Motivating Readers and Writers Using Coupons, Cereal Boxes and Other Supermarket Strategies Anne Fisher, M.A., Reading Specialist Cedar Hill Elementary, Montville Twp. Public Schools A supermarket trip offers many opportunities for children to learn and strengthen these literacy concepts. why we read and write background knowledge vocabulary print concepts phonemic awareness concrete words letter names / sounds desire to read and write 1. Even young children begin to recognize and read familiar words and phrases. Shoprite, A & P Cheerios, Kix Milk, eggs 2. Matching Coupons and Products “Here’s a cereal coupon. Can you find Kix?” “We need the 15 oz. box of Cheerios to use this coupon.” 3. In our supermarket, I spy . . . “two cereals that begin with the same sound.” “a vegetable that rhymes with potato.” “a fruit that begins with the /p/ sound.” “something that begins with /s/ and ends with /oop/.” 4. Content Counts! “Whole grains are healthier for us. Which loaf of bread has the most fiber?” “Grandpa’s watching his salt intake. Which soup has the least amount of sodium?” 5. Kitchen Helpers Have children help you get ready to shop by listing/categorizing items that need to be replenished. Keep paper, magnets, coupons, supermarket fliers, newspaper ads, and recipes handy for children to use. 6. Magic Words Decide on a word before your supermarket trip and have your children find it as often as possible. (e.g. red, large, sale, Shoprite) 7. Persuasive Writing Have older children write persuasive paragraphs convincing you to buy something that you generally don’t purchase. 8. What’s Cooking? Look for simple, clear recipes and have children help you list and shop for the needed ingredients. Then, prepare the dish together! 9. Categorizing Coupons Purchase a coupon saver or a card file and have your children clip and organize coupons for you. 10. Last but Not Least! Save empty boxes and bags for children to play store!