Social Networking by gjjur4356

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									Social Networking

      Lecture 6
 The Future of Social
     Networking
  Learning in Retirement
    Carleton University
         Fall 2009
        The News of the Day

• http://www.newsmap.jp/#/b,e,m,n,s
  ,t,w/ca/view/
What is the future
         of
Social Networking?
 Let’s Look at What Social
       Networking Is?
  An application or use
           of
worldwide communications
   between computers
        That creates a
common, shared, information
             space
   for on-line communities
       that exist on the
  computers of its host and
            members
           Essentially …

A social network of the type we are
       looking at is made up of
           computers
               and
        communications
“Computer” meaning a machine
            with
      Inputs and Outputs
           Memory
       Processing Power
             AND
           Software
                CENTRAL PROCESSING UNIT
        INPUT                             OUTPUT
                         C PU




                        MEMORY


“BUS”




                                                   9
“Communications” meaning
The ability to send and receive
     information to/from
             anyone
           anywhere
          in any form
          at any time
The underlying understanding
  being that all information is
     represented digitally
  and that all processing and
 communications is carried out
            digitally
The future of SN is
     dependent
on the future of the
     technology
 The future of ICT appears to be
     continued advancement
  in the means to communicate
             information
based on the capability to process
       information and signals
 in theoretically optimum ways.
 The Future of the Social Web: In Five
                 Eras
http://www.web-strategist.com/blog/2009/04/27/future-of-the-social-web/


• Groundswell to continue, in which
  people connect to each other –
  rather than institutions.
• Consumer adoption of social
  networks is increasing a rapid
  pace, so expect the space to rapidly
  innovate to match this trend.
• Today’s social experience is
  disjointed because consumers have
  separate identities in each social
  network they visit.
• A simple set of technologies that
  enable a portable identity will soon
  empower consumers to bring their
  identities with them.
• The Web will evolve step by step
  from separate social sites into a
  shared social experience.
• Consumers will rely on their peers as
  they make online decisions, whether
  or not brands choose to participate.
• Socially connected consumers will
  strengthen communities and shift
  power away from brands and CRM
  systems.
• This will result in empowered
  communities defining the next
  generation of products.
    The Five Eras of the Social Web
• Era of Social Relationships
  • People connect to others and share
• Era of Social Functionality
  • Social networks become like operating system
• Era of Social Colonization
  • Every experience can now be social
• Era of Social Context
  • Personalized and accurate content
• Era of Social Commerce
  • Communities define future products and services
     http://blogs.zdnet.com/BTL/?p=5848

• “What will social networking be like in
  ten years? Who knows, but we won’t be
  having panels about it.
• At the AlwaysOn Stanford Summit 07,
  there was such a panel, titled “Social
  Networking 3.0,” led by Charlene Li, a
  senior analyst Forrester Research.
                           Charlene Li
     http://www.slideshare.net/charleneli/the-future-of-social-networks?src=embed




•   “Social networks will be like air”.
•   Universal Identifier
•   Single Social Graph
•   Augmented Reality
                 Ignite Social Media
 http://www.ignitesocialmedia.com/semantic-social-media-the-future-of-
                  social-networking-a-special-podcast/

           Semantic Social Networks
• “While most social networks are built
  around relationships, semantic social
  networks are built around a particular
  topic.
• One good example of this is a new
  network, from the publisher of Nature,
  called Scitable”.
• “Scitable focuses on pulling together
  undergrads, postgrads and university
  faculty around specific scientific topics,
  with the initial emphasis on genetics.
• In relatively short order, the site has
  attracted a few hundred thousand
  users—an amazing number given how
  specific (and cerebral) the topic matter
  is”.
• Extended Social Graphs
• Extended Social Networks
                  Other
                  Social
                 Networks

  Social                 Your
Network A              On-Line
                       Services



            Your Programs and
                                  Computers
                   Files
    A Pervasive Information Atmosphere

•   In the Air
•   In the Ether
•   People
•   Places
•   Things
•   Ubiquitous Communications
•   Access
•   Information
•   Measurements
•   Control
•   Awesome Processing Power
•   Present
•   Analyze
•   Experience
•   Understand
Inside “The Everything Conceivable & Then Some” Device

    Cell Phone Radio        WiFi Radio       Bluetooth Radio           WiMAX Radio          GPS Radio
                               LAN                 PAN                    WAN


    Cellular Processor    Wireless Router    802.15 Protocol             802.16           GPS Processor
                                                                         Protocol

      Digital Camera     802.11 Protocol        Voice                 AM/FM/SW               GRS Radio
        With Video                             Response                 Radio

       MP3 Audio &            Camera                    Graphics
                                                                                     Touch Sensitive
       MPEG Video            Processor                  Processor
                                                                                      Video Screen
         Codecs
                                                     Digital Signal                      Video
         Removable                                     Processor                        Projector
          Memory              RAM Memory
                                                        Personal                         Keypad
                                                        Computer
                                                                                         Buttons
                                                                                          LEDs
      Power Supplies       Battery Charger   USB Port       USB Port
              SN Status

• http://www.ignitesocialmedia.com/2
  009-social-network-analysis-report/

								
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