Marketing Plan for a Startup Pharma Co

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Marketing Plan for a Startup Pharma Co. document sample

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scope of work template
							System to support the clinical study at medical institution.
(Web-based system)




                                                           MedStar
                                    Web-based system to support the Clinical Study
                                      complying with GCP at Medical Institution




                                                                Global Pharma System Inc.
                                                                AIOS Gotanda Building 308,
                                                                1-10-7 Higashi Gotanda, Shinagawa-ku,
                                                                Tokyo, 141-0022,Japan
                                                                TEL: +81-(0)3-6450-4038
                                                                WebSite : http://www.g-pharma.co.jp/
    ■ The role and function of MedStar


       ■ MedStar supports the business procedures for the imple-
         mentation of clinical study in the medical site.
         ・ MedStar covers necessary action items complying with GCP which should be
          implemented during the clinical study period.
         ・ MedStar has a built-in check list which should be corresponded to all jobs to
          be implemented.
         ・ Each medical site can set up the own unique check list for a medical site    
          apart from the built-in check list.
         ・ MedStar has all forms of the unification format (officially announced format).
         ・ The progress of the clinical study can be monitored electronically.

       ■ MedStar manages the schedule of a person who are       
         participated into the clinical study
         ・ Individual schedule is displayed by month.
         ・ Schedule of all members in the same organization are displayed by week.    
         ・ The visiting schedule of the subject, the schedule of clinical examination, and
          also the schedule of meeting, are displayed.

       ■ All medical institution which participate in the protocol can
         use MedStar via the internet.
         ・The security is kept by strict administration of the access.                          MedStar

       ■ The sponsor of the clinical trial can monitor the integrated    
         study information in multi-center trial.

1                                                                                           Global Pharma System Inc.
    ■ The network of the clinical study by MedStar
          MedStar is accessible from the medical institution, IRB, Sponsor,
          SMO, CRO, and so on.

                                                                                                        IRB
                              The initial screen menu for each access site

                                                                                  ・CommonIRB
                                                                                  ・CentralIRB
                                                  InterNet                        ・InternalIRB




                                                MedStar
    Medical institution/SMO                                                                  Pharmaceutical company/CRO




                                                                        ■Monitoring by PC
                                            SMC           ■Monitoring by visit
                                     (Administration)

                                   Each organization can set the checklist individually.
                                   SMC (Study Monitoring Center / tentative name) is   
                                    responsible for the system management, password  
                                    administration, and the entry of protocol information.


2                                                                                                        Global Pharma System Inc.
    ■ Access to MedStar
       Please obtain a set-up CD and a password first



                                                             Obtains the      Participates 
                                                             CD for           in the clinical
                                                             setting-up.      trial.




                          InterNet                           Obtains the
                                                              password
                                                                           Medical Institution




                        MedStar                              Access to
                                                             MedStar



                                                                             <Log-in Window>



                                                             Starts the
     Similar procedure will be taken in case of the access   daily work
     from the IRB, or the sponsor of Clinical Study too.



3                                                                                   Global Pharma System Inc.
    ☆ Main menu of MedStar
      "The schedule in today " is displayed in the screen left side, and the selection
      buttons of the work item is displayed in the right.




                         Selects the work item by button click
                         ・Execution of the Clinical Study     
                          complying with the GCP procedures.
                         ・Administration of the hospital visit  
                          schedule of the subject.
                         ・Creation of the essential documents.
                         ・Management of the schedule.




                          If there are any business schedules
                          such as patient‘s visit, or meeting
                          which should be done today, those
                          schedules are displayed automatically.




4                                                                                        Global Pharma System Inc.
    ☆ Click the button of Study Implementation
          Implements the study according to the procedures.




                                                      click
                                                                           MedStar manages the whole process of clinical study
                                                                            complying with GCP procedures.
                                                                           You are able to confirm the implementation process,
                                                                            and manage the progress of the study.
                                                                           You can enter the new data and revise it.



                                                                                             This screen with more detailed information
                                                                                             is displayed after clicking the block ①.


                                                   Detailed information
                                                   is displayed when  
                                                   clicking a block ①.


                                         ①



    Information from   Information for Medical   Information from IRB
    Sponsor            Site (see next page)

     This "Study Implementation" button is very important in
     MedStar to manage all procedure and the progress of
     clinical trial together with the information about the
     hospital visit of subject.

5                                                                                                                      Global Pharma System Inc.
    ⇒ The process management of the clinical study
    More
    info   MedStar manages the whole process of the clinical study
           complying with GCP.



                                                         The implementation process to be executed in the clinical study is
                                                         indicated in the screen of MedStar.


     The curriculum vitae (CV)
     The curriculum vitae (CV)                    Protocol Violation
                                                  Protocol Violation                          Change of sub invest. & cooperator
                                                                                              Change of sub invest. & cooperator
      ├CV of the principal Investigator            └Drop out caused by protocol violation      └ Change of sub investigator or     
      └CV of the sub Investigator                     └IRB process information                   cooperator.

     Preparation prior to the study initiation
     Preparation prior to the study initiation    Information on the Drug Safety
                                                   Information on the Drug Safety             Renewal of the Contract
                                                                                              Renewal of the Contract
      ├Investigation of Med. Site/Investigator    └Receipt of the safety information           └Renewal of the study contract
      ├Agreement on the Protocol                     └IRB process information
      ├Provides the doc. (for explanation & IC)                                               Execution of the SDV
                                                                                              Execution of the SDV
                                                  Report of the study status (continue)
                                                  Report of the study status (continue)
      ├Designation of the investigators
                                                                                               └Acceptance of the monitoring for SDV
      ├The request of the clinical trial           └Report of the study status
      ├IRB (Propriety of the implementation)          └IRB process information
      │  └First request of the study                                                          Study completion by principal invest.
                                                                                              Study completion by principal invest.
      ├Conclusion of the contract
                                                  Alteration of the study
                                                  Alteration of the study                      ├Withdrawal of study by principal invest.
      └Startup meeting
                                                                                               ├Suspends the study by principal invest.
                                                   └Receipt of the doc. on study change        └Completion of study by principal invest.
     Administration of the test drugs
     Administration of the test drugs                 └IRB process information
                                                                                              Study completion by Sponsor
                                                                                              Study completion by Sponsor
     Administration of the subjects
     Administration of the subjects               continuation of the clinical trial
                                                  continuation of the clinical trial           ├Withdrawal of develop. by Sponsor.
                                                   ├IRB exam.(continuity of the study)         ├Withdrawal of study by Sponsor.
     Serious ADEs
     Serious ADEs                                  │  ├Serious ADEs                            ├Suspends the study by Sponsor.
                                                   │  ├Protocol violation                      ├Approval of NDA by Sponsor.
      └Reports on the serious ADEs                                                             └The notice of the reexamination and   
                                                   │  ├Safety information
         └IRB process information                                                                reevaluation result
                                                   │  ├Report on the study status
                                                   │  └Any changes of the study
                                                   └IRB evaluation (Others)



6                                                                                                                       Global Pharma System Inc.
     ☆ Click the button of Management of the subjects
             Schedule of hospital visit, progress of the study, and the occurrence of
             events (ADEs, drop out) are displayed.


                                                                            The screen of detailed information appears by click ① or ②




                                                     click
                                                                                                        ① Checks the state of
                                                                                                        hospital visit of subject
                     ①



             ②                                                                     ② Information on
                                                                                   the Protocol violation




     Hospital visit schedule of subjects will be set up automatically
      by MedStar utilizing the information of Protocol. ①
     When clicking a button of hospital visit schedule of the subject,  
      the screen for a data entry to check the action on the date of  
      visit will appear. ①
     If the important information on the subject such as serious     
      ADE or protocol violation was recorded, these information is    
      indicated.②
7                                                                                                                             Global Pharma System Inc.
    ☆ Click the button of Creation of Essential Documents
            The document by the unification format can be created.
            (supports any formats of clinical studies)

                                                                       Example of the screen which is creating "serious ADE report"




                                                     click
                                                                                 Example which is creating
                                                                                 the report on "Serious ADE"          ①




                                                                                         Serious ADE Report




     All of the unification formats are included in this system.
     Titles described on each button is varied by organization     An example of the
      or the types of trial.                                        essential document
                                                                    which was created
     You can use the built-in format of MedStar to create the
      essential documents in clinical trials such as the            by click of ①
      company trial, investigator initiated clinical study, and     "Print" button
      post-marketing clinical study.

8                                                                                                                    Global Pharma System Inc.
    ☆ Click the button of To-Do List
       State of work completion is displayed by colored block
       (yellow or blue).




                                      click
                                                                Uncompleted work related
                                                                to the information of the
                                                     Click      IRB examination is displayed.




                                                      When the check against the IRB
                                                      examination result notification is
                                                      uncompleted, the character is
                                                      displayed with the orange.




9                                                                                               Global Pharma System Inc.
     ⇒ Moreover, click the item of "not fixed yet " or "unchecked”
     More
     info       The more detailed contents can be referred to about the non- check
                and the uncompleted business.
                                                                      [Example] : The notification of IRB examination ① (upper),
                                                                      and the request of examination to IRB ② (bottom).




                                                                                       ① Displays the list of action
                                                                                       items to check the completion
                                                                                       of the work
            ②
                                                   ①




                                                                                                    ② Example of the entry screen
                                                                                                    of "curriculum vitae" which has
                                                                                                    not been fixed yet.
       ① Work progress is displayed by the figure of "finished    
          work / total work to be completed".
       ② Following information will be displayed.           
         -un-fixed documents (under drafting)            
         -un-received documents (the information which       
           has not been read yet)
                                                                                        ② In case of the un-fixed
                                                                                        information, this message
                                                                                        will be displayed.

10                                                                                                                  Global Pharma System Inc.
     ☆ Click the button of Creation of Summary Table
          Authorized person can create the summary table across the medical institution
          by using registered 110 items.




                                                   click
                                                                        These data can display as
                                                                        a result of search by protocol
                                                                        or by medical institution.

                                                            Select




     You can register the type of summary table
     as own dictionary.  (below ; Example of list)
      -State   of   the progress of IRB examination    
      -State   of   protocol violation and serious ADEs  
      -State   of   Study protocol under operation     
                                                                        After exporting the data which
      -State   of   management of the test drugs                        is provided by above procedures,
      -State   of   administration of the subject                       you can import these data to
                                                                        Excel file and create the table.



11                                                                                                 Global Pharma System Inc.
     ⇒ e-monitoring by the function of crossing total
     More
     info   Utilizes as the powerful tool to support the daily monitoring

                                                                   An example of the information which is possible to create
                                                                          the summary table of medical institution
               Category of Informmation                        Example as typical item to be summarized                   No. of items
        1   Information before the study initiation          Investigation on the medical site and investigator, etc.           14
        2   Study Request / IRB investigation                List of Sub investigator and cooperator, result of IRB             14
        3   Information on the enrollment of subject         No. of informed consent obtained, case of dropout, etc.            11
        4   Information of protocol violation                No. of cases with protocol violation, report date, etc.             4
        5   Information of the evidence of serious ADE       No. of ADE cases, date of occurrence, outcome, etc.                 8
        6   Information on the direct access (SDV)           Date of inform, purpose, no. of cases, date of execution            4
        7   Information of the renewal of contract           No. of renewal, date, contract period, etc.                         4
        8   Information of administration of test drugs      Lot no., drug name, custody information                             7
        9   Drug safety information                          No. of application, report date, outline of ADEs, etc.              4
       10   Information on the change of clinical trial      No. of application, report date                                     2
       11   Information about the status of clinical trial   No. of report, date, target case number, etc.                       5
       12   Information on the renewal of contract           No. of renewal, date, target case number, duration, etc.            4
       13   Study completion by primary investigator         Reported date, target case number, study period, etc.               5
       14   Withdrawal of study by primary investigator      Reported date, target case number, study period, etc.               5
       15   Suspend the study by primary investigator        Reported date, target case number, study period, etc.               5
       16   Withdrawal of development by sponsor             Reported date, study period                                         2
       17   Withdrawal of the study by sponsor               Reported date, study period                                         2
       18   Suspend the study by sponsor                     Reported date, study period                                         2
       19   Info. on the approval of NDA by sponsor          Reported date, study period                                         2
       20   Info. on the reexamination or reevaluation       Reported number, date, study period                                 3

12                                                                                                                      Global Pharma System Inc.
     ☆ Click the button of Schedule Table
         Business support by various schedule information




                                                    click
                                                                         The week schedule of
                                                                         all users who belong to
                                                                         this medical institution

                        The monthly schedule for
                        the person who is
                        accessing at present




             ①                                  ②




                                                                              Displays the contents of the
 The monthly calendar of CRC who is accessing at present is displayed        recorded meeting schedule

 The week schedule of all the members of person in charge at the   
   medical site who are accessing at present is displayed
  ① Visiting schedule of the subject, ② plan of SDV, ② and also the
   schedule of the meeting which was subscribed by the person in    
   charge, are displayed.

13                                                                                                    Global Pharma System Inc.
     ☆ Click the button of Setting the basic information
            Complicated linkage among the organization (medical institution, IRB,
            and SMO) is available




                                                 click
                                                            The example of the screen to set the check list which is used
      Information on the medical site and staffs           at the medical site.
      Set-up of the check lists
      Linkage between medical institution     SMO
      Linkage between medical institution     IRB



      This button enable to establish the relation-   
       ship based on the mutual communication          
       among medical institution , IRB, Sponsor of    
       clinical trial, CRO, and SMO
      It is possible to set the independent own     
       check list other than the list used to use at    
       the medical institution or IRB.
      Built-in dictionary with about 200 check lists    
       which is necessary for the execution of the    
       clinical trial, is included as standard         
       equipment.



14                                                                                                             Global Pharma System Inc.
     ■ MedStar supports all types of clinical study
        MedStar supports to implement the clinical study complying with GCP



        ■ Following clinical studies are covered
          ・ Clinical trial which is operated by the company (pharmaceutical and medical device)
          ・ Investigator-initiated clinical studies/trials
          ・ Clinical study which is implemented after marketing

        ■ Because MedStar can be used under the Internet environment, initial
          cost such as own server cost , or introductory fee, is unnecessary.   
            Only the fee for utilizing MedStar environment is requested.
          ・ The fee for use of MedStar in the medical institution is 50,000 yen/month/medical site.    
          ・ The fee for use of MedStar by company/sponsor is 100,000 yen/month/protocol.
             This includes the fee for browsing of detailed progress information and the fee for          
             using the function to create a summary table across the medical institutions.
          ・ The registration fee of the protocol information. (depends on the volume of information).
          ・ Implementation of registration of the protocol information is done based on the contract   
            with the study sponsor.

        ■ MedStar will contribute to increase the efficiency of the business.
          ・ It is possible to implement the clinical study by accessing to MedStar from all medical
           sites which participate under one protocol.                               
          ・ By the combination with e-monitoring and usual monitoring, more effective monitoring  
           can be done for investigator-initiated clinical study.                          
          ・ It is possible to use for central monitoring in the local area clinical trial network.
          ・ It is possible to use MedStar as the business training kit for CRC.

15                                                                                         Global Pharma System Inc.
     ■ Advantages to use MedStar
       There are wide range of merits based on the function of
       mutual communication.


               ●   Advantages for medical institutions
                  ■Information on the clinical trial can be managed at medical site      
                  ■GCP compliance and the clinical trial process control become easy
                  ■Creation of an essential document using the unified format can be
                    facilitated                                              
                  ■Because the created document is saved as the electronic data, it can  
                    search easily
                  ■The information on the clinical trial can be accumulated and utilize   
                  ■Operation of the clinical trial by newly participated clinic will be easy  


               ●   Advantages for pharmaceutical companies
                  ■The load of the CRC support by the monitor (CRA) will be reduced
                  ■More efficient monitoring can be implemented using a combination    
                    with visit monitoring and e-monitoring                       
                  ■Because more efficient monitoring becomes possible by the electronic
                   monitoring, the entrusted protocol number can be increased        
                  ■Information on the clinical trial at the medical institution can search   
                    and manage effectively


               ●   Other merits to use this system
                  ■This system covers the information issued by central IRB         
                  ■MedStar covers all forms of unified format of essential documents
                  ■Applicable to various types of clinical studies

16                                                                                        Global Pharma System Inc.
     ■ Utilizing MedStar to the Study in Clinical Network
           An example of the clinical study network by MedStar


                          hospital A         hospital B         hospital C         hospital D        hospital E




       SMO/Head Office
     ●Grasps the detailed current
       status of clinical study
     ●Management of the study progress                                                              Study Monitoring Center
     ●Supports the work of clinical study                                                        ●password issue
       in medical site                                                                           ●subscribes the protocol
                                                                    MedStar                        information
      Sponsor / CRO
     ● Request of the clinical trial
     ● Grasp of the study progress
     ● Support of CRC activities


                Secretariate of the network                               Secretariate of IRB
                ●Reception of the clinical trial                          ●Management of IRB information
                ●Information on the medical sites                         ●Creation of the report on the result
                ●Management of the study progress                          of IRB examination.
                ●Creation of the essential documents                      ●Paperworks on the IRB examination


                The information which can be accessed is strictly managed by organization code (medical institution, clinical
                    trial secretariat, or IRB) which the user belongs to, and the permitted access right to the information.

17                                                                                                                    Global Pharma System Inc.
     ■ Utilizing for the Investigator Initiated Clinical Study
         An example of the network by MedStar for the investigator
         initiated clinical study


      Medical Institution
                                                  InterNet
                                                                                               Central IRB



                                                      MedStar
                                                                                               Common IRB




                                       Chair person / Physician                               Study Monitoring Center
                                                                                                         (tentative)
                            Monitoring by Visit                           Communication                      e-Monitoring
                                                                Monitor     
                                                                                            ●GCP compliance 
                                      ■Visits the medical institution                       ●Current status of clinical trials
                                      ■Creates the Monitoring Report                        ●Monitors the occurrence and     
                                      ■One monitor manages several                            handling of ADEs
                                        medical sites                                       ●Detection of urgent response     
                                      ■The communication with SMC                             matters, and reporting
                                                                                            ●Creation of the e-monitorting report

                                                                            Periodical e-Monitoring Report




18                                                                                                                          Global Pharma System Inc.

						
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