Marketing

VIKRAMKUMAR B. THADESHVAR Address:- #1308, Agarwal Pride, Flat No.4, 2nd Foor, Agarwal Marg, Kasba Peth, Pune-411011. Mobile No.:- 09373609136, E-mail:- thadeshvar@yahoo.co.in STRATEGIC MARKETING EXECUTIVE Highly accomplished, deeply driven, creative marketing professional with a successful 3.6 years track record in softwere incustry, advertising & communication company. Respected, enthusiastic leader with proven ability to develop and implement business development, sales, marketing, and PR strategies to acuire new customers and retain existing accounts. Demonstrate strong competency in collaboration and porblem solving. Core competencies include:    Product Development People Leadership Opportunity Identification • • • Industry Analysis Marketing Communication Planning New Business Development • Public Relations • Product Branding • Advertising PROFESSIONAL EXPERIENCE Regent Data Tech Pvt. Ltd., Mumbai Business Development Executive, Law Software  July 2004 - Nov 2006    Created, executed and oversaw the strategic marketing efforts for the Regent Data Tech Software. Led brand development, designed marketing programs, created training/ sales kits, developed consistent communication for all target customers and conducted market research to support the business. Demonstrated and sold The Law Super software containing Supreme Court’s Judgement and Central Acts, All India High Court’s Judgement and Local Acts, to Advocates and Judges. Market Research and Analysis of law software and customer’s need identification. Develop, manage and implement key marketing elements including advertising, media, promotions, collateral, public relations and direct marketing to support strategic objectives. Nov 2006 - Dec 2007 Motto Communication, Ahmedabad Sr. Client Relationship Executive, Marketing communication       Built relationship with existing clients, generated business from new clients and organised ad events and collected advertisement orders. Market strategies to convince large and long term orders. Assessed the devising strategies for communication plan with an in-depth study over a period of months. Canvassed the customer preferences (buying behaviour), intensiveness, and problems. Examined and evaluated various issues of Potential Customers through market survey and suggested recommendations for the same. Presented suggestions to improve the current situation. VIKRAMKUMAR B. THADESHVAR Address:- #1308, Agarwal Pride, Flat No.4, 2nd Foor, Agarwal Marg, Kasba Peth, Pune-411011. Mobile No.:- 09373609136, E-mail:- thadeshvar@yahoo.co.in EDUCATION Post Graduate Program – Concentration in Marketing • 2008/10 Indira School of Career Development (Autonomous), Pune, Maharashtra Bachelor of Business Administration – Advanced Marketing/ Adv Finance • 2003/04 GLS Institute of Undergraduate Business Administration, Ahmedabad Gujarat University affiliated OTHER ACADEMICS IRDA Examination - Licence No. 249170 August 2006, Centre: Ahmedabad PROJECTS India Infoline Insurance Co. Ltd, Pune Devising Strategies of Unit Linked Plan in Pune Achieved the two months target in just 12days Bharat Vijay Mills, Ahmedabad Marketing Mix, Production Process & General Mgt Pepsi Co. (India) Ltd., Ahmedabad Marketing Strategy of different Pepsi Products Bharat Electronics Ltd., Ahmedabad Market Potential & Rational Analysis, Annual Financial Results Group Report on Indian Oil Company, Ahmedabad Market Survey, Analysis & Market share of all Oil Companies in India ADDITIONAL QUALIFICATION   Successfully completed an intensive programme on Business Etiquette and Grooming by Mr. Minocher Patel, Founder Director, Ecole Solitaire. Currently undergoing a 250-hour comprehensive performance-based Leadership Development Programme by Stratecent Consulting, and have acquired the following skills:  Negotiation Skills  SPIN Selling  Problem Solving Skills  Strategy  Systems Thinking PGP (Dual) 2 Months F.Y.BBA 2 Months S.Y. BBA 2 Months S.Y. BBA 1 Month T.Y. BBA 2 Months Languages: English │ Hindi │Gujarati.