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Case study by wanghonghx

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									  Case study

 Danail Yordanov
 Marina Uzunova
 Valya Anpilogova
Vladimira Angelova
Increase in MAC sales
DESIGNED BY APPLE IN CALIFORNIA
Benefits and limitations of licensing
Reasons for long term success
                                              DESIGNED BY APPLE IN CALIFORNIA
NEW SELF-CHARGING BATTERY SYSTEM TECHNOLOGY
                                                  DESIGNED BY APPLE IN CALIFORNIA
NEW THERMOELECTRIC AND BIO-BASED COOLING SYSTEM
iPad – LCD MULTI-ANGLE SCREEN




                                DESIGNED BY APPLE IN CALIFORNIA
iPad – VIRTUAL KEYBOARD




                          DESIGNED BY APPLE IN CALIFORNIA
iPad – MAPS




              DESIGNED BY APPLE IN CALIFORNIA
iPad – eBOOKS




                DESIGNED BY APPLE IN CALIFORNIA
iPad – GAMING EXPERIENCE




                           DESIGNED BY APPLE IN CALIFORNIA
                                  AUGMENTED REALITY REVOLUTION




DESIGNED BY APPLE IN CALIFORNIA
AUGMENTED REALITY REVOLUTION




                               DESIGNED BY APPLE IN CALIFORNIA
PICO PROJECTOR
BMW strategy , Can it be adopted ?
The introduction of Iphone

								
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