MBA Bulletin

MBA Bulletin Michigan Bankers Association 507 S. Grand Ave. • Lansing, MI 48933 • 517-485-3600 April 21, 2006 Group Meeting Schedule 2006 Group 9 May 8 Monroe Golf & Country Club – Monroe (Lunch mtg followed by 1 p.m. shotgun start) DFCU Drops Bid to Convert to Mutual Savings Bank Attacks from CU Interest Groups Prove too Intense for Handcuffed “Bank” DFCU Financial, formerly Dearborn Federal Credit Union, announced earlier this week that it will end its attempt to convert to a mutual savings bank. Faced with a massive negative publicity campaign waged by credit union trade groups, and statutorily unable to respond, DFCU withdrew its application to convert. The DFCU board said in a statement that the decision was made based on member feedback and “the level of misinformation that has resulted from the communication constraints imposed by the prescribed regulatory conversion process.” ABA President and CEO Ed Yingling responded, “We agree with the management of DFCU that this process has been completely skewed by the [National Credit Union Administration] and some in the credit union industry, both of which have a clear and public bias against conversions. The process ties the hands of the credit union leadership, while allowing opponents free rein to put out highly misleading information. We believe Congress should restate its intent that credit unions should have a clear path to conversion.” DFCU is the largest credit union in Michigan at $1.8 billion in assets and would have been the largest credit union in the nation to convert to a mutual savings bank. Group 4 May 15 Spring Lake Country Club – Spring Lake (11 a.m. shotgun start followed by 6:30 p.m. dinner mtg) Group 8 May 22 Battle Creek Country Club – Battle Creek (Lunch mtg followed by 1 p.m. shotgun start) Group 6 May 24 Verona Hills Golf Course – Bad Axe (12 p.m. shotgun start followed by 6 p.m. dinner mtg) Group 5 June 8 Pohlcat Golf Course – Mt. Pleasant (12 p.m. shotgun start followed by 6:30 p.m. dinner mtg) Group 2 June 1 Grand Traverse Resort – Traverse City (Lunch mtg followed by 1 p.m. shotgun start) Group 1 June 2 Pine Grove Country Club – Iron Mountain (Lunch mtg followed by 1 p.m. shotgun start) Group 7 June 12 Hawk Hollow – Bath (9 a.m. shotgun start followed by 4 p.m. dinner mtg) Group 10 May 19 Best Western Concorde Inn – Clinton Township (Breakfast meeting) Contents Group Meetings . . . . . . . . . . . . . . . . . . . . . . . . . . . Cover DFCU Drops Conversion Bid . . . . . . . . . . . . . . . . . . .Cover MBA Service Corp/Harland Partnership . . . . . . . . . Pg. 2 MBA Promotes Go Direct . . . . . . . . . . . . . . . . . . . . . Pg. 3 Financial Literacy Column . . . . . . . . . . . . . . . . . . . . Pg. 3 Education Center Marketing Conference . . . . . . . . . . . . . . . . . . . . . Pg. 4 HR Conference . . . . . . . . . . . . . . . . . . . . . . . . . . . Pg. 4 A Quarter in a Glance. . . . . . . . . . . . . . . . . . . . . Pg. 5 MBA News MBA Service Corp and Harland: Saving Community Banks Money MBA Service Corporation and its partnership with Harland Printed Products has been an unqualified success. Because Michigan Banks are joining this exceptional program every month, the incentives from Harland have been moving to new, higher levels on a regular basis. By pooling together the collective purchasing power of community banks in Michigan together with nine other States (AZ, ID, WA, NV, OR, UT, VA, TN & MS) we have been able to maximize the core check program benefits available for participating banks. Better pricing, exceptional service, quality guarantees and complimentary products, coupled with a focus on meeting the needs of community and regional banks are the primary reasons that have allowed the MBA Service Corporation to provide bankers with the best value possible when selecting a check program partner. The foundation of a strong core program doesn’t limit the capability of the MBASC and Harland to custom-tailor key elements to help your bank with individualized customer satisfaction, efficiency, technology and profitability goals. The MBA Service Corporation will provide significant income to your bank on the purchase of all Harland printed products including checks, deposits tickets, savings packages, and related products. • Harland provides complimentary items such as New Account Kits (Personal & Business), SmarterStarter Software & Installation, Employee Check Orders and Counter Documents free of charge, excluding delivery. • The MBASC/Harland Check Program provides important support to the banking industry in Michigan and the Michigan Bankers Association. It assists with efforts to provide a favorable environment for bankers operating in the state and numerous other proactive roles the MBA plays on behalf of Michigan bankers. • This unique program provides for increases in the incentive percentage as the total pool of MBASC/ Harland check sales grows. Your level of profitability will increase automatically and incrementally as the collective volumes of the banks participating in the partnership increases. • Harland has a variety of technology solutions that can make managing your check program more efficient and enable you to deliver a higher level of service for your customers. Online check ordering via most bank platforms, Automated Check Order Entry, Internet-Based Check Ordering, Fax Ordering, etc… are all available. • Harland Business Solutions is a referral based program for customers to order computer checks through Harland. An incentive for all computer checks is available. • The MBASC Check Program includes high percentage guarantees of service quality, turnaround time, and order accuracy. • Professional program management is a key element in our partnership. Your Harland representative and customer support program manager, working in tandem with the MBA Service Corporation, will provide expert management of your check program. For more information on how you might be a part of this exciting new program, contact Terry Greisinger at 517-342-9069 or email tgreisinger@mibankers.com or Gary Stockdale at 517-342-9089 or email gstockdale@mibankers.com. MBA News MBA Promotes Direct Deposit with Go Direct MBA is partnering with Go Direct, a national campaign sponsored by the U.S. Department of the Treasury and the Federal Reserve Bank, to encourage people who get Social Security payments by check to switch to direct deposit. Enrolling people in direct deposit has been a longstanding effort by the Treasury for many years. Go Direct is a great campaign for Michigan banks to be involved in – because direct deposit is simply the best way to receive Social Security and Supplemental Security Income payments. Direct deposit eliminates the risk of lost or stolen checks, reduces fraud and gives people more control over their money. Plus, direct deposit provides people with immediate access to their money from virtually everywhere. Direct deposit also saves taxpayers millions of dollars. If every person who gets Social Security check payments switched to direct deposit, it would save taxpayers about $120 million a year. Almost all money saved remains in the Social Security Trust Fund – a benefit to all Americans for years to come. We can play a key role in motivating people who get federal benefits to switch to direct deposit. The Go Direct campaign makes it easy by providing support tools, including a quick step-by-step guide to train staff and volunteers on how to approach people about direct deposit as well as campaign material and program ideas. All these tools can be found on the special Partner section of the Go Direct Web site at http://www.GoDirect.org/Partners.html. MBA is pleased to support this important initiative to help ensure people’s finances are safe and secure – and accessible. For more information about Go Direct or to order material, please call (312) 988-2081 or visit www. GoDirect.org (English) and www.DirectoASuCuenta. org (Spanish) to learn about partnership and volunteer opportunities. Michigan Financial Literacy Don’t Forget! Training Opportunity There is a Teach Children to Save training opportunity coming to the MBA on May 11. It is an excellent opportunity to receive hands-on training regarding effectively teaching and utilizing the ABA Education Foundation’s Teach Children to Save Kits. You will learn first-hand how to use this readymade resource. Plus, you will receive the TCTS kits which you can take back to your bank and begin using in the classroom. This seminar also features a unique networking lunch. The classroom will be divided into four sections. Each group will be moderated by a peer to discuss a relevant financial literacy issue. The cost of registration includes the price of the ABA kits, or if you have already bought the combination 2006 kit, you only have to pay the registration fee (and of course bring the kit with you). You may register on the MBA website or fax in the registration form attached to the brochure. We hope all of you can attend, or can send a representative from your bank. Most Teens Can’t Balance Checkbook A recent study by the Charles Schwab Foundation discovered that while 61 percent of teenagers know how to write a check, only 41 percent know how to balance a checkbook. Only 48 percent know how to budget their money. We have to do a better job educating our children on the basic fundamentals of financial health. The ABA’s Teach Children to Save Day is Tuesday, April 25. Please make plans to participate. This column is designed to keep bankers informed of upcoming financial literacy campaigns and to share success stories with other Michigan bankers. If your bank has a story and/or pictures, please submit them to Todd Willoughby at twilloughby@mibankers.com. Click here to access the MBA’s Financial Literacy home page. Education Center News First MBA Marketing Conference Rapidly Appoaching, May 4-5 Time is running out to register for the MBA Marketing Conference! This 2-day conference to be held at the beautiful Bayshore Resort in Traverse City will give you ideas, tools and insight that you can use your first day back at work! • A to Z: Getting Your Strategic Marketing Plan in Order and Integrating it with the Bank Plan • Fear of Frying: The ABC’s of Media Relations This conference qualifies for ICB Continuing Education Credits (CFMP 13.00). Everyone is encouraged to bring along your favorite campaign for our first Annual MBA Marketing Awards. The goal of this endeavor is twofold. First, we want to show appreciation and offer accolades for excellent concept/ graphic/presentation. Second, it will be a gallery where we can all show off our favorite efforts and stir up interesting conversations among fellow marketing directors. This is “our show” as marketers and everyone is welcome to participate. With your help, we’ll make this first effort a great success, and make next year’s awards even better! - Sincerely, your MBA Marketing Committee So, set aside the date now and come ready to learn, network, and have some creative fun with your marketing peers. For more information or to register, click here. Featured at this Conference: • Marketing: An Investment...Not a Cost • Get More by Doing M.O.R.E. Leveraging Customer Interaction for Relationship Depth • How to Create Winning Direct Mail (Without Using an Agency) 2006 Human Resource Conference A professional education program sponsored by MBA Human Resource Committee and the MBA Service Corporation Approved for 9.25 credit hours toward PHR, SPHR & GPHR May 1-3, 2006–Bayshore Resort, Visit the Michigan Bankers Association website for complete conference highlights or to register. Traverse City, MI This program, MBA Human Resource Conference, has been approved for 9.25 recertification credit hours toward PHR, SPHR and GPHR recertification through the Human Resource Certification Institute (HRCI). Please be sure to note the program ID number on your recertification application form. For more information about certification or recertification, please visit the HRCI homepage at www.hrci.org. ACenter opportunities Glance three months Quarter in a in the next MBA Education April Monday 3 4 Tuesday 5 Wednesday 6 Thursday 7 Friday TS-Background Investigations 10 11 TS-Call Report Update 12 Head Teller Certification - I Bank Security Management TS-Opening Bus. Accounts Branch Manager Certification - II Bank Security Management-UP 13 Negotiation Skills for Bankers RESPA 14 17 18 19 20 21 TS-Overdraft Protection 24 25 Privacy Issues TS-Lending to the Self-employed Business Financial Analyze Tax Returns Construction Lending Real Estate Loan Statements Documentation TS-Problem Loans TS-Compliance for - Customers Operations & Technology Conference (24-26) Commercial Lenders 26 27 28 May Monday 1 2 Tuesday 3 Wednesday 4 Thursday 5 Friday TS-Problem Loans Loan Review Understanding the Bank Directors Role Commercial Human Resource Conference (1-3) Bank Marketing Conference (3-5) 8 Legal Issues of Legal Issues of TS-Adverse Action Account Doc Account Doc Financial Literacy Robert M. Perry School of Banking – Central University, Mount Pleasant 16 17 18 9 10 11 12 15 19 Bank Compliance Institute (17-19) 22 29 23 30 24 31 25 Retirement Services Conference 26 Collections Training June Monday 5 12 6 13 Tuesday 7 14 Wednesday 1 8 15 Thursday 2 9 16 Friday Commercial Lending Real Estate Loan Documentation - UP Documentation - UP 20 27 19 26 21 28 Annual Convention (20-23) 29 22 23 30 Many titles have been abbreviated for space, click on any title for more details or to register. UP denotes Upper Peninsula location. TS denotes telephone seminar.