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Jack McCollough and Lazaro Hernandez

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                    Jack McCollough and Lazaro Hernandez
                                                                                     Proenza Schouler began simply as
                                                                                     a senior project at Parsons School
                                                                                     of Design. It was there that, in
                                                                                     1998, Jack McCollough and Lazaro
                                                                                     Hernandez first met while studying
                                                                                     fashion design. For three years the
                                                                                     two designed independently and
                                                                                     quite successfully.



                                                                                     In his junior year, Jack took an
                                                                                     internship with Marc Jacobs,
                                                                                     eventually working directly with the
                                                                                     designer himself.         For his
                                                                                     subsequent junior collection Jack
                                                                                     was awarded the National CFDA
                                                                                     (Council of Fashion Designers of
America) First Prize as well as a Silver Thimble – awarded by a designer to the student of his/her choice.



At about the same time, Lazaro dropped a note to American Vogue Editor in Chief Anna Wintour while on the same
Miami-New York flight. As a result of this chance meeting (which would be famously chronicled by The New York
Times), he received a call from Michael Kors to schedule an interview. He began an internship there and developed a
close working relationship with Kors. For his junior collection, Lazaro was also a National CFDA finalist, and received
the prestigious Silver Thimble.



In their senior year at Parsons School of Design, Jack and Lazaro designed their first collection that exceeded all
expectations. This collection received the Golden Thimble award and the entire collection was bought by Barneys New
York. As a result at the age of 23, Jack and Lazaro launched their own independent label Proenza Schouler, named
after their mothers.



The Spring/Summer 2003 collection brought similar acclaim. It was named by both Women’s Wear Daily and Style.com
as one of the season’s “Top 10 Collections”. The collection was purchased by stores throughout North America, Europe
and Asia, including Neiman Marcus, Colette, Harvey Nichols, Holt Renfrew, and Isetan. In addition, Jack and Lazaro
received the CFDA/Swarovski Perry Ellis Award for Ready-to-Wear in 2003, and in the same year was awarded the first
ever CFDA/Vogue Fashion Fund grant in October.
    In 2004, Proenza Schouler launched its first shoe collection with great reception, to be followed by the Fall/Winter 2006
    and 2007 collection being voted as one of the “Top 10 Collections” and as one of the “Top 10 Fall Accessories” by both
    Style.com and Vogue. In 2006, 2007,and 2008, The Council of Fashion Designers of America nominated Jack and
    Lazaro for the Womenswear Designer of the Year award, which they won in 2007.



    Also in 2007, Proenza Schouler designed a capsule collection of clothing and accessories for the Target GO
    International campaign. That same year, the Valentino Fashion Group SpA took a 45% stake in Proenza Schouler.
    Followed by, Proenza Schouler signing a worldwide license agreement with L’Amy America for the creation, production
    and distribution of ophthalmic glasses and sunglasses under the Proenza Schouler brand name.



    In 2008, Proenza Schouler LLC and Giuseppe Zanotti, Vicini Spa announced their licensing agreement for the
    production and distribution of a Womenswear Shoe Collection. In addition, Proenza Schouler launched its first handbag
    line, PS1, inspired by a classic satchel, which has been modernized into a timeless version. In 2009 Jack and Lazaro
    were recipients of the Accessory Designer of the Year Award presented to them by The Council of Fashion Designers of
    America.



    Throughout the years Proenza Schouler has collaborated with a number of celebrities, such as Maggie Gyllenhaal and
    Amy Adams for their Academy Award dresses in 2007 and 2008 respectively. In addition, Jack and Lazaro have
    developed relationships with many such as Kirsten Dunst, Gwyneth Paltrow, Chloe Sevigny, Kate Bosworth, Julianne
    Moore, and Charlize Theron for which they have dressed for numerous press events including premieres and award
    shows.

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