Codra Enterprises Names Arnie Pell Vice
President of Sales
May 26, 2011 11:03 AM Eastern Daylight Time
SANTA ANA, Calif.--(EON: Enhanced Online News)--Codra Enterprises, Inc. announced today that Arnie Pell
has been named vice president of sales, a new position reporting directly to president, Gary Kim. Effective
immediately, the functions of sales and marketing report to Mr. Pell as he assumes leadership and growth of the
company’s sales efforts, reputation management, and personnel development efforts.
Mr. Pell served most recently as vice president of sales development for Haines and Company, Inc. since 1998. In
that role, he oversaw the recruiting, hiring, training, and managing for several branches within the directory division of
this information services company. He also worked with the fundraising and yellow page divisions to bring on new
leadership and sales development programs.
Prior to his role at Haines, Arnie spent 20 years in the chemical industry, most notably with NCH Corporation,
where he spent 17 years in the direct sales arena in Texas and Louisiana. He rose from his initial sales responsibilities
to senior management and corporate trainer.
Arnie earned a B.A. in Government from the University of Texas in Austin. He was born in Springfield, Illinois,
raised in Dallas, Texas and currently lives in Laguna Niguel, California.
Codra is a 26-year-old off-shore printing firm, specializing in Bibles, books, calendars, catalogs, collateral materials,
business and school planners, and journals. The company leverages its long-standing relationships with global
manufacturing partners to provide publishers with premium products at competitive prices. Codra helps clients get
the seemingly impossible task accomplished: quicker production times, complex concepts developed into samples,
and cost-saving solutions.
Codra Enterprises, Inc.
Christel K. Hall, APR CBC
1-888-992-6372, Ext. 25