This is what alumni said about their experience:
“Wonderful! Absolutely wonderful!”
Ralph Jody Pistore, Owner
Jody’s IGA, West Virginia, U.S.A.
“I think anyone who is involved in retail needs to take this class.”
Chad Bratcher, Store Manager
Houchens, Kentucky, U.S.A.
“A very well-run course. Great group of people. Great group of
REGISTER - Online: www.igainstitute.com E-mail: firstname.lastname@example.org Call: 773-695-2611 or 800-321-5442 Fax: 773-693-9178
Mark Biden, Business Manager
INTERNATIONAL Metcash, Australia
“I was blown away. I have so much to take with me, not only to
SUPERMARKET my store, but to my everyday life. I really believe now that the sky
is the limit.”
Sherry Lightbourne, Produce Supervisor
MANAGEMENT Graceway IGA, Turks and Caicos, BWI
“I really enjoyed the class. Very informative. Good content. I will
CLASS definitely take the knowledge back with me and share it with my
management team and employees.”
Bobby Frisbee, Manager
Frisbee’s Supermarket, North Carolina, U.S.A.
September 26 - October 1, 2010
Atlanta, Georgia INTERNATIONAL
DEVELOPMENT BEYOND CLASS
A 5-day classroom experience Sept. 26 - Oct. 1, 2010
Tailored to supermarket retailers Atlanta, Georgia
14 faculty members, 65+ online courses
WHO SHOULD ATTEND
Interactive sessions, store tours Supermarket owners, regional directors, managers and supervisors
Network with worldwide students
This hands-on immersion program focuses on the independent retail-
Receive a FREE “netbook” er and includes a five-day class. 14 faculty members teach partici-
computer for every two pants effective management skills to improve operations, financials,
September 26 - October 1, 2010
people performance and leadership.
8745 West Higgins Road, Suite 350
In a classroom setting and through group discussions, students learn
as much from each other as from the faculty. The class brings to-
Chicago, Illinois 60631
gether retailers from all over the world, providing a unique setting for
sharing ideas, experiences and knowledge.
HOW TO REGISTER FREE COMPUTER!
Online: www.igainstitute.com For every two registrations, your
Simultaneously E-mail: email@example.com company will receive a netbook
Call: 773-695-2611 or 800-321-5442 computer. U.S. companies
Spanish and Fax: 773-693-9178 will receive theirs at their
Mail: IGA Coca-Cola Institute store; international
Portuguese 8745 West Higgins Road, Suite 350 companies will
Chicago, Illinois 60631 receive theirs at
U.S.A. the class.
The Institute has served over 2,100 stores SESSIONS (simultaneously translated into Spanish and Portuguese) INTERNATIONAL SUPERMARKET MANAGEMENT CLASS
and 15,000+ students worldwide. Developing a High Retail Shrink Management
September 26 - October 1, 2010 • Atlanta, Georgia
Develop your culture of learning
Performance Culture Identify the potential sources of shrinkage
Success in business calls for continual and learn how they impact your profitabil-
growth and people development. Learn ity. Understand why some people steal.
For You how to implement a learning plan that Analyze how your store’s processes affect Job Title
Classroom sessions, group discussions, self-assessment, online courses reliably delivers the necessary skills and shrink and what you can do about it. Find Company
and networking knowledge for excellence performance. out about technologies and techniques Mailing Address
to combat employee theft, shoplifting,
For Your Store Team Leadership and Self-Assessment burglaries and robberies.
Zip Code Country
People Development Program, online training and “tips and tricks” Learn the leader’s role and the charac-
teristics that define a great leader. Discuss Bakery and Deli Department E-mail
to enhance training
personality types and take a self-assess- Learn how an outstanding bakery and Phone Fax
ment to better understand yourself and deli department can set your store apart Language o English o Spanish o Portuguese o Sign Language o Captioning o Braille
how you interact with others. from its competitors, as well as what roles
your store managers must play. In this Polo Shirt Size o S o M o L o XL o XXL o XXXL
presentation, you will also learn how to *IMPORTANT: A digital picture of yourself is required for the class directory;
build deli profitability and discuss cur- please send it electronically to firstname.lastname@example.org.
CLASS PROGRAMS To promote cross-learning and experience
exchange, students participate in group rent trends.
Certificate of Completion dynamics that explore teamwork, best REGISTRATION
practices and leadership skills. Meat Department
Students who attend the class will receive a Certificate of Completion. Discover the secret of a first-class meat Registration covers tuition, class materials, activities, lunch and snacks;
Category Management department. Learn about meat trends, REGISTRATION FEE DOES NOT INCLUDE HOTEL COSTS.
Diploma Program Review the lessons of the past, study key management, marketing and how beef Early Bird Registration Regular Registration
Students who attend the class and complete 10 or more online trends and discover the next generation and poultry can make your store a desti-
(until Sept. 10th) (after Sept. 10th)
courses will receive a Diploma. This blend of classroom and online of category management. Apply this to nation.
o IGA Member - $1,900 ($300 savings) o IGA Member - $2,200
training ensures further individual development with the opportunity build sales and profits in your store.
o Non-IGA Member - $2,700
Produce Department o Non-IGA Member - $2,300 ($400 savings)
to master different disciplines. The produce department can become Free “netbook” computer for every two registrations from your company!
Importance of New Products
a major driver of your store’s sales and
FACULTY New items are a double-edged sword for
image. Customers often choose one store
over another based on the quality of the
Our faculty are skilled educators, industry leaders, award-winning independents. Look at new products from produce department. Find out how to o CREDIT CARD: Please charge my o VISA o MasterCard o AMEX
the shopper’s perspective. Learn how a
authors and entrepreneurs. These consultants to top companies will bring excitement to this department and Card # Exp. Date
new product affects its category, sales increase your own sales and profit.
show practical ideas that you can use as soon as you are back in and profits. Study the unique issues faced
Cardholder Name (please print)
your store! by independents when new products Cardholder Signature
Pet Care Category
enter the market.
Learn about the importance and size of
o CHECK: make check payable to the IGA Coca-Cola Institute for $
Bob Beckerman Robert Graybill Ryan Mathews
Owner Vice President Founder & CEO this category, along with the spending Mail the registration form with check to: IGA Coca-Cola Institute,
Positioning For Retail Success patterns of shoppers, consumer attitudes, 8745 West Higgins Road, Suite 350, Chicago, Illinois 60631, U.S.A.
B & D Resource FMS, Inc. Black Monk Consulting This topic addresses the following ques- behaviors and channel trends. Explore o BILL ME: you will receive an invoice at your address
tion: “How, in the eyes of my customers, successful pet care aisle layouts.
Bob Buonomano Brian Harris, Ph.D. George Reisch can I differentiate my store from better-
Owner & Butcher Founder & Co-Chairman Brewmaster
Bob’s Windham IGA The Partnering Group Anheuser-Busch, Inc.
capitalized or larger organizations?” Supermarket Finance HOTEL
Review key financial indicators for inde- The Hampton Inn, 244 North Avenue, Atlanta, Georgia 30313
Steven Champeau Joe Himmelheber Effective Events and Advertising pendent retailers.
Michael Sansolo By completing this registration form, a room will be reserved in your name.
President & CEO Director, Merchandising Take a look at events that bring ex-
Retail Food Industry Upon arrival, you must present your credit card to pay for your hotel room.
Trans-Alarm Caito Foods Service, Inc. citement and fun back into the store.
Richard J. George, Ph.D. John Klein
Capture today’s customers with the most
effective advertising methods. ACTIVITIES o Single room
Steve Sholtes o Double room (sharing w/_____________________________________________)
Professor, Food Marketing Manager, Org. Dvlpmnt. Industry Affairs Man- Store Tour o I don’t need a room
St. Joseph’s University Nestlé Purina PetCare ager
Merchandising Magic Visit local stores to experience and
Company Learn a step-by-step approach to build- Date of Arrival ____________________Date of Departure____________________
Procter & Gamble Co. analyze their operations. Learn
Paulo Goelzer, Ph.D. ing your sales. Discover simple tactics that about merchandising and exchange Room Rate - $115 per night plus taxes (single or double); after Sept. 10, prices
President & CEO Harold Lloyd can positively impact your customers’ best practice ideas. are subject to change based on availability.
IGA Coca-Cola Institute Harold Lloyd Presents movement through the store and their
buying behavior. Beer Training and Tasting
Enjoy a masterful beer tasting and CLASS PROGRAMS
GENERAL INFORMATION Selling to and Managing fine conversation. Please check one:
Multiple Generations Class Review o Certificate of Completion - classroom only
Location Explore the differences between genera- Group review of the class’s most o Diploma - blend of classroom and online courses (no additional cost)
The Coca-Cola Company Headquarters, 1 Coca-Cola Plaza, Atlanta, Ga. tions, their communication styles, atti- important concepts and ideas, then
tudes, goals and experiences. Apply that prepare your action plan. CANCELLATION POLICY
Class Materials understanding to successfully servicing Cancellations and transfers are accepted if written notification is received by Aug. 26th. Cancella-
Students will receive a class binder with all the presentations, speakers’ bios, your customers and managing your team. Welcome and Registration tions received after Aug. 26th will be charged 50% of the total program fee. No-shows are liable for
a class directory, a People Development Program binder, an IGA Coca- (Sunday at the Hampton Inn lobby) the full tuition. Transfer requests received after Aug. 26th will be subject to a $200 transfer fee. Any
Cola Institute polo shirt and a class picture. Students will have access to the Beer Category Tour the World of Coca-Cola late transfers followed by a cancellation will be charged 25% of the program fee. Transferees have
Learn how to emotionally embrace and one year from the date of their transfer request to attend a future class. After one year, tuition fees
Institute’s 65+ online courses. (Sunday - optional) will be forfeited. Transferees will be required to pay fee increases, if applicable.
talk about beer history, ingredients, styles,
Meals and beer/food pairings with your custom- Networking Dinner
Complimentary hot breakfast will be available at the hotel. During class, ers to establish great “point of difference” Join classmates and special guests IGA Institute does not discriminate in employment or participation in any of our programs with re-
for good food and networking. gard to age, color, national origin, race, religion, sex, sexual orientation, citizenship, veteran status,
students will be served lunch and two snacks—one in the morning and the beer programs.
disability, marital status, political status, or any other basis prohibited by applicable federal, state, or
other in the afternoon. local laws.