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					    Propaganda Postcards
       of World War I
Thanks to
for all images and
    Role of Postcards during WWI
 Postal cards were a universal medium of
  communication at a time when the only avenues
  of mass communication were printed
  newspapers, journals, books, posters and the
 Postal cards were immensely popular and the
  economic mainstay of a vast and diverse printing
  industry throughout western Europe.
 Postcards were cheap, inexpensive to send,
  ubiquitously available and endlessly creative in
  the message their pictures conveyed.
      Role of Postcards (Cont.)
 Because they were a major means of
  communication, postcards were produced to
  communicate the full range of human thought
  and intent: from humor to nostalgia to joy to
 In times of war there is a distillation of belief and
  motivation and emotion that is clearly reflected
  in the cards.
 They are not merely snapshots of a world at war.
  They are virtual windows into the minds and
  hearts of millions who fought that war on the
  battlefields and the home front as well.
           Central Powers:
         Celebrating Alliances
 In a time of war, belligerents always seek to boost
  civilian and soldier morale and cooperation by
  emphasizing that their nation does not fight alone.
 Their nation's fate, and power, are favorably enhanced
  because of alliance and association with the people and
  leadership of other nations.
 The imperative to highlight and celebrate the alliance
  between Germany and Austria-Hungary was especially
  felt in Germany from the earliest days of the war as the
  two Central allies were immediately and simultaneously
  facing the three great empires of Russia, Great Britain
  and France.
 There were three types of images used by the Central
  Powers propagandists to symbolize the wartime alliance:
    1- The royal heads of state
 Germany's Kaiser (emperor)
  Wilhelm II (middle aged with
  upswept moustache).
 Austria-Hungary's Kaiser
  (emperor) Franz Josef I (old
  man with white side
 Ottoman Turkey's Sultan
  Mehmed Rechad V (middle
  aged, clean shaven with white
  moustache (later also with
  beard) and fez).
 Bulgaria's King (czar)
  Ferdinand I (older man with
  full beard).
2- National flags and coats of arms
3- Soldiers (and children dressed as
 soldiers) in stereotypical uniforms
   Germany's helmet with a spike
    on the top (till mid-1916)
   Austria-Hungary's vertically
    conical hat with a small visor
   Ottoman Turkey's brimless fez
   Bulgaria's flat topped field cap
    with wide brim
    Primary symbols used in propaganda to
     represent the Allied Powers members

 Persons of the Heads of State (Kings,
  Prime Ministers and Presidents -
  primarily Great Britain, France, Russia,
  Belgium, Italy and later the USA)
 National flags (all Allied Powers)
 Soldiers of each countries in their
  distinctive uniforms (primarily Great
  Britain,France, Russia, Belgium, Italy and
  later the USA)
 Animals, flowers, naval motifs
Canada, 1916
London, 1915
“For Honor!
For the
Liberty of
the World!”
London, 1916
against the
USA, 1917
        Discussion Questions
 How are the images of both the Allied and
  Central Powers similar?
 What is the implication of this similarity?
 How are these postcard images different
  from the images of war portrayed in All
  Quiet on the Western Front?
 Why are the images different?
        Anti-War Propaganda
   Postcard or Recruitment Poster
Work with a partner to:
 – Create a slogan that reflects the
   realities of war as experienced by
   Paul and his friends
 – Draw a literal or symbolic image to
   represent the slogan or illustrate your