?Previously thought of as an unimportant consideration, offices generally used to be of dull and unexciting designs; this does not apply for modern offices today. For the majority of businesses, long-term success is all about making a good first impression and blatantly displaying the success of the company. Usually, you will base your office design on the expected look that conforms with the industry and exhibits skilled design qualities. Interior office design has become increasingly important for advertising and media companies, as it easily demonstrates business creativity without actually showing what the company does. Add some more panache to the office with facilities, as this can increase the impressiveness of the business, as well as upping employee morale. These improvements have however been noticed by other companies, so it may be quite difficult to demonstrate a unique style unlike any others. It can often pay to take a risk with the design and fitting of your office, but it can conversely cost the company more than the potential profit it will reap. These are my 4 top factors to optimise the combination of functionality and stylisation within your office environment. 1. Hints Of Company Logo/Motif Around The Office: You've already got the clients in your buildings so why continue to advertise or reiterate the company name? Quite simply, repetition is a great way to ingrain the name in someone's mind and an office themed on the company significantly increases the distinction and impressiveness of the business. This can already be seen in use by a number of offices such as Google, who base an office colour scheme on their website, as well as emblazoning the walls with the company logo. It could also be beneficial to stick newspaper clippings or reviews on the walls, as this will help to reinforce the accomplishments of the company as well as boost employee morale and productivity. 2. Workplace In An Open Plan Layout: Perhaps one of the best ways to impress clients, an open plan office is a great way to show design skill, as well as encourage staff co-operation. Particularly useful for smaller companies or SMEs, making use of the office space to spread staff around is advantageous, as this shows forward-thinking and confidence. It also demonstrates a creative flair and adaptability - vital for efficient business success and growth. 3. Art and Sculptures: An office surrounded by bare walling can be brightened up considerably by some simple decorations. Your choice of art is generally dependant on the field your company is in - an advertising agency may place old work on the walls, whereas a researching company may place more photo-realistic art on the wall. However, you should ensure that you get an agreed business consensus on your choice of art so that everyone will be happy and to maximise the potential of impressing clients. 4. Wi-Fi Available To All In Office: You would be hard pushed to find a company that does not use the internet in some way today; however there are still a large amount of offices that use cable connections instead of wi-fi. Whilst this might seem a logical safety measure, it is somewhat unimpressive for clients. It may also be a good idea to look into laptop hire that way if your potential customer has not brought their own then you can lend one to them. Whilst it might not seem a lot, most clients would be impressed and grateful to be able to use the internet in your office - however it is essential to password-protect an unprotected network as other unverified users could leech it, but it would be a good service to provide clients with the password. This service will allow them to use online software and check contact emails, which can help to quicken the speed of the agreed deal, which could benefit your company significantly. It is entirely up to you and your company to decorate your office as you see fit, taking note of the cost, to ensure cost-effectiveness. These are simple recommendations and will help to maximise the potential of your business.