ORGANIZING A

     Presented by Dennis Burns
   Saint Vincent Health, Erie PA
 Chair, ASPR Regional Development
“Any Association of Physician
  An Inhouse Primer 2009
       How do you do it?
     Why would you do it?
    What should you do now?
    Who of us will take charge?
Three key items for success:
Enthusiasm, Structure, Support
 1.Get a cheerleader (or two) (core of 6-10?)
 2.Have some level of structure for organization = use of
  group lists, website development, development “team”
 3. Use vendors and sponsors to help support your initial
  efforts = Finances and Logistics
You must have a few folks who wave the banner for all to
  follow, a few good cheerleaders and conductors.
You must have structure behind you and with you to do the
  routine connections and meeting organizing.
Who among you likes to smile, to be in
the forefront, to talk, to press the flesh
and kiss the babies?
Is there an organization in your
states/provinces, that now exists, that
you can tap into for organizational
No reason to reinvent the wheel or go
it alone. Most importantly, what is the
What is the purpose of your group
(of any recruiter network?)
 Determine why you exist
 Who are your constituents?
 What do you want to accomplish?
  - at regular meetings - on the Web
  - at annual conferences - in networking
 What are you short term goals? Long term?
 How are you unique among other networks?
 Complete a membership needs survey? (Survey
Core outcomes of a network
   Formal and informal networking
   Sharing of best practices; knowledge exchange;
    storytelling; what works and does not work
   Understand this: you are not alone!
   Share candidate CV‟s; obtain leads
   Learn tips from experienced recruiters and
   Share forms and processes: the wheel has been
    invented; improve on it
   Call your new friends for help, advice and data
Core network outcomes (cont.)
   Have educational forums (annual meeting,
    WebBoard, recruitment and retention manual,
    regular member meetings)
   Use the Internet to the max (discussion group,
    membership lists, website resources, posting
    practice opportunities, links with other sites)
   Enhance our industry (promote inhouse
    recruitment v. outhouse agencies, target your
    residents/fellows in state or region – keep them
   Have TONS of FUN!! It indeed IS about
    relationships, about joy and fulfillment in what we
Special Interest Groups
 There is now an increased need to identify
  and develop special interest groups
  nationally and internationally
 Cross state and country boundaries
 Niche recruitment and retention needs
 Unique to a specialty, to hospitals or clinics
 E.G. – Children‟s Hospitals and Academic
  recruitment (CHIRN and AIR)
Special Interests (cont.)
   Since most of our geographic regions are covered
    with established or establishing networks, ASPR
    encourages growth in our “special interest” groups
   These are “Official Chapters” of ASPR, bound by
    the same requirements of and reporting of
    activities to ASPR
   But are independently organized and run (have
    your own 501(c)6, officers and dues for example)
   Links to ASPR for financial, vendor, consultation
    and website support
Some notable pitfalls: from experience…
   Lack of strategic direction, goals, planning – hold a
    “Planning Retreat” to get started and annually
   Inconsistent leadership or “bad” leadership
   Not enough behind-the-scenes worker bees (too many
    chiefs; too many ideas)
   Lack of “core” persons to carry the flag year to year –
    burnout, too busy, etc.
   Lack of necessary funding – „everything we want to do
    costs so dang much‟
   Forgetting your first love: what brought you all together in
    the first place, your core values and purpose.
   Get “committees” or “task teams” set up early with
    commitment from interested individuals
Tips on network meetings
   Hold them routinely: Semi-annual? Annual not
    enough to truly network/build relationships
   Use outside speakers at each meeting: Topics of
    interest to your members; get them gratis, local.
   Rotate meeting places or centralize?
   Take notes/minutes and post on website
   Make all handouts available to all members
   Designate block of time for active networking at
    each meeting
   Bring forms to share: CVs, best practices, etc.
Tips on Internet and Website
   Make maximum use of the Internet! Do this
    UPFRONT as one of your first tasks
   Discussion group/chat room just for your members
    – local issues, concerns, questions
   Use your own Website for all announcements,
    information with links to other sites. Purpose? For
    docs AND for you?
   Put someone or a small group in charge (don‟t
    leave it to chance; won‟t get done)
   Use resources already available: state medical
    society or university or hospital association
Tips on Educational Forums
   Annual conference – at a minimum, just right
   Make it meaty, not just for networking; use
    speakers, roundtables, panels, etc.
   Focus on retention and recruitment equally
   Consider vendors to sponsor/exhibit: they provide
    services and products and subsidy
   Keep it to two days max – balance b/t time well
    spent and time out of the office
   Consider adding a “job fair” to the conference
   Have both „formal‟ and „informal‟ networking
   Bill it as a time to regroup, refresh, get energized
What about Job Fairs?
   A great asset to networking and association development:
    common goal, work as a team
   Brings concrete results to the network; supports core
    mission/purpose; aids in meeting justification with
   Takes a lot of time and energy! Oodles of organization,
    enthusiasm and some upfront money. Indeed, the devil is
    in the details. Consider linking with an existing job fair
    organization. Many folks go with CareerMD.
   Focus your campaign on residents and inpractice docs
    with ties to your states/region: one stop shopping for
    candidates. Have educational sessions for them as well
    (CVs, finances, etc.)
   Check with MINK, INSPR, UMPR and ISPR for details on
    how it works.
Network costs and operations
   Operationally, do you want a loose knit network
    or elected officers/bylaws/501(c)3?
   Financial support from vendors/sponsors? This is
    crucial as you get started and keep going
   Memberships dues of $100/year and annual
    educational conference of $150 and job fair of
    $500/booth = $5-10,000 in the bank in a few
    years. Can then use for members needs.
   Annual Ed. Program costs = $14,000+ and
    minimal profit
   Job Fair costs = $5500 and $1500 profit
   Regular network meetings are breakeven
Up and Running Recruiter Networks
   Ohio (ONPR)
   Wisconsin (WSPR)
   Michigan (MRRN)
   North West Staff Physician Recruiters – NWSPR
         ( (OR, WA, MT, ID, WY)
   Illinois (ISPR)
   Indiana (INSPR)
   Georgia
   Mid-Atlantic (MAPRA) (MD, PA, NJ, DC, VA, WV)
   MINK (MO, IA, NE, KS)
   Alabama (ALASPR)
Up and Running Recruiter Networks
   North East (NEPRA)
   Canada (CASPR) Canadian Assoc. of Staff Physician
    Recruiters (
   Carolinas (CAPS) (
   Upper Midwest – UMPR (
   Southwest Physician Recruiters Association (SWPRA)
    (CA, NV, AZ, NM, UT, CO, HI) (
   AIR – Academic Inhouse Recruiters
   CHIRN – Children‟s Hospitals Inhouse Recruiters
Up and coming networks/groups
  Kentucky/Tennessee         GOT NEED?
 South Central (TX, 
   LA and OK)                 YOU WILL FIND
 Florida                      EVERYTHING YOU
 Arkansas                     NEED AT THE
 OTHER SPECIAL                WEBSITE – Click on
   INTEREST GROUPS             Regional Groups:
(e.g. rural recruitment)       Map, contacts, names,
                               links, events calendar

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