Watch videos simultaneously
with your friends online
using our patent pending SVOD system.
Text Chat or Video Chat simultaneously
while you watch shared videos
one on one
or in any
size group. Friends
can meet online
and surf videos
A traveling parent
can watch a video
with their child
A couple meeting
on a dating site
can meet online
and share an
host a live
Invitation Tools, Calendar Tools and extras
make this truly Appointment Television
Inviting your friends is easy…
Create your own channel, invite your
friends, activate web cams and have fun!
HDVideo expands to full screen resolution
Nxtgen.tv will be
immersed within a
that they never
have never been
We have striven
to replicate the
same set of
watching a video
other people in a
real life group
catharsis of the
moment is simply
better in a group
We created the
specifically to license
to the online sites
which broadcast their
Nxtgen.tv is easy to
add to their existing
systems and the new
amount of interactivity
and socialization that
Nxtgen.tv brings to the
online shared media
It is the next online
that is waiting to
77.6% of Americans
use the internet
66.2% of Americans
are connected at
home (many more
have it at work)
American spends 8.9
hours online each
Average number of
years online? 7.3
48.3% of Americans
access at home
(many more have it
Social Media is Evolving Again
YouTube feasted on the public’s desire to share inspired videos.
People are passionate about sharing something that moves
them or makes them laugh. There is a fascinating social
phenomena that happens when a group of friends get together
and start watching and chatting while screening these kinds of
video programs simultaneously. It is clearly a whole lot more fun.
Humans are very social creatures and we love to laugh
together. Now with the price of fuel increasing, new social
methods of online interaction are bound to evolve, with
Nxtgen.tv leading the way.
Unlike other large media sharing sites, Nxtgen.tv has a strict
policy of adhering to all copyright laws. No unlicensed video
content will be allowed. Offenders will be deleted and barred
from the Nxtgen.tv system.
How it works:
NxtGen.tv's patent pending, SVOD systems allow users and clients to see life in a shared
screen experience, essentially occupying the same space in a virtual environment at the
same time. This allows people in various separate locations to be watching video media
content "together", sharing the same experience at the same time).
Prior to Nxtgen.tv, a streaming video is played by a "client" through an Internet connection
and he/she receives his/her own stream of data. In order for two people to enjoy the
same media at the same time it is necessary for both individuals to press "play" at exactly
the same time while remaining miles away in different locations.
What is unique to the NxtGen.tv process is the introduction of a simultaneous data stream
or a "Shared Object". This concept allows either individuals or multiple members in a group
to connect into and watch a piece of media together and yet be watching from many
different locations. This allows the connected individuals to experience the same media
and enjoy the same excitement and experiences at the same time thus increasing the
social interaction between the members of the group.
When the video "master channel" is paused, the video for the entire group is paused and
rewind and fast forward is delivered in the same fashion. When a new user enters the
channel they are automatically cued up to be at the same point in the movie time line for
the rest of the group. In addition, there is a proprietary video chat system which
completely amplifies the media distribution model giving real emotional "value" to even
the most savvy of web consumers.
Nxtgen.tv Postproduction Tool Suite
In addition to all of the consumer applications, The Illusion Factory is busy
completing a professional version that will be an invaluable tool to all digital post
Our new system will allow people all over the world to simultaneously watch dailies,
commercials, trailers, music videos, television shows, features and anything else
online, while one person controls the flow of files and others watch.
We have added white board tools, record the session tools and a host of other
conveniences to make this system and invaluable resource to all the production
companies that need to be in multiple locations and in clear communication at
the same time.
At the end of the session, the editor, effects artist, foley artist, or any other
technician, has verbatim notes and marks from which to work.
Nxtgen.tv Ad Formats
Nxtgen.tv players are preconfigured with support for rich-media ad units that
range from standard to cutting-edge, so you can drive maximum value.
Synched Ad Units – Rich-media banners synchronized to video roll, including
Rich-Media Banners – Build ads that graphically will entice your users.
Player Takeovers – Create immersive brand experiences with takeover ads. These
rich, interactive experiences pause the video, take over the player's surface, and
then seamlessly resume video play when the consumer closes the ad.
Overlays – Offer ad units that overlay the lower third of the video window, letting
you generate ad revenue without disrupting the viewing experience.
Nxtgen.tv Ad Custom Insertion Control
Control the insertion or ad slotting rules resulting in a highly customized user
experience. These include:
Video Pre-Roll – Insert video ads at the beginning of a video title.
Video Mid-Roll – Insert video ads at any point in a title.
Video Post-Roll – Insert video ads at the end of a title.
Title-Based Insertion – Configure the NxtGen.tv Player to insert ads when
consumers switch titles, either after every title or at other custom frequencies.
Time-Based Insertion – Set players to insert ads — including banner changes,
overlays, and video roll synched with banners — based on the amount of time the
consumer spends in the player.
On Load Takeover – Set up the NxtGen.tv player to insert a player takeover on
load, providing an immediate brand awareness opportunity.
First Play Rules – Establish a time-based or title-based criteria for the first ad played
during a user session.
Ad Unit Frequency – Set the specific number of videos and rich-media ads to be
played at each insertion point.
Nxtgen.tv Ad Targeting
Nxtgen.tv offers a wide range of targeting options.
Player Targeting – Target your ads to specific players that may represent sections of
your websites, affiliate networks, or Social Networking channels.
Lineup Targeting – Target ads to specific lineups that may run in one or multiple
players in your network.
Title Targeting – Target ads to specific video titles in your media distribution network.
Geo Targeting – Target ads to specific geographic locations.
Frequency Capping – Control the number of times viewers in your network see an ad.
Key Value Identifiers – Target ads to specific criteria that you associate with insertion
points within your Nxtgen.tv player.
Nxtgen.tv Reporting and Analytics
Nxtgen.tv supports a variety of built-in analytics capabilities, ranging from quick
dashboard summaries to detailed traffic and transaction data. The reports are
integrated directly into the Nxtgen.tv Dashboard, giving you a broad over view of
your distribution metric performance.
Activity Reports – Identify a user’s viewing patterns and monitor the performance of
specific titles, lineups, users and players. Know exactly who watched what, when
Traffic Reporting – Identify the primary sources of traffic to each channel.
Title Completion – See how often a specific title is typically viewed to completion.
Bandwidth Reporting – Track the bandwidth consumed by users viewing your
Affiliate Performance – See how much incremental traffic specific affiliates are driving
to your content.
Syndicated Content Performance – Understand how individual titles are performing
across all of your affiliates.
Custom Analytics – NxtGen.tv can completely customize the information and data
collected to include your unique situation.
Nxtgen.tv Technology and Support Platforms
NxtGen.tv has partnered with media giant, Akamai technologies, to leverage over
2,600 media servers deployed on over 50 countries. Media streams are delivered
with minimal network latency while maintaining the highest levels of video speed and
quality. Our technicians work around the clock to assure your customer’s satisfaction
while immersed within their branded NxtGen.tv media delivery experience.
Content Delivery Network
Our delivery network is built on the cutting edge Flash Media Server Platform.
Engaging Adobe Systems has allowed our programming staff the unlimited flexibility
to deliver not only high quality media, but to have total control over every intricate
detail within the user experience. Using Flash technology NxtGen.tv clients can rest
assured that their media streams will intelligently reach their consumer base,
harnessing highly adaptive object-oriented programming embedding code directly
into the media stream. NxtGen.tv realizes that it is simply not enough to serve out
random videos or ads; they must be done in a highly evolved and technical way to
both impress and sway consumer thoughts and buying habits.
Highly Searchable MetaData
Searchable databases for unlimited fields of query– Cast, Production Entities,
Dialogue, Year, Genre, Props, Action Elements, Locations, Subjects + more
Tech Support and Customer Services
NxtGen.tv provides unmatched technical support, and offers services such as training
and launch management services, as well as creative and integration design.
Consumer technical questions are collected and addressed through a network of
online forms and FAQ pages and are promptly addressed to assure consumer brand
Asset Publishing and Upload
Easily upload media into your Nxtgen.tv account through a number of user-friendly
Browser-Based Upload – Use a web based browser to upload files directly from your
computer to your Nxtgen.tv account. There is no need for any external software to
be installed and can be done from any computer connected to the Internet.
Batch Uploading – Leverage a custom FTP format to batch-upload multiple assets, as
well as to create multiple custom video libraries, titles and lineups.
Asset Management – Visually browse, classify, and manage video files and graphics
within our proprietary Graphical User Interface. Both video and ad insertion assets
can be seamlessly moved between public and private channels giving you total
visual control over a user’s experience.
Nxtgen.tv in FaceBook
Nxtgen.tv supports a variety of Social Networking strategies that let you grow your
audience and increase the reach of your media content across the Internet.
Nxtgen.tv offers a unique and exciting presence within the social networking site
FaceBook.com. With over 80 million users and growing Face Book has become the
social hub for savvy Internet users, most searching and craving for the engaging
technologies offered by NxtGen.tv. A few of the major features offered within the
NxtGen.tv Face Book platform are:
Custom Channel Creation – Allow users to create their own playlists to share with
Friend Notification – Users are kept in touch with a proprietary notification system
aimed at virally connecting users to the same channel. Select a time and date for a
showing and it becomes more than just a show, it’s an event!
Managed Uploads – Allow users to upload their own media content and expand your
potential ad base.
Video and Text Chat Conferencing – Users are constantly in touch with our proprietary
and easy-to-use video and text chat conferencing systems.
Nxtgen.tv in FaceBook (cont.)
Expanded User Profile – Users are able to configure certain graphical elements of
their screen to customize the user experience.
Syndicated Video Players – Configure video players specifically for individual
channels or across the entire network.
Programming Control – Centrally manage the content you program within your social
Advanced User Settings – Users can quickly adjust their channel settings to add their
name to a public channel listing or go private for discrete, intimate conversations.
Syndication Offers – Create public and private channel syndication offers to
monetize individual brand offerings.
Affiliate Reporting – Learn how consumers are viewing your content in affiliate
Affiliate Decommissioning – Quickly and easily decommission affiliates that
areviolating your policies.
Identification of Key Needs and Requirements
NxtGen.tv helps their clients to develop their business model while identifying and
filling obvious voids, as well as nurturing the implementation of new opportunities.
Core Strength Assessment:
What is your current monthly traffic and how can I expect that to grow?
How many media streams are you expecting to deliver given your current and future
Is your library of media or advertising content in a format deliverable over the
How do you plan to monetize media viewership on my website, if at all?
What is your estimated or forced timeline for media delivery in my site?
How often are you expecting to update or upload new media or ad content?
What analytics are you going to want to see surrounding the viewership of your
Are you considering all of your monetization options based both on your available
resources and the feature sets offered within the NxtGen.tv delivery platform?
Nxtgen.tv – The Comprehensive Media System
From complete digital entertainment development, to the most sophisticated systems,
Nxtgen.tv is the only content delivery platform in the world of its kind.
Custom anciallary systems include:
• Video & Audio Ring Tones
• Embeddable Video
• Custom Social Networks
• Video Email Systems
• Video Greeting Cards
• Download to Desktop > Burn to DVD
• Education and Training Systems
• Highly Searchable Metadata on all clips
SOCIAL + INTERACTIVE + CUTTING-EDGE + VERSATILE + PROFITABLE + DYNAMIC
creativity from a company who finds its niche
at the nexus of creativity, technology, media
About The Illusion Factory
Since 1979, The Illusion Factory has been
entrusted with the promotion and marketing of
more than $6 billion in filmed, televised and live
entertainment. With more than 20 unique
verticals in the company’s core business, The
Illusion Factory has proven itself both creatively
and technically, a master of all media. In
addition, seven Illusion Factory satellite
companies now compliment the core structure,
maximizing efficiency in both core and satellite
arenas via vertical promotions and an
overlapping labor pool.
We pursue excellence by use of cutting-edge
creativity and tactical mobility, recognizing that
the ability to adapt quickly and insightfully is
mandatory, and that the heights of our past
triumphs serve only as benchmarks to surpass.
Our list of clients includes every major film
studio, numerous entertainment
conglomerates, production companies,
nonprofits, entrepreneurs and Fortune 500
companies. And, as a result of our flexibility
Our specialty is to take on the impossible, the
improbable and the doubtful and turn that into
the expression of imagination that surpasses all
else. We have no fear in taking on that which
has never been done... it is all that we know
how to do.
Joanne McLaughlin email@example.com
New Media Development:
Kevin Upton firstname.lastname@example.org
Brian Weiner email@example.com
The Illusion Factory
21800 Burbank Bl. Suite 225
Woodland Hills, CA 91367