?Honestly, I didn't understand such a book existed. I mean how many individuals are very curious about opening their own coffee shop? Well, believe it or not, thousands every month. And with little information on the topic, this book could be a life saver. Let me provide you a general idea of what you are going to find about the contents. Quite honestly, this plan is good and is worth the value of the book itself. It's nearly mind boggling. The book goes over a lot of information as well as: Seven ways that you can financing Market statistics, thus you recognize if there's space for you Promoting solutions that do not cost a tiny fortune What equipment you need to have How to determine your hours of operation How to stay up with the coffee industry…very important. There are videos and conference calls with coffee shop experts. Honestly, the ammount of data in this product is mind boggling. And that will be the one downside as well. You need to understand this, so I will make this as clear as possible. There's a TON of work in starting a coffee shop and a lot of info that should be absorbed. This product leaves NOTHING out. Which means that it's going to take you a touch of time to understand it all. If you DON'T have the time…do not get this. I am serious. If you're serious concerning opening a coffee shop, I can honestly and truthfully say that this is often this is going to become the coffee shop business bible sometime if it already isn't.