Fall Mtg prelim 2010.pmd

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Invitation from the Chairs                                 Target Audience
                 We are pleased to invite you to           The Fall Meeting of the AAFPRS Foundation is offered for
                 attend the "AAFPRS University."           continuing medical education of medical students, residents,
                 Because Boston is the location of         fellows, and practicing physicians (MDs and DOs) in the field of
                 many prestigious institutions for           facial plastic and reconstructive surgery. The program is for
                 higher learning, we thought it would         physicians with all levels of experience and covers aesthetic,
                 be appropriate to have a university            reconstructive, and congenital issues relevant to this
                 theme for our Academy meeting.                   specialty.
                     You will notice that we have created a
                 university logo, designed by Donn R.                   Learning Objectives
                 Chatham, MD. The logo contains the
                                                                          The AAFPRS Foundation and CME Committee
                 AAFPRS logo, a tree and a key symbolizing
                                                                             work to formulate a program that is contempo-
                 knowledge, a crossed scalpel and paintbrush
                                                                             rary, unbiased, and relevant. At the conclusion
                 symbolizing the artistry of surgery and eruditio
                                                                                  of the meeting, participants should be able
                 saculorum (lifelong learning). (There will be a pop quiz
                                                                                      to:
                 on this, so be sure to remember your Latin!)
                                                                                      W Better understand rhinoplasty
                 You will notice we have a completely new format featuring
                                                                                          surgery from patient assessment to
many new speakers, exciting new topics, and stimulating debates. Your
                                                                                          dealing with complicated revisions.
course manual contains the program schedule as well as course descriptions
                                                                                        W Understand the risks, benefits and
for instruction classes given in the Schools of Rhinoplasty, Aging Face,
                                                                                        nuances of the closed and open
Minimally Invasive Treatments, Basic Science, Business/Computer Science
                                                                                       approaches to rhinoplasty.
and Trauma/Reconstruction. The courses are numbered similar to
                                                                                    W Have a better working knowledge of
college courses, with more basic courses in the 100s and more
                                                                                      procedures used to treat the aging
advanced courses numbered in the 200s. Of course, feel free
                                                                                face from patient assessment to postopera-
to attend any level of course you prefer.
                                                                        tive management, as well as be familiar with the
     Our speakers represent a variety of medical
                                                                many surgical approaches that can be used safely and
and surgical specialties, both nationally and
                                                           effectively for these procedures.
internationally. This year, the program will
                                                                      W Have an improved understanding of blepharoplasty
highlight issues in safety and ethics. You won't
                                                           surgery including patient assessment, intraoperative tech-
want to miss the presentations by our keynote
                                                             niques, postoperative management and the avoidance of
speakers. Mr. Juan Enriquez is a Harvard-
                                                               complications.
educated best-selling author and businessman,
                                                                W Have an increased awareness of the safety issues
who is recognized as one of the world's leading
                                                                  involved in the practice of facial plastic surgery.
authorities on the impact of the life sciences on the
                                                                   W Increase their knowledge about practice management
economy. Edward Halperin, MD, Dean of the
                                                                  in facial plastic surgery.
University of Louisville School of Medicine, will
                                                               W Become aware of the new technologies being developed and
discuss the history and ethics of the Flexner
                                                           their potential use in facial plastic surgery.
Report. The Flexner Report was written
                                                           W Increase awareness and skill with minimally invasive
in 1910 by Abraham Flexner and standard-
                                                           technologies including fillers, neurotoxins, fat transfer and
ized the core curriculum for medical school
                                                           laser treatments.
training. (This might also show up on a pop
                                                           W Better understand the facial reconstruction options after
quiz!) We will also hear from John " Mac"
                                                           trauma, neoplasm resection, for congenital anomalies.
Hodges, MD, who will inspire us with his stories
on his many humanitarian trips with our
very own FACE TO FACE program.
   You should consider bringing your                              Accreditation and Credit Designation
staff with you this year. We have                            The Educational and Research Foundation for the American
worked closely with the Organization                       Academy of Facial Plastic and Reconstructive Surgery
of Facial Plastic Surgery Assistants                       (AAFPRS Foundation) is accredited by the Accreditation
(OFPSA) to provide your staff with a                       Council for Continuing Medical Education (ACCME) to sponsor
program that is of highest quality. Also,                  continuing medical education for physicians.
don't miss the Pep Rally on Thursday                            The AAFPRS Foundation designates this educational
afternoon--it will be filled with fun surprises.           activity for a maximum of 28.25 AMA PRA Category 1
   We hope you enjoy this new format and                   CreditTM. Physicians should only claim credit commensurate
find the meeting filled with fabulous learning                                        with the extent of their participation in
opportunities for you and your staff.                                                 the activity. (CME credit hours are
                                                                                      based on the preliminary program and
Your chairs,                                                                          are subject to change.)
Edwin F. Williams, III, MD
Theda C. Kontis, MD




                                                                                                                           3 3
Invited Guest Speakers
                    This year’s John Conley                                         John “Mac” Hodges, MD is this
                    Lectureship will be given by                                    year’s Gene Tardy Scholar. Over
                    Juan Enriquez, managing                                         the past several years, Dr. Hodges
                    director, Excel Venture Manage-                                 has traveled the globe on behalf of
                    ment and founding director,                                     the AAFPRS FACE TO FACE
                    Harvard Business School’s Life                                  program. Dr. Hodges has been a
                    Science Project.                                                part of these humanitarian
                        Mr. Enriquez, author, businessman,                          missions which deliver health care
                    and academic, is one of the world’s fore-                       to third world countries. His compas-
most authorities on emerging (and disruptive) medical                      sion for others and his love of teaching have
technologies—how extraordinary advances in life sciences are               driven him to undertake these challenges-
changing the way we live and do business. He is the author of the          whether it be operating on cleft lip and
global bestseller, As the Future Catches You—an analysis of the                palates of children in the Philippines, or
impact of genomics on business and society; and The Untied                        teaching young doctors the art of facial
States of America, which explores why, as technology advances,                      plastic surgery in Vietnam or China.
some countries are successful while others disappear. Energetic                      Dr. Hodges' unselfish nature and
and articulate, Mr. Enriquez will provide invaluable insight into                     willingness to make a difference
which advances in the life sciences will matter to your firm and                      have impacted many lives for the
industry—and why—and how to turn the life science revolution to                      better.
your advantage.

                    This year’s Jack Anderson Lectureship                       Each year, the Women in Facial Plastic
                    will be given by Edward C.                                  Surgery, invite a speaker to address the
                    Halperin, MD, MA, Dean of                                   female members of our Academy. This
                    the University of Louisville                                year’s invited speaker is Judith V.
                    School of Medicine. He received                             Jordan, PhD, Director of the Jean
                    a B.S. in Economics from The                                Baker Miller Training Institute. In
                    Wharton School of the                                       addition to her position at Wellesley
                    University of Pennsylvania, his                             Centers for Women (WCW), Dr. Jordan
                    medical degree from the School                              is an assistant professor of psychiatry at
of Medicine of Yale University, and his masters                                 Harvard Medical School. After graduat-
in Liberal Studies from The Graduate School of Duke         ing phi beta kappa and magna cum laude from Brown
University. After an internship in internal medicine        University, she earned her PhD in clinical psychology at
at Stanford University Medical Center, Dr.                  Harvard University where she received commendation for
Halperin was a resident and chief resident in               outstanding academic performance. She was the director of
radiation oncology at the Massachusetts                     psychology training as well as the director of the Women's
General Hospital/Harvard Medical                            Studies program at McLean Hospital. For the past 20 years
School. From 1983 to 2006 he was on                         she has worked with her colleagues, the late Jean Baker
the faculty at Duke University where he                     Miller, the late Irene Stiver, and Jan Surrey on the develop-
served at L.R. Prosnitz Professor and Chairman              ment of what has come to be known as the relational-
of the Department of Radiation Oncology                     cultural model of women's development. Dr. Jordan co-
and R.J. Reynolds Professor of Medical                      authored the book Women's Growth in Connection and
Education and Vice Dean of the School                       edited Women's Growth in Diversity and The Complexity of
of Medicine. Since 2006 Dr. Halperin                        Connection.
has been the Dean of the School of                               Dr. Jordan has a passion for and strong sense of mission
Medicine of the University of Louisville                    about the work she does at WCW. She strongly believes the
and Ford Foundation of Medical                              existing structures of psychology characterized by a sepa-
Education and Professor of Radiation                        rate-self model of development are destructive to women and
Oncology, Pediatrics, and History.                          to the fabric of community for all people. By carefully
     Dr. Halperin is the author/editor of                   studying women's lives and women's struggles, she hopes to
five editions of Pediatric Radiation                        help create new models of human development which might
Oncology and of the 4th and 5th editions                    transform some of the current distorting impact of competi-
of Principles and Practice of Radiation                     tion, hyper-individualism, racism, sexism, heterosexism,
Oncology. He has published over 190                         and classism.
articles in the peer-reviewed literature in                      While most of her early work arose in the context of the
the fields of the causes, prevention, and                   practice of psychotherapy, increasingly she is applying this
treatment of childhood cancer, radiation-                   work to organizations and to making social change. This
induced immunosuppression, and the history of               work gives her hope and purpose.
racial and religious discrimination in medicine,
medical education, and medical ethics.


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                                         Schedule-at-a-Glance

Wednesday, September 22, 2010                          Saturday, September 25, 2010

6:30am-3:00pm Committee Meetings                       6:30am-6:00pm    Registration
2:00pm-7:00pm Registration
3:00pm-10:00pm AAFPRS Board Meetings                   6:30am-7:30am Breakfast Sessions
                                                       7:30am-10:30am Panels, Debates, Free Paper Sessions
                                                       8:30am-9:45am Incoming President's Address
Thursday, September 23, 2010                                          Business Meeting and Elections

6:30am-6:00pm   Registration                           9:30am-4:00pm    Exhibition

7:00am-6:00pm Panels, Debates, Free Paper Sessions     10:30am-12:30pm Instruction Courses Session 5-6
11:30am-12:15pm John Conley Lectureship
                                                       12:30pm-1:30pm Lunch in the Exhibit Hall
9:30am-4:30pm Exhibition                               Noon-1:00pm    Academic Practice Luncheon
12:15pm-1:45pm Lunch in the Exhibit Hall
12:15pm-1:45pm Women in Facial Plastic Surgery         1:00pm-3:00pm    Hair Transplantation Workshop
               Luncheon                                1:15pm-6:00pm    Essentials in Facial Plastic Surgery
                                                       1:15pm-4:15pm    Injectable Fillers Workshop
1:45pm-2:15pm   Gene Tardy Scholar                     1:30pm-6:00pm    Instruction Courses Session 7-10
3:00pm-3:15pm   President's Address
3:15pm-3:30pm   Pep Rally                              4:30pm-7:00pm    ABFPRS Board Meeting

6:00pm-7:30pm   Welcome Reception                      6:00pm-7:00pm    Residents Reception following the
                                                                        Essentials Course
7:30pm-9:00pm   Dinner/Lecture (TBD)
                (non-CME)                              8:00pm-11:00pm IFFPSS Board Dinner

8:00pm-10:30pm Past Presidents’ Dinner
               (Off-site)                              Sunday, September 26, 2010

                                                       Bridge-Day
Friday, September 24, 2010                             7:30am-10:00am Registration

6:30am-6:00pm   Registration                           8:00am-10:00am Advances in Microvascular
                                                                      Reconstruction
6:30am-7:30am   Breakfast Sessions                     8:00am-10:00am Fat Grafting Workshop
7:30am-3:00pm   Panels, Debates, Free Paper Sessions
                                                       10:00am          Meeting Adjourned
9:30am-4:30pm   Exhibition

10:45am-11:15am ABFPRS Awards
11:15am-Noon    Jack Anderson Lectureship

Noon-1:00pm     Lunch in the Exhibit Hall
Noon-1:00pm     Fellowship Directors Luncheon

2:00pm-5:00pm   Laser Workshop
3:00pm-5:50pm   Instruction Courses Sessions 1-4

6:00pm-11:00pm Founder’s Club Dinner
               (Off-site)

                                                                                                               5 5
Thursday, September 23, 2010
Thursday,
7:00am-7:15am    Orientation and Opening Ceremony             6:00pm-7:30pm     Welcome Reception in the Exhibit Hall

7:15am-8:45am    The Great Aging Face Debate                  7:30pm-9:00pm     Dinner/Lecture (TBD)
                 Moderator: Peter A. Hilger, MD                                 (non-CME)
                 (see side bar)

8:45am-8:55am    Free Paper Presentation: Laser Facial
                 Nerve Welding in a Rabbit Model
                 Jason Bloom, MD                               The Great Aging Face Debate
                                                               Thursday, 7:15am-8:45am
8:55am-9:05am    The Importance of AAO-HNS
                 Involvement for the Facial Plastic Surgeon    The MACS Lift - Straightforward Effective Rejuvenation
                 J. Regan Thomas, MD                           Philip J. Miller, MD
                                                               vs.
9:05am-9:20am    AAFPRS Grants and Awards
                                                               Multiplane Facelift - More Options for Better Results
                 (Generously underwritten by PCA Skin)
                                                               Shan R. Baker, MD
9:20am-9:30am    What You Need to Know About
                 Maintenance of Certification (MOC)            Laser Assisted Neck Lift - High Tech Tightening
                 John S. Rhee, MD                              Richard D. Gentile, MD
                                                               vs.
9:30am-9:40am    Clinical Consensus Statement on Nasal         Liposuction Corset Platysmaplasty Neck Lift
                 Valve Compromise                              Jonathan M. Sykes, MD
                 John S. Rhee, MD
                                                               Alloplasts - Predictable, Persisting MidFace Correction
9:40am-10:00am Break in the Exhibit Hall
                                                               William J. Binder, MD
10:00am-11:30am Midface Panel: Contemporary                    vs.
                Management of the Midface                      Fat Grafting for Precise Midface Rejuvenation:
                Moderator: Edwin F. Williams, III, MD          Works for Me
                Panelists: Shan R. Baker, MD; Wayne            Mark J. Glasgold, MD
                F. Larrabee, Jr., MD; Mark J.
                Glasgold, MD; and Anthony P.                   Full Spectrum Laser Resurfacing
                Sclafani, MD                                   Russell W.H. Kridel, MD
                                                               vs.
11:30am-12:15pm John Conley Lectureship
                “Life Sciences, Technology and                 Chemical Peeling and Dermabrasion: Time-Tested Skin
                the Future Global Economy”                     Rejuvenation
                Mr. Juan Enriquez                              E. Gaylon McCollough, MD

12:15pm-1:45pm Lunch in the Exhibit Hall

12:15pm-1:45pm Women in Facial Plastic Surgery
               Luncheon: “The Power of Connection--
                                                               The Great Rhinoplasty Debate
               New Models of Growth and Leadership”            Thursday, 4:15pm-5:45pm
               Judith V. Jordan, PhD
                                                               Rhinoplasty Approaches: Open vs. Closed; Tip Lobule:
1:45pm-2:15pm    Gene Tardy Scholar                            Dividing vs. Preserving
                 “Around the World with FACE TO                Peter A. Adamson, MD vs. Pietro Palma, MD
                 FACE”
                 John "Mac" Hodges, MD
                                                               Grafts for the Nasal Valves: Spreaders vs. Battens;
                 FACE TO FACE Video Presentation
                                                               Osteotomies: Intranasal vs. Percutaneous
                 Jose Garcia
                                                               Ira D. Papel, MD vs. Jonathan M. Sykes, MD
2:15pm-3:00pm    Cleft Panel: What's New with Clefts
                 Moderator: Jonathan M. Sykes, MD              Augmentation Rhinoplasty: Alloplasts vs. Autografts;
                 Panelists: Manoj Abraham, MD;                 Cartilage Grafting: Minimalist vs. Maximalist
                 Tom D. Wang, MD; Scott A. Tatum, MD           Bahman Guyuron, MD vs. Dean M. Toriumi, MD

3:00pm-3:15pm    President's Address
                 Daniel E. Rousso, MD

3:15pm-3:30pm    Pep Rally

3:30pm-4:15pm    Break in the Exhibit Hall

4:15pm-5:45pm    The Great Rhinoplasty Debate
                 Moderator: Minas Constantinides, MD
                 (see side bar)
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Friday, September 24, 2010
Friday,
6:30am-7:30am    Breakfast Sessions                         Noon-1:00pm     Lunch in the Exhibit Hall
                 (Five sessions running concurrently,                       Academic Practice Luncheon
                 see page13 for descriptions)                               Fellowship Directors Luncheon
                 PR Seminar: Coffee Talk: How to            1:00pm-1:50pm   Instruction Courses Session 1
                 Create a Media Buzz Around Your
                 Practice                                    RHINO 101      Basic Techniques in Rhinoplasty
                 Green Room PR                                               Professor: J. Regan Thomas, MD
                 Optimizing Results in Facial                RHINO 201      Open Rhinoplasty: Challenging Cases
                 Reconstruction                                              Professors: Peter A. Adamson, MD;
                 Yadro Ducic, MD                                             Minas Constantinides, MD

                 The Future of the Aesthetic Industry           AF 103      Comprehensive Periorbital Rejuvenation
                 Daniel Cassuto, MD, Professor of Plastic                    Professors: Ira D. Papel, MD; Theda C.
                 Surgery, University of Catania, Italy                       Kontis, MD; Elba Pacheco, MD;
                                                                             Lisa S. Bunin, MD
                 Developing a Facial Plastic Surgery
                 Practice in an Academic Department             AF 110      Midface Rejuvenation
                 J. Regan Thomas, MD                                         Professor: Edwin F. Williams, III, MD

                 Investment Outlook and Insights                AF 180      Facelift; Tailoring the Technique to the
                 Vicary M. Graham, Regional President,                      Patient's Aging State; from Mini-lifting to
                 BNY Mellon Wealth Management                               Extensive Rejuvenation
                                                                             Professors: Phillip R. Langsdon, MD;
7:30am-8:45am    Rhinoplasty Panel: Many Ways to                             E. Gaylon McCollough, MD
                 Skin a Cat: Comparison of External
                 and Endonasal Approaches to Common             MI 101      Botulinum Toxin and Injectable Fillers for
                 Rhinoplasty Problems by Four Master                        Facial Aesthetics
                 Surgeons                                                    Professors: Andrew Blitzer, MD; William
                 Moderator: David W. Kim, MD                                 J. Binder, MD
                 Panelists: Jack P. Gunter, MD; Mark
                 Constantian, MD; Norman J. Pastorek,          BUS 103      Five Must Haves for a Successful
                 MD; and Dean M. Toriumi, MD                                Aesthetic Practice
                                                                             Professor: Catherine Maley, MBA
8:45am-9:15am    Issues in Patient Safety
                 Greg Meyer, MD, Senior VP, Center             SCI 104      How to Use Evidence-Based Practices in
                 for Quality and Safety, Massachusetts                      Facial Plastic Surgery
                 General Hospital                                            Professors: Paul L. Leong, MD;
                                                                             Sam P. Most, MD
9:15am-9:45am    What Every Facial Plastic Surgeon
                 Should Know about MRSA                      RECON 210      Advances in Orbital Trauma Surgery:
                 Marlene Durand, MD, Infectious                             Transorbital Endoscopy and Computer-
                 Disease, Massachusetts General                             Aided Reconstruction
                 Hospital                                                    Professors: Kris S. Moe, MD; Chris
                                                                             Bergeron, MD; Holger G. Gassner, MD
9:45am-9:55am    Injectable Safety Coalition Update
                 Ira D. Papel, MD                           2:00pm-5:00pm   Laser Workshop
                                                                            (see page 8 for schedule)
9:55am-10:00am Free Paper Presentation: Bone Morpho-
               genetic Protein-2 and Osteoactivin           2:00pm-5:00pm   Practice Financial Management for
               Administration by Bolus and                                  Facial Plastic Surgeons
               Continuous Release: Results on                               (see page 8 for description)
               Mesenchymal Cell Differentiation                             Karen Zupko
               Oneida Arosarena, MD
                                                            2:00pm-3:00pm   Instruction Courses Session 2
10:00am-10:45am Break in the Exhibit Hall
                                                               BUS 102      Facial Plastic Surgeons as Leaders
10:45am-11:15am ABFPRS Awards                                               Professor: Jake Laban

11:15am-Noon     Jack Anderson Lectureship                                  Free Paper Sessions
                 “Historical and Ethical Problems Posed
                 by the 100th Anniversary of the            3:00pm-4:00pm   Break in the Exhibit Hall
                 Flexner Report”
                 Edward C. Halperin, MD, MA, FACR
                                                                                                                     7
Friday, September 24, 2010
Friday,
4:00pm-4:50pm   Instruction Courses Session 3                   BUS 104        Seven-Step Marketing Plan: The Unique
                                                                               Needs of Facial Plastic Surgeons
    RHINO 102   Success Through Preparation in                                  Professors: Candace Crowe; Linda Murray
                Rhinoplasty
                 Professor: Michael S. Godin, MD                 SCI 107       Scar Treatment and Prevention
    RHINO 202   Revision Rhinoplasty Pearls                                     Professors: Andrew Winkler;
                 Professor: Russell W.H. Kridel, MD                             Paul L. Leong, MD

       AF 101   Surgical Anatomy: Keys to Improving          RECON 103         How to Use a Creative, Problem-based
                Your Facelift Results                                          Approach to Moh’s Defects
                 Professor: Holger G. Gassner, MD;                              Professor: Grant S. Hamilton, MD
                 Kris S. Moe, MD

       AF 140   Unraveling the Mystery of the Aging Neck
                 Professor: Fred G. Fedok, MD                Laser Workshop
                                                             Friday, 2:00pm-5:00pm
       MI 200   Off-label Applications of Liquid             2:00pm Fractional Lasers - Paul J. Carniol, MD
                Injectable Silicone (LIS)                    2:15pm Combining Fractional and Erbium Resurfacing
                 Professor: Eric M. Joseph, MD
                                                                    Lasers - Harry Mittelman, MD
                                                             2:30pm Multi-laser Approach to Skin Rejuvenation
      BUS 130   Speaking to Capture Consumers:
                Tips for Turning "Doc Speak" into Lay               Richard D. Gentile, MD
                Language                                     2:45pm Fractionated Laser Treatment of Acne Scars
                 Professors: Wendy Lewis;                           Michael A. Persky, MD
                 Steven J. Pearlman, MD                      3:00pm Combining Facial and Cervical Resurfacing
                                                                    with Rhytidectomy - J. Kevin Duplechain, MD
      SCI 200   Highlights of ABFPRS Item Writing            3:15pm Laser Treatment of Patients with Darker Skin
                (Attendance restricted to ABFPRS                    Khalil Khatri, MD
                Written Exam Development Committee           3:30pm Laser Treatment of Vascular Lesions and Skin
                members )                                           Cancer - Zeina Tannous, MD
                 Professors: Theda C. Kontis, MD;            3:45pm Evaluation of Laser Lipolysis and Transmis-
                 Elizabeth R. Price
                                                                    sion of Laser Energy - Jeffrey H. Spiegel, MD
    RECON 101   Aesthetic Otoplasty                          4:00pm Technique for Safe Laser Lipolysis in the Face
                 Professor: Shan R. Baker, MD                       and Neck - J. David Holcomb, MD
                                                             4:15pm Noninvasive Fat Removal - Matthew Avram, MD
    RECON 150   Secondary Cleft Lip and Nasal Repair:        4:30pm Everything you Always Wanted to Know About
                Strategies for Addressing Common                    Preventing and Managing Laser Complications
                Deformities                                         Part I - Ranella Hirsch, MD
                 Professors: Travis T. Tollefson, MD;        4:45pm Everything you Always Wanted to Know About
                 Jonathan M. Sykes, MD                              Preventing and Managing Laser Complications
                                                                    Part II - Lisa D. Grunebaum, MD
5:00pm-5:50pm   Instruction Courses Session 4                (Generously underwritten by Deka, Lumenis, Syneron
                                                             and Candela.)
    RHINO 104   De-mystifying Nasal Osteotomies
                in Rhinoplasty
                 Professor: C. Spencer Cochran, MD          Practice Financial Management for
    RHINO 110   Structural Endonasal Rhinoplasty            Facial Plastic Surgeons
                 Professor: Edwin F. Williams, III, MD      Friday, 2:00pm-5:00pm
                                                            Karen Zupko, President, KarenZupko & Associates, Inc.
    RHINO 203   Mastery of the Nasal Tip                    Designed for facial plastic surgeons who want to lower
                 Professors: Patrick J. Byrne, MD; Ira D.   overhead, improve cash flow, understand and implement
                 Papel, MD; David W. Kim, MD                audit controls and boost their aesthetic income.
                                                            Learning Objectives:
      AF 202    How I Changed My Facelift Technique and
                                                            By attending this course you will know how to:
                Why
                 Professors: Stephen W. Perkins, MD;        • Improve the Income and Expense Statement so it is
                 Vito C. Quatela, MD                        more useful.
                                                            • Create a practice Financial X-ray Report (FXR)™ with
       AF 210   Ethnic Blepharoplasty                       key benchmark data.
                 Professor: Ioannis P. Glavas, MD           • Evaluate financial policies for aesthetic patients, includ-
                                                            ing charging for consults, quotations, surgical scheduling
       AF 220   Laser Facelifts: A New Paradigm in          deposits, timing of balance collections, discounting,
                Facelift Surgery                            revisions, etc.
                 Professor: Patrick G. McMenamin, MD        • Monitor financial controls that eliminate theft and
                                                            “creative bookkeeping.”
8
Saturday, September 25, 2010
     day,
Saturday
6:30am-7:30am   Breakfast Sessions                           BUS 107      Internet Marketing, Social Networking,
                (Five sessions running concurrently,                      and Converting Patients Online
                see page 13 for descriptions)                              Professor: Robert Baxter

                Injectable Poly L- Lactic Acid                 SCI 101    Archives of Facial Plastic Surgery: The
                Rebecca Fitzgerald, MD                                    Second Decade and Beyond
                                                                           Professors: John S. Rhee, MD;
                Advanced Concepts and Surgical                             Wayne F. Larrabee, Jr., MD
                Management of Hemangiomas
                Marcelo L. Hochman, MD and                 RECON 200      Microtia Reconstruction: a Multicenter
                Edwin F. Williams, III, MD                                Perspective on Current Options for
                                                                          Comprehensive Management
                Ten Tools to be a Successful Surgeon                       Professors: Travis T. Tollefson, MD;
                Peter A. Adamson, MD                                       Anthony E. Brissett, MD; Kofi D.
                                                                           Boahene, MD; Craig S. Murakami, MD;
                Contemporary Treatment of Facial                           Jeffrey Vrabec, MD; Tom D. Wang, MD
                Nerve Weakness
                Tessa A. Hadlock, MD                      11:30am-12:20pm Instruction Courses Session 6

                The Nose-Inside and Outside-               RHINO 155      Primary and Revision Ethnic Rhinoplasty
                Functional and Aesthetic                                   Professor: Paul S. Nassif, MD
                Considerations for the Surgeon
                (Off-site) American Rhinologic Society     RHINO 160      The Crooked Nose Algorithm: Seven
                Breakfast Symposium (no charge                            Critical Steps
                for AAFPRS members)                                        Professors: Benjamin C. Marcus, MD;
                                                                           Travis T. Tollefson, MD
7:45am-8:30am   Emerging Trends and Technologies
                Forum                                         AF 115      Midface Rejuvenation-Minimally Invasive
                Harry Mittelman, MD                                       to Subperiosteal Approaches
                                                                           Professor: Keith A. Laferriere, MD
8:30am-9:45am   Incoming President's Address
                Business Meeting and Elections                AF 175      Management of the Aging Face: Surgical
                                                                          Alternatives
                                                                           Professor: Shan R. Baker, MD
9:45am-10:30am Break in the Exhibit Hall
                                                              MI 102      What's New in Intense Pulsed Light (IPL)
10:30am-11:20am Instruction Courses Session 5                              Professors: John J. Martin, MD;
                                                                           Brett Kotlus, MD
 RHINO 120      Profile Refinement in Aesthetic
                Rhinoplasty                                  BUS 106      Internal and External Marketing
                 Professor: Shan R. Baker, MD                              Professors: Steve H. Dayan, MD;
                                                                           Tracy Drumm
 RHINO 210      Mastery of the Nasal Tip Without Grafts
                 Professor: Robert L. Simons, MD             BUS 110      Social Media and Networking
                                                                           Professor: Anne Cohen
     AF 102     Blepharoplasty: Assessment and Basic
                Techniques                                   BUS 120      Six Legal Tips
                 Professors: Gregory H. Branham, MD;                       Professor: Thomas Rhodes, Esq.
                 Arash Moradzadeh, MD
                                                              SCI 102     Photography in Facial Plastic Surgery
     MI 103     Fractional CO2 Laser Resurfacing: the                      Professors: Grant S. Hamilton, MD;
                Anti-aging Breakthrough of the Decade                      Raffi DerSarkissian, MD
                 Professors: Ryan N. Heffelfinger, MD;
                 Howard D. Krein, MD; Lisa D.
                                                          12:30pm-1:30pm Lunch in the Exhibit Hall
                Grunebaum, MD; and Michael A.
                Persky, MD
                                                          1:00pm-3:00pm   Hair Transplantation Workshop
     MI 106     Adding Chemical Peels to Your Practice                    Jeffrey S. Epstein, MD; Lisa Ishii, MD
                 Professors: Stephen W. Perkins, MD;                      and John Bitner, MD
                 Devinder S. Mangat, MD
                                                          1:00pm-6:00pm   Essentials in Facial Plastic Surgery
   BUS 101      Getting Started in a Facial Plastic                       (see page 11 for schedule)
                Surgery Practice                                          Stephen S. Park, MD
                 Professors: Mathew A. Kienstra, MD
                 and Stacie D. McClane, MD                1:15pm-4:15pm   Injectable Fillers Workshop
                                                                          (see page 11 for schedule)
                                                                          William H. Truswell, MD                 9
Saturday, September 25, 2010
     day,
Saturday

1:30pm-2:20pm    Instruction Courses Session 7                      MI 105     Is CO2 Laser Resurfacing Still the Gold
                                                                               Standard?
     RHINO 135   Grafting in Rhinoplasty-From Cartilage to                     Professors: J. Kevin Duplechain, MD;
                 Implants                                                      Steve H. Dayan, MD; Bradford S. Patt, MD
                  Professor: Roxana Cobo, MD
                                                                  BUS 105      Avoiding the Ten Most Common
 RHINO 170(1)    Endonasal Mastery of the Nasal Tip                            Marketing Blunders: How to Thrive, Not
                 (2 hour)                                                      Just Survive, in Today's Hyper-
                  Professor: Norman J. Pastorek, MD                            Competitive World
                                                                                Professors: Candace Crowe; Linda Murray
     RHINO 220   The State of the Art for the One Unit
                 Cartilaginous Reconstruction of the Nasal         SCI 108     Managing the Difficult Patient and
                 Tip support with Septal and Conchal                           Turning Anger into Appreciation
                 Cartilage in Revision Tip Surgery by                           Professors: Edmund A. Pribitkin, MD;
                 Endonasal Approach                                             Howard D. Krein, MD
                  Professor: Fernando C. Pedroza, MD
                                                                   SCI 105     Skin Care in the Eyes of a Dermatologist:
       AF 170    Comprehensive Management of the Aging                         What Works and What Doesn't
                 Face Patient: From Consultation to                             Professor: Jennifer Linder, MD
                 Diagnosis to Surgery
                  Professor: Jonathan M. Sykes, MD              RECON 180      Auricular Reconstruction 2010: From Non-
                                                                               Surgical Ear Molding, Incisionless
        MI 107   Chemical Facial Resurfacing: The                              Otoplasty to Microtia Repair
                 Modified Phenol-Croton Oil Peel                                Professor: Robert O. Ruder, MD
                  Professor: James R. Shire, MD
                                                               3:30pm-4:00pm   Break in the Exhibit Hall
       BUS 115   Reputation Management
                  Professors: Tom Seary; Robert Baxter;        4:00pm-4:50pm   Instruction Courses Session 9
                  C. Spencer Cochran, MD
                                                                RHINO 140      The Nasal Valve: Anatomy and Repair
      BUS 150    What You Need to Know About Getting                            Professors: Stephen A. Goldstein, MD;
                 Your Surgicenter Accredited                                    Oren Friedman, MD
                  Professors: Neil A. Gordon, MD;
                  Andrew A. Jacono, MD                          RHINO 152      External Revision Rhinoplasty: Strategies
                                                                               for Effective Restoration
       SCI 111   Off Label Uses of Neurotoxin-Botulinum                         Professor: Richard Davis, MD
                 Toxin in Facial Wound Healing
                 Professors: Holger G. Gassner, MD;             RHINO 240      Endonasal Rhinoplasty: Versatility and
                 David E. Sherris, MD                                          Naturality
                                                                                Professor: Nabil Fuleihan, MD
 RECON 220       Handling Extensive Facial Fractures and
                 Nasal Reconstruction After Total Avulsion          AF 104     Surgical Pearls to Successful Endoscopic
                  Professors: Phillip R. Langsdon, MD;                         Brow Lifting
                  John L. Frodel, Jr., MD; Fred G. Fedok, MD                    Professor: Guy G. Massry, MD;
                                                                                Paul S. Nassif, MD
2:30pm-3:20pm    Instruction Courses Session 8
                                                                   BUS 132     So You Want to Be Famous
 RHINO 170(2)    Endonasal Mastery of the Nasal Tip                             Professor: Catherine Maley, MBA
                 (2nd hour)
                  Professor: Norman J. Pastorek, MD                 SCI 109    How to Recognize Signs of Body
                                                                               Dysmorphic Disorder and Other
 RHINO 270       Use of Osseocartilaginous Rib Grafts in                       Personality Disorders
                 Rhinoplasty                                                    Professor: Henri P. Gaboriau, MD
                  Professors: Peter A. Hilger, MD;
                  Jared Christophel, MD                             SCI 110    Contemporary Management of Melanoma
                                                                                Professor: Edward D. Buckingham, MD
 RHINO 230       Lessons Learned in Revision Rhinoplasty
                 to Improve the Results in Primary              RECON 102      Reconstruction of the Protruding Ear and
                 Rhinoplasty                                                   Acquired Ear Defects
                  Professor: Steven J. Pearlman, MD                             Professors: Fred J. Stucker, MD;
                                                                                Sunny S. Park, MD
       MI 140    Fat Grafting for Facial Volume Enhancement
                 Professor: Babak Azizzadeh, MD                 RECON 104      Basic Cleft Lip and Palate Surgery
                                                                                Professor: Tom D. Wang, MD;
                                                                                Christian Stallworth, MD

10
Saturday, September 25, 2010
     day,
Saturday
5:00pm - 5:50pm Instruction Courses Session 10               Essentials in Facial Plastic Surgery
                                                             Saturday, 1:00pm-6:00pm
 RHINO 130      Use of Cartilage Grafts for Rhinoplasty
                                                             Optional, no charge for residents, but registration is
                 Professors: Alvin I. Glasgold, MD;
                 Robert A. Glasgold, MD                      required.

 RHINO 150      Alar Base Resection: Indications,            1:00pm-1:10pm     Introduction and Welcome
                Techniques, and Complications                                  Stephen S. Park, MD
                 Professor: Alireza Mesbahi, MD              1:10pm-1:50pm Cutaneous Lesions and Flaps
                                                                               Stephen S. Park, MD
 RHINO 265      Surgical Techniques for the Severely Short   A review of common skin lesions in terms of diagnosis
                and Contracted Nose                          and treatment options. Algorithms for local flap selection
                 Professor: Dong Hak Jung, MD                and proper design will be covered.
     MI 104     1444nm Interstitial Pulsed NdYAG Laser,
                                                             1:50pm-2:30pm      Facelift/Liposuction/
                Laser Tissue Interaction and Applications
                in Facial Aesthetic Surgery                                     Cutaneous Resurfacing
                 Professors: J. David Holcomb, MD;                              Edward H. Farrior, MD
                 Daniel E. Rousso, MD                        This will cover the management of the aging lower face
                                                             with emphasis on patient selection, treatment options,
    BUS 135     Update on Patient Coordinators: In           surgical techniques, and complications.
                Superior Successful Practices
                 Professor: Karen Zupko                      2:30pm-3:10pm      Syndromes and Congenital Problems
                                                                                Jonathan M. Sykes, MD
    BUS 140     Financial Management for the Facial          This will include an overview of cranial facial problems
                Plastic Surgeon                              such as clefts, microtia, and syndromes involving the
                 Professors: Min Ahn, MD; Beth Brooks
                                                             face, head, and neck. It covers the heredity, initial team
                                                             management, and surgical techniques.
     SCI 103    Concepts of Attractiveness: The Male
                Facial Aesthetic
                 Professors: Michael J. Reilly, MD; Babak    3:10pm-3:20pm      Beverage Break
                 Azizzadeh, MD; Stephen P. Davison, MD
                                                             3:20pm-4:00pm     Head and Neck Reconstruction/
    SCI 112     Using Extracellular Matrices (ECM's) to                        Facial Paralysis
                Camouflage Flaws, Support Sagging                              Terry A. Day, MD
                Tissues and Fill Defects in Facial           A review of the major flaps utilized in head and
                Aesthetic Surgery                            neck reconstruction, including the "nuts & bolts" of
                 Professors: Edmund A. Pribitkin, MD;        myocutaneous and microvascular flaps. This also
                 Ryan N. Heffelfinger, MD                    covers the basic management and rehabilitation of
                                                             facial paralysis.
 RECON 160      Facial Reanimation-Contemporary
                Management (the cutting edge)
                                                             4:00pm-4:40pm      Browlift, Blepharoplasty, and
                 Professors: Patrick J. Byrne, MD;
                 Kris S. Moe, MD; Tessa A. Hadlock, MD                          Office-based Procedures
                                                                                Tom D. Wang, MD
                                                             Rejuvenation of the aging upper face will include the
                                                             analysis, indications, and various surgical techniques
Injectable Fillers Workshop                                  used. In addition, office-based procedures including fillers
Saturday, 1:15pm-4:15pm                                      and botulinum toxin will be covered.

1:15pm-1:35pm   Introduction and Fillers Overview            4:40pm-5:20pm      Maxillofacial and Soft Tissue Trauma
                William H. Truswell, MD                                         John L. Frodel, Jr., MD
                                                             An overview of soft tissue trauma and facial fractures in
1:35pm-1:50pm   What We Can Use Up There and
                You Can't Down Here                          terms of their diagnosis and management will be provided.
                David A. F. Ellis, MD
1:50pm-2:05pm   Calcium Hydroxylapatite for Filling          5:20pm-6:00pm     Rhinoplasty
                and Volumizing                                                 Dean M. Toriumi, MD
                                                             Cosmetic and functional aspects of rhinoplasty are covered
                Stuart H. Bentkover, MD
2:05pm-2:20pm   The Poly-L-lactic Acid                       including evaluation, fundamental techniques and
                Experience                                   complications.
                Albert J. Fox, MD
                                                             6:00pm-7:00pm      Residents Reception
2:20pm-2:35pm   My Preference for Hyaluronic Acids
                Roger A. Allcroft, MD
2:35pm-4:15pm   Live Patient Injection
                Demonstrations

                                                                                                                      11
Sunday, September 26, 2010
Sunday,
Bridge Day Sunday                                     Headquarters Hotel
                                                      Sheraton Boston Hotel
8:00am-10:00am Advances in Microvascular              39 Dalton Street
               Reconstruction                         Boston, MA 02199
               Moderator: Daniel S. Alam, MD          Phone (617) 236-2000
               Panelist: Keith Blackwell, MD; Brian   Fax (617) 236-1702
               Burkey, MD; Doug Chepeha, MD; and      Rise and shine with a fantastic view from one of the
               Neal D. Futran, MD                     1,220 warm and radiant Sheraton Signature
                                                      guestrooms. The Sheraton Boston Hotel is located just
8:00am-10:00am Fat Grafting Workshop                  a few miles from Boston Logan International Airport.
               Director: Mark J. Glasgold, MD         Enjoy indoor access to shopping and restaurants at
               Speakers: Edward D. Buckingham, MD;    The Shops at Prudential Center and Copley Place.
               Lisa M. Donofrio, and Thomas L.        Stroll just a few blocks to Copley Square, the Charles
               Tzikas, MD                             River or the Boston Common.
               Topics will include:
               •Aesthetic Evaluation                  Hotel Accommodations
               •Technique                             Guest room accommodations will be at the Sheraton
               •Integrating Fat Grafting Into an      Boston Hotel. Be sure to indicate that you are part of
                Existing Practice                     the American Academy of Facial Plastic and Recon-
               •Fat Grafting and Stem Cells           structive Surgery event to get the special room rates.
                                                      The hotel’s cut off date is September 5, 2010, so make
                                                      sure you call before this date to get the special rate.
                                                      You may secure your hotel reservation by calling the
                                                      housing bureau, Wyndham Jade at: domestic: (866)
                                                      546-4301; international: (972) 349-5412; email:
                                                      aaohnsf@wyndhamjade.com; web link:
                                                      www.wynjade.com/aao10/aafprs.




                                                      Meeting Location and Exhibit Hall
                                                      Hynes Convention Center
                                                      Most sessions, courses, and workshops, including the
                                                      Exhibitions will be held at the Hynes Convention
                                                      Center. The
                                                      Convention
                                                      Center is a
                                                      3-4 minute
                                                      walk from
                                                      the hotel.




12
                                               Breakfast Sessions
Public Relations Seminar: Coffee Talk: How to                  Injectable Poly L- Lactic Acid
Create a Media Buzz Around Your Practice                       Rebecca Fitzgerald, MD
Deborah Sittig and Karen Carolonza, Green Room PR              Although the sequence of events noted in the aging face
Start your day off with a fresh look at how to improve         are predictable, their pace is very individualized. This
                                                               session will review recent literature outlining the patho-
public relations in your practice. The Academy's PR firm
                                                               physiology of facial aging, and the role of PLLA in ad-
will discuss the fundamentals of how to identify newswor-      dressing those changes. This will include use of the
thy stories and attract the right media to cover them.         product to address volume loss in multiple structural
Participants will also receive an overview of the new          tissue layers to address the changes in facial shape,
AAFPRS PR Tool Kit. The tool kit was developed to              balance, and proportions that accompany the aging
provide Academy members with essential materials to            process, as well as the currently recommended guidelines
empower and support their publicity efforts. Discussion        to ensure both safe and effective use of this product.
will focus on how to use these materials and to answer
                                                               Advanced Concepts and Surgical Management of
questions on how to optimize your media presence.              Hemangiomas
                                                               Marcelo L. Hochman, MD and Edwin F. Williams, III, MD
Optimizing Results in Facial Reconstruction                    Hemangiomas and other vascular anomalies affect over
Yadro Ducic, MD                                                400,000 babies every year in the US alone and millions
This session will review a number of simple techniques         around the world. Facial plastic surgeons are in a unique
which I have found useful in optimizing the results of         position to be at the forefront of the treatment of these
reconstruction in some traditionally challenging situa-        patients whose tumors occur in the face and head/neck in
tions. Complex scalp, midfacial, orbital and                   over 80% of cases. As medical, laser and surgical techniques
oromandibular reconstructive challenges will be ad-            evolve a consensus in treatment is emerging. This break-
dressed. Both deformities arising from trauma and              fast meeting will focus on clinically applicable information
oncologic resection will be covered.                           for the surgeon who is interested in incorporating the
                                                               treatment of vascular anomalies into his/her practice.
The Future of the Aesthetic Industry
Daniel Cassuto, MD, Professor of Plastic Surgery,              Ten Tools to be a Successful Surgeon
University of Catania, Italy                                   Peter A. Adamson, MD
                                                               This keynote presentation describes 10 attitudinal and
With rapid proliferation of new and emerging products,
                                                               practical administrative concepts and processes that can
how do you distinguish new technologies from pre-existing
                                                               be used to enhance the quality of one's professional life
older technology? This symposium will examine and              and management of the business aspects of practice. Some
evaluate the latest cutting-edge technologies in aesthetic     of the tools covered include time management, develop-
medicine with the latest supporting research. New              ment of one's unique ability, strategic planning, main-
products, including a review of emerging fillers and           taining a positive focus, adding value to one's practice and
toxins, will be examined and evaluated for their potential     patient care, planning lifetime goals and celebrating
roles in the physician’s armamentarium.                        progress. This is a motivational type of presentation.
                                                               Participants should be able to: learn about specific
Developing a Facial Plastic Surgery                            attitudes which can improve a surgeon's perspective of
Practice in an Academic Department                             professional and personal life; learn about specific busi-
J. Regan Thomas, MD                                            ness management tools which will improve productivity
Successful steps and strategies will be presented to           and enhance value of the experience delivered to patients;
develop active facial plastic surgery practice in an aca-      and illustrate the means by which these tools may be
demic environment. Academic faculty relationships,             instituted into one's professional and personal life.
required facilities, practice development and marketing
and "key pearls" will be discussed. The participants           Contemporary Treatment of Facial Nerve Weakness
should be able to: discover role and relationships of facial   Tessa A. Hadlock, MD
plastic surgeons in academics; understand important            In this session, we will discuss the full range of strategies
aspects of practice development and how it differs from        for the management of facial paralysis, from appropriate
                                                               medical management in the acute stages, through
private practice; and understand strategy for dealing with
                                                               physical therapy for hypertonicity and zonal weakness,
department heads and fellow faculty.
                                                               through botulinum toxin chemodenervation, through
                                                               surgical strategies. Contemporary office-based surgical
Investment Outlook and Insights                                interventions will be covered, as well as local, regional,
Vicary M. Graham, Regional President, BNY Mellon               and free tissue options and nerve grafting, in managing
Wealth Management                                              the different facial zones.
Selecting the right wealth management partner is more
critical than ever before. BNY Mellon Wealth Manage-           The Nose-Inside and Outside-Functional and
ment will share its current thinking on investing through      Aesthetic Considerations for the Surgeon
global diversification and opportunistic strategies with       Off-site, Boston Park Plaza Hotel
optimum tax efficiency. Through client objective driven        American Rhinologic Society Breakfast Symposium
investing techniques, BNY Mellon will share insights on        Moderator: Michael Setzen, MD
the importance of strategic asset allocation for wealth        Panelists: Daniel G. Becker MD, Minas Constantinides
preservation, accumulation, and multigenerational family       MD, Paul Toffel MD; and Dean M. Toriumi MD
portfolios. BNY Mellon will highlight its best practices in    Discussion will focus on what functional goals both the
family philanthropy and governance.                            rhinologist and facial plastic surgeon hope to accomplish
                                                               during nasal surgery with an emphasis on diagnosis and
                                                               surgical treatment including septoplasty, turbinectomy,
                                                               endoscopic sinus surgery and functional rhinoplasty- Can
                                                               we work together or alone?
                                                                                                                        13
                                           School of Rhinoplasty
RHINO 101 Basic Techniques in Rhinoplasty                    an emphasis on the appropriate use of cartilage grafts
Professor: J. Regan Thomas, MD                               and structural re-orientation can be executed with a
A step-by-step presentation including preoperative           small amount of surgical dissection, fewer surgical
evaluation, basic techniques of modification by anatomic     maneuvers and variables thus resulting in an approach
component using both “open” and endonasal approaches.        that is consistent in delivering long term results. This
Learning Objectives:                                         course will describe in detail, indications, complications,
• Evaluate the nose preoperatively and select operative      pearls and technical maneuvers used in primary
plan based on anatomy and aesthetic goals                    structural rhinoplasty.
• Understand relative value of various rhinoplasty           Learning Objectives:
techniques                                                   • Understand the endonasal approach to rhinoplasty
• Avoidance of complications                                 • Understand structural reorientation using suture
                                                             technique
RHINO 102 Success Through Preparation in                     • Learn cartilage grafting and minimal reduction
Rhinoplasty
Professor: Michael S. Godin, MD                              RHINO 120 Profile Refinement in Aesthetic
Rhinoplasty is widely acknowledged to be the most            Rhinoplasty
technically demanding of all facial plastic surgical         Professor: Shan R. Baker, MD
procedures. Proper preparation can make the difference       A one-hour course will explore a multitude for surgical
between successful and disappointing results. This course    techniques for creating the ideal profile as part of
will describe all the necessary steps the surgeon must       aesthetic rhinoplasty. Management of the high, low,
take to prepare the patient and himself for a favorable      under projected, and over projected radix is discussed.
outcome. Consultation skills, photography, patient           Likewise, correction of an over projected and under
selection, nasal analysis, preoperative patient protocols,   projected nasal tip is an important focus of the
and preparation of a step-by-step written plan for the       presentation. Methods of increasing the projection of the
procedure will be discussed in detail.                       tip with sutures and grafts are presented. Similarly,
Learning Objectives:                                         techniques for reducing intrinsic and extrinsic over
• Acquire an understanding of the crucial role of            projection of the nasal tip are discussed. Often the
preparation in rhinoplasty.                                  surgeon is required to perform a combination of
• Understand how to select appropriate patients and          augmentation and reduction of the dorsal line to ensure
avoid the patient who will not be satisfied under any        an ideal profile and techniques to facilitate this are
circumstances                                                presented. Management of saddle deformity and under
• Learn how to gauge and, when necessary, adjust             projected dorsum is discussed in relationship to severity
patient expectations prior to surgery to help insure that    of deformity. Costal cartilage grafts, septal cartilage
the patient will be satisfied with the ultimate result       grafts and the “Turkish Delight” are considered when
• Learn how to use photographs and documented goals to       focusing the discussion on augmentation of the nasal
construct a step-by-step plan of surgical techniques to      bridge.
help achieve a favorable result                              Learning Objectives:
                                                             • Know the ideal dimensions of the nasal profile
RHINO 104 De-mystifying Nasal Osteotomies in                 • Know how to analyze the nasal profile
Rhinoplasty                                                  • Understand the many techniques for increasing and
Professor: C. Spencer Cochran, MD                            decreasing the projection of the radix, dorsum and nasal
This didactic course examines the normal anatomic            tip and their advantages and disadvantages
variants of the boney nasal vault and describes specific
osteotomy techniques to optimally address each               RHINO 130 Use of Cartilage Grafts for
abnormality including: the wide boney base, wide boney       Rhinoplasty
dorsum, deviated nose, and narrow dorsum. An in-depth        Professors: Alvin I. Glasgold, MD; Robert A.Glasgold, MD
technical description of both the percutaneous and           The use of cartilage grafts has made rhinoplasty an
intranasal methods of performing nasal bone osteotomies      architecturally constructive procedure. It provides the
in rhinoplasty is presented. Pearls and steps that can be    surgeon the tools to deal with the most challenging nasal
taken to avoid common pitfalls are discussed.                problems and produce nice, natural appearing noses. It is
Learning Objectives:                                         particularly useful in creating appropriately shaped nasal
• Be able to recognize common anatomic variants of           tips when the cartilage structure is deficient – correcting
boney nasal vault                                            asymmetries and producing excellent results in revision
• Understand the indications for osteotomies in              and ethnic rhinoplasty. We will describe the various
rhinoplasty                                                  applications of cartilage grafting in rhinoplasty - the
• Learn the various techniques and options for               indications for the use of cartilage grafts, the secondary
performing osteotomies in rhinoplasty                        effects of grafts and the ways to limit any possible
                                                             drawbacks. The source of cartilage grafts are nasal
RHINO 110 Structural Endonasal Rhinoplasty                   septum, auricular cartilage, and rib. We will describe the
Professor: Edwin F. Williams, III, MD                        advantages and disadvantages of each, the techniques of
Endonasal Rhinoplasty has often and unfairly been            harvesting cartilage and the way cartilage is shaped to
described as reduction rhinoplasty by advocates of the       produce the appropriately shaped graft structure. We will
open structural approach. Endonasal Rhinoplasty with         describe the technique of insertion of cartilage grafts and
14
                                             School of Rhinoplasty
the manner in which they are permanently fixed. The            alar base surgery because alar base surgery may produce
areas of cartilage grafting will encompass columella           for the patients some irreversible pathologic changes if do
supporting grafts, tip-contouring grafts, extended shield      without indication or with incorrect technique
grafts, alar rim grafts, spreader grafts, and alar batten      Learning Objectives:
grafts. We will show appropriate examples of the use of        • Know the aesthetic landmarks for alar base
each graft and the results we achieved in patients.            • Know who needs alar base resection
Learning Objectives:                                           • Learn different techniques of alar base surgery
• Learn indications for use of cartilage in nasal surgery      • Know the complications of alar base resection and who
• Be able to harvest and contour grafts                        we can prevent or manage these complications
• Learn technique for graft placement
• Avoid complication when using nasal grafts                   RHINO 152 External Revision Rhinoplasty:
                                                               Strategies for Effective Restoration
RHINO 135 Grafting in Rhinoplasty-From                         Professor: Richard Davis, MD
Cartilage to Implants                                          The immense popularity of cosmetic nasal surgery has
Visiting Professor (Colombia): Roxana Cobo, MD                 resulted in a growing number of adverse surgical
The course will focus on the multiple grafting options         outcomes. Although widely regarded as among the most
that are available when performing a rhinoplasty. A            challenging of all cosmetic surgical procedures, revision
graduated approach to grafting in rhinoplasty will be          rhinoplasty is currently being performed in greater and
presented starting from the most basic, simple grafts and      greater numbers. To achieve successful restoration of the
progressing to the more sophisticated and complicated          damaged nose, the revision surgeon must first
ones. Indications for each will be presented. Techniques       understand the underlying pathology responsible for in
on the different sites for cartilage grafting will be shown.   the unsatisfactory surgical outcome. Failure to develop
Different implant options will be discussed including          effective surgical strategies to prevent and correct the
their advantages and disadvantages. Short videoclips           underlying pathology will only worsen an already
explaining the different surgical techniques will be shown     regrettable situation and perhaps lead to a non-
and pre and post-surgical cases will complement the            salvageable nose.
overall presentation                                           Learning Objectives:
Learning Objectives:                                           • Better recognize iatrogenic tissue damage and/or
• Identify the different site options for cartilage grafting   adverse wound healing characteristics leading to
and understand the basic harvesting techniques of the          disappointing surgical outcomes
different sites where cartilage is available                   • Better appreciate the unique emotional, ethical, and
• Describe the most common grafts used in rhinoplasty          medical circumstances involved in revision rhinoplasty
and their surgical indications                                 • Recognize physical and emotional signs and symptoms
• Discuss other grafting options for more complicated and      associated with the unfavorable revision rhinoplasty
elaborate rhinoplasties                                        patient
• Identify the different implants that are available for       • Develop effective strategies for the successful treatment
rhinoplasty and understand their advantages and                of the favorable revision rhinoplasty patient
disadvantages
                                                               RHINO 155 Primary and Revision Ethnic
RHINO 140 The Nasal Valve: Anatomy and Repair                  Rhinoplasty
Professors: Stephen A. Goldstein, MD; Oren Friedman,           Professor: Paul S. Nassif, MD
MD                                                             All aspects of primary and revision ethnic rhinoplasty
This talk will include the complex anatomy of the nasal        (Hispanic, Asian, African American and Mediterranean)
valves both at rest and during respiration. After review       will be discussed including the evaluation of the ethnic
of correctly diagnosing the area of collapse, a discussion     Patient with emphasis on a detailed history, diagnosis of
of simple to complicated valve obstructions will be            what the patient is unhappy with, including the
reviewed. A stepwise approach for repair and restoration       amorphous, over-resected typical ethnic rhinoplasty.
of the nasal valves will be shown. A variety of repair         Examination, diagnosis and operative plan with video of
techniques starting with septoplasty and turbinectomy to       harvesting of autologous grafts (costal, conchal, deep
suturing and preferred cartilage grafts will be explained.     temporalis fascia and septal). Video and slide
Learning Objectives:                                           presentation of all the steps in ethnic rhinoplasty
• Understand valve anatomy                                     including open rhinoplasty dissection, nasal SMAS
• Know the common cause of valve collapse                      harvest, tip grafting and contouring, dorsal
• Learn multiple repair techniques                             augmentation and alar base reduction.
                                                               Learning Objectives:
RHINO 150 Alar Base Resection: Indications,                    • Learn to identify problem list and perform all aspects of
Techniques, Complications                                      nasal techniques in ethnic primary and revision
Visiting Professor (Iran): Alireza Mesbahi, MD                 rhinoplasty
I will discuss aesthetic analysis of the nasal base & who      • Know how to use diced cartilage in ethnic rhinoplasty
needs alar base resection. Then I will discuss regarding       • Demonstrate techniques in harvesting autologous tissue
different groups of patients who need alar base surgery &      (costal, conchal, and deep temporalis fascia)
then I will show different techniques of alar base surgery     • Learn to perform alar base reduction with minimal
(wedge resection, sill excision, combined procedure...) by     scarring and achieve natural alar contours
video clips. I will tell also my own experience regarding
                                                                                                                      15
                                            School of Rhinoplasty
RHINO 160 The Crooked Nose Algorithm: 7                       moderator for each subsequent case. 8-10 selected cases
Critical Steps                                                will provide an in-depth review of current techniques
Professors: Benjamin C. Marcus; Travis T. Tollefson, MD       utilized, potential problems and results achievable with
This course will present a state of the art approach for      open septorhinoplasty today.
the evaluation and treatment of the crooked nose.             Learning Objectives:
Particular attention will be paid to the anatomy of nasal     • Review a select number of rhinoplasty cases which will
injuries as well as their classification. The author will     emphasize a variety of aesthetic and functional
present an algorithm for managing the crooked nose in a       challenges associated with this procedure
step-wise fashion. The explanation of each method will be     • Engage audience participants to analyze the techniques
illustrated with case examples and video of the technique.    employed with each case and compare these to their own
Wherever possible supporting literature will be presented     preferred approach
to support the presenter’s plan.                              • Stimulate audience discussion to arrive at consensus, or
Learning Objectives:                                          disparate, opinions regarding the preferred technical
• Understand the etiology and anatomy of the crooked          approaches for a variety of challenges in rhinoplasty
nose
• Uunderstand how to analyze the crooked nose and how         RHINO 202 Revision Rhinoplasty Pearls
to classify the injuries                                      Professor: Russell W.H. Kridel, MD
• Understand a step-wise algorithm for treating the           We will discuss how to avoid mistakes. We will also
crooked nose                                                  discuss how to fix common problems including tip
                                                              irregularities, tip drop, dorsal saddling, alar notching,
RHINO 170 Endonasal Mastery of the Nasal Tip                  and open roof.
(2 hours)                                                     Learning Objectives:
Professor: Norman J. Pastorek, MD                             • Learn how to prevent rhinoplasty mistakes
Mastery of the nasal tip requires an understanding of the     • Learn how to correct tip irregularities, tip drop, poor tip
patient’s aesthetic goals, an complete anatomic analysis      definition, dorsal saddling, alar notching, and the open
of the nasal tip deformity, and an appreciation of the long   roof deformity
term healing response of the endonasal approach to            • Learn which grafts to use and when
rhinoplasty of the lower third of the nose. The course will
describe treatment trees indicated for normal, under, and     RHINO 203 Mastery of the Nasal Tip
over projected nasal tips, techniques for rotating and de-    Professors: Patrick J. Byrne, MD; Ira D. Papel, MD;
rotating, support grafting of the columella, augmenting       David W. Kim, MD
the nasal tip, handling thick skin, addressing the            We will present an overview of available techniques for
deviated nasal tip, supporting soft nasal ala and the         the alteration of nasal tip projection, rotation, and
indications for final morsel grafting. Case examples of all   contour. The predominant concepts will be covered in
of the above aesthetic problems and solutions are             detail sufficient to provide context. The course will then
discussed with diagrammatic slides and videos showing         focus on advanced techniques. Case examples will be used
the sequential steps to a successful long-term surgical       to illustrate points. This will include the management of
dénouement of nasal tip deformity.                            alar retraction and the alar columellar relationship,
Learning Objectives:                                          lengthening the short nose, managing extremes of skin
• Conceptualize nasal tip deformity by a complete nasal       thickness, and more.
tip analysis                                                  Learning Objectives:
• Plan a rhinoplasty solution based on proven simple          • Have an algorithm for steps to produce the desired
methods to obtain a pleasing normal post-operative            changes in the nasal tip
appearance                                                    • Be able to accurately diagnose challenging noses and
• Understand the nuances of grafting to obtain consistent     match an appropriate treatment plan to each type.
good long-term results                                        • Be able to perform several specific techniques to treat
                                                              alar columellar disproportion
RHINO 201 Open Rhinoplasty: Challenging Cases                 • Know specific techniques to apply to the nasal tip with
Professors: Peter A. Adamson, MD; Minas                       very thick or thin skin
Constantinides, MD
One of the two course instructors will present an             RHINO 210 Mastery of the Nasal Tip Without
interesting/challenging/instructive rhinoplasty case. The     Grafts
non-presenting instructor will act as a moderator for an      Professor: Robert L. Simons, MD
interactive discussion with audience participation as to      Preservation of inherent strength with repositioning of
“why’s and wherefore’s” of the techniques selected for the    cartilaginous elements will highlight this talk on nasal
case under review. The moderator will ask questions of        tip procedures without the use of grafts. Long-term
the presenting surgeon to elucidate his thinking and          evidence of the value of vertical dome division in
discuss with participants the rationale behind the            providing solutions to the problems of projection or width
treatment plan, the results will be critiqued and optional    will help to support the suggested methodology.
treatment plans presented by the audience and                 Learning Objectives:
instructors. The learning points and educational values       • Learn how to recognize a tip that does not need grafts
of the case will be summarized and emphasized.                • Understand ways to change tip projection without
Instructors will alter their roles as presenter and           grafting
                                                              • Learn methods to narrow the wide tip without using
16                                                            alar struts
                                           School of Rhinoplasty
RHINO 220 The State of the Art for the One Unit             RHINO 240 Endonasal Rhinoplasty: Versatility
Cartilaginous Reconstruction of the Nasal Tip               and Naturality
Support with Septal and Conchal Cartilage in                Visiting Professor (Lebanon): Nabil Fuleihan, MD
Revision Tip Surgery by Endonasal Approach                  The course will stress different endonasal techniques for
Visiting Professor (Colombia): Fernando C. Pedroza, MD      tip modification using the transvestibular and the
This course present the basic techniques to reconstruct     extended delivery approaches. It stresses suture and
the cartilaginous structure that support the nasal tip      grafts techniques in complex cases with intraoperative
depending on the presurgical functional and aesthetic       video documentation and long-term results. Fourteen
diagnosis of the tip deformity like alar retraction, alar   types of endonasal sutures can be applied and will be
pinching, external valve collapsing, poor defining tip,     described. Knowledge of endonasal rhinoplasty techniques
under projected tip, asymmetric tip, hanging columella,     is essential to any rhinoplastic surgeon.
retracted columella, internal valve collapsing,             Learning Objectives:
overrotated tip with shorted nose. I show in detail the     • Present endonasal rhinoplasty techniques for different
concha cartilage harvesting, how to sculpture and           types of tip deformities including: bulbous tip, droopy tip,
molding the cartilage and how to place the one unit total   asymmetric tip, overprojecting tip
graft each side separately or in one block depending on     • Stress different endonasal suture techniques used in tip
the tip of the patient. I will show pre and post photos,    modification
movies and illustrations of each technique in detail.       • Show intraoperative pathology, surgical techniques
Learning Objectives:                                        • Expose advantages of conservative endonasal
• Understand the importance of the presurgical diagnosis    rhinoplasty and its versatility
and the surgical plan and how to do it
• Show and understand how is possible to reconstruct the    RHINO 265 Surgical Techniques for the Severely
structure of cartilage that support and give the            Short and Contracted Nose
appearance to the nasal tip with septal and conchal         Visiting Professor (Korea): Dong Hak Jung, MD
cartilage in revision rhinoplasty                           Short and Contracted nose is common entity in Asians as
• Learn step by step how to do the seagull wing graft       a congenital malformation or late complication of
technique by the endonasal approach                         primary rhinoplasty. It is the difficult task for any
                                                            rhinoplasty surgeon to correct contracted nose. In this
RHINO 230 Lessons Learned in Revision                       course, we can learn about the different surgical
Rhinoplasty to Improve the Results in Primary               techniques to treat the contracted nose.
Rhinoplasty                                                 Learning Objectives:
Professor: Steven J. Pearlman, MD                           • Learn lengthening of short nose with autologous
Rhinoplasty is often considered the most difficult          cartilage
procedure in facial plastic surgery. A number of            • Learn alar advancement rotational flap to reduce
complications can be avoided by preventative measures       nostril show
exercised during the primary procedure. By studying the     • Know hot to correct combined deformities with
findings in revision rhinoplasty cases, the presenter       contracted nose
identifies the most common complications. These
complications are discussed along with a review of how to   RHINO 270 Use of Osseocartilaginous Rib Grafts
prevent them from occurring. Sample cases will be           in Rhinoplasty
presented with findings, causes and surgical correction.    Professors: Peter A. Hilger, MD; Jared Christophel, MD
Learning Objectives:                                        Cartilaginous rib grafts from the 6th, 7th, and 8th rib
• Identify the most common complications from               complex for use in rhinoplasty carry the risk of time-
rhinoplasty                                                 dependent warping or mobilization; the extent of which is
• Correlate rhinoplasty complications with the causes for   not always determined in the OR. There have been many
those findings                                              attempts to minimize or predict the warping, such as
• Discuss ways to avoid complications in primary            concentric carving, setting the graft aside in saline for
rhinoplasty                                                 two hours, or an in-plane K-wire. Use of an
• List the most common techniques in the surgical           osseocartilaginous rib graft from the 11th rib combines
treatment of rhinoplasty complications                      the benefits of a bone graft that does not warp or
                                                            mobilize, and a cartilaginous distal tip. The use of bone
                                                            provides stability of dorsal and tip projection, and allows
                                                            for osseointegration with the nasal bones for improved
                                                            graft survival and decreased mobilization. The distal
                                                            cartilaginous portion of the graft allows the surgeon to
                                                            shape the tip contour, and serves as an onlay spreader
                                                            graft. The harvest site also allows for further harvesting
                                                            of cartilage-only grafts from the 9th/10th fused rib
                                                            complex if needed
                                                            Learning Objectives:
                                                            • Describe surgical harvest of 11th rib
                                                            • Describe indications for use of osseocartilaginous rib
                                                            graft versus cartilage only rib graft
                                                            • Describe benefits of osseocartilaginous rib grafts
                                                                                                                    17
                                            School of Aging Face
AF 101 Surgical Anatomy: Keys to Improving                   AF 103 Comprehensive Periorbital Rejuvenation
Your Facelift Results                                        Professors: Ira D. Papel, MD; Theda C. Kontis, MD;
Professors: Holger G. Gassner, MD; Kris S. Moe, MD           Elba Pacheco, MD; Lisa S. Bunin, MD
Advances in surgical technique frequently result from an     This course will summarize the multiple options
enhanced and more detailed understanding of surgical         available for rejuvenation of the periorbital complex. The
anatomy. This applies especially to the evolution of face-   basics of upper and lower eyelid blepharoplasty will be
lift techniques. Control of the nasolabial fold and          addressed from the viewpoints of two Oculoplastic
elevation of the midfacial soft tissues continues to be      surgeons. Upper and lower blepharoplasty will be
incomplete, even with well-executed deep plane face lift     described in detail including pre-op evaluation,
techniques. The key to improving surgical techniques         intraoperative anatomy, important pre-op measurements
and results is a more complete and more detailed             and post-operative care. The role of midface elevation will
understanding of the facial soft tissue anatomy.             be described, as well as fat transposition for improvement
The authors present intraoperative observations from         of the tear trough deformity. In addition, adjunctive
years of surgical experience as well as results from an      modalities such as fillers, neuromuscular blockers,
anatomic and histologic study of 100 cadaveric facial        implants, Thermage, laser resurfacing, and fat grafting
halves. The 3-dimensional architecture of the melolabial     will be presented.
fold is presented in detail. Its layered architecture and    Learning Objectives:
contributions of various ligamentous, muscular and fatty     • Understand the anatomy and pre/post op evaluation for
tissues are explained in detail. The relation of the SMAS    complete periorbital rejuvenation
with the melolabial fold, midfacial musculature and soft     • Have a clear understanding of the surgical anatomy of
tissues is elaborated. Implications of these and more        the periorbital complex
novel findings for modern face-lift techniques are           • Better appreciate the surgical procedures performed on
discussed and illustrated with representative clinical       the upper and lower eyelids
cases.                                                       • Describe the role ancillary procedures which can be
Learning Objectives:                                         used for complete rejuvenation of the periorbital complex
• Better understand the complex 3-dimensional structure
of the melolabial fold                                       AF 104 Surgical Pearls to Successful Endoscopic
• Learn about novel aspects of the surgical anatomy of       Brow Lifting
the facial ligaments, the medial SMAS and the facial fat     Professors: Guy G. Massry, MD; Paul S. Nassif, MD
• Appreciate shortcomings of current face-lift techniques    This course will provide a detailed description of the
• Apply implications of these novel aspects into modern      equipment, anatomy and surgical technique necessary to
surgical techniques                                          become efficient at endoscopic brow lifting. There will be
                                                             an emphasis on a number of surgical caveats (pearls)
AF 102 Blepharoplasty: Assessment and Basic                  which make surgery easier and help promote outcome
Techniques                                                   and avoid complications. This will include concepts such
Professors: Gregory H. Branham, MD; Arash                    as patient preparation, maintaining a bloodless field and
Moradzadeh, MD                                               tricks to avoid neuropraxia, splaying of the brows, the
This course will introduce upper and lower                   use of adjunctive Botox, etc. A slide presentation with
blepharoplasty covering the evaluation and pre-operative     surgical series, before and after photos, and various
management, surgical techniques and postoperative            complications will be presented. The goal of the course is
management and expectations. The basic techniques for        to build familiarity and confidence with the procedure
upper and lower eyelid blepharoplasty including              and enhance outcome.
transcutaneous and transconjunctival techniques will be      Learning Objectives:
discussed including fat transposition, fat excision and      • Learn a detailed knowledge of anatomy, equipment and
orbicularis suspension techniques. The emphasis will be      patient selection
on the ability to provide a safe and reliable surgical       • Be familiar and comfortable with the procedure
outcome with avoidance of pitfall patients and potential     • Identifying factors which promote outcome and avoid
complications.                                               complications
Learning Objectives:                                         • Outline a variety of surgical caveats to enhance success
• Have an understanding of the relevant orbital and
eyelid anatomy necessary for bleparoplasty
• Be able to assess the prospective patient for
appropriateness for blepharoplasty
• Be able to describe transcutaneous and
transconjunctival approaches for upper and lower eyelid
blepharoplasty and to describe fat excision, fat
transposition and orbicularis suspension techniques
• Have an understanding of the common problems and
complications and how to avoid them




18
                                             School of Aging Face
AF 110 Midface Rejuvenation                                    AF 170 Comprehensive Management of the Aging
Professor: Edwin F. Williams, III, MD                          Face Patient: From Consultation to Diagnosis to
Until recent years, rejuvenation in the midface was            Surgery
largely ignored. A clear understanding of the aging            Professor: Jonathan M. Sykes, MD
process in the midface/lower eyelids continues to evolve       This course will provide a comprehensive overview of the
as well as various techniques and options. This course         management of the aging face patient. It will include
would address the aging process in detail and discuss the      details of the consultation and selecting and deselecting
nuances of all non-surgical and surgical techniques used       patients for surgery. The course will help the participant
to rejuvenate. Additionally, pearls, limitations and           learn which aging face procedures will fit different aging
pitfalls of midfacial rejuvenation will be addressed.          patients. The course will include periorbital rejuvenation
Learning Objectives:                                           including brow lifting, blepharoplasty, and ptosis repair.
• Understand three-dimensional midfacial anatomy               Volume enhancement of the mid-face including injectable
• Understand the multiple approaches to the midface            materials and fat augmentation will be emphasized. The
                                                               participants will learn which patients are better suited
AF 115 Midface Rejuvenation-minimally Invasive                 for minimally invasive procedures and which require
to Subperiosteal Approaches                                    more invasive surgeries. Lastly, management of surgical
Professor: Keith A. Laferriere, MD                             complications will be discussed.
Knowledge of midface lifting is essential for complete         Learning Objectives:
facial rejuvenation in 2010. The midface is a continuum        • Learn various components of periorbital aging including
from the lower eyelid to the perioral area and recognition     brow ptosis, blepharoptosis, and eyelid malpositions
of aging changes in this region guides the treatment           • Diagnoseand manage deflation of the mid-face including
options. This instruction course will concentrate on           augmentation with poly-l-lactic-acid and fat
deciphering the different approaches to midface                augmentation
rejuvenation, from minimally invasive techniques to the        • Learn to match various deformities of the aging face to
deep plane facelift, transorbital subperiosteal, and trans -   different surgical procedures
temporal subperiosteal procedures. Post operative course,
longevity and complications of the techniques presented        AF 175 Management of the Aging Face: Surgical
will be included. Videos of the various approaches will        Alternatives
enhance the learning experience.                               Professor: Shan R. Baker, MD
Learning Objectives:                                           A one-hour presentation discussing the presenters
• Discuss a variety of techniques to achieve good results      approach to surgery of the aging face. Topics include open
in midface lifting                                             vs. closed forehead lifting and biplane forehead lifts.
• Describe in detail the differences and why one would         Alternative methods of fat preservation lower lid
choose one technique over the other                            blepharoplasty are discussed including septal reset and
• Be familiar with the post-operative course,                  suture repair of pseudo herniated fat. Lower face-lifting
complications and expected longevity with each of the          techniques are presented including the presenters
procedures                                                     preferred method of submentoplasty. Alternative SMAS
• Understand that there is not a single perfect approach       techniques and advantages and disadvantages discussed.
for midface rejuvenation.                                      Learning Objectives:
                                                               • Understand advantages and disadvantages of open vs.
AF 140 Unraveling the Mystery of the Aging Neck                closed forehead lifting
Professor: Fred G. Fedok, MD                                   • Understand techniques for fat preservation lower lid
The management of the aging neck can be approached             blepharoplasty and the advantages
systematically by first characterizing the anatomic            • Understand the various SMAS techniques and the
features of the patient’s age related deformities. Once        advantages and disadvantages of each
understood, the surgeon can apply a limited number of
surgical techniques to achieve improvement. Each of            AF 180 Facelift; Tailoring the Technique to the
these techniques has a spectrum of expected outcomes           Patient’s Aging State; from Mini-lifting to
and limitations that can be predicted and imparted to the      Extensive Rejuvenation
patient. In this course there is a video and graphical         Professors: Phillip R. Langsdon, MD; E. Gaylon
illustration of these techniques, outcomes and                 McCollough, MD
limitations. The speaker completes the presentation with       The spectrum of facelift techniques, along with pearls
suggestions for revisions and complication management.         will be discussed, with emphasis on applying the
Learning Objectives:                                           technique to the aging state and needs of the patient;
• Understand the desirable local aesthetics                    from limited lifting to extensive rejuvenation procedures.
• Understand the anatomic features of aging                    Learning Objectives:
• Understand the surgical techniques for correction            • Understand the tried and true facelift techniques
                                                               available
                                                               • Understand the differing aging states
                                                               • Understand how to apply the technique to the needs of
                                                               the patient


                                                                                                                      19
                                             School of Aging Face
AF 202 How I Changed my Facelift Technique and                AF 220 Laser Facelifts: A New Paradigm in
Why                                                           Facelift Surgery
Professors: Stephen W. Perkins, MD; Vito C. Quatela, MD       Professor: Patrick G. McMenamin, MD
There are a variety of different approaches to face-lifting   There are no magic techniques that surpass experience,
and there are continuing differences of opinion as to what    judgment, and critical evaluation of our cosmetic facelift
techniques are the safest, most effective, and long           surgery. Fourth generation laser lipolysis technology
lasting. Two presenters will provide 25-30 plus years of      uses light and heat energy subcutaneously to provide
experience and philosophical approaches to face-lifting.      skin and tissue tightening in the face. Following
The evolution of face-lifting techniques and                  DiBernardo’s work on uniform application of energy to
individualizing a given facelift technique for each patient   create measurable skin temperature elevations (38-41*C),
will be stressed. Extended SMAS imbrications techniques       we have developed 4 major categories for performing laser
as well as deep-plane face-lifting technique will be          facelifts. These include revision facelifts, younger vs.
presented in detail. Indications for each technique will be   more mature patients, and heavy neck patients with very
outlined. Detailed patient selection criteria will be         limited open mini SMAS tightening techniques.
presented.                                                    The first year we performed 25 laser facelifts using
Learning Objectives:                                          tumescent anesthesia and oral sedation only. We extend
• Learn a variety of techniques that have been used in        past the nasolabial line and aggressively address the
face lifting over the last thirty plus years                  jowl, oral commissure, and the lateral lips. Our closed
• Learn which techniques tend to fail early and which         laser technique has surpassed our open procedures in
techniques are more long lasting                              these areas. We have had no burns or major
• Learn how to choose a specific technique, yet               complications. There have been no injuries to the facial
individualize the approach for each patient’s needs           nerve. All of our patients (except the open SMAS
                                                              category) have returned to work and social events within
AF 210 Ethnic Blepharoplasty                                  1 week (many within 2-3 days). Somewhat normal
Professor: Ioannis P. Glavas, MD                              sensation has returned in 7-10 days. The discussion will
Ethnic blepharoplasty does not include only the               include tumescent anesthesia, operative technique for
modification for Asian Eyelids. Other ethnic groups have      minimally invasive surgery, wavelength parameters,
anatomic characteristics that should be considered            tissue heating characteristics, and postoperative care.
during surgical planning. Skin type and healing issues        Various stages of healing and the range of results we
will be reviewed. What is the best way to achieve the         have encountered (including suboptimal outcomes and
eyelid fold and how much fat to remove?                       patient satisfaction) will be openly presented.
Learning Objectives:                                          Learning Objectives:
• Know the relevant anatomy (skin, muscle, septum, fat,       • Determine if this technology is a worthwhile
supporting structures) of ethnic eyelids                      investment for their practice
• Learn marking and planning for the surgery                  • Incorporate tumescent anesthesia into their face lifting
• Know standard eyelid surgery technique for ethnic           technique
eyelids surgery                                               • Critically evaluate the perioral area and compare the
                                                              laser results with their own


                    Thank You!
        The AAFPRS Foundation wishes to thank
      the following companies for their support of our          Disclaimer
                                                                Registrants for this course understand that medical
        Annual Fall Meeting (as of April 20, 2010).             and scientific knowledge is constantly evolving and
                                                                that the views and techniques of the instructors are
                   Educational Support                          their own and may reflect innovations and opinions not
                                                                universally shared. The views and techniques of the
                                                                instructors are not necessarily those of the Academy or
                        PCA Skin                                its Foundation but are presented in this forum to
                                                                advance scientific and medical education. Registrants
                   BioForm Medical, Inc.                        waive any claim against the Academy or its Founda-
                           Deka                                 tion arising out of information presented in this course.
                                                                Registrants also understand that operating rooms and
                          Lumenis                               health-care facilities present inherent dangers.
                   Syneron and Candela                          Registrants waive any claim against the Academy or
                                                                Foundation for injury or other damage resulting in any
                                                                way from course participation. This educational
                 Non-Educational Support                        program is not designed for certification purposes.
                                                                Neither the AAFPRS nor its Foundation provides
                                                                certification of proficiency for those attending.
                     Allergan Medical


20
                             School of Minimally Invasive Procedures
MI 101 Botulinum Toxin and Injectable Fillers for            MI 103 Fractional CO2 Laser Resurfacing: The
Facial Aesthetics                                            Anti-aging Breakthrough of the Decade
Professors: Andrew Blitzer, MD, DDS; William J.              Professors: Ryan N. Heffelfinger, MD; Howard D. Krein,
Binder, MD                                                   MD; Lisa D. Grunebaum, MD; Michael A. Persky, MD
This course will review the pharmacology, dosing and         The Fractional CO2 laser has revolutionized skin
technique of using Botulinum toxin for aesthetics            rejuvenation, and was in fact named the antiaging
improvement of the upper, middle and lower face, neck        breakthrough of the decade by WebMD. We will review
and masticatory muscles. It will also review the current     the science and histologic data supporting fractional
injectable fillers available, differences in products, and   lasers. There are many fractional CO2 lasers in the
where and how to use them successfully. The limitation       market, and we will examine the differences between
of these minimally invasive techniques will be reviewed.     them. We will review the indications, efficacy, and
Managing adverse events will also be covered.                potential pitfalls of the FCO2 laser. Finally, we show
Learning Objectives:                                         video of a patient treatment, pointing out anesthetic tips,
• Learn about the various Botulinum toxins and               safety requirements, tips for patient comfort, and specific
mechanism of action                                          laser settings.
• Learn how to successfully use the botulinum toxins for     Learning Objectives:
aesthetic improvement                                        • Understand the physiology and histology of the
• Learn about the similarity and differences among           fractional CO2 laser
injectable filling agents                                    • Understand the differences between the different
• Learn how to successfully use injectable fillers for       commercially available fractional CO2 Lasers
aesthetic improvement                                        • Know the indications and contraindications for
                                                             fractional CO2 laser treatment
MI 102 What’s New in Intense Pulsed Light (IPL)              • Know how to avoid complications by selecting the
Professors: John J. Martin, MD; Brett Kotlus, MD             correct patient, treating the appropriate areas, and
We will give a brief overview of the physics involved with   delivering an appropriate treatment
an IPL machine, and how they work. We will then
discuss the various uses for the IPL treatments: for         MI 104 1444nm Interstitial Pulsed NdYAG Laser-
example rosacea, uneven pigmentation, teleangiectasias,      Laser Tissue Interaction and Applications in
scars, and hair removal. We will discuss which               Facial Aesthetic Surgery
wavelengths are optimal for the different conditions, and    Professors: J. David Holcomb, MD; Daniel E. Rousso,
how they can be combined for additional benefit. We will     MD
go over possible complications, and instruct them in how     The course will help current and potential users better
to use the machines safely even in darker skin tones. We     understand the nature of lipolysis fiber laser tissue
will show how to use IPL to optimize facial surgical         interaction; available data directly comparing lipolysis
procedures.                                                  lasers of various wavelengths will be shared. Core
Learning Objectives:                                         concepts include tissue thermal response time, thermal
• Understand how IPL actually works for photo                confinement and thermal diffusivity; each of these is
rejuvenation                                                 affected by laser treatment parameters (eg pulse energy,
• Know what conditions can be improved with IPL              repetition rate, total energy) and tissue factors (eg prior
• Know basic treatment parameters for the different          injectable soft tissue augmentation, relative hydration,
conditions                                                   target tissue volume). Clinical applications including
• Understand complications possible with IPL and how to      lipolysis/interstitial laser assisted facial contouring and
avoid them                                                   adjunctive use of the 1444 nm laser during rhytidectomy
                                                             will be covered in detail; emerging novel skin
                                                             rejuvenation and tightening applications will also be
                                                             introduced. Substantial differences in laser tissue
                                                             interaction among currently available laser wavelengths
                                                             have safety implications, enable vastly different
                                                             treatment approaches and require different types of
                                                             clinical endpoint monitoring.
                                                             Learning Objectives:
                                                             • Know the characteristics of fiber laser tissue interaction
                                                             • Know the unique aspects of 1444 nm interstitial pulsed
                                                             NdYAG laser
                                                             • Know the current and emerging clinical applications of
                                                             1444 nm interstitial pulsed NdYAG laser
                                                             • Know the important concepts for safe use of lipolysis
                                                             lasers within the head and neck




                                                                                                                     21
                               School of Minimally Invasive Procedures
MI 105 Is CO2 Laser Resurfacing Still the Gold                    MI 107 Chemical Facial Resurfacing: The Modified
Standard?                                                         Phenol-Croton Oil Peel
Professors: J. Kevin Duplechain, MD; Steve H. Dayan,              Professor: James R. Shire, MD
MD; Bradford S. Patt, MD                                          Our happiest and most grateful patients are the
The art of skin rejuvenation with current modality carbon         resurfaced patients. CO2 lasers nearly killed resurfacing
dioxide lasers requires the user to understand the many           and the Baker-Gordon Peel was the gold standard for
aspects of both skin variations and laser treatment               years. But those theories were based on fallacies. We will
parameters. With a multitude of choices in devices, the           dispel the myths and indentify the actions of phenol and
physician must understand how to take advantage of each           croton oil in peeling. This peel now provides predicable
device’s unique properties. A review of the photochemistry        results I will discuss the history, formulas, patient
of laser tissue ablation including a review of energy             selection, solution preparation, post-peel care, and
requirements as well as the advantages of frequency               complications. This is a skill that is a must for all
modulation, pulse duration, density, and total energy             cosmetic surgeons to master.
parameters will be included in the discussion. Treatment          Learning Objectives:
of various skin types including expected results and              • Learn patient selection
limitations will be discussed. Information on the use of          • Learn the actions of Phenol and Croton Oil, formulation,
C02 resurfacing in the treatment of burns will be provided        and tips to avoid complications
as well as post treatment protocols designed to minimize
complications                                                     MI 140 Fat Grafting for Facial Volume
Learning Objectives:                                              Enhancement
• Understand laser tissue interaction including the               Professor: Babak Azizzadeh, MD
differences between ablation and coagulation and how each         The course will summarize the role of volume loss in the
plays a role in patient results                                   aging process and outline treatment protocol – fat
• Provide insight into parameters available such as               grafting. Specific technical consultations of harvesting,
energy, frequency, density, and pulse duration and how            procuring and injecting viable fat cells will be discussed.
each affects healing time, potential complications, and           Fat grafting techniques will also be addressed as a
final results                                                     standard-alone as well as in combination to blepharoplasty
• Understand how to treat a multitude of conditions               and rhytidectomy.
including acne scars, burns, facelift and neck lift patients      Learning Objectives:
• Provide for the attendee post laser treatment protocols         • Understand the role of volume loss in facial aging
designed to minimize complications and understand why             • Understand the role of fat grafting in facial rejuvenation
many complications have occurred in the past                      • Know the technical considerations in fat grafting

MI 106 Adding Chemical Peels to Your Practice                     MI 200 Off-label Applications of Liquid Injectable
Professors: Stephen W. Perkins, MD; Devinder Mangat,              Silicone (LIS)
MD                                                                Professor: Eric M. Joseph, MD
Chemical peeling has been the mainstay of resurfacing for         When used properly, LIS is versatile, precise, safe, and
facial photo aging for 40 or 50 years. Even with the advent       permanent. LIS must be injected utilizing the
of sophisticated lasers used in resurfacing, chemical             microdroplet, serial puncture technique. Common
peeling is still a very useful part of a facial plastic surgery   conditions treated include: volume replacement, wrinkle
practice. Two experienced surgeons will describe in detail        reduction, lip enhancement, acne scarring, and correction
how and why chemical peeling is used in combination               of many nasal irregularities (“Non-Surgical Rhinoplasty”).
with other resurfacing procedures for maximum patient             Several treatments are typically required for complete
benefit. A variety of strengths of chemical peels will be         correction of most conditions. Procedures are performed
detailed and various laser resurfacing techniques will be         with topical anesthetic, and there is typically no
demonstrated. Incorporating 2-3 modalities, including             downtime. Complications associated with LIS are
dermabrasion, on a single patient is often required for the       uncommon and include visible bumps or nodules at the
best results with one resurfacing treatment.                      sites of injection. Patient satisfaction is typically very
Learning Objectives:                                              high.
• Learn in detail about a variety of strengths of chemical        Learning Objectives:
peeling agents                                                    • Learn the proper microdroplet, serial puncture technique
• Learn about a variety of laser resurfacing modalities           for using LIS
including pros and cons                                           • Learn the many applications of LIS
• Choose the best resurfacing modality for any given              • Learn about the complications associated with LIS and
patient and in any given area of the face on a single             how to manage them
patient
• Learn how to combine multiple resurfacing techniques
for maximum patient benefit in one surgical healing
period




22
                               School of Business and Computer Science
BUS 101 Getting started in a Facial Plastic                      BUS 104 Seven-Step Marketing Plan: The Unique
Surgery Practice                                                 Needs of Facial Plastic Surgeons
Professors: Matthew A. Kienstra, MD and Stacie D.                Professors: Candace Crowe; Linda Murray
McClane, MD                                                      This will be an hour packed with a “roll your sleeves up
We will review methods taken by successful physicians            and get to work” approach. I will have worksheets that we
who started their practices (both private and academic           will go through to help attendees determine the right mix
will be included) 5-8 years or so prior. Faculty will be         for their practice. We will go through several exercises
involved with time for Q and A. Topics will include              including: completing a creative brief and touch point
marketing, relationship development, dealing with                map, identifying your USP (Unique Selling Proposition),
hospitals/physician’s groups, things to avoid, dealing with      writing a 30-second “who you are” commercial, identifying
competitors, and the like.                                       your target audience and creating a customer profile,
Learning Objectives:                                             deciding on a budget, writing a month-by-month plan,
• Describe techniques for building relationships                 developing a professional image, implementation, and
• Describe successful marketing tools for the young              tracking.
physician                                                        Learning Objectives:
• Describe common pitfalls to be avoided                         • Understand the basic foundation and outline of a usable
                                                                 and effective marketing plan that they can further develop
BUS 102 Facial Plastic Surgeons as Leaders                       and implement
Professor: Jake Laban, MBA
Leadership is a critical skill set for all small business        BUS 105 Avoiding the Ten Most Common
owners; including the facial plastic surgeon. This course        Marketing Blunders: How to Thrive, Not Just
will define leadership, specifically as it relates to facial     Survive, in Today’s Hyper-Competitive World
plastic surgery, through colorful and memorable examples         Professors: Candace Crowe; Linda Murray
of leadership. In order to facilitate learning, key tenants of   This course goes hand in hand with “Seven-Step
leadership will be illustrated through historic profiles of      Marketing Plan” (BUS 104). We will explore real life
extraordinary leadership across in varying disciplines.          mistakes, discuss why that approach failed and how to
Surgeons may adopt and model these tenants of leadership         avoid the mistake in the future. Some of the key mistakes
within their practices.                                          we will discuss include: marketing without a specific
Learning Objectives:                                             motivator; no clear message of who you are and what
• Learn key tenants of leadership, within the context of         makes you the practice they should call; believing that
facial plastic surgery                                           you have a service that patients will find on their own,
• Acquire new leadership strategies which they may               change for change sake; marketing based on fear of not
deploy in their own practices                                    doing what your competitors are doing; advertising
• Develop their skill set for communicating these new            “special” pricing; arrogance leads to failure; believing your
strategies to their staff                                        target audience is everyone; not knowing your patients
                                                                 and creating an ongoing relationship with them; not being
BUS 103 Five Must Haves for a Successful                         aware of your reputation in the marketplace (perception in
Aesthetic Practice                                               the marketplace is reality to the patient).
Professor: Catherine Maley, MBA                                  Learning Objectives:
I will lay out the 5 most necessary components needed to         • Enabling attendees to clearly think through the clutter
succeed in aesthetic medicine in today’s New Economy.            of messages telling them what they need to do and sort out
The most strategic will survive so understanding the             for themselves what is right for their individual practice
aesthetic patients’ motives, needs and wants will help
physicians better promote their services to increase             BUS 106 Internal and External Marketing
closing ratios.                                                  Professors: Steven Dayan, MD; Tracy Drumm
• Know low cost/no cost ways to increase aesthetic               As much as we don’t like to admit it marketing our
revenues                                                         practices is an absolute necessity today. From internet to
• Know how to increase your word-of-mouth referrals              patient advocates to external advertising what works best
professionally                                                   is an individual decision. But being concise, cost effective
• Learn how to grow loyalty with your patients so they           and on message are key component to getting and staying
stay, pay and refer                                              busy. There are many simple, inexpensive easy to
                                                                 implement ideas that are guaranteed to get you busier.
                                                                 Easy to remember formulas such as TOIB, WIFM, and
                                                                 MICE help to keep these ideas current.
                                                                 Learning Objectives:
                                                                 • Learn three techniques that can be implemented
                                                                 Monday morning to get you busier
                                                                 • Learn how to evaluate different marketing tactics and
                                                                 strategies
                                                                 • Learn formulas for running successful events



                                                                                                                         23
                              School of Business and Computer Science
BUS 107 Internet Marketing, Social Networking,                 Learning Objectives:
and Converting Patients Online                                 • Recognize the common sources of personal attacks and
Professor: Robert Baxter                                       how to track for possible defamation
This course will provide a comprehensive guide to              • Identify what tools can be used to fight back
Internet marketing, search engine optimization, online         • Develop awareness to the options and alternatives to
reputation maintenance and crisis management, social           boosting web presence
networking, and developing a conversion-oriented plastic
surgery web presence. From link building and on-page           BUS 120 Six Legal Tips
optimization, to ratings, reviews, and more, the course        Professor: Thomas Rhodes, Esq.
includes real world strategies that achieve results,           If you practice long enough, you’ll run into legal
maximize visibility, and help surgeons acquire new             challenges. You need to find ways to handle them
patients online.                                               effectively and put them behind you to get back to
Learning Objectives:                                           helping patients. A lawyer representing doctors shares
• Better understand the role of internet marketing             six tips for doing that.
• Learn how to maximize website visibility on the              Learning Objectives:
internet                                                       • Learn several ways to handle legal challenges
• Understand the value of Web site optimization                effectively in office practice, courthouse proceedings, and
                                                               regulatory matters before state medical boards
BUS 110 Social Media and Networking
Professor: Anne Cohen                                          BUS 130 Speaking to Capture Consumers: Tips
Social Media is the biggest marketing shift since the          for Turning “Doc Speak” into Lay Language
advent of the Internet. It took 4 years for the internet to    Professors: Wendy Lewis; Steven J. Pearlman, MD
be adopted by 50 million users but only 9 months for           This course will deconstruct an ideal short presentation
Facebook to gain 100 million participants, of which            to be delivered to a consumer audience on a variety of hot
women 55-65 are the fastest-growing segment. If                topics of interest, from concept to preparing a good slide
Facebook were a country, it would be the world 4th             presentation, visuals to be included, best practices in
largest! Studies show journalists search the web—              phrasing, tone of voice, and body language. Presenters
including social media posts—more often for experts than       will offer suggestions for common pitfalls to avoid, how to
by reading email pitches. What does this mean to your          choose terminology that resonates well with consumers
practice?                                                      and media, and presentation style. Specific examples
Learning Objectives:                                           shall be reviewed for critiques. A glossary of translated
• Understand social media and its marketing                    medical and surgical terms into consumer friendly
opportunities                                                  explanations will be offered.
• Be able to create and use Twitter, Facebook and Blog         Learning Objectives:
posts as SEO tools                                             • Moderate technical language to relate to a lay audience
• Understand Universal Search and know how to apply it         • Turn a phrase from hard to soft
as part of an integrated marketing strategy                    • Use PowerPoint and visuals to your advantage
                                                               • Learn tips for answering questions that resonate with
BUS 115 Reputation Management                                  consumers
Professors: Tom Seery; Robert Baxter; Spencer
Cochran, MD                                                    BUS 132 So you Want to Be Famous
Wikipedia defines reputation managements as the                Professors: Catherine Maley, MBA
“process of tracking an entity’s actions and other entities’   PR is the most credible source for patients and
opinions about those actions; reporting on those actions       prospective patients to learn more about you and your
and opinions; and reacting to that report creating a           services. Discover how you can get mass media coverage
feedback loop.” From a facial plastic surgeon’s                with and without a PR agent and what you can do on
perspective it tends to be singularly focused: how to stop     your own to get on the media’s resource list so they call
bad reviews. Indeed, with the rise of social reviews sites,    you when they need an expert.
personal attacks have become a real threat to everyone’s       Learning Objectives:
reputation. This course is not designed to share insights      • Learn what the media needs from you
on how to wage a legal battle against potential                • Discover how to get known as the media resource
detractors. Instead, the focus is on what Google’s Matt        • How to make the PR you’ve gotten grow legs and
Cutts recommends as the only proven way to fight back:         benefit you for years to come
“The answer to bad speech is more speech.” To this end,
we will examine the options you have to generate more
speech about you and your practice and to secure a
positive reputation.




24
                              School of Business and Computer Science
BUS 135 Update on Patient Coordinators: In
Superior Successful Practices                                Boston “Beantown”
Professor: Karen Zupko                                       Welcome to Boston or "Beantown" as it is commonly
                                                             called. Boston is a dynamic city, steeped in history,
Designed to show how effective patient coordinators in
                                                             culture and old world charm, as well as academic and
super successful facial plastic surgery practices make a
                                                             medical excellence with cosmopolitan sophistication.
difference. This session offers the ìhow-toísî that
                                                             With 21 distinctive neighborhoods, each with its own
maximize the value of a full-time, focused, qualified
                                                             charm and personality, Boston belongs to a diversity of
patient coordinator. If you are hiring your first patient
                                                             people whose heritage is surrounded by the beautiful
coordinator or if you are thinking about repositioning       Charles River and the Atlantic Ocean.
these key responsibilities in your practice you will leave
with pearls to implement back home. Hear what your
colleagues have to say in the lively course discussions.
Our Best Practices survey benchmarks how the most
successful aesthetic surgeons utilize their patient
coordinator.
Learning Objectives:
• Assess the need for a patient coordinator, define the
function of the job, and avoid making predictable
mistakes
• Measure aptitude for hiring a patient coordinator
• Design an effective training program
• Implement effective performance measurements

BUS 140 Financial Management for the Facial
Plastic Surgeon
Professors: Min Ahn, MD; Beth Brooks
This course will review the critical components of sound
financial management in the facial plastic surgeon’s
office. This course reviews the reports that should be            Boston has all of the amenities of a big city with the
analyzed on a monthly basis, as well as ratios and           comfort and feel of a small town. The compact layout
                                                             makes it ideal to navigate on foot and has helped to define
formulas to ensure proper financial management and
                                                             Boston as "America's Walking City." Surrounded by
decision-making.
                                                             natural beauty, Boston's 48 square miles are encircled by
Learning Objectives:
                                                             a bustling harbor, tranquil coastline and a string of parks
• Learn how to generate and read financial statements,
                                                             known as the Emerald Necklace. Boston has something to
such as the balance sheet, income expense report (also
                                                             offer everyone.
know as profit/loss statement) and how that information           For those interested in history, you can walk the
is used for decision-making and analysis                     Freedom Trail and learn about the role Boston played
• Know the important ratios and analyses used in the         before and after the American Revolution. Art lovers can
decision-making process for new treatments or capital        visit any one of the many art museums in the city to view
purchases, which include profitability ratios, sensitivity   exhibits showcasing everything from contemporary to
analyses, return on investment calculators, and internal     traditional art, in the form of sculptures and paintings.
rate of return                                               Music lovers can choose from a variety of different venues
                                                             that play everything from jazz to rock and roll to classical
BUS 150 What You Need to Know About Getting                  tunes.
Your Surgicenter Accredited                                       Sports lovers can take their pick of any type of game
Professors: Neil A. Gordon, MD; Andrew A. Jacono, MD         they want to attend. Boston has both professional and
How to assess what site is appropriate to accredit; what     college teams in every major sports arena. Or if you don't
you can do, what resources are available and what level      have any real desires, take a leisurely stroll along the
of agency depending on your practice goal.                   Charles River or through the Boston Public Garden.
Learning Objectives:                                         Shoppers will be content with the variety of different
• Know the accrediting agencies                              stores and shops to visit. Near City Hall, you can visit
• Know which agency meets your practice goals                historic Faneuil Hall Marketplace for your traditional
• Learn how to get the resources so it is inexpensive        Boston souvenirs, or you can bargain with the vendors in
                                                             Hay Market for fresh seafood and produce. For high end
                                                             shopping, you won’t be disappointed in the Copley/Back
                                                             Bay section of Boston. Everyone enjoys strolling along
                                                             Newbury Street, Boston’s version of Rodeo drive.
                                                                 While in Boston, you can find restaurants to suit any
                                                             taste throughout the city. In the North End, Bostonians
                                                             indulge in authentic Italian cuisine. The Back Bay offers
                                                             some of the best steakhouses, as well as some of the city’s
                                                             quaint cafés. Of course, you can always go to the place
                                                             where everybody knows your name, Cheers !
                                                                                                                     25
                                           School of Basic Science
SCI 101 Archives of Facial Plastic Surgery: The               SCI 103 Concepts of Attractiveness: The Male
Second Decade and Beyond                                      Facial Aesthetic
Professors: John S. Rhee, MD; Wayne F. Larrabee, Jr.,         Professors: Michael J. Reilly, MD; Babak Azizzadeh,
MD                                                            MD; Steven P. Davison, MD
Archives of Facial Plastic Surgery, the official journal of   This course will provide insight into understanding the
the AAFPRS and IFFPSS (International Federation of            male facial aesthetic. Background will be given based on
Facial Plastic Surgery Societies) and a proud member of       socio-biological attractiveness studies, and these concepts
the JAMA/Archives family, has entered its second decade       will be applied to our current techniques and capabilities
of publication. Participants will be introduced to the        in facial enhancement and rejuvenation. Topics to be
latest journal developments – new manuscript categories,      discussed will include: psychosocial considerations in
video capability, and website features. For potential         treating male patients, the male rhinoplasty, aesthetic
authors, the workshop will discuss specific ways to           considerations in hair transplantation, minimally
improve chances for manuscript acceptance. Topics will        invasive treatments for men, and approaches to male
include tips on manuscript construction, basic study          facial rejuvenation.
designs, and optimization for a specific manuscript           Learning Objectives:
category. For potential reviewers, the workshop will          • Understand the social, psychological and biological
discuss the importance of a fair and thorough peer review     science behind male attractiveness
process and tips on conducting effective critiques.           • Assess the male face within the context of a better
Finally, the synergistic relationships between the            understanding of the male aesthetic
journal, academy, international societies, and media will     • Recognize the contrast in approaches to treatment of
also be highlighted.                                          the aging male versus the aging female face
Learning Objectives:                                          • Identify the features of an attractive male nose and the
• Have a better understanding of the editorial review         associated surgical techniques for accomplishing these
process                                                       ideals
• Learn methods to become more skilled reviewers
• Have a better understanding of strategies to optimize       SCI 104 How to use Evidence-Based Practices in
chances for manuscript acceptance                             Facial Plastic Surgery
                                                              Professors: Paul L. Leong, MD; Sam P. Most, MD
SCI 102 Photography in Facial Plastic Surgery                 As patients increasingly request objective information to
Professors: Grant S. Hamilton, MD; Raffi                      support facial plastic surgery treatments and third party
DerSarkissian, MD                                             payers migrate to pay for performance standards facial
Standardized photography is not only part of the medico-      plastic surgeons must be aware of the importance of
legal record but is arguably the most important clinical      evidence-based practice. This goal of this instruction
research tool available to the facial plastic surgeon.        course is to describe the importance of evidence-based
Accurate depiction of the pre and post-operative states is    research in the development of facial plastic surgery and
the standard for evaluating the aesthetic results of          how to harness this research to deliver superior outcomes
surgery. This course will cover the basics of standardized    for patients. A concise background of the essential
photography including equipment, setting up a clinical        elements of evidence-based practice will be provided.
studio, data storage, data organization, standardization,     Examples of existing high-quality evidence based
patient consent forms and the use of photos in                research supporting various aspects of facial plastic
marketing.                                                    surgery will be reviewed. An emphasis will be placed on
Learning Objectives:                                          techniques to critically review the literature. Future
• Understand the important components of a clinical           goals for improving the evidence-base supporting facial
photography studio                                            plastic surgery practice will be discussed.
• Understand the techniques for data storage and              Learning Objectives:
organization                                                  • Describe the reasons why evidence based practice
• Understand the importance of photographic                   standards will become more important to the
standardization                                               development of facial plastic surgery
• Understand the ethical considerations of informed           • Understand the essential elements of evidence-based
photographic consent and the use of patient photos in         research
marketing                                                     • More critically interpret data/literature supplied by
                                                              independent investigators or industry to make more
                                                              informed decisions about treatment options
                                                              • Formulate useful research questions and understand
                                                              how to coordinate with other investigators, professional
                                                              societies, or industry to pursue research goals.




26
                                          School of Basic Science
SCI 105 Skin Care in the Eyes of a Dermatologist:            SCI 108 Managing the Difficult Patient and
What Works and What Doesn’t                                  Turning Anger into Appreciation
Professor: Jennifer Linder, MD                               Professor: Edmund A. Pribitkin, MD; Howard D. Krein,
Patients are constantly seeking recommendations for the      MD
most effective topical skin care products on the market.     Given the proper set of circumstances, any patient can
Physicians must be aware of ingredients and products         become angry and litigious. We focus on crafting an
currently available and their ability to improve the skin.   effective process for identifying the already impossible
Jennifer Linder, MD, will cover the most innovative and      patient and the patient who is likely to be pleased only
efficacious cosmeceutical ingredients for the treatment of   under extraordinary circumstances. We review the
several skin conditions. This review will enable the         informed consent process and how it can help cement the
physician to locate and recommend the most results-          bond between the provider and patient. We provide
oriented product formulations for their patients.            effective means of communicating complications or
Learning Objectives:                                         unforeseen results of surgery while maintaining a
• Review the pathology of hyperpigmentation, acne,           patient’s trust. Finally, we discuss how to address a
visible aging and sensitive skin (such as rosacea)           patient’s disappointment, frustration and anger and
• Become familiar with the commonly used and marketed        redirect these feelings into satisfaction and closure.
topical ingredients to treat these common skin concerns      Learning Objectives:
• Identify which topical agents have proven research         • Identify and avoid the difficult patient
backing their efficacy                                       • Describe an effective informed consent process and craft
• Discuss the importance of the overall product              an effective informed consent document
formulation to product performance                           • Disclose complications or unforeseen results of surgery
                                                             • Address and redirect patient disappointment,
SCI 106 Cancelled                                            frustration and anger

SCI 107 Scar Treatment and Prevention                        SCI 109 How to Recognize Signs of Body
Professor: Andrew Winkler, MD; Paul L. Leong, MD             Dysmorphic Disorder and other Personality
Modern scar treatment involves prevention through            Disorders
proper soft tissue handling, procedural treatments and       Professor: Henri P. Gaboriau, MD
surgical maneuvers. Traditionally, this includes surgical    The course will address signs and symptoms of body
scar revision, dermabrasion, and triamcinolone injection.    dysmorphic disorder as well as other personality
However, of particular interest currently is the 1540 nm     disorders. Prevalence of such disorders in patients
Erbium: Glass laser. This laser is used for incisional       seeking cosmetic surgery will be reviewed and compare to
scars, acne scars and now has an FDA approval for            the general population. Finally we will look at the
striae. In this course, I will briefly review the basic      correlation between body dysmorphic disorder/personality
science behind scar formation as well as the literature      disorders and lawsuits in the field of facial plastic
regarding various forms of scar treatment. This will         surgery.
include examples of each modality and their particular       Learning Objectives:
pros/cons.                                                   • Identify patients exhibiting signs of body dysmorphic
Learning Objectives:                                         disorder
• Discuss the stages of wound healing and how to             • Recognize signs of other personality disorders and act
minimize wounding during surgery                             accordingly
• Describe the advantages and disadvantages of several       • Know which patient has a higher “chance” to sue based
different surgical scar revision techniques                  on his/her personality disorder
• Discuss the benefits and mechanism of action of
ancillary treatments such as dermabrasion and
triamcinolone injection
• Discuss new scar treatment modalities such as the
1540 nm Erbium: Glass laser




                                                                        Visit www.aafprs.org
                                                                        for program updates.




                                                                                                                   27
                                          School of Basic Science
SCI 110 Contemporary Management of Melanoma                   for camouflaging defects in the nasal dorsum, filling
Professor: Edward D. Buckingham, MD                           wrinkles, and augmenting lips. We also explore their
This course will provide a review of the pathogenesis of      uses as static slings in facial reanimation and in facelift
melanoma and staging. We will then discuss the surgical       surgery and in the repair of nasal septal perforations.
management of the primary tumor as well as the                Finally we evaluate their promise in relining
rational, indications and techniques for sentinel lymph       fullsthickness mucosal/dermal defects, in skin
node biopsy. Indications for adjuvant radiation and/or        resurfacing and in the treatment of scars and keloids.
chemotherapy will also be discussed.                          Learning Objectives:
Learning Objectives:                                          • Understand physiology of extracellular matrices and
• Understand the different types of melanoma                  compare the costs and characteristics of existing
• Understand the staging system and workup of                 commercial products.
melanoma                                                      • Select and prepare recipient sites for ECM implantation
• Understand the surgical management of the primary           • Review evidence based indications for ECM use
tumor and the rational and role of sentinel lymph node        • Avoid and Treat ECM Complications.
biopsy
• Understand the role for adjuvant therapy                    SCI 200 Highlights of ABFPRS Item Writing
                                                              (Attendance restricted to ABFPRS Written Exam
SCI 111 Off Label Uses of Neurotoxins—                        Development Committee members)
Botulinum Toxin in Facial Wound Healing                       Professors: Theda C. Kontis, MD and Elizabeth R. Price
Visiting Professor: (Germany) Holger G. Gassner, MD           This course is open to and strongly recommended for
Professor: David E. Sherris, MD                               members of ABFPRS written examination development
Immobilization is a basic therapeutic principle to aid in     and review groups. The seminar will provide an
the healing of various types of tissue. The activity of the   introduction to the fundamentals of constructing
facial musculature represents an important factor             standardized test questions (items) for use on ABFPRS’s
affecting healing of facial wounds. Wounds that are           written examinations. Information presented will include
subjected to repetitive tension on the wound edges tend to    accepted item formats, how to recognize and correct
heal with less favorable results. Injection of Botulinum      common item-writing errors, and best practices. The
toxin minimizes muscle activity adjacent to a wound           presenters’ goal is to give participants the tools they need
during the critical healing phase. Research in a primate      to create focused single-best-answer items that are valid,
model, multiple case reports, data from a prospective         legally defensible, and consistent with the quality of
trial and reports from various major centers indicate that    items used by ABMS boards.
Botulinum toxin induced immobilization of facial wounds       Learning Objectives:
is effective. In this course, an algorithm is presented how   • Obtain an understanding of fundamental best practices
to best select facial wounds for Botulinum toxin              for standardized test question (item) construction
treatment. The appropriate dosages and injection              • Obtain knowledge of item formats used on ABFPRS’s
techniques are shown in detail. Difficult to treat wounds     written examinations and how to construct effective
and strategies to minimize temporary functional deficits      items
are discussed. This includes the admixture of lidocaine       • Learn strategies to identify and correct common item
with Botulinum toxin to achieve an immediate onset of         flaws in questions they or others have written for
action and thus enhance control over the treatment            ABFPRS examinations
effect. Representative clinical cases with long-term follow
up are discussed in detail.
Learning Objectives:
• Understand important pharmacologic properties of
Botulinum toxin
• Use Botulinum toxin to safely immobilize a range of
facial lacerations and incisions
• Be able to avoid complications and better understand
risks of the treatment

SCI 112 Using Extracellular Matrices (ECM’s) to
Camouflage Flaws, Support Sagging Tissues and
Fill Defects in Facial Aesthetic Surgery
Professor: Edmund A. Pribitkin, MD; Ryan N.
Heffelfinger, MD
Extracellular matrices (ECM) such as porcine small
intestinal submucosa and acellular human dermis
promise to direct the regeneration of host tissues to
camouflage defects and provide structural support
without the inconveniences associated with autologous
grafts. We explore the science behind ECM’s and
systematically review the literature supporting their use

28
                                 School of Trauma and Reconstruction
RECON 101 Aesthetic Otoplasty                                  Learning Objectives:
Professor: Shan R. Baker, MD                                   • Understand the ideal locations for camouflaging scars
A one-hour course will explore the ideal dimensions and        • Understand how “breaking the rules” can provide
angulations of the auricle. The various methods of             insight to new flap designs
performing aesthetic otoplasty are explored. The Skooge        • Understand how thinking of flap design in three-
technique of excisional otoplasty is discussed and             dimensions can provide new solutions
demonstrated with video. Complications and their
avoidance are discussed in detail.                             RECON 104 Basic Cleft Lip and Palate Surgery
Learning Objectives:                                           Professors: Tom D. Wang, MD; Christian Stallworth,
• Know the ideal dimensions and angles of the mature           MD
auricle                                                        This course will cover the overall management of
• Understand the multitude of methods used to correct          patients with cleft lip and palate. The course will present
lop ear deformity                                              the most current surgical techniques for repairing these
• Know the advantages and disadvantages for the                complex deformities. It will emphasize techniques in lip
techniques use in aesthetic rhinoplasty                        repair, palate repair, and secondary cleft rhinoplasty,
                                                               aided by video segments of surgical techniques.
RECON 102 Reconstruction of the Protruding Ear                 Learning Objectives:
and Acquired Ear Defects                                       • Learn the anatomic and physiologic nasal, oral, and
Professors: Fred J. Stucker, MD; Sunny S. Park, MD             oropharyngeal deformities in cleft lip and palate
This course concentrates on creating the normalcy of the       • Understand management rationale for cleft lip and
human ear in both cosmetic and reconstructive cases by         palate patients
focusing on the diagnosis of the defect, surgical technique    • Understand the surgical techniques in cleft lip and
and postoperative results. The otoplasty technique used        palate repair
by the senior author on over 300 patients will be
presented. In addition, the wide range of reconstructive       RECON 150 Secondary Cleft Lip and Nasal
options for auricular defects caused by trauma and             Repair: Strategies for Addressing Common
cutaneous cancer resections will be described, including       Deformities
skin and composite grafts, and local and regional flaps        Professors: Travis T. Tollefson, MD; Jonathan M.
(e.g. advancement and perichondrial cutaneous). Specific       Sykes, MD
surgical techniques for each diagnosis will be the crux of     The basic principles of primary cleft lip repair are often
this presentation with preoperative, operative and             applicable to revision surgeries. The variety of surgical
postoperative photographs and videos collected over the        techniques used to repair the unilateral and bilateral
course of 35 years of experience. In addition,                 cleft lip contributes to the spectrum of secondary
complications are discussed with examples to illustrate        deformities that are encountered. The cleft surgeon must
prevention. This course will enable the facial plastic         decide when to perform a revision, how to identify the
surgeon and/or otolaryngologist to reconstruct acquired        static and dynamic components of the irregularity, and
defects and cosmetically deal with the common                  what approaches are effective at improving lip function
malpositioned auricle.                                         and appearance. The presenters will present a
Learning Objectives:                                           categorization of the typical secondary cleft lip and nasal
• Learn the otoplasty technique which combines lateral         deformities and present strategies with which each can
conchal bowl resection with mattress suture technique          be addressed. Cases will range from minor lip/nasal
• Understand ear defects caused by trauma and                  defects to complex secondary cleft surgeries encountered
cutaneous cancer resections                                    in international surgical missions.
• Know the reconstructive techniques including grafts          Learning Objectives:
(skin and composite) and flaps (local and regional)            • Learn to identify and classify typical secondary
                                                               unilateral and bilateral cleft lip and nasal deformities
RECON 103 How to Use a Creative, Problem-                      • Learn the presenter’s algorithm for lip revision
based Approach to Moh’s Defects                                including approaches, incisions, and geometric
Professor: Grant S. Hamilton, MD                               considerations
My experience in teaching Mohs reconstruction has been         • Understand the nuisances of addressing the cleft nasal
that most learners perceive local flaps to be pre-formed       deformity in combination with lip revision to achieve
solutions that are copied from books and applied to the        optimal results
patient. Although this approach has its benefits, it is also
limiting. This course emphasizes the creative application
of several principles in order to arrive at a personalized
and unique solution. In addition, I will describe
techniques for expanding flap design into the third
dimension to increase the number of options available to
the surgeon.




                                                                                                                      29
                                 School of Trauma and Reconstruction
RECON 160 Facial Reanimation-Contemporary                    Learning Objectives:
Management (the cutting edge)                                • Describe the pros and cons of microtia reconstruction
Professors: Patrick J. Byrne, MD; Kris S. Moe, MD;           with costal cartilage, porous polyethylene, or prosthetics
Tessa A. Hadlock, MD                                         • Relate evidence-based outcomes to the timing of surgical
The current understanding of facial nerve pathology will     intervention and technical options for addressing this
be reviewed. Cutting edge treatment options for              difficult reconstructive challenge
reanimation – including both early and delayed cases –       • Highlight specific technical pearls for optimal aesthetic
will be taught in detail. This will include reinnervation    outcomes
techniques (repairs, various versions of nerve transfers),   • Describe the state of the science of combining hearing
regional muscle transfers (including the minimally           rehabilitation (atresia repair vs. bone-anchored hearing
invasive temporalis tendon transfer) and free tissue         aid) with microtia reconstruction
transfer (gracilis and others). Adjunctive techniques will
be described, as well as the indications for each.           RECON 210 Advances in Orbital Trauma Surgery:
Learning Objectives:                                         Transorbital Endoscopy and Computer-Aided
• Learn useful algorithm for which procedures to offer to    Reconstruction
which patients                                               Professors: Kris S. Moe, MD; Chris Bergeron, MD
• Be able to perform the lid loading and lower eyelid        Visiting Professor (Germany): Holger Gassner, MD
reconstructive techniques described                          Management of severe orbital trauma remains a
• Be able to perform the regional muscle transfer            significant surgical challenge. The anatomic landmarks
techniques                                                   are often destroyed by the trauma, and comparison with
• Understand in detail the indications and technique for     the contralateral side may be inaccurate due to edema.
free tissue transfer                                         Yet failure to achieve an excellent outcome can result in
                                                             severe functional and esthetic disabilities.
RECON 180 Auricular Reconstruction 2010: From                We will describe the latest advances in orbital
Non-surgical Ear Molding, Incisionless Otoplasty             reconstruction, including minimally invasive endoscopic
to Microtia Repair                                           surgery through blepharoplasty incisions, and the use of
Professor: Robert O. Ruder, MD                               computer guidance in preoperative planning and implant
Auricular reconstruction can be a frustrating                placement. We have found that these techniques
intraoperative experience. This one-hour presentation        significantly improve the accuracy of major orbital
will present templates to better evaluate and treat          reconstruction and reduce the incidence of re-operation,
congenital auricular deformities. We shall discuss           while decreasing surgical morbidity.
problems with the dysmorphic and the dysplastic              Learning Objectives:
auricules. New, less invasive, and reliable innovations      • Understand the use of esthetic blepharoplasty incisions
will be discussed with case presentations.                   for transorbital endoscopic surgery
Learning Objectives:                                         • Know the techniques of minimally invasive transorbital
• Improve the facial plastic surgeon’s ability to identify   endoscopy, and the difference of these from transnasal
dysmorphic and dysplastic anomalies of the auricle           and transmaxillary endoscopy
• Learn non-surgical sculpturing techniques to correct       • Learn how to use preoperative computer planning,
dysmorphic pinnae                                            including virtual endoscopy, for the reconstruction of
• Learn new concepts of “incisionless” otoplasty             severe orbital trauma
• Learn reliable innovations in microtia reconstruction      • Know the application of mirror-image software
                                                             intraoperatively to determine proper implant
RECON 200 Microtia Reconstruction: A Multi-                  manufacture and placement
center Perspective on Current Options for
Comprehensive Management                                     RECON 220 Handling Extensive Facial Fractures
Professors: Travis T. Tollefson, MD; Anthony Brissett,       and Nasal Reconstruction After Total Avulsion
MD; Kofi A. Boahene, MD; Craig S. Murakami, MD;              Professors: Phillip R. Langsdon, MD; John L. Frodel,
Jeffrey Vrabec, MD and Tom D. Wang, MD                       Jr., MD and Fred G. Fedok, MD
Reconstruction of congenital microtia deformities has        This course will discuss cases of extensive facial trauma,
been described with numerous paradigms of surgical           from fractures to gunshot wounds. Presenters will
timing, surgical stages/technique, and coordination with     describe methods to handle extensive fractures; from re-
hearing rehabilitation. Surgical reconstruction of a         establishment of facial buttresses to handling palatal and
natural-appearing ear remains challenging, whether a         other complicated unstable cases. Presenters will also
surgeon chooses costal cartilage grafting or porous          discuss total nasal reconstruction occurring after
polyethylene. The team of presenters will discuss a          gunshot injuries.
variety of options and technical pearls including rib        Learning Objectives:
harvest and pain control, skin flap/ graft choices, and      • Understand how to reconstruct the massively fractured
suture fixation. The focus of the presentation will be to    patient
deliver an algorithm for improving consistent results and    • Understand total nasal reconstruction
minimizing risks in microtia reconstruction.



30
              Organization of Facial Plastic Surgery Assistants (OFPSA) Program
Thursday, September 23, 2010
Thursday,                                                        2:15pm-3:15pm      Around the World in 60 minutes: A
                                                                                    Virtual Marketing Tour of Explosive
7:00am-8:00am      Continental Breakfast
                                                                                    Concepts
                   Generously underwritten with a non-
                                                                                    Tracy Drumm, IF Marketing
                   educational grant by SkinMedica
                                                                 3:15pm-4:15pm      Break in the Exhibit Hall
8:00am-8:15am      Welcome Remarks and
                   Introduction of OFPSA Officers
                                                                 4:15-5:00pm        Concepts of Beauty: How They've
                   Daphne Christensen, President,
                                                                                    Changed Over Time
                   OFPSA
                                                                                    Steve Dayan, MD
8:15am-8:30am      Introduction of AAFPRS President
                   Daniel E. Rousso, MD                          6:00pm-7:30pm      AAFPRS Welcome Reception

8:30am- 9:30am      Keynote Speaker                              Friday, September 24, 2010
                                                                 Friday,
                    Patient Centered Care: From Concept          7:00am             Continental Breakfast
                    to Execution (non-CME activity)                                 Generously underwritten with a non-
                    Glenn Morley                                                    educational grant by SkinMedica
Patient Centered Care is a hot topic for practices seeking
ways to differentiate themselves in today's busy world.          8:00am- 8:30am     Skincare 101: Increasing Your Client
Although there has been much discussion about providing                             Experience
a patient centered environment many practices struggle                              Richard Linder, CEO, PCA Skin
with what this really means in terms of actual service
delivery. This course seeks to de-mystify the concept by         8:45am-10:30am Secrets of Closing the Sale
dissecting all points of contact for the patient and offering
                                                                                Karen Zupko
real solutions which can be implemented immediately in
any practice.
                                                                 10:30-11:15am      How to Become Indispensable to the
                                                                                    Practice
9:35am-10:15am Assessing Patient Satisfaction
                                                                                    Catherine Maley, MBA, Cosmetic
               Brenton Koch, MD
                                                                                    Image Marketing
10:15am-11:00am Break in the Exhibit Hall                        A presentation on what you personally can do to make
                                                                 yourself a valuable asset to a practice so your doctor can't
11:00am-11:30am Facial Plastic Surgery: From a                   live without you.
                Surgical Nurse’s Point of View
                Melanie Rubin, RN                                11:15am-Noon       AAFPRS Jack Anderson Lectureship

11:35am-12:15pm How to Boost your Bottom-line                    12:15pm-1:45pm Lunch in the Exhibit Hall
                    through Service Bundling and Sales
                    Terri Wojak, Esthetics Director/             1:45pm-2:15pm      An Insider's Tips for Closing the Sale--
                    Educator, True Skin Care Center                                 Building Rapport
This seminar will give you the secrets to increasing                                Kristi Fritz, Patient Coordinator
revenues through packaging medical and esthetic ser-
vices, as well as adding retail products. Through the            2:15pm-3:00pm      Overview on Neurotoxins and Fillers
addition of esthetic services and product sales you will                            Charlie Finn, MD
gain the tools needed to retain your clientele, which is the
optimal way to keep your business thriving.                      3:00pm-3:45pm      Break in the Exhibit Hall

12:15pm-1:15pm Lunch in the Exhibit Hall                         3:45pm-5:00pm      OFPSA Business and Elections
1:15pm-2:00pm      The Winning Aesthetic Team                    5:00pm             Adjournment
                   (non-CME activity)
                   Jake Laban, MBA                               * All times and topics subject to change
No matter how talented, brilliant, or well-educated the
surgeon is, they will not fully realize their potential
without a high-performing team behind them. Through
an interactive format, this section will review some of the
key components of a high-performing aesthetic team.
Practice administrators of all levels will pull helpful tips
out of this presentation; from the practice manager
thinking strategically about building a team, to the front-
office employee looking to identify specific areas of develop-
ment to grow professionally.



                                                                                                                         31
Registration                                                   Registration Categories
The registration form and fee must be received by the          Physicians
AAFPRS Foundation office by Friday, August 27, 2010 in         Physicians (MDs and DOs) who wish to receive CME
order to qualify for the pre-registration fee. After Friday,   credits must register as physicians in the appropriate
August 27, 2010, you will be charged the on-site fee.          registration category and designate their medical degree.
Registration fees for physicians, OFPSA members, and
allied health professionals include a badge; on-site pro-      AAFPRS members: Members who meet all membership
gram; attendance to the general sessions, instruction          requirements and have paid their 2009 dues. Physicians
courses, seminars, and workshops (unless noted as              who are members of the societies that comprise the
optional); entrance to the Exhibit Hall; lunches, morning      International Federation of Facial Plastic Surgery Societ-
and afternoon breaks; and the Welcome Reception.               ies (IFFPSS) fall under this category. (See registration
     Spouses and guest fees include a badge; entrance to       form for list of societies.)
the sessions and Exhibit Hall; breaks and lunches; and
the Welcome Reception. Spouses/guests who do not               Non-members: Physicians who are not currently mem-
register for the meeting but wish to attend the Welcome        bers of the AAFPRS or any society affiliated with the
Reception, may purchase a ticket for $75. The spouse/          IFFPSS. (See registration form for list of societies.)
guest fee carries no acknowledgement of course atten-
dance.                                                         Residents: Member and non-member residents in train-
                                                               ing. Verification of residency from program director must
On-Site Registration                                           be submitted at time of registration.
Registration will begin on Wedensday, September 22,
2010, 2:00pm-7:00pm; from Thursday through Saturday,           Fellowship Participants: Fellows participating in an
6:30am-6:00pm; and Sunday, 7:30am-10:00am.                     AAFPRS Foundation fellowship program between July 1,
                                                               2010 and June 30, 2011.
Payment and Full Remittance                                    Non-physicians
Full payment must be made in U.S. funds and must               Spouses and Guests: A spouse, guest, relative or an
accompany registration. Check or money order must be           individual accompanying a registered physician for social
payable to the AAFPRS Foundation and mailed to:                and food functions only. Spouses or guests who wish to
Educational and Research Foundation for the AAFPRS,            attend the scientific sessions and courses, should register
P.O. Box 759033, Baltimore, MD 21275-9033. Credit card         under the Allied Health Professionals category.
payments may be faxed to (703) 299-8898 or mailed to:
AAFPRS Foundation, 310 S. Henry Street, Alexandria,            OFPSA Members: Facial plastic surgery assistants who
VA 22314.                                                      are members of the Organization of Facial Plastic Sur-
                                                               gery Assistants (OFPSA) should register under this
Cancellation Policy                                            category.
Full refunds less a $75 cancellation fee will be honored
before Friday, August 27, 2010. After this date, no            Allied Health Professionals: Non-MDs and non-DOs such
refunds will be granted. No shows are considered to be an      as medical assistants, office personnel, nurses,
on-site cancellation and therefore will not be eligible for    aestheticians, and physician assistants, must register
any refunds. A cancellation requires written notification.     under this category to receive a letter of attendance.




                                                                For questions about any of the information contained
                                                                in this brochure, please contact:
                                                                         AAFPRS Foundation
     1887 Member                                                         310 S. Henry Street
     If you would like to make a donation to the                         Alexandria, VA 22314
     AAFPRS Foundation, this is a great way to do it.                    Phone: (703) 299-9291
     An 1887 member is one that gives at least $1,000                    Fax: (703) 299-8898
     in a fiscal year. Be an 1887 Member today! (See                     E-mail: info@aafprs.org
     registration form.)                                                 Web site: www.aafprs.org

                                                                Visit the AAFPRS Web site frequently for program
                                                                updates: www.aafprs.org/Education-meetings.html.




32
Registration Form -- Fall Meeting 2010
See adjacent page for description of registration categories.                            To register at the AAFPRS
General Registration                                                                     member rate, you must be a
General registration includes attendance to the sessions (unless noted as optional);     member of at least one of IFFPSS
entrance to the Exhibit Hall; and participation in the reception, lunches and breaks.    societies listed below. Please check
                                                  Pre-registration On-site               your membership:
                                                 Before Aug. 27 After Aug. 27            n American Academy of Facial
n AAFPRS Member                                  $700              $800                  Plastic and Reconstructive Surgery
n Non-Member Physician                           $1,100            $1,300                n The Asean Academy of Facial
n Resident (ACGME Program Only)*                 $400              $500                  Plastic and Reconstructive Surgery
n OFPSA Member                                   $275              $375
                                                                                         n The Australasian Academy of
n Allied Health Professionals                    $500              $600
                                                                                         Facial Plastic and Reconstructive
n Member in 2010-2011 AAFPRS Fellowship* n/c                       n/c
n Spouse/Guest (includes Welcome Reception) $300                   $300                  Surgery
Optional Events and Functions                                                            n Brasilian Society of Rhinology
Some of the functions below have no fees, however, registration is required.             Facial Plastic Surgery
                                                 Before Aug. 27 After Aug. 27            n Canadian Academy of Facial
n Women in Facial Plastic Surgery Luncheon n/c                     n/c                   Plastic and Reconstructive Surgery
n Fellowship Directors Luncheon                  n/c               n/c                   n Colombian Society of Facial
n Academic Practice Luncheon                     n/c               n/c                   Plastic Surgery and Rhinology
n Welcome Reception                              $75               $100                  n The European Academy of Facial
   (for non-registered spouses/guests only) #____ tickets                                Plastic Surgery
n 1887 Member (donation, see page 32)            $1,000            $1,000                n Mexican Society of Rhinology
                                                 Residents*        All Others            and Facial Surgery
n Essentials in Facial Plastic Surgery           n/c               $150
                                                                                         n Taiwan Academy of Facial
   (Saturday)
                                                                                         Plastic and Reconstructive Surgery
*Registration must include written verification from program director.

Payment Method: Full payment must be made in U.S. funds and must accompany               n I am not an AAFPRS member
registration. Check must be payable to the AAFPRS Foundation and mailed to:              and want to receive a member
AAFPRS, P.O. Box 759033, Baltimore, MD 21275-9033. Credit card payments may              application.
be faxed to (703) 299-8898 or mailed to: AAFPRS Foundation, 310 S. Henry Street,
Alexandria, VA 22314.                                                                    How did you hear about this
                                                                                         meeting?
                                Total Enclosed $________________                         n Journal AD
                                                                                         n Brochure Mailing
[ ] Check        [ ] American Express    [ ] Visa       [ ] MasterCard                   n Internet
                                                                                         n Repeat Registrant

Card Number                                                                              Special Services
                                                                                         n Check here if you have special
                                                                                         requirements and the AAFPRS will
Exp. Date               Security Code           Print Name on Card
                                                                                         contact you.

Signature of Authorized Card User                       Billing Zip Code
Type or Print Clearly

A
R
C
Y
L
E

Last/Family Name                                First Name                                         MI           Degree




Business Mailing Address




City                                                            State       Zip/Postal Code                Country




Business Phone                                  Facsimile                                 E-mail



Last Name of Spouse/Guest (if registering as a spouse/guest)               First Name                                  MI
                                                                                                                         33
About the AAFPRS                                                   About the AAFPRS Foundation
ITS HISTORY                                                       In 1974, the Educational and Research Foundation for
The American Academy of Facial Plastic and                        the American Academy of Facial Plastic and Recon-
Reconstructive Surgery (AAFPRS) was founded in 1964               structive Surgery (AAFPRS Foundation) was created to
and represents more than 3,000 facial plastic and                     address the medical and scientific issues and
reconstructive surgeons throughout the world. The                      challenges which confront facial plastic surgeons.
AAFPRS is a National Medical Specialty Society of the
American Medical Association (AMA). The AAFPRS holds an                    The AAFPRS Foundation established a
official seat in the AMA House of Delegates and on the American              proactive research program and educational
College of Surgeons board of governors.                                       resources for leaders in facial plastic surgery.
                                                                                    Through courses, workshops, and other
ITS MEMBERS                                                                         scientific presentations, as well as a
The majority of AAFPRS members and fellows are certified by the                         highly respected fellowship training
American Board of Otolaryngology-Head and Neck Surgery, which                            program, the AAFPRS Foundation
includes examination in facial plastic and reconstructive surgery procedures,             has consistently provided quality
and the American Board of Facial Plastic and Reconstructive Surgery. Other                     educational programs for the
AAFPRS members are surgeons certified in ophthalmology, plastic surgery, and                   dissemination of knowledge
dermatology.                                                                                    and information among
                                                                                              facial plastic surgeons.
ITS PURPOSE
The AAFPRS was founded in 1964 as an autonomous professional society                        In the early 1990s, FACE TO
representing the specialty of facial plastic surgery. The mission of the                    FACE humanitarian programs
AAFPRS is:                                                                              were established so that AAFPRS
                                                                                    members could use their skills and
• To promote the highest quality facial plastic surgery                    share their talent in helping the less fortunate
through education, dissemination of professional                  individuals here and abroad.
information, and the establishment of professional
standards;                                                        FACE TO FACE: International brings AAFPRS mem-
• To achieve understanding and recognition of the                 bers to third world countries where they treat children
specialty of facial plastic surgery by the medical                with facial birth defects and anomalies.
profession, hospitals, and other medical care entities,
legislative and regulatory bodies, and the public at large;            FACE TO FACE: The National Domestic Violence
• To define facial plastic surgery as a specialty that                 Project allows AAFPRS members to perform
requires intensive training and competence, embodies high              surgeries on survivors of domestic abuse here in the
ethical standards, artistic ideals, commitment to                      United States, who have received injuries to their
humanitarian service, and a desire to enhance the                      faces.
quality of human life;
• To serve as the public’s information source                     The newest member to FACE TO FACE is Faces of
on facial plastic surgery; and                                    Honor. This program offers free surgical care for
• To assist members in the practice of facial plastic             soldiers who have been injured in the line of duty in
and reconstructive surgery, guiding them in the                   Iraq and/or Afghanistan.
delivery of high quality, cost-effective medicine and
surgery.

With over 3,000 members, the Academy is the                        www.aafprs.org
world’s largest international association of
                                                                   info@aafprs.org
facial plastic surgeons and the only
organization dedicated solely to the
advancement of facial plastic and
reconstructive surgery.




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