Business Professor Appointed to Chair

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					 Business Professor Appointed to Chair

                                  Office of Marketing & Public Relations

                                                               News Release

                   Business Professor Appointed to Endowed Chair at Madonna University

Providing an avenue for "academics and the applied field of business to meet" is the focus of Gary
Fischer, newly appointed to the William and Bridget Phillips Chair of Management and Professional
Leadership at Madonna University in Livonia. The appointment is effective for the 1999-2000 academic
year and is the first for the endowed chair.

The William and Bridget Phillips Chair of Management and Professional Leadership is provided by a
$500,000 endowment from William and Bridget Phillips of Northville. William Phillips, chairman of
Phillips Service Industries in Livonia, has been a Madonna University trustee since 1983 and is a past
board chairman. He and his wife, Bridget, have actively supported the university by participating in
many events, particularly the annual auction and car raffle which raise scholarship funds. The Phillips
have also provided family scholarship funds for Madonna University students. They also recently
pledged $350,000 for the Kresge Foundation Challenge Grant, which is being used for the renovation of
the university Residence Halls.

An assistant professor at Madonna’s School of Business, Fischer plans to create a business honors
program which would give undergraduate students an opportunity to work with small and medium size
businesses. He would also develop goals for specific business courses that tie to the students’ activities.

"Over the last 13 years that Gary has been teaching at Madonna, he has developed an interest in making
the curriculum stimulating and relevant to students," stated Dr. Stuart Arends, dean of the School of
Business at Madonna University.

 Left: Dr. Stuart Arends, dean, School of Business; and Gary Fischer, assistant professor, appointed to Phillips Chair of
                                        Management & Professional Leadership (1 of 2)8/11/2004 10:04:22 AM
 Business Professor Appointed to Chair

Students meeting certain criteria, such as a specific grade point average, will interact with local
businesses and report back to their classes.

"The activity may take the form of a mentoring relationship with the business owner, job shadowing, or
assisting in strategic planning and management," explained Fischer.

In teaching the capstone course for the business program, Business Policy, Fischer recently recruited
two small businesses to undergo a student inquiry. Students in the class recommended plans for a small
graphics art firm in Detroit and a boating retailer in Mount Clemens.

"The students were really enthusiastic about the projects. It was more meaningful to them than the usual
case studies of large corporations. In fact, the owner of the boating retailer approached us and asked if
the relationship could continue," commented Fischer.

These positive encounters led Fischer to consider formalizing the program for outstanding business
students. At the same time, the School of Business was reviewing candidates for the Phillips Chair of
Management and Professional Leadership."Gary’s project is a good match between the intent of the
chair position and the needs of the School of Business," explained Arends. The activities of the Phillips
Chair include teaching, released time to present special seminars in management and executive
leadership, and time to work with faculty and students in research and business partnership endeavors.

Arends and Fischer feel there will be many benefits to the honors program, which include recognizing
excellent students by giving them a real life business experience, providing resources to local businesses
which help them achieve their goals, and extending a broad field for research and publication to faculty.

"It’s really a win-win situation for our students, faculty and the business community," concluded Arends.

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