SEO - Choosing the Correct Domain Name for Your Website About the Author by ps94506


									SEO - Choosing the Correct Domain Name for Your Website
The domain name that you choose is really important to your business success online. Having your main keyword or keyword phrase in the domain
name gives you a big boost in getting high search engine rankings. Do not make the mistake of using your firm or business name as your domain. For
instance, lets say that your name is "John Blair", you are a financial advisor who specializes in annuities, you are located in Atlanta, GA, and that your
company name is "Blair & Co." . Many people would say that your domain name should be "' or "". (by the way,
that domain name is available!) WRONG!

Your domain name needs to include your keyword and if you are a local business, your geo identifier. In this case, ""
would be great ! And yep, its available. This is the domain name that you are going to promote.You can also buy several domain names, including
your business name just to be safe. You can promote them too, and do a 301 redirect to your main site (and not lose any link juice).

Also, always keep your customers in mind in when choosing a domain name. What phrases will they be searching for. What keywords? That is why
you use keyword research. For instance, if you are an orthodontist, it is much better to use the domain "" than it is
"". Why? Because 5 times more people search for the term "braces" than they do for the term "orthodontist".

Also, be sure to stick with the "big three". Always get a .com,.net, or .org domain extension. The others receive far less weight in Google and the other
search engines. Sorry, but that is just the way it is right now.

Buying a domain name with your keywords in it is a key factor in getting you to the top of Google's organic search results.

About the Author
Jack Heape is an online marketer with over 25 years experience in media, sales, and marketing. He specializes in assisting local companies establish
an online presence through his company LinkLocal Internet Marketing Service. Jack is the author of several ebooks and numerous articles. Visit his
blog for more information on local internet marketing.


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