Twitter Fundamentals
What are doing?
In 140 characters
For fun
For breaking news
For breaking news
For doing good
A LOT of good
…she raised over
$2500 in just 90 minutes by challenging highly
connected geeks to tap into their extensive Twitter networks.
For networking
Meet Jeremiah Owyang
For business
Customer Service
Giveaways
Deals & Specials
Sign me UP!
First, let’s talk etiquette…
Cocktail Party Rules of Engagement
First, let’s talk etiquette…
– Don’t talk all about yourself
– Find the people who interest you – Try to add value to the conversation – Follow up with your new friends
Cocktail Party Rules of Engagement
Speaking the language
RT @xtofer LOL GMTA, FTW! #SXSW #WTF
Twitter Translator
Replies
• @ denotes a tweet sent to another Twitter user. • @xtofer @sloane See you in the park.
Retweet
• To repost something that's already in the Twitter stream to give credit to the original poster.
• RT @adeletiblier Tiffany is a rockstar.
Direct Message
• DM is a private message that you can only send to those who follow you. • D Adeletiblier Tell @tiffanystarnes not to retweet compliments
Hashtag
• # makes a term into a keyword that is searchable • @tiffanystarnes we’ll be by the L6 pole #jazzfest
FAIL
• When something goes horribly awry.
Profile Fail
Follow Fail
Spam Fail
Concise Fail
Wait, nevermind.
(I don’t want to FAIL)
What are doing?
In 140 characters
Sign Up
Fill out your profile
Find and Follow People
Manage
A Few to Follow
• • • • • • @CNNbrk- Breaking news @Project3090- local festival @VisitNewOrleans- tourism @NOLAnew- Nola.com @nakedpizza- local pizza @TiffanyStarnes (that’s me!)
Resources
Pistachio Consulting: http://pistachioconsulting.com/ TweetBeeps: http://tweetbeep.com/ Social Brand Index: http://www.socialbrandindex.com/ TweetDeck
http://www.tweetdeck.com/beta/
Thank You.
Tiffany Starnes 504.894.8011 tiffany@fabresmithcoco.com www.fabresmithcoco.com