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Atrium Medical Corporation - Strategic SWOT Analysis Review

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Atrium Medical Corporation (Atrium Medical) is a medical device company. It undertakes manufacturing, development, marketing and selling of devices for interventional cardiology, biosurgery, thoracic drainage, interventional procedures and vascular surgery. The company specializes in balloon expandable covered stents, local drug delivery, soft tissue and hernia repair, chest drainage devices, and vascular graft technologies. The company offers its products to hospitals, clinics, surgery centers, nursing homes, long-term care facilities, home healthcare and retail healthcare. Its products are manufactured and distributed in more than 60 countries across the world.

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									                  Atrium Medical Corporation - Strategic SWOT Analysis Review
        Reference Code: GDME1257SA                                                                                           Publication Date: JAN 2013

          5 Wentworth Drive                                  Phone             +1 603 8801433                   Revenue         200 (million USD)
          Hudson, NH                                         Fax               +1 603 8804545                   Net Profit      NA
          03051                                              Website           www.atriummed.com                Employees       700 (Estimated)
          United States                                      Exchange                                           Industry        Medical Equipment

       Company Overview
       Atrium Medical Corporation (Atrium Medical) is a medical device company. It undertakes manufacturing, development, marketing
       and selling of devices for interventional cardiology, biosurgery, thoracic drainage, interventional procedures and vascular surgery.
       The company specializes in balloon expandable covered stents, local drug delivery, soft tissue and hernia repair, chest drainage
       devices, and vascular graft technologies. The company offers its products to hospitals, clinics, surgery centers, nursing homes,
       long-term care facilities, home healthcare and retail healthcare. Its products are manufactured and distributed in more than 60
       countries across the world.
       Key Executives                                                             SWOT Analysis
                      Name                               Title                     Atrium Medical Corporation, SWOT Analysis
         Steve Herweck                     Chairman                                Strengths                            Weaknesses
         Trevor Carlton                    President
                                                                                                                        Lack of Geographical
         Jeff McGill                       Vice President, Marketing               Diversified Product Portfolio
                                                                                                                        Diversification
                                           and             Corporate               Synergy through Getinge AB
                                           Communications                                                               Patent Infringement Lawsuit
         Ted Karwoski                      Chief Operating Officer
         Steve Vail                        Senior Vice President                   Opportunities                        Threats
        Source: Company Website, Primary and Secondary Research,
        GlobalData                                                                 Product Development Efforts          Competitive Landscape

                                                                                   Industry Recognition                 Stringent Government
        Key Competitors                                                                                                 Regulations
         St. Jude Medical, Inc.
         Abbott Vascular Inc.                                                     Source: Company Website, Primary and Secondary Research, GlobalData

         C. R. Bard, Inc.
         Cordis Corporation
        Boston Scientific Corporation
        Source: Company Website, Primary and Secondary Research,
        GlobalData


       Recent Developments

       Dec 06, 2012                  Atrium Receives Merrimack Planning Board Approval For Additional Space At New Headquarters
       Nov 01, 2012                  Hospitals, Healthcare Providers To Benefit From New Premier Agreements For Thrombectomy Products
       Apr 26, 2012                  Atrium Plans To Move Headquarters To Larger Merrimack, NH Facility
       Mar 12, 2012                  Hospitals, Healthcare Providers To Benefit From New Premier Agreement For Chest Drainage Products
       Source: Annual Report, Company Website, Primary and Secondary Research, GlobalData




Atrium Medical Corporation - Strategic SWOT Analysis Review                                                                      Reference Code: GDME1257SA
Source : www.globalcompanyintelligence.com                                                                                                              Page 1
© GlobalData. This report is a licensed product and is not to be copied, reproduced, shared or resold in any form
       Table of Contents
       Table of Contents ............................................................................................................................................................................... 2
          List of Tables .................................................................................................................................................................................. 3
          List of Figures ................................................................................................................................................................................. 3
       Section 1 - About the Company.......................................................................................................................................................... 4
       Atrium Medical Corporation - Key Facts ............................................................................................................................................. 4
       Atrium Medical Corporation - Key Employees .................................................................................................................................... 5
       Atrium Medical Corporation - Major Products and Services ............................................................................................................... 6
       Atrium Medical Corporation - Medical Equipment Pipeline Products Data ......................................................................................... 8
          Atrium Medical Corporation Pipeline Products by Equipment Type ................................................................................................ 8
          Atrium Medical Corporation Pipeline Products by Development Stage......................................................................................... 10
       Atrium Medical Corporation - History ................................................................................................................................................ 12
       Atrium Medical Corporation - Company Statement .......................................................................................................................... 14
       Atrium Medical Corporation - Locations And Subsidiaries ................................................................................................................ 15
          Head Office ................................................................................................................................................................................... 15
          Other Locations & Subsidiaries ..................................................................................................................................................... 15
       Section 2 – Company Analysis ......................................................................................................................................................... 16
       Atrium Medical Corporation - Business Description ......................................................................................................................... 16
       Atrium Medical Corporation - SWOT Analysis .................................................................................................................................. 17
          SWOT Analysis - Overview........................................................................................................................................................... 17
          Atrium Medical Corporation - Strengths ........................................................................................................................................ 17
             Strength - Diversified Product Portfolio ..................................................................................................................................... 17
             Strength - Synergy through Getinge AB .................................................................................................................................... 17
             Strength - Commitment to Quality ............................................................................................................................................. 17
          Atrium Medical Corporation - Weaknesses ................................................................................................................................... 18
             Weakness - Lack of Geographical Diversification ..................................................................................................................... 18
             Weakness - Patent Infringement Lawsuit .................................................................................................................................. 18
          Atrium Medical Corporation - Opportunities .................................................................................................................................. 18
             Opportunity - Product Development Efforts ............................................................................................................................... 18
             Opportunity - Industry Recognition ............................................................................................................................................ 19
             Opportunity - Growing Interventional Cardiology Market ........................................................................................................... 19
          Atrium Medical Corporation - Threats ........................................................................................................................................... 19
             Threat - Competitive Landscape .............................................................
								
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