Orange Personal Communications Services Limited - Strategic SWOT Analysis Review by GlobalData

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									          Orange Personal Communications Services Limited - Strategic SWOT
                                Analysis Review
        Reference Code: GDTC215328SA                                                                                         Publication Date: NOV 2012

          St James Court, Great Park Road                    Phone             +44 87 3768888                   Revenue         45,300 (million EUR)
          Bradley Stoke, Bristol                             Fax                                                Net Profit      NA
          BS32 4QJ                                           Website           www.orange.co.uk                 Employees       172,000 (Estimated)
                                                                                                                                Technology              and
          United Kingdom                                     Exchange                                           Industry
                                                                                                                                Communications

       Company Overview
       Orange Personal Communications Services Limited (Orange), is a telecommunications company that provides communication
       services. The company provides mobile TV service and it is the first company of its kind to do so. It offers various services
       namely, broadband, mobile, entertainment services and fixed business services. The company provides solutions for getting
       mobile emails, contacts backup and social networking. Its joint venture with T- Mobile, which transformed as and entity called
       Everything Everywhere Limited, is one of the biggest communications company in the UK, which provides mobile phone services.
       The company performs its business activities in 220 countries worldwide.
       Key Executives                                                             SWOT Analysis
                     Name                                Title                     Orange Personal Communications Services Limited, SWOT
         Vincent Brunet                    Vice President, Mobile                  Analysis
                                           Broadband and Marketing                 Strengths                            Weaknesses
        Source: Company Website, Primary and Secondary Research,
        GlobalData                                                                 Dominant Market Position             Declining Broadband
                                                                                                                        Subscribers
                                                                                   Strong Coverage Network
        Key Competitors
         Sky Broadband SA
                                                                                   Opportunities                        Threats
         Hutchison 3G UK Limited
         BT Group plc                                                              Strategic Initiatives                Highly Competitive Market

         Vodafone Group PLC                                                        Growth in Telecommunications Global Economic Scenario
        Telefonica O2 UK Limited                                                   Services
        Source: Company Website, Primary and Secondary Research,
        GlobalData
                                                                                  Source: Company Website, Primary and Secondary Research, GlobalData




Orange Personal Communications Services Limited - Strategic                                                                   Reference Code: GDTC215328SA
SWOT Analysis Review
Source : www.globalcompanyintelligence.com                                                                                                                    Page 1
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       Table of Contents
       Table of Contents ............................................................................................................................................................................... 2
          List of Tables .................................................................................................................................................................................. 3
       Section 1 - About the Company.......................................................................................................................................................... 4
       Orange Personal Communications Services Limited - Key Facts ...................................................................................................... 4
       Orange Personal Communications Services Limited - Key Employees ............................................................................................. 5
       Orange Personal Communications Services Limited - Major Products and Services......................................................................... 6
       Orange Personal Communications Services Limited - History ........................................................................................................... 7
       Orange Personal Communications Services Limited - Locations And Subsidiaries ......................................................................... 12
          Head Office ................................................................................................................................................................................... 12
          Other Locations & Subsidiaries ..................................................................................................................................................... 12
          Joint Venture................................................................................................................................................................................. 12
       Section 2 – Company Analysis ......................................................................................................................................................... 13
       Orange Personal Communications Services Limited - Business Description ................................................................................... 13
       Orange Personal Communications Services Limited - SWOT Analysis ........................................................................................... 14
          SWOT Analysis - Overview........................................................................................................................................................... 14
          Orange Personal Communications Services Limited - Strengths ................................................................................................. 14
             Strength - Dominant Market Position......................................................................................................................................... 14
             Strength - Strong Coverage Network ........................................................................................................................................ 14
             Strength - Industry Recognitions ............................................................................................................................................... 14
          Orange Personal Communications Services Limited - Weaknesses ............................................................................................ 14
             Weakness - Declining Broadband Subscribers ......................................................................................................................... 14
          Orange Personal Communications Services Limited - Opportunities ........................................................................................... 15
             Opportunity - Strategic Initiatives .............................................................................................................................................. 15
             Opportunity - Growth in Telecommunications Services ............................................................................................................. 15
             Opportunity - Mobile Data Growth ............................................................................................................................................. 15
          Orange Personal Communications Services Limited - Threats..................................................................................................... 15
             Threat - Highly Competitive Market ........................................................................................................................................... 15
             Threat - Global Economic Scenario........................................................................................................................................... 15
             Threat - Rapid Technological Changes ..................................................................................................................................... 16
       Orange Personal Communications Services Limited - Key Competitors .......................................................................................... 17
       Section 3 – Appendix ....................................................................................................................................................................... 18
          Methodology ................................................................................................................................................................................. 18
          About GlobalData ......................................................................................................................................................................... 18
          Contact Us .................................................................................................................................................................................... 18
          Disclaimer ..................................................................................................................................................................................... 18




Orange Personal Communications Services Limited - Strategic                                                                                                    Reference Code: GDTC215328SA
SWOT Analysis Review
Source : www.globalcompanyintelligence.com                                                                                                                                           
								
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