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AdMob Managing Director Thomas Schulz and Virgin Games Founder Ross Sleight Join Somo to Boost Management Team

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AdMob Managing Director Thomas Schulz and Virgin Games Founder Ross Sleight Join Somo to Boost Management Team Powered By Docstoc
					AdMob Managing Director Thomas Schulz and
Virgin Games Founder Ross Sleight Join Somo to
Boost Management Team
Mobile industry leaders join to drive rapid global expansion and demand for Somo products and services

May 19, 2011 05:45 AM Eastern Daylight Time 

LONDON--(EON: Enhanced Online News)--Somo (www.somoagency.com), the leading independent, European
mobile marketing agency, today announced the appointment of industry veterans Thomas Schulz and Ross Sleight as
part of its rapid expansion across the world. Thomas, formerly Managing Director EMEA at AdMob, joins as CEO
of Somo International, and will spearhead the company’s expansion in the US, Europe and Asia. He brings
unparalleled experience in launching international internet and mobile businesses. At AdMob, Thomas was
responsible for launching in 26 countries and built the EMEA revenue to become the contributor for AdMob. After
integrating AdMob into Google, Thomas decided to pursue his passion for launching new mobile marketing
businesses.

Ross, founder and pioneer of some of the most iconic digital companies since 1993, including Online Magic,
Agency.com, BMP interAction (merged to become TribalDDB.com), and Heresy, part of the Chime Group
dedicated to digital and direct marketing, and most recently co-founder of Virgin Games, joins as Somo’s Chief
Strategy Officer. Ross has over 16 years’ experience in digital, the last five of which have been focused on mobile
media. He has developed award-winning, business-changing, digital and mobile strategies for clients as diverse as
Associated Newspapers, Reuters, Universal Sci-Fi Channel, Sony, Speedo, Virgin, Sega, British Airways, No. 10
Downing Street and the DCMS.

Commenting on the new appointments, Nick Hynes, CEO of Somo, said: “We’re thrilled Thomas and Ross have
chosen to join us at Somo. As industry pioneers they bring years of experience to our team and will prove invaluable
in helping meet our clients needs’. Somo’s portfolio of leading brands requires top level advice on how and where to
invest in mobile. Thomas and Ross are ideally suited to work with both C level and senior management decision
makers to realise the full potential of this new mobile revolution.” 

ENDS

About Somo

Somo is the leading independent European mobile marketing agency, specialising in strategy, design and build of
mobile websites and applications, mobile advertising campaign planning and buying and campaign optimisation and
management. Somo was founded by pioneers of the mobile marketing industry Nick Hynes and Carl Uminski.

www.somoagency.com

Contacts
Somo
Hello@somoagency.com
Or
Speed Communications
Neil Robertson
+44 20 7842 3211
neil.robertson@speedcommunications.com

				
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