high impact resistant
material was the primary cause of the polycarbonate material. The change was made and
fractured thermoforms. Further testing the fractured thermoforms problem was reduced to
showed using a high-impact resistant approximately 8%.
polycarbonate material would significantly
reduce the ins
To be determined. We have just redirected Continue focus on innovation, globalization and
ourselves in the last week, but based on international marketing of Chilco while meeting other
previous work by this project team, there course objectives. Use benchmarking, environmental
will be success. scan, and Review of Literature, developing Location
Decision Making tool, a TRIZ matrix tool, and oth
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