?Even though the grocery store carries a wide variety of ice cream flavors, nothing can ever replace the experience of standing at the counter of your local ice cream franchise and being handed a fresh cone of your favorite flavor. Owning an ice cream franchise is not only a lucrative business, but also a fun way to be your own boss. In the U.S. today, ice cream is a $20 billion-plus industry, with 90 percent market penetration. The industry is mature, meaning any gains from one competitor or segment will be scooped from another. It should come as no surprise, then, to learn that U.S. consumers spend up to one-third of their food and beverage budget on products consumed for pure enjoyment, rather than nutritional value, according to a July 2005 report Dippin' Dots Franchising, Inc., founded in 1988 and which began franchising in 2000, is another hot new concept, topping Franchise Times magazine's Fast 55 list, and ranking #2 in Entrepreneur magazine's Top 50 New Franchise Companies. Dippin' Dots are tiny beads of ice cream, yogurt, sherbet, and flavored ice, cryogenically frozen, and are served at movie theaters, theme parks, and other entertainment venues nationwide. Recently announcing a new s'mores flavor, Dippin' Dots combine old favorites such as marshmallow, chocolate and graham crackers, to delight fans with more frozen goodness. Become part of the Dippin' Dots franchise and get onboard with this great ground floor opportunity. Dippin' Dots has a loyal fan base, and who can blame them? You, too, can participate in providing the Dippin' Dots loyal fan base with iced goodies! Market research shows Dippin' Dots outperformed some of the top franchised ice cream brands 2:1 among kids and young adults. What You Need to Know: There are multiple product offerings (ice cream, yogurt, flavored ices, ice cream cakes, iced drinks, shakes and more!) The store investment, labor costs, transaction time and cost of goods are all lower then the national average. Gain international exposure and brand awareness from appearances on Oprah, The Travel Channel, and The Food Network. Dippin' Dots is one of the hottest franchises and is growing at an aggressive pace throughout the United States. Don't miss out! Become the first in your area to bring Dippin' Dots to its loyal fan base!